FastTrackTech
FastTrackTech is an ITC initiative supporting digital entrepreneurs and tech startups in sub-Saharan Africa to internationalize, leveraging ITC's trade intelligence platforms, e-learning tools, and global UN/WTO partnership network for SME market access and capacity building.
- Company typePrivate
- Founded1964
- HeadquartersGeneva, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What FastTrackTech does
FastTrackTech is an initiative of the International Trade Centre (ITC) designed to support digital entrepreneurs and tech startups in sub-Saharan Africa to internationalize their operations. Hosted under ITC's e-Trade for Impact program, FastTrackTech specifically targets the African digital entrepreneurship ecosystem, helping ventures cross borders and access global markets through trade intelligence, capacity building, and market access facilitation. The initiative leverages ITC's broader institutional infrastructure, including its proprietary trade intelligence platforms and global partner network, to provide African tech startups with the resources needed to scale internationally.
ITC, the parent organization, is a joint agency of the United Nations and the World Trade Organization, founded in 1964 and headquartered in Geneva, Switzerland. It is the only UN agency fully dedicated to supporting the internationalization of small businesses. ITC operates a portfolio of trade intelligence platforms including Trade Map, Market Access Map, Export Potential Map, and Investment Map, alongside e-learning platforms such as SME Trade Academy (100+ free courses) and Global Textile Academy. The product suite also includes sustainability tools like the Green Performance Toolkit (launched at COP28 in February 2024, available in four languages), the Deforestation-Free Trade Gateway, Standards Map, SheTrades, and regional marketplace explorers for Africa and Latin America.
ITC operates primarily on a donor-funded development assistance model, with revenue from voluntary contributions from member states and development partners including the EU, European Commission, and Green Climate Fund. Most tools and services are provided free of charge to SMEs in developing countries. The organization serves multiple customer segments: MSMEs in developing countries, policymakers and government entities, business support organizations, women-owned enterprises (via SheTrades), and youth entrepreneurs. In 2025, ITC reported 198,700 jobs maintained or created, 2,555 SMEs accessing new markets, and 1.22 million users of its trade intelligence tools. Distribution combines direct digital self-service platforms, institutional partnerships (WTO, UNCTAD, World Bank, UN Women, African Union), BSO channels, and regional offices across Africa, Asia-Pacific, Latin America, Eastern Europe, and the Middle East.
FastTrackTech firmographics
Firmographics- Name
- FastTrackTech
- Legal name
- International Trade Centre
- Website
- https://intracen.org
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FastTrackTech is an ITC initiative supporting digital entrepreneurs and tech startups in sub-Saharan Africa to internationalize, leveraging ITC's trade intelligence platforms, e-learning tools, and global UN/WTO partnership network for SME market access and capacity building.
- Ownership category
- akta.pro rank
FastTrackTech industry classification
Industry- Product category
- Trade Technology Solutions
- NAICS
- Computer Training (611420)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC)
Keywords
Where FastTrackTech is headquartered
LocationHeadquarters
- HQ city
- Geneva
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
FastTrackTech business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure
Revenue model
- Development Assistance Funding: ITC operates as a United Nations agency funded by voluntary contributions from member states, development partners, and multilateral organizations. Revenue comes from donor funding for trade development programs.
- Trade Intelligence Services: Free and premium access to trade data tools, market analysis platforms, and business intelligence services for SMEs and policymakers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier for developing country SMEs |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
FastTrackTech product offering
Product offeringCore offering
FastTrackTech is an initiative of the International Trade Centre (ITC), a joint agency of the United Nations and the World Trade Organization. It focuses on providing technology-enabled trade support and digital solutions to small and medium-sized enterprises (SMEs) and trade support institutions in developing countries, helping them access digital tools, e-commerce platforms, and export readiness resources.
Product overview
ITC provides a comprehensive portfolio of trade-related market analysis tools, e-learning platforms, and sustainability resources for businesses in developing countries. The core offerings include Trade Map, Export Potential Map, Market Access Map, and Investment Map as primary market data tools; the SME Trade Academy and Global Textile Academy as e-learning platforms; and specialized sustainability tools including the Green Performance Toolkit, Standards Map, and Sustainability Map. The organization operates the Market Analysis Tools (MAT) Portal as a unified gateway to its intelligence services, alongside the My ITC personalized portal. All tools are designed to support micro, small and medium-sized enterprises (MSMEs) in developing countries to grow trade opportunities.
Differentiator
Problem solved
Functional benefit
Brands
- GreenToCompete: ITC's activator for an inclusive transition to a green economy that profits both planet and people
- SheTrades
- SME Trade Academy
- Trade Map
- Global Textile Academy
- Market Analysis Tools
- NTM Business Surveys
- YE! Community
Products and services
- FastTrackTech Digital Trade Platform
Quantifiable outcome
- 198,700 jobs maintained or created annually
- +3 more outcomes
Companies that use FastTrackTech
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles1 record
FastTrackTech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
FastTrackTech partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and regional.
- World Trade Organization (WTO)coreITC collaborates with WTO on trade statistics, market access analysis, and trade facilitation programs. The partnership includes joint initiatives on non-tariff measures and trade policy analysis.
- UNCTADcoreJoint programs on BioTrade, trade and biodiversity, and investment for sustainable development. Collaboration includes the BioTrade Congress and related initiatives.
- World Bank GroupcorePartnership on trade competitiveness, non-tariff measures surveys, and market analysis tools. Joint reports on barriers to trade in developing countries.
- UN WomencoreJoint initiative on Women in Public Procurement campaign and women's economic empowerment through trade under the SheTrades initiative.
- Caribbean Export Development Agency (CEDA)regionalCollaboration on green finance bootcamps and SME competitiveness programs in Caribbean countries.
- Lao National Chamber Commerce and Industry (LNCCI)regionalPartner for GreenToCompete Hub Laos, supporting small businesses in the country with green competitiveness programs.
- African UnionregionalJoint publication Made by Africa on developing and strengthening regional value chains at continental scale in Africa.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
FastTrackTech competitors and assessment
Company assessmentDirect peers
- ImportGenius: US-based subscription platform providing customs and shipping records for competitive intelligence and supplier verification. Competes head-to-head with ITC Trade Map for shipper/supplier discovery, particularly in emerging markets.
- Descartes Visual Compliance / Datamyne: Commercial customs and trade-data platform (Datamyne) providing global shipment, importer/exporter, and trade-flow data. A commercial alternative to ITC's trade intelligence tools for enterprise users needing granular shipment-level visibility.
- S&P Global Market Intelligence (Panjiva): Commercial provider of global trade-data and shipment-level analytics (formerly Panjiva). Directly competes with ITC's Trade Map and Market Access Map in the trade-intelligence category, serving banks, corporates, and policy analysts.
Broad incumbents
- UNCTAD (United Nations Conference on Trade and Development): Sister UN body that also works on trade and development for developing countries. UNCTAD overlaps with ITC on investment policy, trade analysis, and BioTrade initiatives and shares several joint programs, making it the closest institutional peer.
- World Trade Organization (WTO): Joint parent of ITC and the global rule-making body for trade. WTO collaborates with ITC on trade statistics, non-tariff measures, and trade facilitation, and is the most direct multilateral counterpart.
- UNDP (United Nations Development Programme): UN agency supporting inclusive growth, sustainable development, and SME resilience across developing countries. Shares ITC's client base and coordinates on youth entrepreneurship, women economic empowerment, and green economy programming.
- World Bank Group / IFC: Core institutional partner of ITC on trade competitiveness and non-tariff measures surveys. The IFC's SME-focused advisory work and the World Bank's Doing Business/Trade in Value Added initiatives provide adjacent trade-development infrastructure serving overlapping clients.
Regional players
- International Labour Organization (ILO): UN agency focused on labour standards, skills development, and SME formalization. Overlaps with ITC on capacity building, MSME skills development, and decent-work dimensions of trade, particularly for youth and women entrepreneurs.
Emerging players
- Tradeshift: Digital trade-finance and supply-chain platform connecting buyers, suppliers, and financiers. Overlaps with ITC's market-access and trade-facilitation agenda, particularly for SMEs in developing countries seeking digital trade documentation and financing.
Others
- Trade for Sustainable Development Forum / T4SD: Public-private forum operated under ITC's umbrella to advance sustainability in trade. Highly adjacent ecosystem partner coordinating industry commitments, donor visibility, and SME engagement on green trade practices.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
FastTrackTech social profiles
Digital presenceFastTrackTech financial estimates
Financial estimateRevenue estimate
Valuation estimate
FastTrackTech leadership team
Management profileNumber of profiles
FastTrackTech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FastTrackTech M&A and investment
M&A and investmentM&A
Investments104 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FastTrackTech
What does FastTrackTech do?
FastTrackTech is an initiative of the International Trade Centre (ITC), a joint agency of the United Nations and the World Trade Organization. It focuses on providing technology-enabled trade support and digital solutions to small and medium-sized enterprises (SMEs) and trade support institutions in developing countries, helping them access digital tools, e-commerce platforms, and export readiness resources.
Is FastTrackTech a public or private company?
FastTrackTech is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was FastTrackTech founded?
FastTrackTech was founded in 1964. It employs 1 to 10 people.
Where is FastTrackTech based?
FastTrackTech is headquartered in Geneva, Switzerland, in the Europe region.
How does FastTrackTech make money?
Two revenue lines are on record. Development Assistance Funding is the primary driver. The others are trade Intelligence Services.
Who are FastTrackTech's main competitors?
Direct peers on record are ImportGenius, Descartes Visual Compliance / Datamyne and S&P Global Market Intelligence (Panjiva). Broad incumbents are UNCTAD (United Nations Conference on Trade and Development), World Trade Organization (WTO), UNDP (United Nations Development Programme) and World Bank Group / IFC. International Labour Organization (ILO) is listed as a regional player. Tradeshift is listed as an emerging player. Trade for Sustainable Development Forum / T4SD is listed as an others.
Does FastTrackTech have an API?
No public API is recorded for FastTrackTech.
What industry is FastTrackTech in?
FastTrackTech's product category is Trade Technology Solutions. Its primary akta.pro industry code is BPAEANAC, Technical Enablement & Adoption Services (Change Management, Adoption, Champions). Its NAICS code is 611420 and its SIC code is 7372.