Academy of Arts, Architecture and Design in Prague

What Academy of Arts, Architecture and Design in Prague does

The Academy of Arts, Architecture and Design in Prague (Vysoká škola uměleckoprůmyslová v Praze, UMPRUM) is a public university founded in 1885 as the Imperial Royal School of Arts and Crafts and headquartered at nám. Jana Palacha 80/3, Prague 1. It offers Bachelor's, Master's, and doctoral programs across six departments: Architecture, Design, Fine Arts, Applied Arts, Graphics, and Theory and History of Art. The institution serves domestic and international students, lifelong learners, and academic and cultural audiences through multiple channels.

Its core educational platform combines traditional craft training with contemporary practice through specialized workshops (lithographic, letterpress, screen printing, offset, intaglio, bookbinding) located at the main campus and satellite sites including the Graphics Department in Karlín, the Kafkárna Centre for Art and Ecology in Dejvice, and the Technological Centre at Mikulandská. Revenue is generated primarily through Czech government higher-education funding, supplemented by the UMPRUM Publishing House (operating since 1996 and distributing monographs, exhibition catalogues, and theoretical texts via ArtMap, KAVKA, and Kosmas), fee-based lifelong learning courses (5,000-7,500 CZK per participant), and public gallery and exhibition programming across Galerie KVU, Galerie NIKA, and partner venues.

Its go-to-market motion is community-led: students are recruited through national and international admissions, open days, education fairs, and the Study in Prague consortium (a joint platform of seven Prague universities). The institution also runs UMPRUM Online, a digital platform extending reach via online courses, summer intensives, and the Fototage and Generace Z programs. Notable recent brand milestones include Eda Babák's Czech Grand Design 2026 Discovery of the Year award. Total headcount is reported at 251-500 employees, with no private-equity, venture, or external ownership structure applicable.

Name

Academy of Arts, Architecture and Design in Prague

Legal name

Vysoká škola uměleckoprůmyslová v Praze

Website

https://umprum.cz

Company type

Public

Founded year

1885

Operating status

Operating

Headcount range

251–500 employees

Short description

Public university in Prague offering Bachelor's, Master's, and doctoral programs across six departments (Architecture, Design, Fine Arts, Applied Arts, Graphics, Theory and History of Art), serving domestic and international students, lifelong learners, and cultural audiences through on-site and online channels.

Ownership category

akta.pro rank

Product category

Higher Education (Art and Design)

NAICS

Colleges, Universities, and Professional Schools (6113), Fine Arts Schools (61161)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAHAJAG

Architecture Schools (within Arts & Design institutions)

Education/Higher Education (Colleges & Universities)/Arts, Music & Design Colleges

SECONDARYEDAHAJAB

Design Colleges (Graphic, Industrial, UX/UI, Interior)

Education/Higher Education (Colleges & Universities)/Arts, Music & Design Colleges

Keywords

• Art and design education
• Higher education programs
• Lifelong learning courses
• Academic publishing
• Fine arts university

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Public Higher Education Funding: As a public university in the Czech Republic, UMPRUM receives government funding for education operations.
2. Publishing House Sales: The UMPRUM Publishing House generates revenue through sale of academic publications, monographs, exhibition catalogues, and books. Sales occur through ArtMap, K-A-V-K-A knihkupectví, and Kosmas distributors.
3. Lifelong Learning Courses: The academy offers fee-based continuing education courses including modelling, bookbinding, leather crafting, and pedagogical certification programs, with prices ranging from 5,000 to 7,500 CZK per course.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

The Academy of Arts, Architecture and Design in Prague (UMPRUM) is a public university that delivers higher education programs across six departments (Architecture, Design, Fine Arts, Applied Arts, Graphics, and Theory and History of Art), awarding Bachelor, Master's, and doctoral degrees. Beyond degree programs, it operates a publishing house, lifelong learning workshops, public galleries and exhibitions, the Kafkárna Centre for Art and Ecology, and an online learning platform (UMPRUM Online).

Product overview

The Academy of Arts, Architecture and Design in Prague (UMPRUM) operates as a higher education institution offering a comprehensive portfolio of educational and public-facing products and services. Its core academic offerings span six departments—Architecture, Design, Fine Arts, Applied Arts, Graphics, and Theory and History of Art—providing Bachelor, Master's, and doctoral degree programs. Beyond traditional education, UMPRUM operates a publishing house established in 1996, manages multiple gallery spaces (Galerie KVU, Galerie NIKA), provides lifelong learning programs including specialized courses (bookbinding, leatherwork, modelling), and maintains the Centrum pro umění a ekologii (Kafkárna) for art and ecology initiatives. The institution also offers UMPRUM Online, a digital platform delivering online courses and summer schools, and organizes public lectures featuring international artists and scholars.

Differentiator

Problem solved

Functional benefit

Products and services

• UMPRUM Academic Degree Programs

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Study in PraguecoreGTM or Marketing Partner · 1 January 2015Joint initiative of seven elite Prague universities including Charles University, Czech Technical University, Czech University of Life Sciences Prague, University of Economics Prague, University of Chemistry and Technology Prague, Academy of Arts, Architecture and Design in Prague, and Academy of Performing Arts. The platform facilitates international student recruitment and provides information about studying in Prague.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Royal College of Art: World's leading wholly postgraduate university of art and design, offering art, design, architecture, and humanities programs—an analogous fine-arts-and-design university comparator with global top-tier ranking.
• Design Academy Eindhoven: Dutch design school widely regarded as one of Europe's leading design programs—an analogous European institution emphasizing craft, design, and contextual research.
• Zurich University of the Arts (ZHdK): Switzerland's largest arts university with departments spanning design, fine arts, music, and theatre—comparable in being a public arts university offering multi-disciplinary art and design programs.
• Aalto University School of Arts, Design and Architecture: Nordic public university combining art, design, architecture, and media education—matches UMPRUM's six-department scope with strong international positioning and ranking.
• Konstfack University of Arts, Crafts and Design: Swedish national university for arts, crafts, and design with departments covering fine art, design, and architecture—directly comparable in mission, public-university status, and European geographic context.
• Estonian Academy of Arts: Public Estonian university covering architecture, design, fine arts, and art theory—an Eastern European peer of similar scale and institutional structure to UMPRUM.
• Parsons School of Design (The New School): Renowned US art and design school offering programs in fashion, architecture, interior, graphic, and product design—closely comparable to UMPRUM's design and applied arts departments and global ranking tier.
• Central Saint Martins (University of the Arts London): Major UK art and design college within UAL offering undergraduate and postgraduate degrees in fine art, design, fashion, and architecture—a near-direct peer to UMPRUM in scope and discipline mix.
• École nationale supérieure des Arts Décoratifs (ENSAD, Paris): Prestigious French public art and design school with departments covering design, graphics, fashion, and fine arts—matches UMPRUM's combination of applied arts, graphics, and design disciplines.

Regional players

• Jan Matejko Academy of Fine Arts in Kraków: Poland's leading fine arts academy in Kraków—an immediate Central European neighbour with a similar public-university model and historic fine arts focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/UMPRUMKA
• Facebookfacebook.com/UMPRUM

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Academy of Arts, Architecture and Design in Prague