Associação de Pais, Amigos e Pessoas com Deficiência

What Associação de Pais, Amigos e Pessoas com Deficiência does

APABB (Associação de Pais, Amigos e Pessoas com Deficiência, de Funcionários do Banco do Brasil e da Comunidade) is a Brazilian non-profit civil association founded in 1987 by Banco do Brasil employees to support people with disabilities and their families. Headquartered in São Paulo, the organization operates through 14 (or 15, per varying counts) regional nuclei spanning 13 Brazilian states plus the Federal District, conducting more than 100,000 attendances per year across four program verticals: social services, sports, leisure, and professional training. Named programs include Projeto Movimento (multi-sport), Projeto Apabb Campeã (futsal and swimming), Projeto Ligados pela Arte and Projeto Musicoterapia (music and art therapy), Projeto Superação (employability), Projeto Sorriso Inclusivo (dental care), GAF family support groups, Projeto Robótica, and Projeto Incluir e Crescer (intellectual disability and autism inclusion).

The organization's business model is donation- and grant-based, with no fees charged for services. Revenue streams comprise individual donations (PIX, bank transfer), loyalty-point donations via Livelo, Social Cap capitalization-title purchases, corporate partnerships and sponsorships (Banco do Brasil ecosystem entities, Biogen, SESC, Instituto +Brasal), and government funding through Lei de Incentivo ao Esporte, Lei de Incentivo à Cultura, parliamentary amendments, SEMEL, SMADS, and other public bodies. Volunteer labor, including the entire Colégio de Diretores elected for two-year terms, sustains operations. Go-to-market is community-led, leveraging 38 years of family-support networks, regional nuclei, social media (Facebook, Instagram, LinkedIn, YouTube), and event-driven engagement (sports competitions, ENFA gatherings, cultural celebrations). APABB was recognized as one of the 100 Best NGOs in Brazil for six consecutive years and operates under a published 2025-2029 strategic plan.

Name

Associação de Pais, Amigos e Pessoas com Deficiência

Legal name

Associação de Pais, Amigos e Pessoas com Deficiência, de Funcionários do Banco do Brasil e da Comunidade

Website

https://apabb.org.br

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

APABB is a São Paulo-based Brazilian non-profit founded in 1987 that supports people with disabilities and their families through 14-15 regional nuclei delivering sports, social, leisure, and professional training programs across 13 states.

Ownership category

akta.pro rank

Product category

Social Services for People with Disabilities

NAICS

Services for the Elderly and Persons with Disabilities (624120), Social Advocacy Organizations (8133)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGADAH

Special Education, Disability Support & Inclusive Education Nonprofits

Business & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits

SECONDARYBPAGAFAF

Disability Rights & Accessibility Advocacy

Business & Public Services/Nonprofit, NGO & Social Services/Civil Rights, Advocacy & Public Policy Organizations

SECONDARYEDAKAJAJ

Parent & Caregiver Training for LD/Dyslexia Support

Education/Special Education & Learning Support Services/Learning Disabilities & Dyslexia Services

Keywords

• Disability support services
• Social inclusion programs
• Adaptive sports programs
• Community disability services
• Nonprofit social assistance

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: APABB accepts donations from individuals and organizations. The website provides bank transfer details (Banco do Brasil) and PIX for donations. Points donations are also accepted through Livelo loyalty program.
2. Corporate Partnerships and Sponsorships: Partnerships with companies like Biogen, Banco do Brasil, and others provide financial and operational support for programs and projects.
3. Government Grants and Public Funding: APABB receives funding through Lei de Incentivo ao Esporte, Lei de Incentivo à Cultura, parliamentary amendments, and public partnerships with SEMEL, SMADS, and other government bodies.
4. Volunteer Services: The organization has been sustained by volunteer work since its founding. Directors and delegates serve voluntarily, and community members donate their time and skills.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

APABB is a non-profit civil association founded in 1987 by Banco do Brasil employees that provides free social inclusion programs for people with disabilities and their families across 15 regional nuclei in Brazil. Its core offerings span four areas: social services (family support groups, rights advocacy), sports (swimming, capoeira, futsal, athletics, robotics), leisure (camps, cultural events, family gatherings), and professional training (employability, computing). Services are delivered free of charge and sustained by volunteer work, donations, government grants, and corporate partnerships.

Product overview

APABB is a non-profit social organization, not a technology product company. Its offering consists of social programs and services for people with disabilities and their families. The organization operates through 14 regional nuclei across Brazil, providing programs in four main areas: social service (Apoio às Famílias e à Pessoa com Deficiência), sports (Esporte), leisure (Lazer), and professional training (Capacitação e Qualificação Profissional). Key named programs include: Projeto Movimento (sports activities), Projeto Ligados pela Arte (music and art), Projeto Superação (employment focus), Projeto Musicoterapia, Projeto Sorriso Inclusivo (dental care), Projeto MEL (sports), Projeto Robótica, and Projeto Musicarte. These programs work together to provide comprehensive support for inclusion, development, and quality of life.

Differentiator

Problem solved

Functional benefit

Products and services

• Projeto Movimento Sports and physical activity program offering activities including swimming, capoeira, body expression, jiu-jitsu, futsal, athletics, and bowling for people with and without disabilities, delivered through APABB regional nuclei.
• Projeto Ligados pela Arte Art and music program providing music lessons, art therapy, and dance workshops for people with disabilities across APABB's regional network.
• Projeto Superação – Foco na Empregabilidade Professional training program focused on employability and job placement for people with disabilities.
• Projeto Musicoterapia Music therapy program providing therapeutic musical activities for people with disabilities.
• Projeto Sorriso Inclusivo Dental care initiative providing free dental services and oral health guidance for people with disabilities and their families, partnering with dental schools like Faculdade UDF and DFDown.
• GAF – Grupo de Apoio às Famílias Family support groups providing psychological support, guidance, and community for families of people with disabilities.
• Projeto de Lazer Social and leisure activities including festivals, parties, day trips, vacation colonies, and camps for people with disabilities.
• Jornal Apabb Newspaper and communication channel providing news and information about APABB activities and disability rights.
• Projeto Apabb Campeã Sports program offering futsal and swimming to 60 people with and without disabilities, funded by the Ministry of Sports via Lei de Incentivo ao Esporte and sponsored by Biogen.
• Projeto SEMEL - Natação Swimming sports project with training and beginner classes for people with disabilities, supported by SEMEL.
• Projeto Robótica Robotics program for technology learning and development for people with disabilities.
• Projeto Musicarte Music and art therapy program combining art therapy and music therapy activities for people with disabilities.
• Projeto Incluir e Crescer Social and professional inclusion project for people with intellectual disabilities and autism spectrum disorder.

Quantifiable outcome

• More than 100,000 annual attendances to people with disabilities and families
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core, major and minor.

• Banco do BrasilcoreStrategic or Co-development PartnerBanco do Brasil is the founding organization of APABB. Employees and retirees of the bank form the core volunteer base and support network. The bank provides administrative support, facilities (AABB associations), and ongoing partnership for disability inclusion initiatives.
• SESCmajorStrategic or Co-development PartnerSESC (Serviço Social do Comércio) is listed as a partner supporting APABB's social programs and activities.
• LivelomajorChannel Partner/ Reseller/ DistributorLivelo loyalty program enables point donations to APABB. Points can be donated starting from 100 points, allowing donors to support specific projects like Ligados pela Arte, Superação, and Musicoterapia.
• BiogenmajorStrategic or Co-development PartnerBiogen sponsors the Apabb Campeã project providing futsal and swimming classes to 60 people with and without disabilities through Lei de Incentivo ao Esporte.
• Olimpíadas Especiais BrasilmajorStrategic or Co-development PartnerPartnership for sports events and athlete development for people with intellectual disabilities. APABB participates in local games and festivals organized by Special Olympics.
• FENAABBmajorStrategic or Co-development PartnerFENAABB partnered with APABB to integrate athletes with disabilities into CINFAABB 2026, the largest event for retirees of a single company in the world.
• Instituto Jô ClementemajorStrategic or Co-development PartnerAPABB supports the research project 'Invisible Poverty' conducted by Instituto Jô Clemente in partnership with Human Rights Watch, covering 5 Brazilian capitals with 120 interviews.
• Confederação Brasileira de Esporte (CBE)majorStrategic or Co-development PartnerPartnership for Project Movimento at CERET in São Paulo, providing athletics and futsal activities.
• Instituto Human Rights WatchmajorStrategic or Co-development PartnerInternational human rights organization partnering with Instituto Jô Clemente and APABB for research on poverty and intellectual disability in Brazil.
• Shopping Parque da CidademinorGTM or Marketing PartnerPartnership for visibility and donations through FUMCAD, with possibility of physical space installation for APABB initiatives.
• DFDownminorStrategic or Co-development PartnerPartner institution providing space for Project Sorriso Inclusivo dental care services in the Federal District.
• Faculdade UDFminorStrategic or Co-development PartnerDental school providing supervised student services for Project Sorriso Inclusivo dental care for people with disabilities.
• AABB (Associação Atlética Banco do Brasil)majorStrategic or Co-development PartnerBank employees' sports association providing facilities for APABB activities across multiple states, including swimming pools, sports courts, and event spaces.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• FIA (Fundação Itaú): FIA is a large Brazilian foundation with broad social programs including disability, education, and youth development. Like APABB, it operates corporate-anchored social programs across Brazil, but its scope extends well beyond disability into education and broader social investment.

Direct peers

• AACD (Associação de Assistência à Criança Deficiente): AACD is a major São Paulo-based nonprofit providing rehabilitation, treatment, and social inclusion services for children and adults with physical disabilities. Comparable to APABB in disability focus, geographic overlap in São Paulo, and reliance on corporate donors and volunteer networks.
• APAE (Associação de Pais e Amigos dos Excepcionais): APAE is Brazil's largest disability-focused nonprofit federation with thousands of affiliated local chapters nationwide. It offers overlapping services in special education, rehabilitation, health, and social inclusion for people with intellectual disabilities, making it the most direct peer to APABB in mission and beneficiary population.
• Down Brasil (Movimento Down): Movimento Down is a Brazilian nonprofit advocating for inclusion, education, and employment of people with Down syndrome. Comparable to APABB in disability focus, family support orientation, and national reach through affiliated organizations.
• Associação Brasileira de Autismo (ABRA): ABRA is the Brazilian Autism Association, a national advocacy and support organization serving autistic individuals and families. Comparable to APABB's disability mission, particularly its Projeto Incluir e Crescer, and operates through a national federation model similar to APABB's regional nuclei structure.
• Special Olympics Brasil: Special Olympics Brasil provides sports training and competition for people with intellectual disabilities across Brazil. APABB is already a formal partner through its Apabb Campeã futsal/swimming project, and both organizations serve overlapping beneficiary populations in adapted sports.
• Instituto Jô Clemente: Instituto Jô Clemente is a São Paulo-based nonprofit supporting people with intellectual disabilities through health, research, and social programs. It is a direct programmatic partner of APABB (collaborating on the Invisible Poverty research) and serves overlapping beneficiary populations across São Paulo state.

Emerging players

• Best Buddies International: Best Buddies is a global nonprofit creating opportunities for people with intellectual and developmental disabilities through one-to-one friendships, integrated employment, and leadership programs. Comparable to APABB in disability inclusion mission and corporate volunteer engagement model, though operating primarily through chapters rather than regional nuclei.

Regional players

• Instituto Laramara: Instituto Laramara is a São Paulo-based nonprofit serving people with visual impairments through education, rehabilitation, and social inclusion programs. Comparable in mission and nonprofit service delivery model, but focused on a specific disability segment rather than all-disability inclusion like APABB.

Others

• SESC (Serviço Social do Comércio): SESC is a major Brazilian social services organization (already an APABB partner) providing sports, cultural, health, and leisure programs nationwide. While not disability-focused, SESC's nationwide network, corporate-anchor model, and program delivery infrastructure make it a structural analog to APABB's regional nuclei model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/apabb
• Facebookfacebook.com/onormaleserfeliz
• LinkedInlinkedin.com/company/apabb
• Instagraminstagram.com/onormaleserfeliz

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Associação de Pais, Amigos e Pessoas com Deficiência