Willi Haller
Willi Haller GmbH is a family-owned German toolmaker and injection molder producing custom plastic parts and molds for electronics, automotive, household goods, and hotel/cosmetics manufacturers from its single Lahr facility.
- Company typePrivate
- Founded1970
- HeadquartersLahr, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Willi Haller does
Willi Haller GmbH is a family-owned German plastics processor and toolmaker headquartered in Lahr, Baden-Württemberg, operating continuously since its founding by Willi Haller in 1970. The company designs, builds, and operates injection molds and produces technically high-quality injection molded plastic parts for industrial customers in four named verticals: electronics and electrical, automotive, household goods, and hotel/cosmetics. Its operations are vertically integrated across four in-house functions — Konstruktion (CAD-based design), Werkzeugbau (tool construction), Spritzerei (injection molding), and Montage (assembly) — supported by two VISI-equipped CAD workstations, a press park of 29 injection molding machines with clamping forces from 150KN to 3000KN, and capabilities spanning 1K and 2K (two-component) molding with insert technology and multi-cavity tooling up to 32-fold cavities.
The business processes a broad thermoplastics range including commodity plastics (PET, PC, ABS, PS, PP, POM, PPO, PMMA, PA, PE) and engineering plastics (PES, PSU, PEI, PPS, PEEK, PBT), and provides finishing services such as ultrasonic welding, leak testing, pad printing, sub-assembly, and outsourced coating, painting, hot stamping, and screen printing. The revenue model is B2B project/quote-based custom manufacturing of parts and molds, with go-to-market executed through direct enterprise sales to manufacturers and system suppliers — primarily in Germany, with no disclosed geographic expansion beyond a single production site in Lahr. The firm is led by Managing Director Axel Düran following the recent succession from Birgit Düran, and continues family-controlled ownership with no disclosed external equity, debt financing, M&A, or subsidiary structure.
Willi Haller firmographics
Firmographics- Name
- Willi Haller
- Legal name
- Willi Haller GmbH
- Website
- https://haller-lahr.de
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Willi Haller GmbH is a family-owned German toolmaker and injection molder producing custom plastic parts and molds for electronics, automotive, household goods, and hotel/cosmetics manufacturers from its single Lahr facility.
- Ownership category
- akta.pro rank
Willi Haller industry classification
Industry- Product category
- Plastic Injection Molding
- NAICS
- Industrial Mold Manufacturing (333511)
- SIC
- Special Industry Machinery (No Metalworking Machinery) (3550)
- akta.pro primary industry
- Custom Injection Molding & Contract Manufacturing (Job Shops/CMs) (IMANAFAJ)
- akta.pro secondary industries
- Insert & Overmolding (Metal/Plastic, Multi-Material) (IMANAFAI), Industrial & Machinery Injection Molded Components (Gears, Wear Parts) (IMANAFAF)
Keywords
Where Willi Haller is headquartered
LocationHeadquarters
- HQ city
- Lahr
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Willi Haller business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D
Revenue model
- Custom Injection Molded Plastic Parts Manufacturing: The company manufactures technically high-quality injection molded plastic parts and injection molds for various industrial sectors. Revenue is generated through the production and sale of custom plastic components and tooling, with capabilities spanning construction, tool making, injection molding, and assembly operations.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Willi Haller product offering
Product offeringCore offering
Willi Haller GmbH is a family-owned German manufacturer specializing in custom injection molded plastic parts and injection molds. Operating 29 injection molding machines ranging from 150KN to 3000KN clamping force, the company delivers 1K and 2K molding, insert technology, and multi-cavity molds up to 32-fold, supported by in-house tool design using VISI CAD. Additional services include ultrasonic welding, leak testing, pad printing, and packaging for finished assembled components.
Product overview
Willi Haller GmbH is a family-owned tool and mold making company and plastics processing manufacturer operating since its founding over 50 years ago. The company offers an integrated portfolio consisting of tool construction (Werkzeugbau), CAD-based construction services, injection molding (Spritzerei) with 29 injection molding machines ranging from 150KN to 3000KN clamping force, and assembly services. The company processes various thermoplastics and serves industrial customers in electronics, automotive, household, and hotel/cosmetics sectors. Core capabilities include multi-cavity tools up to 32 cavities, 1K and 2K technology, and insert technology.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Injection Molded Plastic Parts
Companies that use Willi Haller
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Willi Haller technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Willi Haller partnerships and signals
Strategic signalScale indicators3 records
Recent moves8 records
Expansion highlights1 record
Willi Haller competitors and assessment
Company assessmentBroad incumbents
- ENGEL Holding GmbH: Austrian-headquartered global manufacturer of injection molding machines, automation and turnkey systems serving the same plastics-processing industry as Haller from an equipment-vendor perspective.
- KraussMaffei Group GmbH: German manufacturer of injection molding machinery, automation and process technology for plastics and rubber processing—an upstream incumbent whose customers overlap with Haller's industrial end-users.
- ARBURG GmbH + Co KG: One of Germany's leading manufacturers of injection molding machines and turnkey manufacturing systems, addressing the same plastics-processing customer base through a broader capital-equipment portfolio rather than custom part production.
- Wittmann Battenfeld GmbH: German/Austrian manufacturer of injection molding machines, robots and auxiliary equipment for plastics processors, serving the same industrial injection-molding market as a broad equipment incumbent.
Direct peers
- Simona AG: German plastics manufacturer producing thermoplastic sheets, profiles and custom-molded components for industrial customers, sharing Haller's industrial customer base and engineered-plastics processing focus.
- Röchling Group: German family-founded industrial plastics manufacturer with multiple divisions producing custom-molded and machined plastic components for automotive, electronics and industrial customers—a closely comparable custom injection molding and plastics-processing competitor operating at larger scale.
- Feurer Group: German plastics processor specializing in custom injection molding and assembly of technical plastic components for automotive, household and industrial applications—a close peer in vertically integrated plastics contract manufacturing.
- Knauf Industries: European plastics processor producing custom molded technical parts and packaging components for automotive, household and industrial customers—comparable custom injection molding and assembly services for similar end-markets.
- GWK Plastics Technology GmbH: German custom injection molder producing complex technical plastic parts and sub-assemblies, including insert and multi-component molding—directly comparable to Haller's 1K/2K and insert-technology service offering.
- Pöppelmann GmbH & Co. Kunststoffwerk KG: German family-owned plastics processor offering injection-molded technical parts and assemblies for automotive, electronics and consumer-goods industries—directly comparable in business model, customer mix and integrated production-to-assembly service.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Willi Haller social profiles
Digital presenceWilli Haller financial estimates
Financial estimateRevenue estimate
Valuation estimate
Willi Haller leadership team
Management profileNumber of profiles
Profiles9 records
Willi Haller funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Willi Haller M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Willi Haller
What does Willi Haller do?
Willi Haller GmbH is a family-owned German manufacturer specializing in custom injection molded plastic parts and injection molds. Operating 29 injection molding machines ranging from 150KN to 3000KN clamping force, the company delivers 1K and 2K molding, insert technology, and multi-cavity molds up to 32-fold, supported by in-house tool design using VISI CAD. Additional services include ultrasonic welding, leak testing, pad printing, and packaging for finished assembled components.
Is Willi Haller a public or private company?
Willi Haller is a private company. It is classified as family owned and is currently operating.
When was Willi Haller founded?
Willi Haller was founded in 1970. It employs 11 to 50 people.
Where is Willi Haller based?
Willi Haller is headquartered in Lahr, Germany, in the Europe region.
How does Willi Haller make money?
One revenue line is on record: custom Injection Molded Plastic Parts Manufacturing.
Who are Willi Haller's main competitors?
Broad incumbents on record are ENGEL Holding GmbH, KraussMaffei Group GmbH, ARBURG GmbH + Co KG and Wittmann Battenfeld GmbH. Direct peers are Simona AG, Röchling Group, Feurer Group, Knauf Industries, GWK Plastics Technology GmbH and Pöppelmann GmbH & Co. Kunststoffwerk KG.
Does Willi Haller have an API?
No public API is recorded for Willi Haller.
What industry is Willi Haller in?
Willi Haller's product category is Plastic Injection Molding. Its primary akta.pro industry code is IMANAFAJ, Custom Injection Molding & Contract Manufacturing (Job Shops/CMs), with a secondary code of IMANAFAI, Insert & Overmolding (Metal/Plastic, Multi-Material). Its NAICS code is 333511 and its SIC code is 3550.