Legacy Dental

What Legacy Dental does

Legacy Dental is a multi-location private dental practice founded in 2010 by Dr. Michael Heffelfinger, operating seven offices across the Dallas-Fort Worth metroplex (DeSoto, East Dallas, Grand Prairie, Mesquite, South Dallas, Terrell) and Beaumont, Texas. The practice delivers comprehensive dental care spanning general dentistry, preventative care (cleanings, sealants, children's dentistry, gum disease treatment), restorative procedures (fillings, crowns, bridges, implants, root canals, extractions, dentures), cosmetic services (bonding, veneers, whitening), orthodontics (traditional braces, clear aligners, retainers), and three modalities of sedation dentistry (nitrous oxide, oral sedation, IV sedation) for anxious patients. The clinical team comprises six general dentists and two orthodontic specialists with training from institutions including Texas A&M Baylor College of Dentistry, NYU, Temple University, and UNLV; the owner-operator holds IV-sedation certification.

The practice runs on standard dental technology: digital radiography with approximately 1/6th the radiation of traditional film, intraoral cameras for diagnosis and patient education, autoclave sterilization, and the NexHealth platform for online appointment booking and patient management. Revenue is generated through fee-for-service billing at the point of care, with PPO insurance billed as a courtesy, plus Medicaid, CHIP, and CareCredit financing to broaden access. Patients are acquired through physical office presence in seven sub-markets, SEO-optimized location pages, organic social channels (TikTok, Instagram, Facebook), and word-of-mouth referrals, with kid-friendly amenities such as a free arcade and movie screening room differentiating the family segment. Patient education content is delivered through RevenueWell Systems.

Name

Legacy Dental

Legal name

Legacy Dental

Website

https://www.legacydentaldfw.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

Legacy Dental is a Texas-based private dental practice operating seven offices across the DFW metroplex and Beaumont, offering general, restorative, cosmetic, orthodontic, and sedation dentistry to families and individuals on a fee-for-service basis with PPO insurance and CareCredit financing.

Ownership category

akta.pro rank

Product category

General Dentistry Services

NAICS

Offices of Dentists (62121)

akta.pro primary industry

General Dentistry Group Practices (HLABAKAB)

akta.pro secondary industries

Orthodontic Group Practices (HLABAKAC), Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

Keywords

• General dentistry services
• Preventative dental care
• Restorative dentistry
• Cosmetic dental services
• Orthodontic treatment

Headquarters

HQ city

Beaumont

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Dental Services - Fee-for-Service: Traditional fee-for-service dental care model covering general dentistry, restorative procedures, cosmetic dentistry, orthodontics, and oral surgery. Services provided at point of delivery with payment collected at time of service. Accepts PPO insurance which is billed as courtesy to patients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Legacy Dental is a multi-location dental practice operating seven offices across the DFW metroplex and Beaumont, Texas. It delivers comprehensive dental services spanning preventative care, restorative dentistry, cosmetic procedures, orthodontics, and sedation dentistry to families and individual patients of all ages. Services are rendered by a team of general dentists, orthodontists, and support staff under fee-for-service billing with PPO insurance acceptance and CareCredit financing.

Product overview

Legacy Dental is a multi-location dental practice operating seven offices across DFW (DeSoto, East Dallas, Grand Prairie, Mesquite, South Dallas, Terrell) and Beaumont, Texas. The practice offers a comprehensive portfolio of dental services organized into four main categories: General/Preventative Care (exams, cleanings, sealants, gum disease treatment, children's dentistry), Restorative Dentistry (fillings, crowns, bridges, implants, root canals, extractions, dentures), Cosmetic Dentistry (bonding, veneers, teeth whitening), and Orthodontics (traditional braces, clear aligners, retainers). The practice also provides sedation dentistry options including nitrous oxide, oral sedation, and IV sedation for patients with dental anxiety. Several offices feature kid-friendly amenities including a free arcade and movie screening room. The practice accepts PPO insurance, Medicaid, CHIP, and offers financing through CareCredit. Patient education resources are supported through RevenueWell Systems, and appointments can be booked online through NexHealth.

Differentiator

Problem solved

Functional benefit

Products and services

• General Dentistry Services Comprehensive general dentistry including examinations, diagnosis, treatment planning, and routine dental care for patients of all ages across seven office locations in DFW and Beaumont, Texas.
• Preventative Care Teeth cleaning, dental checkups, oral hygiene instruction, children's dentistry, dental sealants, and gum disease treatment designed to maintain long-term oral health for patients of all ages.
• Restorative Dentistry Restorative dental services including fillings, dental implants, bridges, crowns, inlays, onlays, tooth extractions, non-surgical root canals, and denture options for patients needing to repair or replace damaged or missing teeth.
• Cosmetic Dentistry Cosmetic dental services including dental bonding using tooth-colored resin, porcelain veneers to improve smile appearance, and professional teeth whitening with custom bleach trays to correct discoloration.
• Orthodontics Orthodontic treatments including traditional braces, clear aligners, and retainers to straighten teeth and correct bite issues, delivered by orthodontic specialists across multiple Legacy Dental office locations.
• Sedation Dentistry Sedation dental services for anxious patients including nitrous oxide (laughing gas), oral sedation with anti-anxiety medication, and IV sedation administered by licensed providers to enable comfortable completion of dental procedures.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Jefferson Dental & Orthodontics: Multi-location DSO operating across Texas (including DFW and other Texas metros) offering general dentistry, orthodontics, and specialty services. Directly comparable to Legacy Dental in geographic footprint, service mix, and patient demographic focus.
• MB2 Dental Solutions: Texas-headquartered dental partnership organization supporting affiliated practices with non-clinical services. Comparable as a multi-location Texas-rooted dental operator serving independent dentists with shared back-office infrastructure.
• Affordable Dentures & Implants: Multi-location dental practice chain focused on dentures, extractions, and implants. Comparable as a multi-site dental brand operating standardized offices with a fee-for-service model.
• Smile Doctors: Largest orthodontics-focused DSO in the U.S. operating hundreds of locations. Comparable as a multi-location orthodontic provider and a relevant benchmark for Legacy Dental's in-house orthodontic capability.
• Benevis: Multi-location dental practice support organization serving predominantly Medicaid and CHIP-insured patients across multiple states. Comparable as a multi-site operator with a similar payor mix and family-patient focus.

Broad incumbents

• Aspen Dental: One of the largest DSOs in the U.S. with hundreds of offices offering general dentistry, dentures, implants, and clear aligners. Comparable service mix and direct-to-consumer brand model, but at much greater national scale.
• Heartland Dental: Largest U.S. dental support organization supporting thousands of doctors across general and specialty practices. Comparable as a multi-location dental operator with a similar generalist-plus-specialty offering, though at materially greater scale.
• Pacific Dental Services: Large DSO supporting hundreds of affiliated practices with clinical and business infrastructure. Comparable as a multi-location dental service operator offering general and specialty dentistry.

Regional players

• Western Dental: California-headquartered DSO operating multi-location practices offering general and specialty dentistry with broad insurance acceptance. Comparable operating model but primarily serves California rather than Texas.

Emerging players

• Tend: Modern, tech-enabled dental startup opening multi-location practices in major U.S. cities with a digitally-led patient experience. Comparable as a younger, design-forward multi-site dental operator competing for similar urban consumers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LegacyDentalGrandPrairie
• Instagraminstagram.com/legacydental_dfw
• TikToktiktok.com/@legacydental_usa
• LinkedInlinkedin.com/company/legacy-dental-dfw

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legacy Dental