Lanyon Asset Management
Lanyon Asset Management is an Australian boutique, value-oriented, high-conviction equity investment manager founded in 2010, offering the Lanyon Investment Fund and Lanyon Special Purpose Funds to institutional investors, family offices, charities, foundations, athletes, and private investors.
- Company typePrivate
- Founded2010
- HeadquartersAdelaide, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Lanyon Asset Management does
Lanyon Asset Management Pty Limited is an Australian boutique investment management firm founded in 2010 and headquartered in Adelaide, with a secondary office in Sydney. It operates as a specialist value-oriented, high-conviction equity manager applying deep fundamental research to listed companies under a long-term, patient capital allocation approach. The firm offers two core products: the Lanyon Investment Fund, a long-only concentrated equity fund available to institutional investors, family offices, charities and foundations, athletes, and private investors; and Lanyon Special Purpose Funds, which provide tailored fund structures and customized mandates for institutional clients.
The firm is licensed under Australian Financial Services Licence (AFSL) 342955 and is constituted as a private limited company. Its investment process is described as a disciplined fundamental research methodology; no proprietary technology platform, quantitative models, or AI/ML systems are disclosed, and the offering rests on human-led fundamental analysis. The team comprises four individuals led by Managing Director & Portfolio Manager David Prescott, supported by an Operations Manager and two Analyst/Portfolio Managers.
The business model is fee-based recurring revenue typical of Australian managed investment schemes: management fees on the Lanyon Investment Fund and Special Purpose Funds, with the likely inclusion of performance fees on certain mandates. Distribution is direct, via field sales to institutional investors and family offices, supplemented by relationship and referral channels; the firm does not publish pricing and does not disclose AUM or revenue. Client servicing is supported by a login portal providing performance reports, ESG and Responsible Investment policy documentation, monthly and quarterly reports, and position summaries.
Lanyon Asset Management firmographics
Firmographics- Name
- Lanyon Asset Management
- Legal name
- Lanyon Asset Management Pty Limited
- Website
- https://lanyonam.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lanyon Asset Management is an Australian boutique, value-oriented, high-conviction equity investment manager founded in 2010, offering the Lanyon Investment Fund and Lanyon Special Purpose Funds to institutional investors, family offices, charities, foundations, athletes, and private investors.
- Ownership category
- akta.pro rank
Lanyon Asset Management industry classification
Industry- Product category
- Investment Management
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Portfolio Management–Led RIAs (Discretionary/Model-Based) (FSAAACAC)
- akta.pro secondary industries
- Comprehensive/Full-Service RIAs & Independent Wealth Managers (FSAAACAA), Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes) (FSAAACAL)
Keywords
Where Lanyon Asset Management is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Lanyon Asset Management business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Investment Fund Management: Manages investment funds for institutional investors, family offices, charities, foundations, athletes, and private investors. Generates revenue through management fees and potentially performance fees typical of hedge funds and managed accounts.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Lanyon Asset Management product offering
Product offeringCore offering
Lanyon Asset Management is a specialist value-oriented, high-conviction equity investment management firm that manages investment funds for institutional investors, family offices, charities, foundations, athletes, and private investors. The firm offers the Lanyon Investment Fund (a long-only, high-conviction strategy targeting listed equities) and Lanyon Special Purpose Funds, along with tailored mandates for institutional clients, applying deep fundamental research and a disciplined long-term investment approach.
Product overview
Lanyon Asset Management is a specialist value-oriented, high-conviction equity investment management firm founded in 2010. The firm operates as a single unified investment platform offering two core products: the Lanyon Investment Fund and Lanyon Special Purpose Funds. The Investment Fund is a long-only, high-conviction strategy targeting listed equities for institutional investors, family offices, charities, foundations, athletes, and private investors. The Special Purpose Funds provide tailored mandates for institutional investors requiring customized fund structures. The firm also offers additional client services including the Lanyon Foundation and access to ESG & Responsible Investment policy, monthly reports, quarterly reports, and investment/position summaries through the client portal.
Differentiator
Problem solved
Functional benefit
Brands
- Lanyon Investment Fund: Primary investment fund offered by Lanyon Asset Management
- Lanyon Special Purpose Funds
Products and services
- Lanyon Investment Fund
Companies that use Lanyon Asset Management
Customer profileSegments5 records
Ideal customer profiles2 records
Lanyon Asset Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lanyon Asset Management partnerships and signals
Strategic signalScale indicators1 record
Expansion highlights4 records
Lanyon Asset Management competitors and assessment
Company assessmentBroad incumbents
- Perpetual Limited: Large Australian wealth and asset manager with active equity capabilities serving institutional and retail clients. Operates broadly with diversified products beyond pure value equity.
- Magellan Asset Management: Large Australian-based active equity manager serving global institutional and retail clients. Overlaps in active equity philosophy but operates at far greater scale and product breadth.
Direct peers
- Yarra Capital Management: Australian boutique active equity manager providing income and growth strategies to institutional clients. Comparable as a domestic boutique with multi-product offerings.
- Plato Investment Management: Australian active equity boutique managing concentrated long-only strategies for institutional clients using bottom-up fundamental research. Directly comparable by philosophy and client mix.
- Cooper Investors: Australian boutique active equity manager with a value-tilted, high-conviction approach and similar target audience of institutional and family-office clients. Closest comparable by strategy, philosophy, and boutique scale.
- Allan Gray Australia: Australian affiliate of the value-oriented Allan Gray group, applying contrarian fundamental research to listed equities for institutional and advised clients. Directly comparable philosophy in the same domestic market.
- Antipodes Partners: Australian value/global equity boutique applying fundamental research with a contrarian, long-term orientation to listed companies. Comparable by mandate structure and institutional client focus.
- Clime Asset Management: Australian boutique manager running active equity strategies for institutional and advised retail clients. Comparable scale and product set within the local boutique segment.
- Vinva Investment Management: Australian active equity boutique offering fundamental, research-driven global and Australian mandates to institutions. Comparable boutique active-equity peer in the same market.
Regional players
- Nikko Asset Management (Australia): Asia-Pacific-based asset manager offering active equity strategies, with Australian distribution. Comparable as a regionally rooted active equity manager competing for the same Australian institutional mandates.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Lanyon Asset Management social profiles
Digital presenceLanyon Asset Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lanyon Asset Management leadership team
Management profileNumber of profiles
Profiles4 records
Lanyon Asset Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lanyon Asset Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lanyon Asset Management
What does Lanyon Asset Management do?
Lanyon Asset Management is a specialist value-oriented, high-conviction equity investment management firm that manages investment funds for institutional investors, family offices, charities, foundations, athletes, and private investors. The firm offers the Lanyon Investment Fund (a long-only, high-conviction strategy targeting listed equities) and Lanyon Special Purpose Funds, along with tailored mandates for institutional clients, applying deep fundamental research and a disciplined long-term investment approach.
Is Lanyon Asset Management a public or private company?
Lanyon Asset Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lanyon Asset Management founded?
Lanyon Asset Management was founded in 2010. It employs 1 to 10 people.
Where is Lanyon Asset Management based?
Lanyon Asset Management is headquartered in Adelaide, Australia, in the Oceania region.
How does Lanyon Asset Management make money?
One revenue line is on record: investment Fund Management.
Who are Lanyon Asset Management's main competitors?
Broad incumbents on record are Perpetual Limited and Magellan Asset Management. Direct peers are Yarra Capital Management, Plato Investment Management, Cooper Investors, Allan Gray Australia, Antipodes Partners, Clime Asset Management and Vinva Investment Management. Nikko Asset Management (Australia) is listed as a regional player.
Does Lanyon Asset Management have an API?
No public API is recorded for Lanyon Asset Management.
What industry is Lanyon Asset Management in?
Lanyon Asset Management's product category is Investment Management. Its primary akta.pro industry code is FSAAACAC, Portfolio Management–Led RIAs (Discretionary/Model-Based), with a secondary code of FSAAACAA, Comprehensive/Full-Service RIAs & Independent Wealth Managers. Its NAICS code is 523940 and its SIC code is 6282.