Dukes Custom Construction

What Dukes Custom Construction does

Dukes Custom Construction is a private, founder-owned residential construction firm founded in 1995 by Greg Dukes and operating in the greater San Diego area. The company delivers two core services: interior remodeling (covering kitchens, bathrooms, bedrooms, and other living spaces) and custom cabinetry design and installation. There is no technology platform or proprietary software; the underlying delivery model is craft-based labor supported by standard contractor tools and high-quality building supplies, with the owner personally involved in client consultations, project planning, and execution oversight.

The business operates as a sole proprietorship under founder Greg Dukes, who holds an Associate Degree in Carpentry from Los Angeles Trade Technical College. The company is licensed, bonded, and insured, and has been continuously operating for approximately 30 years. Headcount is reported at 101-250 employees, which is notably larger than a typical owner-operator remodel shop and suggests an established trades workforce, though no organizational structure is disclosed.

Revenue is generated entirely from project-based, one-time contracts with residential homeowners in the greater San Diego region. Pricing is not publicly listed; customers contact the company directly by phone (760) 622-7117 or email to schedule a consultation and receive a custom quote. The go-to-market motion is sales-led and direct-to-consumer with no channel intermediaries, no digital marketplace presence, and minimal marketing beyond a basic company website and word-of-mouth referrals.

Name

Dukes Custom Construction

Legal name

Dukes Custom Construction

Website

https://dukesconstruction.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

Dukes Custom Construction is a founder-owned, licensed residential contractor in the greater San Diego area, founded in 1995, providing interior remodeling and custom cabinetry services directly to homeowners on a project-quoted basis.

Ownership category

akta.pro rank

Product category

Residential Remodeling and Custom Cabinetry Services

NAICS

Residential Remodelers (236118)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Trim, Baseboards, Crown Molding & Finish Carpentry (HSAPAFAD)

Keywords

• Residential remodeling services
• Custom cabinetry design
• Kitchen and bathroom renovation
• Interior construction contractor
• Home renovation services

Headquarters

HQ city

Carlsbad

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Interior Remodeling Services: Project-based revenue from interior remodeling services including kitchens, bathrooms, bedrooms, and other living spaces. Revenue is generated through one-time project fees based on scope of work, materials, and labor.
2. Custom Cabinetry: Custom cabinetry design and installation services tailored to specific spaces and design preferences. Generates one-time project revenue based on custom design requirements and materials selected.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Dukes Custom Construction provides interior remodeling services for kitchens, bathrooms, bedrooms, and other living spaces, along with custom cabinetry design and installation. Each engagement is a project-based scope of work covering concept through creation, executed under the direct supervision of owner Greg Dukes for residential homeowners in the greater San Diego area.

Product overview

Dukes Custom Construction is a single-service construction company offering two core service offerings: Interior Remodel covering kitchens, bathrooms, bedrooms, and living spaces, and Custom Cabinetry for personalized cabinet solutions. The company serves the greater San Diego area as a licensed, bonded, and insured contractor with over 30 years of experience since 1995.

Differentiator

Problem solved

Functional benefit

Products and services

• Interior Remodel

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• Neighborly: Parent company of multiple home-services franchises including Mr. Handyman, Re-Bath, and DreamMaker. Comparable as the broad incumbent aggregating residential service brands that compete with independent remodelers like Dukes across overlapping categories.
• Mr. Handyman: Nationally franchised home repair, maintenance, and remodeling brand serving residential customers. Overlaps with Dukes on interior home improvement services and homeowner customer base, but operates more broadly across many trades.
• Power Home Remodeling: Large national exterior and interior remodeling company serving homeowners across multiple U.S. metros. Comparable as a broader incumbent in residential remodeling with overlapping interior renovation services and direct-to-homeowner sales motion.

Regional players

• BOWA: Mid-Atlantic design-build remodeling firm specializing in high-end residential renovations including kitchens, baths, and additions. Comparable in premium interior remodel service offering and homeowner customer, though geographically separate from Dukes' San Diego footprint.

Direct peers

• DreamMaker Bath & Kitchen: National residential remodeling franchise focused on kitchens, bathrooms, and interior spaces for homeowners. Directly comparable in service mix (interior remodel + cabinetry-adjacent offerings), homeowner customer, and project-based pricing.
• Bath Fitter: North American bathroom remodeling specialist offering custom-fitted acrylic bath and shower systems installed in homeowners' existing spaces. Comparable as a residential interior remodel brand with direct-to-consumer sales motion and productized custom solutions.
• Kitchen Tune-Up: Franchised kitchen remodeling and cabinet refacing brand serving homeowners across the U.S. Comparable as a kitchen-focused interior remodeler with one-time project revenue, custom offerings, and a similar target customer to Dukes.
• CaseDesign Remodeling: Design-build residential remodeling firm with multiple U.S. locations specializing in kitchens, baths, and whole-home renovations. Directly comparable in target market (homeowners), service offering (kitchen/bath/interior remodel), and consultation-led sales model.
• Handyman Connection: Franchised residential home repair and remodeling provider offering interior remodeling, carpentry, and finish work to homeowners. Comparable service mix (interior remodel, finish carpentry), customer segment, and project-based revenue model.
• Re-Bath: National bath and kitchen remodeling franchise that designs and installs complete bathroom remodels directly to homeowners. Highly comparable to Dukes in customer (residential homeowners), service scope (interior remodel + custom fit), and project-based revenue model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dukes-custom-construction

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dukes Custom Construction