Universidad Anáhuac Puebla

What Universidad Anáhuac Puebla does

Universidad Anáhuac Puebla is a private higher education institution located in Tlaxcalancingo, Puebla, Mexico, operating as one of ten campuses within the Red de Universidades Anáhuac network. The network is owned and operated by Investigaciones y Estudios Superiores, S.C., a private Mexican corporation that received official recognition of validity of studies (RVOE) by Presidential Decree on November 26, 1982. The Puebla campus itself was founded in 2003. The institution offers a portfolio of more than 68 undergraduate degree programs (licenciaturas), 98 master's programs, 23 doctoral programs, 26 specializations, and over 500 continuing-education diploma courses, supplemented by international exchange options through 668 partner programs in 71 countries. Underlying technology consists of standard EdTech infrastructure: the Brightspace learning management system, a proprietary online platform (Anáhuac Online), an integrated student information system, a mobile application (NET Anáhuac), and virtual classroom capabilities supporting hybrid and online delivery.

Revenue is generated primarily through recurring tuition fees across undergraduate and graduate programs, with pricing varying by campus and academic discipline (medical and engineering programs carrying higher tuition than humanities). Secondary revenue streams include continuing-education fees, application and enrollment fees, international dual-degree premiums (e.g., Coventry University, UCAM), and proceeds from Sorteo Anáhuac, a fundraising lottery. The go-to-market motion is direct-to-consumer: prospective students are recruited through campus visits, educational fairs, online channels, content marketing (blog, downloadable guides, social media), and community-led referrals from the 141,000+ alumni network. Primary customer segments are domestic undergraduate students and graduate students, with secondary segments including continuing-education learners and international exchange participants. The institution is part of a network ranked in the top 2% of universities globally and among the top 5 private universities in Mexico per QS World University Rankings, with reported alumni penetration of 23% among CEOs of BMV-listed companies.

Name

Universidad Anáhuac Puebla

Legal name

Investigaciones y Estudios Superiores, S.C.

Website

https://anahuac.mx

Company type

Private

Founded year

1982

Operating status

Operating

Short description

Universidad Anáhuac Puebla is a private Mexican university in Tlaxcalancingo, one of 10 campuses in the Red de Universidades Anáhuac network, offering undergraduate, graduate, and continuing-education programs to domestic and international students.

Ownership category

akta.pro rank

Product category

Private Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online Divisions of Traditional Universities (Hybrid/Extension) (EDAHALAB)

akta.pro secondary industry

Language & Communication Continuing Education (EDAAAEAF)

Keywords

• Private higher education
• Undergraduate programs
• Graduate programs
• Online learning
• Continuing education

Headquarters

HQ city

Tlaxcalancingo

HQ country

Mexico

HQ region

Latin America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Undergraduate Tuition: Revenue from undergraduate degree programs (licenciaturas) with tuition varying by campus and program. Programs include medical surgery, architecture, business administration, law, economics, marketing, international business, gastronomy, and engineering disciplines.
2. Graduate Programs (Posgrados): Revenue from master's degrees (98 programs), doctoral programs (23), and specializations (26) across various academic disciplines.
3. Continuing Education: Revenue from more than 500 diploma courses, seminars, workshops, and certificate programs offered in-person, online, and at corporate locations.
4. Application and Enrollment Fees: Fees collected during the admission process including document processing, entrance examinations, and enrollment deposits.
5. Sorteo Anáhuac (Lottery): Fundraising lottery program generating revenue for university operations and student support programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Universidad Anáhuac Puebla delivers higher education services as part of the Red de Universidades Anáhuac network, offering more than 68 undergraduate degree programs (licenciaturas), 98 master's programs, 23 doctoral programs, 26 specializations, and over 500 continuing-education diplomas across on-campus, online, and international dual-degree formats. The educational model is grounded in Christian humanism and leadership formation, complemented by online platforms (Anáhuac Online, Anáhuac+edX), international exchanges, and double-degree programs with Coventry University and UCAM.

Product overview

Universidad Anáhuac Puebla is part of the Red de Universidades Anáhuac, a network of 10 private universities in Mexico ranked among the top 2% globally. The institution offers a comprehensive educational portfolio centered on undergraduate and postgraduate degree programs (licenciaturas, maestrías, doctorados), supplemented by online learning platforms (Anáhuac Online, Anáhuac+edX), continuing education programs, and digital publications. The network also provides mobile applications for student engagement and international double-degree programs through partnerships like Coventry University. The educational model emphasizes Christian humanism and leadership development, producing 'Líderes de Acción Positiva' (Positive Action Leaders).

Differentiator

Problem solved

Functional benefit

Brands

• Prepa Anáhuac: Preparatory school (high school) program offered by the Anáhuac network.
• Anáhuac Online
• Anáhuac+edX
• Pontificio Instituto Juan Pablo II

Products and services

• Licenciaturas (Undergraduate Degree Programs) More than 68 on-campus undergraduate degree programs (licenciaturas) covering Medicine, Architecture, Business Administration, Economics, Law, Marketing, International Business, Gastronomy, and engineering disciplines, delivered at 10 physical campuses across Mexico.
• Posgrados (Postgraduate Programs) Over 98 master's programs, 23 doctoral programs, and 26 specializations across diverse academic areas including Actuarial Science, Architecture, Medicine, Communication, Law, Design, Economics, Business, and Education.
• Anáhuac Online Online undergraduate degrees, master's programs, and diploma courses accessible nationwide and internationally through a proprietary virtual classroom environment.
• Anáhuac+edX MOOCs Massive Open Online Courses (MOOCs) and professional certificates distributed globally through the edX platform under the Anáhuacx brand.
• Educación Continua (Continuing Education) More than 500 certificate courses, seminars, and workshops taught at university campuses, virtual classrooms, online, and at corporate and institutional locations.
• Coventry University Double Degree (International Strategic Management) International double-degree program in International Strategic Management with Coventry University (UK), enabling students to earn credentials from both Anáhuac and Coventry, with modules delivered in English (B2 level, IELTS 6.0).
• UCAM Double Degree (Gastronomy) International dual-degree program in Gastronomy with UCAM Universidad Católica de Murcia, allowing students to earn credentials from both Anáhuac and UCAM.
• Licenciatura en Pedagogía Organizacional y Educativa 8-semester undergraduate program preparing professionals to design, implement, and evaluate educational programs in school, corporate, and social contexts.

Quantifiable outcome

• Top 2% of universities worldwide according to international rankings
• +3 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and major.

• Coventry UniversitycoreStrategic or Co-development Partner · 1 August 2019Double degree program (BA International Strategic Management) with Coventry University, UK. Includes online modules (1st-5th semester) and mandatory in-person summer intensives in Mexico and optional semester at Coventry. Students earn degrees from both institutions. Program applies to new students and those in 2nd-3rd semester. Requires B2 English level (IELTS 6.0).
• UCAM Universidad Católica de MurciacoreStrategic or Co-development PartnerInternational dual-degree program in Gastronomy, allowing students to earn credentials from both Anáhuac and UCAM.
• edXmajorTechnology or IntegrationAnáhuac+edX partnership offering MOOCs through the edX platform, providing global access to Anáhuac courses.
• Regnum Christi International Universities (RIU)coreStrategic or Co-development PartnerInternational network of universities enabling student exchanges and mobility across 71 countries. Coordinates international exchange programs, dual degrees, and collaborative research initiatives.
• Le Cordon BleumajorChannel Partner/ Reseller/ DistributorPartnership offering culinary arts education programs through the prestigious Le Cordon Bleu institution at Anáhuac campuses.
• 668 International Exchange Partners (71 Countries)majorStrategic or Co-development PartnerExtensive network of international exchange agreements providing students with mobility opportunities across 668 program options in 71 countries worldwide.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Universidad Panamericana (UP): Catholic private university with multiple Mexico City campuses and strong programs in law, business, and medicine. Directly comparable as a religiously-affiliated private university targeting similar student demographics.
• Tecnológico de Monterrey: Mexico's largest and most prestigious private university network with 26+ campuses and a strong online platform (TecOnline). Directly comparable as a multi-campus private university competing for the same domestic undergraduate and graduate student segments.
• Universidad de las Américas Puebla (UDLAP): Private university located in Puebla, Mexico, offering undergraduate and graduate programs with strong international focus. Direct geographic and positioning competitor to Universidad Anáhuac Puebla specifically.
• Universidad Iberoamericana (IBERO): Jesuit private university in Mexico City with strong professional programs. Comparable as a religiously-anchored private university competing for similar middle-class Mexican students and offering continuing education.
• ITAM (Instituto Tecnológico Autónomo de México): Elite private university in Mexico City focused on economics, business, law, and social sciences. Comparable as a top-tier private university competing for the same high-achieving Mexican student segment.
• Universidad La Salle: Network of private Lasallian universities across Mexico with strong health sciences and engineering programs. Comparable as a multi-campus private religious university with similar formation-based educational model.

Broad incumbents

• UNAM (Universidad Nacional Autónoma de México): Mexico's largest public university and a top-ranked Latin American institution. Comparable as a higher-education incumbent competing for the same domestic students, though public and not a like-for-like religious institution.

Regional players

• Universidad Popular Autónoma del Estado de Puebla (UPAEP): Private Catholic university based in Puebla, Mexico, with similar Christian humanist educational philosophy. Comparable as a regional religious private university directly competing with Anáhuac Puebla in the Puebla market.
• Pontificia Universidad Católica de Chile (PUC): Top-ranked Catholic private university in Chile with multi-campus structure, strong graduate programs, and similar value-based educational model. Comparable as a peer Catholic university network in Latin America.

Others

• edX: Global MOOC platform and Anáhuac's distribution partner. Comparable as a strategic channel/ecosystem partner enabling Anáhuac Online to reach global learners and deliver continuing education content at scale.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/anahuacmaster
• YouTubeyoutube.com/@universidadanahuac
• Facebookfacebook.com/U.Anahuac
• LinkedInlinkedin.com/company/universidad-anahuac_50453
• Instagraminstagram.com/redanahuac

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Universidad Anáhuac Puebla