Baja Brewing

What Baja Brewing does

Baja Brewing Company (legal entity BAJA BREWING COMPANY SA DE CV) is a privately held Mexican craft brewery founded in 2007 and headquartered in San José del Cabo, Baja California Sur. The company was the first craft brewery established in the Los Cabos resort corridor and operates two production sites — the original brewhouse in San José del Cabo and a newer facility in Tijuana — which together span the Baja Peninsula. Its brewing process is a traditional four-input approach: 100% malted barley sourced from the US, Canada, and Europe; purified water drawn from the Sierra de la Laguna aquifer; hand-selected hops from Yakima Valley, Europe, New Zealand, and South Africa; and brewers' yeast. The portfolio consists of eight year-round core beers (Cabotella Blonde Ale, Mexican IPA / Por Favor, Escorpión Negro Black Ale, Baja Surfa Lager, Ay Ay Session IPA, Pelirroja Amber Ale, Baja Razz Raspberry Ale, and Baja Stout Oatmeal Stout), supplemented by four seasonal releases (Suculenta Saison, Mango Wheat, Lolobrije Brown Ale, Burro Winter Coffee Imperial Stout) and limited-edition specialty beers including Hidromiel honey mead, Chichicpatli Dalia Pale Ale, Oktoberfest Altbier, Barley Wine, and Husky Pale Ale.

The company's commercial model combines direct-to-consumer hospitality with multi-channel wholesale distribution. On the direct side, it operates two brewpub cantinas: the original San José del Cabo location in the historic Art District and the Terraza Corazón Cabo rooftop at the Corazón Cabo Resort & Spa in Cabo San Lucas. Both serve Mexican-inspired cuisine, wood-fired pizzas, and on-tap craft beer alongside live music. On the wholesale side, packaged beer is distributed across Mexico through Cervexxa, Beerhouse, Cebada Malteada, and Amazon Mexico, and across the United States through Bevmo, Total Wine, and Whole Foods, with US operations run from a sales and distribution office in Manhattan Beach, California. Revenue streams are therefore a mix of on-premise F&B/beer sales, Mexican wholesale beer distribution, and US retail distribution, with the customer base spanning craft beer tourists, Los Cabos local residents, and US/Mexican retail consumers. No external funding rounds, parent company, or subsidiaries are disclosed, and the firm operates as an independent private company with 11–50 employees.

Name

Baja Brewing

Legal name

BAJA BREWING COMPANY SA DE CV

Website

https://bajabrewingcompany.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Baja Brewing Company is a Mexican craft brewery, founded in 2007 as the first in Los Cabos, operating two breweries (San José del Cabo and Tijuana), two brewpub cantinas, and wholesale distribution of eight core plus seasonal beers across Mexico and US chains Bevmo, Total Wine, and Whole Foods.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (31212), Beer and Ale Merchant Wholesalers (424810)

SIC

Malt Beverages (2082)

akta.pro primary industry

Beer Brewing & Craft Brewing (AFAFAAAA)

akta.pro secondary industries

Regional & National Breweries (THAFALAD), Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)

Keywords

• Craft beer brewing
• Craft brewery operations
• Brewpub restaurant
• Beer distribution
• Mexican craft beer

Headquarters

HQ city

San José Del Cabo

HQ country

Mexico

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Brewpub/Cantina Sales: On-site beer and food sales at two cantina locations in San José del Cabo and Corazón Cabo, featuring wood-fired pizzas, Mexican-inspired cuisine, and live music.
2. Retail Beer Distribution: Packaged beer sales through retail chains including Bevmo, Total Wine, Whole Foods (US), and Cervexxa, Beerhouse, Cebada Malteada, Amazon Mexico (Mexico).
3. Mexico Distribution: Wholesale distribution of bottled and packaged beer throughout Mexico via MX phone line (624) 142 1292.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Baja Brewing Company crafts and sells premium craft beer using four traditional ingredients (malted barley, water, hops, yeast), producing a year-round lineup of 8 beers plus seasonal and limited-edition styles. It operates two brewery facilities on the Baja Peninsula (San José del Cabo and Tijuana) and two brewpub cantinas in the Los Cabos area, distributing packaged beer through major retail chains in Mexico and the United States.

Product overview

Baja Brewing Company is a craft brewery with two brewery locations spanning the Baja Peninsula (San José del Cabo headquarters and Tijuana facility). The core product portfolio consists of 8 year-round beers (Blonde Ale, Mexican IPA, Black Ale, Baja Lager, Session IPA, Amber Ale, Raspberry Ale, Oatmeal Stout) plus seasonal offerings (Saison, Mango Wheat, Brown Ale, Coffee Imperial Stout) and limited edition specialty beers (Honey Mead, Chichicpatli, Oktoberfest, Barley Wine, Pale Ale). The company also operates two brewpub cantinas in San José del Cabo and Cabo San Lucas, and distributes products through retail channels (Bevmo, Total Wine, Whole Foods) in Mexico and the US.

Differentiator

Problem solved

Functional benefit

Products and services

• Cabotella (Blonde Ale) Signature blonde ale with golden color and medium-light body, representing the signature taste of Cabo. Core year-round product.
• Mexican IPA (Por Favor / Peyote)
• Escorpión Negro (Black Ale)
• Baja Surfa (Baja Lager)
• Ay Ay IPA (Session IPA)
• Pelirroja (Amber Ale)
• Baja Razz (Raspberry Ale)
• Baja Stout (Oatmeal Stout)
• Suculenta (Saison) Spring seasonal beer with marked dryness and subtle orange notes, evoking the sun in the arid Baja desert, 6.3% ABV.
• Mango Wheat
• Lolobrije (Brown Ale)
• Burro Winter (Coffee Imperial Stout)
• Hidromiel (Honey Mead)
• Charlie Brown
• Chichicpatli (Dalia Pale Ale) Limited edition specialty pale ale with spicy citrus aromas incorporating hibiscus and dahlia flower root for a fresh and bitter touch, 6.4% ABV; created in collaboration with Cervecería La Bru.
• Oktoberfest (Altbier)
• Barley Wine
• Husky (Pale Ale)
• Baja Brewing Cantina - San José del Cabo Original brewpub restaurant located in the Art District of San José del Cabo, featuring indoor and outdoor areas, live music, wood-fired pizzas, Mexican-inspired cuisine, and house beers on tap. Open daily.
• Baja Brewing Cantina - Corazón Cabo (Terraza Corazóón Cabo) Rooftop restaurant at Corazón Cabo Resort & Spa in Cabo San Lucas, featuring outdoor lounge with misting system, fire pit, live music, eclectic international menu, sports events, and craft beer on tap. Open daily 8:00 AM to midnight for breakfast, lunch, and dinner.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Cervecería La BruminorStrategic or Co-development PartnerCollaboration on limited edition Chichicpatli beer - a Dalia Pale Ale incorporating hibiscus and dahlia flower root, created in partnership with Cervecería La Bru.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Cervecería Allende: Independent Mexican craft brewery operating on a similar small-scale model with on-premise and packaged distribution. Comparable craft positioning targeting premium Mexican consumers and US specialty retail.
• Cucapá: Mexican craft brewery based in Mexicali, Baja California, making it a direct regional peer to Baja Brewing within the same Baja craft category. Comparable scale, similar Baja heritage positioning, and overlapping distribution ambition into the US Southwest.
• Minerva Brewery: One of Mexico's largest independent craft brewers, scaled several multiples beyond Baja Brewing but operating in the same Mexican craft category with similar cross-border US distribution ambitions. Useful as an aspirational comparable on craft scale and brand-building.
• Cervecería La Bru: Mexican craft brewery and Baja Brewing's collaboration partner on the Chichicpatli Dalia Pale Ale. Direct peer in the Mexican craft segment with similar size, US cross-border ambition, and Mexican-inspired ingredient positioning.
• Cervecería Primus: Mexican craft brewery with a comparable portfolio approach (core + seasonal + limited editions) and a similar Mexico-and-US growth strategy. Direct peer for craft share and specialty retail shelf space.

Regional players

• Border Psycho Brewing: US craft brewery in San Diego County just across the border from Baja's Tijuana facility, with overlapping cultural and consumer base. Regional peer with a shared Baja-California craft identity, useful for understanding US craft competitive dynamics in Baja Brewing's northern distribution corridor.

Emerging players

• Cervecería de Colima: Mexican craft brewery with a growing US presence, comparable in size and growth stage to Baja Brewing. Useful as a peer benchmark for cross-border craft distribution strategy and portfolio positioning.

Broad incumbents

• Constellation Brands: US-based beverage major that imports and markets Corona, Modelo, and Pacifico in the United States. Indirect competitor through retail buyer mindshare and shelf allocation in the same accounts (Bevmo, Total Wine, Whole Foods) where Baja Brewing is distributed.
• Stone Brewing: Large US craft brewer (now part of Sapporo) with extensive Mexican market presence and broad distribution. Comparable as an upper-bound reference for craft scale, but vastly larger and broader portfolio than Baja Brewing.
• Grupo Modelo (Modelo, Pacifico): Dominant Mexican beer producer controlling Modelo, Pacifico, and other flagship brands distributed globally. Competes with Baja Brewing for shelf space and on-premise taps in Mexico and US, but operates at vastly larger scale with mass-market positioning.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BajaBrewing
• Facebookfacebook.com/baja.brewing
• LinkedInlinkedin.com/company/baja-brewing-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baja Brewing