Altiplano
Altiplano is a Mexico-based music industry collective that provides artist management and music publishing administration services to 16 recording artists and songwriters, operating from offices in Guadalajara and Mexico City under the MANO ecosystem.
- Company typePrivate
- Founded2022
- HeadquartersGuadalajara, Mexico
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Altiplano does
Altiplano is a Mexico-based music industry collective that provides artist management and music publishing administration services to recording artists and songwriters. The company operates through two core service lines — Altiplano Management, which represents three artists (Juan Pablo Vega, Vacación, Kakkmaddafakka) for booking, career development and brand partnerships, and Altiplano Publishing, which administers catalogs and handles copyright management, royalty collection and synchronization licensing for 13 songwriters including María Centeno, Chava Salazar, Jorge Rehlaender and Caloncho.
The business model is a hybrid of commission-based management services and publishing royalty/licensing administration. Revenue is generated through artist management commissions on live performance bookings, recording and merchandise revenue, publishing royalties from catalog administration, and synchronization fees from brand and TV placements (six disclosed placements include Caloncho tracks for Chevrolet Aveo, Club de Cuervos T4, Texas Lotto and Las Aparicio, plus a Vacación placement in The Good Fight). Altiplano operates a sales-led, relationship-driven go-to-market model with no public pricing and reaches prospective clients primarily through direct outreach, a publishing inquiry form, and a Spanish-language email newsletter (Boletín). Marketing channels are minimal — email and a basic Squarespace site — and there is no disclosed technology platform beyond the website.
Altiplano operates within the broader MANO ecosystem alongside related entities MANO (booking, mano.la), Amigo Merch (amigomerch.mx, merchandise production), and Día a Día (diaadia.pro, content distribution), giving the small team outsourced operational leverage across booking, merchandising and content. The company maintains two offices — Guadalajara, Jalisco and Ciudad de México — covering Mexico's two principal music-industry markets. The firm is privately held, reports 11-50 employees, has not disclosed any external funding, and shows no AI, app, or platform-technology capabilities in the source material.
Altiplano firmographics
Firmographics- Name
- Altiplano
- Legal name
- Altiplano
- Website
- https://altiplano.pro
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Altiplano is a Mexico-based music industry collective that provides artist management and music publishing administration services to 16 recording artists and songwriters, operating from offices in Guadalajara and Mexico City under the MANO ecosystem.
- Ownership category
- akta.pro rank
Altiplano industry classification
Industry- Product category
- Music Management and Publishing Services
- NAICS
- Music Publishers (51223), Independent Artists, Writers, and Performers (7115)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Full-Service Artist Management (MPAIAGAA)
- akta.pro secondary industries
- Publishing Administration (Catalog Admin, Global Subpublishing) (MPAIABAB), Copyright Registration & Catalog Management (Metadata, ISWC/ISRC Linking) (MPAIABAC), Rights Data, Metadata, Identifier & Repertoire Management (ISWC/ISRC/IPI, Matching) (MPAIAKAF), Contracting, Licensing & Rights Management (Music/Performance Releases) (HSACAHAM)
Keywords
Where Altiplano is headquartered
LocationHeadquarters
- HQ city
- Guadalajara
- HQ country
- Mexico
- HQ region
- Latin America
Offices2 records
Markets served
Altiplano business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Artist Management Services: Commission-based management services for recording artists including career development, booking coordination, and brand partnerships.
- Music Publishing Administration: Publishing services that administer and develop songwriting catalogs, handling synchronization licensing, copyright management, and royalty collection for songwriters and composers.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Altiplano product offering
Product offeringCore offering
Altiplano is a music industry collective that provides artist management representation and music publishing administration services. The company's Management division represents recording artists in career development, booking, and brand partnerships, while the Publishing division administers songwriter catalogs, secures synchronization licensing opportunities with brands and media, and handles royalty collection, copyright, and legal/administrative support.
Product overview
Altiplano is a music industry collective offering an integrated suite of artist services through a multi-product portfolio. The core offerings include Altiplano Management (artist representation and career development) and Altiplano Publishing (music publishing administration and catalog management). These are supplemented by ancillary services for booking (via mano.la), merchandise (via amigomerch.mx), and content/news distribution (Día a Día and Boletín newsletter). The company operates from offices in Guadalajara, Jalisco and Ciudad de México, serving a roster of Mexican and international artists.
Differentiator
Problem solved
Functional benefit
Products and services
- Altiplano Management Full-service artist management representation providing career development, live performance booking coordination, brand partnership facilitation, and overall professional representation for a roster of recording artists.
- Altiplano Publishing Music publishing administration service that manages and develops catalog assets for songwriters and composers, attracts commercial synchronization opportunities with brands and media, and provides legal and administrative support including copyright management and royalty collection.
- Altiplano Booking Artist booking service for live performances, facilitating tour coordination and live show bookings through the MANO platform partnership (mano.la).
- Merchandise Services Merchandise production and distribution services for managed artists, providing an additional revenue stream through branded merchandise sales via the Amigo Merch platform.
Quantifiable outcome
- Successfully placed music with major brands including Chevrolet and TV productions like Club de Cuervos and The Good Fight
Companies that use Altiplano
Customer profileNamed customers15 records
Segments1 record
Ideal customer profiles2 records
Altiplano technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Altiplano partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- MANOcoreMANO serves as the booking channel for Altiplano artists, handling live performance bookings and tour coordination. Artists are directed to mano.la/booking for booking inquiries.
- Amigo MerchminorAmigo Merch (amigomerch.mx) provides merchandise production and distribution services for Altiplano artists, creating an additional revenue stream for managed artists.
- Día a DíaminorDía a Día (diaadia.pro) is a content distribution partner for Altiplano artists, providing additional visibility and content distribution channels.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Altiplano competitors and assessment
Company assessmentRegional players
- Casete: Mexico-based artist management and music services collective, directly comparable to Altiplano as a Mexican-market management and publishing peer serving Spanish-language artists.
- OCESA Seitrack: Mexico's largest live entertainment promoter and booking agency. Comparable to Altiplano's booking function (routed through MANO/mano.la) and a potential competitor for booking Altiplano's management roster.
Emerging players
- Create Music Group: Modern music publishing and label services company that has scaled via catalog acquisitions and admin deals. Highly comparable to Altiplano on the indie publishing/administration business model, though at a much larger scale.
Direct peers
- Kobalt Music Group: Tech-forward independent music publisher offering royalty collection, publishing administration and creative services to songwriters. Closely aligned with Altiplano's publishing-plus-sync service offering, though with global reach versus Altiplano's Mexican focus.
- Downtown Music Holdings: Independent music services company providing publishing administration, royalty accounting and label services. Comparable to Altiplano Publishing on the administration and rights-management layer of the value chain.
- BMG Rights Management: Global music publisher and recordings company that administers songwriters' catalogs and places songs for sync. Directly comparable to Altiplano Publishing in the core publishing-administration and sync-placement business, but at vastly greater scale.
Broad incumbents
- Sony Music Publishing: Global major music publisher and the largest by catalog. Competes with Altiplano for premium Latin songwriters and brands seeking sync placements, but operates at a scale orders of magnitude larger.
- Warner Chappell Music: One of the three major music publishers, operating globally with deep sync, A&R and creative resources. Competes with Altiplano for songwriter signings and brand sync opportunities, but as part of a much broader portfolio.
- Concord Music Publishing: Independent major music publisher with a sizable catalog across pop, Latin and alternative. Comparable publishing-administration and sync-licensing capabilities, particularly relevant for Spanish-language catalogs competing against Altiplano's roster.
Others
- Royalty Exchange: Marketplace for buying and selling music royalties and publishing catalogs. Relevant as an adjacent ecosystem participant — both a potential exit path for Altiplano's publishing authors and a competitor for catalog acquisition capital.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Altiplano social profiles
Digital presenceAltiplano financial estimates
Financial estimateRevenue estimate
Valuation estimate
Altiplano leadership team
Management profileNumber of profiles
Altiplano funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Altiplano M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Altiplano
What does Altiplano do?
Altiplano is a music industry collective that provides artist management representation and music publishing administration services. The company's Management division represents recording artists in career development, booking, and brand partnerships, while the Publishing division administers songwriter catalogs, secures synchronization licensing opportunities with brands and media, and handles royalty collection, copyright, and legal/administrative support.
Is Altiplano a public or private company?
Altiplano is a private company. It is classified as corporate owned and is currently operating.
When was Altiplano founded?
Altiplano was founded in 2022. It employs 11 to 50 people.
Where is Altiplano based?
Altiplano is headquartered in Guadalajara, Mexico, in the Latin America region.
How does Altiplano make money?
Two revenue lines are on record. Artist Management Services are the primary driver. The others are music Publishing Administration.
Who are Altiplano's main competitors?
Regional players on record are Casete and OCESA Seitrack. Create Music Group is listed as an emerging player. Direct peers are Kobalt Music Group, Downtown Music Holdings and BMG Rights Management. Broad incumbents are Sony Music Publishing, Warner Chappell Music and Concord Music Publishing. Royalty Exchange is listed as an others.
Does Altiplano have an API?
No public API is recorded for Altiplano.
What industry is Altiplano in?
Altiplano's product category is Music Management and Publishing Services. Its primary akta.pro industry code is MPAIAGAA, Full-Service Artist Management, with a secondary code of MPAIABAB, Publishing Administration (Catalog Admin, Global Subpublishing). Its NAICS code is 51223 and its SIC code is 2741.