What Roch Hôtel & Spa does

Le Roch Hôtel & Spa is a single-property 5-star boutique hotel in Paris's 1st arrondissement (28 Rue Saint-Roch, 75001), opened in 2016 and operated by LE ROCH HOTEL & SPA SASU, a wholly-owned subsidiary of SOFIBIM BAGATEL (Compagnie Hôtelière de Bagatelle). The property offers 37 keys split across 32 rooms in seven categories (Cosy, Comfy, Superior, Deluxe, Family, Deluxe Hammam, Prestige) and 5 suites in three types (Junior Suite Hammam, Saint-Roch Suite, Parisian Apartment), with the Parisian Apartment accommodating up to six guests across 80m². The entire interior is designed by Sarah Poniatowski-Lavoine around a five-color-scheme concept. The hotel runs three integrated revenue pillars beyond rooms: Maison 28 restaurant, bar, and 60m² terrace (open 07:00–23:00 daily, bar to midnight, with summer vegetable-garden terrace and organic wine program led by Chef Serge Jouanin); a 5-star Spa by Maison Codage with black lava-rock indoor pool, hammam, and fitness room; and an event-hosting business for corporate and private functions up to 100 guests.

The technology stack is standard hospitality infrastructure: WordPress CMS on SiteGround hosting with multilingual EN/FR/ES presentation, Synxis booking engine embedded for direct reservations, TheFork widget for F&B, a dedicated Maison Codage spa booking portal (booking.codageparis.com), and Google Analytics and Facebook Pixel for tracking. Distribution combines the direct website with full GDS presence (Sabre DS 308090, Amadeus DS PARLRH, Galileo DS C3459, Worldspan DS CDGLR), direct phone/email, and dedicated B2B event sales. Pricing is not publicly disclosed; two rate structures are offered (flexible with free cancellation up to 48 hours, and non-refundable at a discount), with tourist tax of €11.70 per person per day added separately. Marketing spans the website, newsletter, Instagram (@lerochhotel), Facebook, LinkedIn, and editorial press placements (The Telegraph 2024, Gault&Millau 2023, Irk Magazine 2025). The CEO is Célia Cornu, and the registered office sits at 54 Avenue Marceau, 75008 Paris (RCS Paris 794 046 144; share capital €2,643,319).

Name

Roch Hôtel & Spa

Legal name

LE ROCH HOTEL & SPA SASU

Website

https://leroch-hotel.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Le Roch Hôtel & Spa is a single-property 5-star boutique hotel in Paris's 1st arrondissement, operating 37 rooms and suites entirely designed by Sarah Poniatowski-Lavoine, serving luxury leisure travellers, families, and corporate event clients through accommodation, Maison 28 restaurant, and a Spa by Maison Codage.

Ownership category

akta.pro rank

Product category

Luxury Boutique Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Luxury Wellness & Spa Resorts (THAGACAG)

Keywords

• Luxury boutique hotel
• Hotel accommodation
• Spa wellness services
• Fine dining restaurant
• Private event venue

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Room Rental (Accommodation): The primary revenue stream — nightly stays in 37 rooms and suites across 7 room categories (Cosy, Comfy, Superior, Deluxe, Family, Deluxe Hammam, Prestige) and 3 suite types (Junior Suite Hammam, Saint-Roch Suite, Parisian Apartment). Room rates are quoted in Euros, VAT-inclusive, with tourist tax (€11.70/person/day) charged separately.
2. Restaurant, Bar & Terrace (Maison 28): On-site restaurant and bar generating F&B revenue. Menu available continuously from 07:00 to 23:00 daily. 60m² terrace operates as a vegetable garden in summer. Breakfast served from 7am daily. Bar open until midnight. Wine selection features organic wines from direct winemaker collaborations.
3. Spa & Wellness Services: Spa operated by Maison Codage — guests book treatments (45-minute body treatments, facials) via dedicated booking link. Includes access to pool, hammam, and fitness. 5-star Spa by Maison Codage with personalized skin care treatments.
4. Events & Private Dining: Catering corporate lunches, dinners, cocktail parties, and private events. Restaurant seats up to 100 for cocktail events; glass-roof space accommodates 30. Terrace seats up to 80. A 6-seat private patio available on request. Direct quotes via [email protected] or +33 6 50 58 80 27.
5. Gift Vouchers: Hotel and spa gift vouchers sold online for stays, dining, and wellness experiences — offering Gift Voucher, Well-being Gift Voucher, and Well-being Gift Voucher - Duo options.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Le Roch Hôtel & Spa is a 5-star boutique hotel in Paris's 1st arrondissement offering 37 rooms and suites (32 rooms across 7 categories plus 3 suites) entirely designed by Sarah Poniatowski-Lavoine. The property operates three integrated service pillars: Maison 28 restaurant, bar and terrace serving contemporary French cuisine; a 5-star Spa & Wellness center by Maison Codage with pool, hammam, and fitness; and an Events & Cocktails venue accommodating up to 100 guests.

Product overview

Roch Hôtel & Spa is a 5-star boutique hotel in Paris's 1st arrondissement offering 37 rooms and suites (32 rooms across 7 categories: Cosy, Comfy, Superior, Deluxe, Family, Deluxe Hammam, and Prestige; plus 3 suites: Junior Suite Hammam, Saint-Roch Suite, and The Parisian Apartment). The hotel features three integrated service pillars: Maison 28 restaurant/bar/terrace serving contemporary French cuisine with organic wines, a comprehensive Spa & Wellness center by Maison Codage with pool and hammam facilities, and Events & Cocktails hosting for up to 100 guests. Entirely designed by Sarah Poniatowski-Lavoine, the property emphasizes discrete luxury with five distinct color schemes and natural materials throughout.

Differentiator

Problem solved

Functional benefit

Products and services

• Cosy Room Entry-level room category offering elegant accommodations with noble materials and designer furnishings; features Italian shower or bathtub, suitable for 2 guests in 20m² space.
• Comfy Room Comfortable room category featuring a unique atmosphere with bathtub and option for twin beds; offers 20-23m² space accommodating up to 2 guests with 1 King or Twin beds.
• Superior Room Bright rooms offering real comfort in a contemporary atmosphere; provides 23m² of living space designed by Sarah Poniatowski-Lavoine.
• Deluxe Room Spacious room inspired by the signature color codes of Sarah Poniatowski-Lavoine; features 26m² space and is accessible for persons with reduced mobility.
• Family Room Connecting room configuration combining a Deluxe room (King) with a Comfy room (King or Twin beds); offers 50m² with family amenities including children's welcome gifts, swimming pool access, baby cot, babysitting service, and children's menu.
• Deluxe Hammam Room Unique room featuring a private hammam with superb Moroccan zelliges; offers 28m² with Italian shower, accommodating 1 King or Twin beds.
• Prestige Room Spacious room accommodating up to 3 guests in chic, contemporary style; features 32m² with 1 King bed plus rollaway bed or baby cot.
• Junior Suite Hammam Suite with separate living area and private hammam, ideal for families; features 35m² with views on the indoor patio, accommodating 2+2 guests with King or Twin beds and sofa bed.
• Saint-Roch Suite Luxurious top-floor suite with private terrace overlooking the peaceful patio; features 47m² with large dressing room, private hammam, personal wine cellar, and accommodation for up to 2+2 guests.
• The Parisian Apartment Two-bedroom suite accommodating up to 6 guests, located on the top floor and privatized; comprises the Saint-Roch Suite connecting with Deluxe Hammam Room; features 80m² with 2 King beds or Twin beds, private terrace, and dual private hammams.
• Maison 28 Restaurant, Bar & Terrace The hotel's dining venue featuring a chic, casual salon serving fresh, tasty dishes including Caesar salad, Burger du Roch, and Bœuf Bourguignon; includes a 60m² terrace that transforms into a vegetable garden for summer; open daily 07:00-23:00 for meals; bar open until midnight.
• Spa & Wellness by Maison Codage 5-star wellness facility featuring an indoor pool made of black lava rock, mirror-lined fitness center with state-of-the-art equipment, hammam, and Codage face and body treatments; spa open 8am-9:30pm daily; pool and hammam accessible to hotel guests.
• Events & Cocktails Venue Event hosting services for corporate and private events; restaurant accommodates up to 100 guests for cocktail functions; terrace holds up to 80 guests; features flexible event spaces with central skylight, fireplace lounge, and after-work party venue.
• Hotel and Spa Gift Vouchers Gift vouchers sold online for stays, dining, and wellness experiences, offering Gift Voucher, Well-being Gift Voucher, and Well-being Gift Voucher - Duo options.

Quantifiable outcome

• 100% 5-star classification maintained across official hotel rating systems
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Maison CodagecoreStrategic or Co-development PartnerLe Roch Hôtel & Spa partners with Maison Codage, a premium French skin care brand, to operate its on-site 5-star spa. The partnership provides personalized facial and body treatments using CODAGE's high-performance, precisely measured formulations. Spa facilities include an indoor pool made of black lava rock, hammam, and a mirror-lined fitness room. Maison Codage manages treatment bookings via a dedicated portal (booking.codageparis.com).
• TheForkcoreChannel Partner/ Reseller/ DistributorTheFork (online restaurant reservation platform, part of TripAdvisor group) provides the embedded table reservation widget for Maison 28 restaurant, bar, and terrace. This integration drives direct consumer restaurant bookings through the hotel website.
• Compagnie Hôtelière de BagatellecoreStrategic or Co-development PartnerLe Roch Hôtel & Spa is owned and operated by SOFIBIM Bagatel under the Compagnie Hôtelière de Bagatelle umbrella. The group (capital €200,122,611.30) also owns Hotel Platine, Hotel Les Plumes, The Chess Hotel, Hotel de l'Abbaye, and Hotel La Perouse — all located in Paris. The parent company manages legal, financial, data protection (DPO: [email protected]), and central operations.
• Jérôme DreyfussminorGTM or Marketing PartnerMaison Jérôme Dreyfuss (Paris-based luxury leather goods brand founded 2002) ran a pop-up store at Le Roch Hôtel & Spa during the winter season, showcasing bags and accessories within the hotel — a lifestyle partnership leveraging the hotel's affluent clientele.

Scale indicators7 records

Recent moves5 records

Expansion highlights2 records

Direct peers

• Hôtel National des Arts et Métiers: A 4-star design-led boutique hotel in central Paris with a strong F&B and cocktail-bar focus. Closely comparable in scale, location-tier, design-driven positioning, and target luxury-leisure segment as Le Roch.
• Nolinski Paris: 5-star boutique hotel near the Palais Royal with a designer-led aesthetic, integrated spa, and brasserie. Comparable in design-forward positioning, central Paris location, and luxury-leisure demand mix.
• Hotel Platine: A sister property under Compagnie Hôtelière de Bagatelle. Useful as the closest internal portfolio benchmark for capex, occupancy, and ADR comparisons within the same group.
• Hôtel des Grands Boulevards: Boutique 4-star hotel by the Experimental Group with strong restaurant/bar positioning. Comparable in scale, F&B-centric model, and direct-to-consumer booking strategy in central Paris.
• Hôtel Thérèse: 4-star boutique hotel in the 1st arrondissement close to Palais Royal. Direct geographic peer with similar boutique positioning and target customer mix.
• Le Pavillon de la Reine: 5-star boutique hotel in the Marais (Paris 3rd) with similar key count (~50 rooms/suites), spa, restaurant, and courtyard garden positioning. Targets the same luxury leisure and family segments as Le Roch.
• Hôtel de l'Abbaye: Another Compagnie Hôtelière de Bagatelle property, boutique positioned in central Paris. Internal portfolio benchmark for operational economics and cross-property brand leverage.
• Maison Albar Hotels Le Pont-Neuf: 5-star boutique hotel steps from Le Roch with comparable key count, spa, restaurant, and luxury-leisure/family segment focus. Direct competitor in the same micro-market.
• Le Cinq Codet: 5-star boutique hotel near Les Invalides with a contemporary design ethos, spa, and small inventory. Comparable luxury boutique positioning and target customer segments.

Emerging players

• Hôtel Madame Rêve: Recent luxury boutique opening near the Louvre (2021) by Laurent de Gourcuff. Represents the new wave of design-driven luxury boutique competition Le Roch faces in central Paris.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lerochhotelspa
• LinkedInfr.linkedin.com/company/le-roch-h%C3%B4tel-&-spa
• Instagraminstagram.com/lerochhotel
• Xx.com/LeRochHotelSpa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roch Hôtel & Spa