Gowrie
- Company typePrivate
- Founded1940
- HeadquartersThebarton, Australia
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
Gowrie firmographics
Firmographics- Name
- Gowrie
- Legal name
- The Lady Gowrie Child Centre Inc
- Website
- https://gowriesa.org.au
- Company type
- Private
- Founded year
- 1940
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Gowrie industry classification
Industry- Product category
- Early Childhood Education Services
- NAICS
- Child Care Services (62441), Child and Youth Services (624110), Educational Support Services (61171), Child and Youth Services (62411)
- SIC
- Services-Child Day Care Services (8351), Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Inclusive Early Intervention & Transition-to-Preschool Services (EDACAFAM)
- akta.pro secondary industries
- Developmental Therapy / Early Childhood Special Instruction (EDACAFAG), Inclusive Infant & Toddler Care (Special Needs / IFSP-Aligned) (EDACAGAI), Head Start & Public Pre-K Programs (EDACABAK)
Keywords
Where Gowrie is headquartered
LocationHeadquarters
- HQ city
- Thebarton
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
Gowrie business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Others, Marketing or Sales, Infrastructure
Revenue model
- Professional Learning Programs: Revenue generated through professional development training programs for educators in early childhood education and care settings. Programs include workshops, courses, and mentoring sessions with per-group or per-person pricing.
- Parenting Programs: Circle of Security Parenting program delivered for $3,080 per group of up to 14 parents, with sessions offered at Thebarton site and online.
- Educator Training Programs: Learning Language and Loving it program delivered for $4,650 per group (maximum of 5 participants). Additional programs like Circle of Security Classroom at $2,600 per group.
- Kaurna Language Training: Yalaka warra Kaurna language program delivered for $3,660, with in-person delivery over 6 sessions.
- Inclusion Agency Services: Gowrie SA serves as the Inclusion Agency for South Australia under the Australian Government's Inclusion Support Programme, providing free advice and support to eligible early childhood education and care services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Circle of Security Parenting - 8-week program |
| Other | Multi-year contract | Learning Language and Loving it - Hanen Program |
| Other | Multi-year contract | Circle of Security Classroom |
| Unit Pricing | Pay-as-you-go | Understanding Kaurna Culture |
| Unit Pricing | Pay-as-you-go | Understanding Children's Behaviour |
| Unit Pricing | Pay-as-you-go | Unpacking Quality Area 1 |
| Other | Multi-year contract | Understanding Childhood Trauma and Behaviour |
| Unit Pricing | Multi-year contract | Leadership Coaching |
| Other | Multi-year contract | Pedagogy in Practice Series |
| Other | Multi-year contract | Naming is a Gift - Marte Meo |
| Other | Multi-year contract | Teach-Do-Learn Facilitator Training |
| Other | Multi-year contract | Teach-Do-Learn Parenting Program |
| Other | Multi-year contract | Yalaka warra - Kaurna Language |
| Freemium | Multi-year contract | Whyalla Parenting Program - Circle of Security |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Gowrie product offering
Product offeringCore offering
Gowrie SA is a not-for-profit community organization that delivers integrated early childhood education programs for children, professional learning and development for early childhood educators, parenting support programs (including Circle of Security Parenting and Teach-Do-Learn), and operates as the designated Inclusion Agency for South Australia under the Australian Government's Inclusion Support Programme. It also runs the Flying Start Pathways workforce development program and Preschool Boost funded programs for 3-year-old preschool services.
Product overview
Gowrie SA is a community-based organization offering a portfolio of early childhood education and care services. The core offerings include Children's Programs (integrated early childhood education and care), Professional Learning (educator development), the Inclusion Agency (building inclusive practices in ECEC services), and Parenting Programs. These programs are delivered through various channels including the Preschool Boost initiative (educator upskilling and family support), the Flying Start Pathways Program (workforce development), and specific evidence-based programs such as Circle of Security, Hanen's Learning Language and Loving It, Marte Meo, and Teach-Do-Learn. The organization operates primarily in South Australia, providing services from its Thebarton location and through partnerships with schools, child care services, and community organizations.
Differentiator
Problem solved
Functional benefit
Products and services
- Children's Programs Integrated early childhood programs supporting children's development through inclusive, play-based individual and group learning in spacious outdoor environments and natural garden settings at the Thebarton and Underdale locations. Targeted at children from birth to school age.
- Professional Learning
Quantifiable outcome
- Free parenting programs available in Whyalla for local families
- +2 more outcomes
Companies that use Gowrie
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Gowrie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Gowrie partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Office for Early Childhood Development (OECD)corePartnership with the Office for Early Childhood Development to operate the Flying Start Pathways Program, committed to growing South Australia's early childhood workforce. This initiative is supported by the Government of South Australia as part of Flying Start reforms and is fully funded for eligible participants.
- The Umbrella CollectivecorePartnership with The Umbrella Collective as part of the Flying Start Pathways Program, providing coordinated wraparound support to help aspiring early childhood educators transition from training into meaningful employment.
- Time Education and Training (RTO:40058)corePartnership with Time Education and Training (RTO:40058) as part of the Flying Start Pathways Program to provide training and qualification pathways for early childhood educators.
- Australian Government Department of Social ServicescoreWhyalla Children and Parenting Support Service is funded by the Australian Government Department of Social Services, providing free playgroups and parenting programs in Whyalla since August 2015.
- Communities for Children OnkaparingacoreCollaboration with Communities for Children Onkaparinga to deliver the Teach-Do-Learn program with funding from the Australian Government Department of Social Services, offered each term until mid-2026.
- Government of South AustraliacoreFlying Start Pathways Program is supported by the Government of South Australia as part of Flying Start reforms and is fully funded for eligible participants.
Scale indicators4 records
Recent moves5 records
Expansion highlights6 records
Gowrie competitors and assessment
Company assessmentBroad incumbents
- Goodstart Early Learning: Australia's largest not-for-profit early childhood education provider with ~670 centers. Comparable to Gowrie SA in mission (community-impact ECEC) and service mix, but at significantly larger scale and national geographic footprint, making it the dominant incumbent in the segment.
- G8 Education: ASX-listed ECEC operator with over 400 centres across Australia. Comparable in serving the same educator and family segments, though as a for-profit incumbent with capital markets access to scale marketing, technology, and inclusion initiatives.
- Only About Children (OAC): Integrated ECEC and preschool provider with a strong focus on educator professional development and inclusion practices. Comparable product offering across early learning and professional learning, though operating as a for-profit entity.
- Affinity Education Group: One of Australia's largest for-profit ECEC operators (Milestones Early Learning, Papilio, Affinity). Competes with Gowrie SA for the same educator talent pool and inclusion-related government funding while operating a much larger national footprint.
- YMCA Australia (Children's Programs): National YMCA network delivering children's services, OSHC, and early learning programs across multiple states. Comparable in mission-driven, not-for-profit ECEC service delivery and inclusion support, with a national presence Gowrie SA lacks.
Others
- ACECQA (Australian Children's Education and Care Quality Authority): National regulatory authority that sets the National Quality Standards Gowrie SA's programs are aligned to (Quality Areas referenced in Pedagogy in Practice Series). Comparable as the policy and standards layer that defines demand for Gowrie SA's professional learning products.
Direct peers
- KU Children's Services: Large Australian not-for-profit ECEC operator offering children's programs, professional learning, and inclusion support. Comparable as a mission-driven, community-based early childhood education organization with multi-decade history and a similar product mix (preschool, OSHC, professional development).
- Lady Gowrie Queensland: Sister organization under the Lady Gowrie brand in Queensland; delivers parallel early childhood education, professional learning, and inclusion support programs. Operates under the same historical brand and mission as Gowrie SA, providing the closest comparable footprint in another state.
- Community Child Care Association (CCC): Not-for-profit community-based ECEC and family support provider operating in regional Victoria with inclusion-focused programming. Comparable as a community-governed, inclusion- and educator-focused organization delivering integrated ECEC, parenting, and capacity-building services.
Emerging players
- Early Childhood Australia: National peak body for early childhood education in Australia, providing advocacy, professional learning, and resources to educators. Overlaps with Gowrie SA's Professional Learning programs and policy engagement around inclusion and quality standards.
Market position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Gowrie social profiles
Digital presenceGowrie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gowrie leadership team
Management profileNumber of profiles
Profiles1 record
Gowrie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gowrie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gowrie
What does Gowrie do?
Gowrie SA is a not-for-profit community organization that delivers integrated early childhood education programs for children, professional learning and development for early childhood educators, parenting support programs (including Circle of Security Parenting and Teach-Do-Learn), and operates as the designated Inclusion Agency for South Australia under the Australian Government's Inclusion Support Programme. It also runs the Flying Start Pathways workforce development program and Preschool Boost funded programs for 3-year-old preschool services.
Is Gowrie a public or private company?
Gowrie is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Gowrie founded?
Gowrie was founded in 1940. It employs 101 to 250 people.
Where is Gowrie based?
Gowrie is headquartered in Thebarton, Australia, in the Oceania region.
How does Gowrie make money?
Five revenue lines are on record. Professional Learning Programs are the primary driver. The others are parenting Programs, educator Training Programs, kaurna Language Training and inclusion Agency Services.
Who are Gowrie's main competitors?
Broad incumbents on record are Goodstart Early Learning, G8 Education, Only About Children (OAC), Affinity Education Group and YMCA Australia (Children's Programs). ACECQA (Australian Children's Education and Care Quality Authority) is listed as an others. Direct peers are KU Children's Services, Lady Gowrie Queensland and Community Child Care Association (CCC). Early Childhood Australia is listed as an emerging player.
Does Gowrie have an API?
No public API is recorded for Gowrie.
What industry is Gowrie in?
Gowrie's product category is Early Childhood Education Services. Its primary akta.pro industry code is EDACAFAM, Inclusive Early Intervention & Transition-to-Preschool Services, with a secondary code of EDACAFAG, Developmental Therapy / Early Childhood Special Instruction. Its NAICS code is 62441 and its SIC code is 8351.