Kingswood Catering

What Kingswood Catering does

Kingswood Catering, legally registered as Kingswood Education Catering Limited, is a family-run primary school meal catering provider headquartered in Corby, Northamptonshire, England. Founded in 1991 by Julie Belford, a former Home Economics teacher at The Kingswood School, the company supplies hot school meals to primary schools across Northamptonshire, Buckinghamshire, and Lincolnshire, with a three-week rotating menu and up to seven meal options per day. Its core product set includes standard hot meals, a daily Free From option covering the top 14 allergens, and Plant Powered Plates developed in partnership with ProVeg UK. The platform is a B2B2C model in which primary schools are the institutional customers and parents/guardians are the end consumers who register, manage child dietary profiles, and place weekly meal orders through an online portal with a Thursday 10am deadline for the following Monday. The 2014 introduction of the government's Universal Infant Free School Meals (UIFSM) scheme, which automatically covers Reception, Year 1, and Year 2, is embedded into the ordering flow. Pricing is fixed at £2.65 per meal or £13.25 per week per child, billed weekly, with eligible families accessing Free School Meals. The company holds CIEH Training Centre and City & Guilds qualifications and has been awarded the Bronze Award for ProVeg UK School Plates.

The business operates on a direct-sales motion with schools augmented by a self-serve parent portal, supported by content marketing, email order reminders, and social media. Meals are delivered directly to schools, with bespoke menus co-developed with specialist chefs and adapted to individual school and pupil preferences. The technology layer is a standard web-based ordering platform with allergy and dietary management; no AI/ML, app, or API capabilities are disclosed. The company is privately held with concentrated family ownership, no disclosed funding rounds, no headcount disclosed, and no revenue disclosed. There are no subsidiaries, no M&A activity, and no regulatory actions on record. The operating model is characterized by long-tenured regional presence, modest product extension through ProVeg UK and allergen-free offerings, and a stable but narrow geographic footprint.

Name

Kingswood Catering

Legal name

Kingswood Education Catering Limited

Website

https://kingswoodcatering.co.uk

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Kingswood Catering is a family-run primary school meal provider founded in 1991, supplying hot meals to primary schools across Northamptonshire, Buckinghamshire, and Lincolnshire. Parents order weekly via an online portal with allergy management and up to seven meal options daily.

Ownership category

akta.pro rank

Product category

School Meal Catering Services

NAICS

Caterers (722320), Special Food Services (7223)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Central Kitchen & Commissary Operations (Batch Cooking, Satellite Serving) (EDAEAEAG)

akta.pro secondary industries

Menu Planning, Nutrition & Dietary Accommodation Services (Allergens, Special Diets) (EDAEAEAD), Meal Program Compliance & Administration (NSLP/SBP, Reimbursements) (EDAEAEAC)

Keywords

• School meal catering
• Primary school lunches
• Food allergy meals
• Plant-based school meals
• Education catering services

Headquarters

HQ city

Hatfield

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. School Meal Catering: Per-meal revenue from school lunches. Parents pay per day or per week for their children's school meals. Government Universal Infant Free School Meals (UIFSM) scheme covers Reception, Year 1 and Year 2 children automatically.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Kingswood Catering provides primary school meals to schools across Northamptonshire, Buckinghamshire, and Lincolnshire, delivering hot lunches with up to seven daily options drawn from a three-week rotating, specialist-chef-designed menu. Parents register and order online per child, with built-in allergen management (Free From option covering top 14 allergens) and plant-based options supplied in partnership with ProVeg UK. Pricing is £2.65 per day or £13.25 per week per child, with Universal Infant Free School Meals automatically applied for Reception, Year 1, and Year 2.

Product overview

Kingswood Catering operates as a family-run school catering business established in 1991, providing a single integrated primary school meals service. The core offering consists of hot meals delivered to schools across Northamptonshire, Buckinghamshire, and Lincolnshire, featuring a three-week rotating menu cycle with up to seven meal options daily. The service includes specialized modules such as Plant Powered Plates (plant-based options in partnership with ProVeg UK) and a Free From option for children with allergens covering the top 14 allergens. Parents manage orders and dietary requirements through an online account system.

Differentiator

Problem solved

Functional benefit

Products and services

• Primary School Meals Catering Service Daily hot school meal catering delivered to primary schools across Northamptonshire, Buckinghamshire, and Lincolnshire, with up to seven meal options each day drawn from a three-week rotating, specialist-chef-designed menu. Meals are ordered by parents through an online portal and are aimed at Reception through Key Stage 2 children. Pricing is £2.65 per day or £13.25 per week per child, with Universal Infant Free School Meals automatically applied for Reception, Year 1, and Year 2.
• Free From Allergen-Free Meal Option Daily allergen-free meal option free from the top 14 allergens, available for children with food allergies or intolerances. Parents manage eligibility and dietary requirements through their online account, where allergy information is recorded against each child's profile.
• Plant Powered Plates (Plant-Based Meals) Plant-based meal options developed in partnership with ProVeg UK to help primary schools embrace healthier, planet-friendly menus. The programme delivers an average of two plant-based meal options per day and has been recognised with the ProVeg UK School Plates Bronze Award.
• Online Parent Ordering Portal Self-serve online portal for parents and guardians to register accounts, add children, select daily meal choices from up to seven options, and update dietary and allergy information. Orders are placed weekly and submitted by Thursday 10am for delivery on the following Monday.

Quantifiable outcome

• Up to seven meal options available daily
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• ProVeg UKcoreStrategic or Co-development PartnerPartnership with ProVeg UK to help primary schools embrace healthier, plant-based menu options. Kingswood Catering participates in the ProVeg School Plates programme, offering an average of 2 plant-based meal options daily and has been awarded the Bronze Award for ProVeg UK School Plates.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/KingswoodKitchen
• LinkedInlinkedin.com/company/kingswood-catering-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kingswood Catering