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The Script Room

Full company profile

uuid002rxgu

Namestring
The Script Room
Legal namestring
The Script Room
Company typeenum
Private
Founded yearint
2019
Descriptiontext

The Script Room is an India-based creative scriptwriting agency founded in 2019 and headquartered in Mumbai, with an additional office in Bangalore. It specializes in writing scripts for advertising films, feature films, web series, documentaries, and plays, positioning itself as a pure-play content creation studio rather than a full-service advertising agency. The agency's roster comprises multilingual scriptwriters drawn from journalism, theater, advertising, and film backgrounds, allowing it to deliver work across formats and languages.

The company serves a mix of consumer brands and advertising agencies. Named brand clients span fintech (PhonePe), OTT streaming (Netflix), fashion (AJIO), beauty (Nykaa), dating apps (Tinder, Bumble), travel and hospitality (OYO), and fantasy gaming (My11Circle). The firm's portfolio has grown from 41 ad films across 5 brands in its first year (2019 through May 2020) to 98+ projects cumulatively, spanning more than 15 industries.

The business model is project-based creative services: clients brief the agency on a campaign, brand film, series, or documentary, and The Script Room delivers scripts on a per-project basis. The firm operates without disclosed external funding and maintains a small team of 1–10 employees, consistent with a boutique creative services structure. Its go-to-market relies on portfolio reputation and category-specific expertise rather than scale-driven distribution.

Short descriptiontext

The Script Room is an India-based creative scriptwriting agency founded in 2019, headquartered in Mumbai with a Bangalore office. It writes scripts for ad films, feature films, web series, documentaries, and plays for consumer brands and agencies across multiple industries.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersMumbai, India
HQ citystring
Mumbai
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
creative scriptwriting services, advertising film scripts, branded content production, screenplay development, multilingual content writing
Industry1 code
1Content Studio & Creative Resourcing (In-house/Embedded Teams)
CodeBPAFAIAJPrimaryYes
NAICS code2 codes
  • Independent Artists, Writers, and Performers711510
  • Postproduction Services and Other Motion Picture and Video Industries51219
SIC code2 codes
  • Services-Motion Picture & Video Tape Production7812
  • Services-Allied To Motion Picture Production7819
Product category
Creative Advertising Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Script Writing Services
TypeProfessional Services
Description

The Script Room generates revenue by writing scripts for advertising films, commissioned projects including movies, short films, web series, documentaries, and plays. They charge on a project-by-project basis for custom script development, character sketches, beat sheets, dialogues, and screenplays.

thescriptroom.in
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

The Script Room is a creative scriptwriting agency that develops custom scripts for advertising films (brand campaigns, TV commercials, digital and social media content) and commissioned long-form projects (movies, short films, web series, documentaries, and plays). Its deliverables include character sketches, beat sheets, dialogues, and full screenplays, delivered by a multilingual writing team covering English, Hindi, Tamil, and Kannada. The company serves enterprise brands and advertising agencies through direct, project-by-project engagements.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

The Script Room is a creative writing and production company that offers two primary service lines: (1) Ad Films — writing and producing commercial advertisement content for brands across multiple platforms, and (2) Commissioned Projects — custom scriptwriting for long-form entertainment including movies, web series, documentaries, and plays. The company operates as a single unified creative service rather than a software platform, delivering scripts and produced content to clients in advertising, entertainment, and media industries.

Product and service2 records
1Ad Films
CategoryAdvertising Scriptwriting
Description

Creative scriptwriting and production of advertisement films for brands across multiple platforms, including TV commercials, digital campaigns, social media content, and branded entertainment. Delivered for enterprise clients such as OYO, Netflix India, PhonePe, AJIO, Nykaa, HDFC Securities, Tinder, Bumble, Astrotalk, Paper Boat, Tanishq, Britannia, Fastrack, and Groww.

2Commissioned Projects
CategoryEntertainment Scriptwriting
Description

Custom scriptwriting services for long-form entertainment content including movies, short films, web series, documentaries, and plays. Deliverables include character sketches, beat sheets, dialogues, and full screenplays, with capability to adapt stories across languages and formats.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Independent Indian creative agency producing notable advertising campaigns and branded content. Comparable to TSR in delivering creative scripts and campaigns for marquee Indian brands, often competing in the same pitches and award circuits.

2Lowe Lintas India
TypeBroad incumbent
Description

Established Indian advertising agency producing creative campaigns for major Indian and multinational brands. Comparable to TSR in producing advertising scripts and brand storytelling, though at larger scale and broader service scope.

3The Small Big Idea
TypeDirect peer
Description

Indian creative and content agency specializing in branded storytelling, digital content, and campaign ideation. Directly comparable to TSR in producing creative scripts and content for brands across categories.

TypeEmerging player
Description

Indian digital and creative agency producing branded content, advertising campaigns, and video content. Comparable to TSR in producing creative scripts and digital advertising content for major Indian brands, with overlap in client categories.

TypeBroad incumbent
Description

One of the largest and most established advertising networks in India, offering full-service creative capabilities including script and copy development for major brands. Comparable to TSR as a creator of branded advertising content, though at significantly larger scale and broader scope.

TypeBroad incumbent
Description

Major Indian advertising agency network producing branded creative campaigns across categories. Comparable to TSR as a producer of brand storytelling and advertising scripts, though as part of a global network with broader service offerings.

TypeBroad incumbent
Description

Major Indian advertising and communications network with creative, digital, and media capabilities. Comparable to TSR in producing branded advertising scripts and campaign storytelling, though at much larger scale as part of a global network.

TypeEmerging player
Description

Indian creative and technology solutions agency with strong creative and content production capabilities. Comparable to TSR in producing branded campaigns and creative content for major Indian brands, often serving similar enterprise clients.

9Monkey9 Entertainment
TypeEmerging player
Description

Indian creative agency and content production house specializing in advertising films and branded content. Comparable to TSR as a boutique creative firm producing scripts and advertising content for Indian brands, particularly in digital and social-first formats.

TypeDirect peer
Description

Indian creative agency known for high-profile advertising campaigns and brand storytelling work. Directly comparable to TSR in producing creative scripts and advertising films for premium Indian brands, often competing for the same client budgets.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers16 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Script Room

Creative Advertising Servicesthescriptroom.in

The Script Room is an India-based creative scriptwriting agency founded in 2019, headquartered in Mumbai with a Bangalore office. It writes scripts for ad films, feature films, web series, documentaries, and plays for consumer brands and agencies across multiple industries.

What The Script Room does

The Script Room is an India-based creative scriptwriting agency founded in 2019 and headquartered in Mumbai, with an additional office in Bangalore. It specializes in writing scripts for advertising films, feature films, web series, documentaries, and plays, positioning itself as a pure-play content creation studio rather than a full-service advertising agency. The agency's roster comprises multilingual scriptwriters drawn from journalism, theater, advertising, and film backgrounds, allowing it to deliver work across formats and languages.

The company serves a mix of consumer brands and advertising agencies. Named brand clients span fintech (PhonePe), OTT streaming (Netflix), fashion (AJIO), beauty (Nykaa), dating apps (Tinder, Bumble), travel and hospitality (OYO), and fantasy gaming (My11Circle). The firm's portfolio has grown from 41 ad films across 5 brands in its first year (2019 through May 2020) to 98+ projects cumulatively, spanning more than 15 industries.

The business model is project-based creative services: clients brief the agency on a campaign, brand film, series, or documentary, and The Script Room delivers scripts on a per-project basis. The firm operates without disclosed external funding and maintains a small team of 1–10 employees, consistent with a boutique creative services structure. Its go-to-market relies on portfolio reputation and category-specific expertise rather than scale-driven distribution.

The Script Room firmographics

Firmographics
Name
The Script Room
Legal name
The Script Room
Website
https://thescriptroom.in
Company type
Private
Founded year
2019
Operating status
Operating
Headcount range
1–10 employees
Short description
The Script Room is an India-based creative scriptwriting agency founded in 2019, headquartered in Mumbai with a Bangalore office. It writes scripts for ad films, feature films, web series, documentaries, and plays for consumer brands and agencies across multiple industries.
Ownership category
akta.pro rank

The Script Room industry classification

Industry
Product category
Creative Advertising Services
NAICS
Independent Artists, Writers, and Performers (711510), Postproduction Services and Other Motion Picture and Video Industries (51219)
SIC
Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)
akta.pro primary industry
Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

  • Creative scriptwriting services
  • Advertising film scripts
  • Branded content production
  • Screenplay development
  • Multilingual content writing

Where The Script Room is headquartered

Location

Headquarters

HQ city
Mumbai
HQ country
India
HQ region
Asia

Offices2 records

Markets served

The Script Room business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Revenue model

  1. Script Writing Services: The Script Room generates revenue by writing scripts for advertising films, commissioned projects including movies, short films, web series, documentaries, and plays. They charge on a project-by-project basis for custom script development, character sketches, beat sheets, dialogues, and screenplays.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

The Script Room product offering

Product offering

Core offering

The Script Room is a creative scriptwriting agency that develops custom scripts for advertising films (brand campaigns, TV commercials, digital and social media content) and commissioned long-form projects (movies, short films, web series, documentaries, and plays). Its deliverables include character sketches, beat sheets, dialogues, and full screenplays, delivered by a multilingual writing team covering English, Hindi, Tamil, and Kannada. The company serves enterprise brands and advertising agencies through direct, project-by-project engagements.

Product overview

The Script Room is a creative writing and production company that offers two primary service lines: (1) Ad Films — writing and producing commercial advertisement content for brands across multiple platforms, and (2) Commissioned Projects — custom scriptwriting for long-form entertainment including movies, web series, documentaries, and plays. The company operates as a single unified creative service rather than a software platform, delivering scripts and produced content to clients in advertising, entertainment, and media industries.

Differentiator

Problem solved

Functional benefit

Products and services

  • Ad Films Creative scriptwriting and production of advertisement films for brands across multiple platforms, including TV commercials, digital campaigns, social media content, and branded entertainment. Delivered for enterprise clients such as OYO, Netflix India, PhonePe, AJIO, Nykaa, HDFC Securities, Tinder, Bumble, Astrotalk, Paper Boat, Tanishq, Britannia, Fastrack, and Groww.
  • Commissioned Projects Custom scriptwriting services for long-form entertainment content including movies, short films, web series, documentaries, and plays. Deliverables include character sketches, beat sheets, dialogues, and full screenplays, with capability to adapt stories across languages and formats.

Companies that use The Script Room

Customer profile

Named customers16 records

Segments2 records

Ideal customer profiles2 records

The Script Room technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

The Script Room partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

The Script Room competitors and assessment

Company assessment

Direct peers

  • Famous Innovations: Independent Indian creative agency producing notable advertising campaigns and branded content. Comparable to TSR in delivering creative scripts and campaigns for marquee Indian brands, often competing in the same pitches and award circuits.
  • The Small Big Idea: Indian creative and content agency specializing in branded storytelling, digital content, and campaign ideation. Directly comparable to TSR in producing creative scripts and content for brands across categories.
  • Taproot Dentsu: Indian creative agency known for high-profile advertising campaigns and brand storytelling work. Directly comparable to TSR in producing creative scripts and advertising films for premium Indian brands, often competing for the same client budgets.

Broad incumbents

  • Lowe Lintas India: Established Indian advertising agency producing creative campaigns for major Indian and multinational brands. Comparable to TSR in producing advertising scripts and brand storytelling, though at larger scale and broader service scope.
  • Ogilvy India: One of the largest and most established advertising networks in India, offering full-service creative capabilities including script and copy development for major brands. Comparable to TSR as a creator of branded advertising content, though at significantly larger scale and broader scope.
  • Leo Burnett India: Major Indian advertising agency network producing branded creative campaigns across categories. Comparable to TSR as a producer of brand storytelling and advertising scripts, though as part of a global network with broader service offerings.
  • DDB Mudra Group: Major Indian advertising and communications network with creative, digital, and media capabilities. Comparable to TSR in producing branded advertising scripts and campaign storytelling, though at much larger scale as part of a global network.

Emerging players

  • WATConsult: Indian digital and creative agency producing branded content, advertising campaigns, and video content. Comparable to TSR in producing creative scripts and digital advertising content for major Indian brands, with overlap in client categories.
  • Schbang: Indian creative and technology solutions agency with strong creative and content production capabilities. Comparable to TSR in producing branded campaigns and creative content for major Indian brands, often serving similar enterprise clients.
  • Monkey9 Entertainment: Indian creative agency and content production house specializing in advertising films and branded content. Comparable to TSR as a boutique creative firm producing scripts and advertising content for Indian brands, particularly in digital and social-first formats.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

The Script Room social profiles

Digital presence

The Script Room financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Script Room leadership team

Management profile

Number of profiles

Profiles7 records

The Script Room funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Script Room M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Script Room

What does The Script Room do?

The Script Room is a creative scriptwriting agency that develops custom scripts for advertising films (brand campaigns, TV commercials, digital and social media content) and commissioned long-form projects (movies, short films, web series, documentaries, and plays). Its deliverables include character sketches, beat sheets, dialogues, and full screenplays, delivered by a multilingual writing team covering English, Hindi, Tamil, and Kannada. The company serves enterprise brands and advertising agencies through direct, project-by-project engagements.

Is The Script Room a public or private company?

The Script Room is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was The Script Room founded?

The Script Room was founded in 2019. It employs 1 to 10 people.

Where is The Script Room based?

The Script Room is headquartered in Mumbai, India, in the Asia region.

How does The Script Room make money?

One revenue line is on record: script Writing Services.

Who are The Script Room's main competitors?

Direct peers on record are Famous Innovations, The Small Big Idea and Taproot Dentsu. Broad incumbents are Lowe Lintas India, Ogilvy India, Leo Burnett India and DDB Mudra Group. Emerging players are WATConsult, Schbang and Monkey9 Entertainment.

Does The Script Room have an API?

No public API is recorded for The Script Room.

What industry is The Script Room in?

The Script Room's product category is Creative Advertising Services. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams). Its NAICS code is 711510 and its SIC code is 7812.

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