Demero

What Demero does

Demero is a privately-held Polish industrial drive technology distributor headquartered in Wrocław, Poland, operating as a general partnership (spółka jawna) since 2000. The company distributes a comprehensive portfolio of precision drive components from nine European manufacturers — including STOBER (its anchor supplier), ATEK, Planetroll, KBK, HEW, GROB, IMI Bahr, S+R Automation, and Kostal — covering servo drives and controllers, planetary and bevel gearboxes, servo and asynchronous motors, linear motion systems, industrial brakes, couplings, screw jacks, and process agitators. The portfolio spans industrial manufacturing applications (CNC machines, robotics, conveyor systems, cranes, packaging machinery) and hygienic process industries (food, pharmaceutical, biotech, cosmetics) via Planetroll's magnetic stirrers and ATEX-certified agitators.

Demero's products integrate with industrial automation systems through standard communication protocols (ProfiNET, EtherCAT, ProfiBUS, CANopen) and are supported by STOBER's DS6 Drive Control Suite software. Recent product introductions include the SX6 safety module (SIL 3, PL e, category 4), STOBER servomotoreductors with dual-brake ServoStop technology, and Quick DC-Link energy recovery systems. The company operates a sales-led, inquiry-based go-to-market model via website contact forms, providing technical support, component selection assistance, and training services to industrial customers primarily in Poland and Central Europe. Customer-specific pricing is handled through quote-based transactions rather than published rates.

The business model is hardware distribution with a multi-year contract billing cadence, defined by General Sales Terms (OWS). With 1–10 employees and a single Wrocław office, Demero functions as a specialty technical distributor rather than a high-volume reseller, relying on the depth of its European OEM relationships and application expertise as its primary differentiation.

Name

Demero

Legal name

DEMERO M.Mrugała, D.Nosiadek Spółka jawna

Website

https://demero.pl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Demero is a Polish industrial automation distributor specializing in precision drive technology from European manufacturers like STOBER, ATEK, and KBK, serving Polish industrial manufacturers and hygienic process industries with servo drives, gearboxes, motors, brakes, and couplings via a quote-based sales model.

Ownership category

akta.pro rank

NAICS

Electrical Equipment Manufacturing (33531)

SIC

Motors & Generators (3621)

akta.pro primary industry

Building Automation & Controls (BAS/BMS) Contracting (IMAFALAE)

Keywords

• Industrial drive distribution
• Servo drive systems
• Precision gearboxes
• Industrial brake systems
• Linear motion components

Headquarters

HQ city

Wroclaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Component Distribution: Revenue generated from distributing precision drive technology components including servo drives, gearboxes, motors, brakes, linear drives, actuators, couplings, and industrial mixers from European manufacturers to industrial customers in Poland and Central Europe.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Demero is a Polish industrial distributor specializing in precision drive technology components sourced from European manufacturers. The company distributes servo drives, gearboxes, motors, brakes, linear drives, couplings, and industrial agitators from brands such as STOBER, ATEK, KBK, Planetroll, IMI Bahr, HEW, and GROB. It provides technical support, product selection assistance, and training services to industrial customers in Poland and Central Europe.

Product overview

Demero is a Polish industrial automation distributor specializing in precision drive technology. The company offers a comprehensive portfolio of European-manufactured drive components organized into product categories: servo drives and controllers (STOBER SD6/SC6/SI6/SE6 series with optional SX6 safety module), precision gearboxes (STOBER planetary gearboxes PH/P/PE/PK/PKX series, worm gearboxes, bevel gearboxes, PLANETROLL planetary gearboxes, ATEK gearboxes), servo motors and asynchronous motors (STOBER EZ series servo motors, HEW asynchronous motors, LM encoderless servo motors, DLM linear motors), linear motion systems (IMI Bahr spindle/belt/rack and pinion linear drives, DLSZ omega modules, multi-axis portals), actuators (GROB screw jacks, XP parallel electric actuators), couplings (KBK bellows, claw, overload, distance, magnetic, slit, cardan couplings), industrial brakes (ATEK EBS fixed/floating caliper brakes, RH lever brakes, WFG shaft brakes), and industrial agitators (PLANETROLL CRW container agitators, SRW stand stirrers, MRW magnetic stirrers). The products integrate with industrial automation systems via communication protocols (ProfiNET, EtherCAT, ProfiBUS, CANopen) and are supported by STOBER's DS6 Drive Control Suite software.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Safety functions up to SIL 3, PL e, category 4 compliance
• +1 more outcomes

Segments2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• STOBERcoreChannel Partner/ Reseller/ DistributorSTOBER is a German manufacturer of precision servo drives, gearboxes, and motor controllers. Demero serves as a distributor for STOBER products in Poland, offering servo drives (SD6, SC6, SI6, SE6 series), precision gearboxes (PH, PK, KS series), and servo motors (EZ series) along with safety modules and accessories.
• ATEK Drive SolutionscoreChannel Partner/ Reseller/ DistributorATEK Drive Solutions (Germany) manufactures industrial brakes and gearboxes. Demero distributes ATEK products including EBS fixed caliper brakes (15,000N-400,000N), EBS FL floating caliper brakes (15-370kN), RH lever brakes, WFG shaft brakes, and industrial gearbox solutions.
• PlanetrollcoreChannel Partner/ Reseller/ DistributorPlanetroll manufactures industrial mixing and agitating technology. Demero distributes Planetroll products including CRW container agitators for IBC containers, SRW stand stirrers, MRW magnetic stirrers, and related mixing equipment with ATEX versions available.
• KBK AntriebstechnikcoreChannel Partner/ Reseller/ DistributorKBK Antriebstechnik (Germany) manufactures couplings and overload protection devices. Demero distributes KBK products including bellows couplings, claw couplings, overload couplings (LP/LLP, EPP), magnetic couplings (AMK), distance couplings (DRE), and expansion/clamping rings.
• HEWminorChannel Partner/ Reseller/ DistributorHEW manufactures asynchronous motors in power ranges 0.12-30.0 kW for industrial applications.
• GROBminorChannel Partner/ Reseller/ DistributorGROB manufactures industrial screw jacks including the MC classic screw jack series with load capacities from 5 kN to 2,000 kN.
• IMI BahrcoreChannel Partner/ Reseller/ DistributorIMI Bahr manufactures linear drive technology including belt linear modules (LLZ), spindle linear modules (QST/QSK), omega linear modules (DLSZ), multi-axis linear portals, and linear guides for industrial automation applications.
• S+R AutomationminorChannel Partner/ Reseller/ DistributorS+R Automation is a manufacturer of drive technology components distributed by Demero.
• KostalminorChannel Partner/ Reseller/ DistributorKostal is a manufacturer of drive technology components distributed by Demero.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Farnell / element14: Global electronic component and industrial product distributor serving design engineers and industrial buyers. Comparable in distribution business model and partial overlap in target customers (industrial automation buyers), though broader in product scope and operating at much larger scale.
• Wittenstein: German manufacturer of precision servo gearboxes, planetary gearheads, and mechatronic drive systems. Comparable in premium precision drive technology positioning and target customers requiring high-precision motion control, though operates as a manufacturer rather than distributor.
• Lenze: German manufacturer of automation and drive technology specializing in inverters, servo drives, motors, and gearboxes. Comparable product offering and customer base in industrial motion control, though operates as a manufacturer with direct sales rather than as a specialized Polish distributor.
• RS Components (RS Group): Global industrial distribution business (RS Group plc) supplying electronic, electrical, and industrial components including drives, motors, and automation products. Comparable in industrial distribution business model but operates at vastly larger scale with broader product breadth and pan-European presence that overlaps Demero's Polish territory.
• Nord Drivesystems: German manufacturer of drive technology including gear units, motors, and frequency inverters with subsidiaries across Europe including Poland. Comparable product offering in drives, motors, and gearboxes serving the same industrial customer base, though as a vertically integrated manufacturer rather than distributor.
• SEW-Eurodrive: German manufacturer of drive technology, gear motors, electronics, and mechatronic systems with global direct-sales and distributor presence. Comparable product offering (gearboxes, motors, drives) and overlapping customer base, but operates as a manufacturer with direct sales rather than as a distribution specialist.
• Bonfiglioli: Italian manufacturer of gearmotors, drive systems, and planetary gearboxes with global presence. Comparable in product offering (gearboxes, drives, planetary units) and target customers (industrial OEMs, machinery builders), though operates as a manufacturer-direct business.

Direct peers

• TME (Transfer Multisort Elektronik): Polish-headquartered electronic and industrial component distributor serving Central/Eastern Europe. Comparable in business model (specialty regional industrial distribution) and target customer base (manufacturers, OEMs, engineers in Poland and CEE), though with a broader electronics portfolio.
• AutomationDirect: US-based direct-to-customer industrial automation distributor selling PLCs, drives, motors, sensors, and motion control components. Comparable in value-added distribution business model and focus on industrial automation end customers, though larger and direct-to-customer rather than principal-distributor channel.

Regional players

• Elhurt: Polish electronic components distributor headquartered in Poland serving local industrial customers. Comparable in regional distribution business model and Polish target customer base, though focuses more broadly on electronic components rather than specialized drive technology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DEMEROspj
• LinkedInlinkedin.com/company/demerospj

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Demero