Hotel CasaBlanca

What Hotel CasaBlanca does

Hotel CasaBlanca is a privately held hospitality company (HOTELES CASABLANCA S.A.S) operating a single urban hotel in Cúcuta, Colombia, with origins dating to 1965. The property serves leisure travelers, event attendees, and local diners in the Cúcuta market, and is registered under Colombian tourism registry RNT #3894. General Manager Judith Yamile Jaimes Ramirez leads a small team of 1–10 employees.

The company's offerings span multiple revenue streams: standard and suite-level lodging rooms at rates of COP 174,240 to COP 295,740 per night, on-site restaurants, event hosting, packaged accommodations, and pool passes. A complementary country venue ("Sede Campestre") extends the brand into outdoor events and day-use leisure. The "Rewards Casablanca" loyalty program is offered to encourage repeat visitation.

Hotel CasaBlanca monetizes through a traditional hospitality revenue mix — room revenue supplemented by F&B, events, and ancillary services — and distributes inventory via its own channels and the Roiback booking platform. The business is geographically concentrated in Cúcuta with no disclosed multi-property expansion, outside investment, or external funding. No AI, automation, or proprietary technology stack is described beyond the standard third-party booking engine.

Name

Hotel CasaBlanca

Legal name

HOTELES CASABLANCA S.A.S

Website

https://hotelcasablanca.com.co

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

1–10 employees

Short description

Hotel CasaBlanca is a privately held, single-property hotel in Cúcuta, Colombia (operating since 1965), offering mid-market lodging, events, restaurants, and a country venue (Sede Campestre) to leisure travelers and local guests.

Ownership category

akta.pro rank

Product category

Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

City/Urban Convention Hotels (THAGALAA)

akta.pro secondary industries

Business & Corporate Full-Service Hotels (THAGAAAE), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Hotel accommodations
• Event venues rental
• Hospitality services
• Restaurant dining
• Corporate events hosting

Headquarters

HQ city

Cúcuta

HQ country

Colombia

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Room Reservations: Primary revenue stream from hotel room bookings across multiple room categories (Junior, Twin Junior, Junior Suite, Twin Junior Suite, Exclusive Junior Suite, Suite with Jacuzzi). Prices range from COP 174,240 to COP 295,740 per night.
2. Event Venues Rental: Revenue from renting event spaces including CIAN (250 capacity), Terracota (150), Marfil (40), Coral (32), Zafiro (32), Magenta (40), Ambar (24), and Rubi (48) rooms for corporate and social events.
3. Restaurant Services: Income from two restaurants: Restaurante bar 360° (7th floor with panoramic views) and Restaurante bar Cabá (poolside, loft-style). Both offer Colombian and international cuisine.
4. Sede Campestre Rental: Country venue rental for outdoor events including weddings, graduations, birthdays, sports events, and corporate gatherings. Located 15 minutes from city on Boconó road.
5. Special Packages: Bundled offerings including Plan Familia (COP 305,000), Plan Luna de Miel/Honeymoon (COP 498,000), Gift Cards (from COP 50,000), and Plan Día Azul/Pool Day (COP 40,000).
6. Pool Day Passes: Day access to outdoor pool for external customers at COP 40,000 for adults and COP 40,000 for children, with 70% consumable credit.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Hotel CasaBlanca is a full-service hotel in downtown Cúcuta, Colombia offering modern accommodations across six room categories (Junior through Suite with Jacuzzi) at COP 174,240 to COP 295,740 per night. The hotel operates two signature restaurants (rooftop 360° and poolside Cabá), eight event rooms accommodating 20 to 250 guests, an outdoor country venue (Sede Campestre) for weddings and corporate events, plus curated packages, gift cards, and a pool day pass program.

Product overview

Hotel CasaBlanca is a hospitality company offering a comprehensive portfolio of accommodation, dining, and event services. The core offering centers on hotel rooms (Junior through Suite with Jacuzzi categories) and two distinct restaurants: Restaurante bar 360° (rooftop panoramic dining) and Restaurante bar Cabá (poolside loft-style). Additional offerings include eight versatile event rooms (CIAN through RUBÍ) for corporate and social gatherings, a country venue (Sede Campestre) for outdoor events, a loyalty program (Rewards Casablanca), special stay packages (family, honeymoon, gift cards, day-use), and a shopping tourism program providing partner discounts. Supporting amenities include an outdoor pool, gym, free parking, and buffet breakfast.

Differentiator

Problem solved

Functional benefit

Brands

• Rewards Casablanca: Hotel Casablanca loyalty program that rewards guests with exclusive benefits, discounts, special promotions, and bespoke experiences.
• Restaurante bar 360°
• Restaurante bar Cabá
• Sede Campestre Casablanca

Products and services

• Hotel Room Accommodations Modern hotel accommodations across six room categories (Junior, Twin Junior, Junior Suite, Twin Junior Suite, Exclusive Junior Suite, and Suite with Jacuzzi) for business and leisure travelers, featuring air conditioning, free Wi-Fi, cable TV, work desk, private bathroom, and city views in higher-tier categories. Prices range from COP 174,240 to COP 295,740 per night.
• Restaurante bar 360°

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Local and National Brand Partners (Shopping Tourism)minorGTM or Marketing PartnerHotel offers a Shopping Tourism Card program where partner stores in Cúcuta provide exclusive discounts to hotel guests. This creates a mutually beneficial arrangement where hotels attract shopping-focused tourists while partner stores receive customers with high purchase intent. Partners include local and national brands across various retail categories.

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Hotel Tequendama: Iconic Colombian full-service hotel group. Comparable on multi-product offer (rooms, restaurants, large convention/event facilities) and on operating in the Colombian domestic full-service segment.
• Hilton Garden Inn Cucuta: International brand presence in Cúcuta targeting business travelers. Competes directly for corporate accounts, loyalty members, and meeting bookings in the same city.
• Hotel Dann Carlton: Colombian full-service hotel chain with multiple properties in regional capitals. Closely comparable to Casablanca in offering full-service accommodation, event facilities, and restaurants in secondary Colombian cities.
• Holiday Inn Cúcuta: International mid-scale brand with presence in Cúcuta, offering rooms, F&B, and meetings in the same market. Direct head-to-head competitor for business travelers and events.
• GHL Hotels: Colombian hotel operator with multiple regional properties under managed brands. Comparable as a competitor in the same Colombian secondary-city full-service and event segment.
• Hotel Estelar: Established Colombian full-service hotel chain operating business and leisure hotels in regional hubs. Comparable on full-service positioning, MICE capability, and multi-product F&B and event offerings.
• Hotel Casa Grande Cucuta: Local full-service competitor operating in Cúcuta. Comparable on city-center location, mixed leisure/business demand, and event space offerings.

Broad incumbents

• Decameron Hotels: Colombian-origin hotel chain with a broad portfolio including all-inclusive resorts and urban hotels. Comparable as a broader Colombian hospitality incumbent, though more weighted to leisure/resort demand.
• NH Hotels Colombia: International chain operating full-service and select-service hotels across Colombia. Comparable as a broader incumbent in the Colombian business-travel and meetings market, though not specifically concentrated in Cúcuta.
• Barceló Hotels Colombia: International hotel group with Colombian presence across urban and resort segments. Comparable as a broad incumbent competing for corporate and leisure demand in Colombian regional cities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/hcasablancacuc
• Facebookfacebook.com/hotelcasablancacucuta
• LinkedInlinkedin.com/company/hotelcasablancacucuta

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel CasaBlanca