What Sendiradid does

Norda is a privately-held digital consulting agency headquartered in Iceland, positioned as a provider of solutions for complex digital challenges for enterprise and mid-market clients. Its go-to-market is sales-led and direct, anchored in long-term, trust-based relationships and a partner-driven referral channel rather than broad digital marketing. The firm's working language includes Icelandic (e.g., its headline proposition 'Framúrskarandi lausnir fyrir flóknar áskoranir' / 'Outstanding solutions for complex challenges') and English, and its public surface — a single norda.is site with project, services, about, and contact sections — emphasizes partnership-building over product marketing.

On the technology side, Norda is described as offering digital solutions and consulting services for complex technological challenges, with no proprietary platform, product line, API, SDK, patents, or AI/ML assets disclosed in the available data. There is no evidence of a packaged software offering; the engagement model is professional services — project-based and customized to client needs, with pricing not publicly disclosed. Customer segments are horizontal: primary enterprise clients and secondary mid-market companies, both addressing digital transformation, technology modernization, and ongoing digital support.

Revenue mechanics are project-based and relationship-based rather than subscription or transactional. The firm surfaces a partner showcase of twelve prominent Icelandic enterprises and institutions — including Arion Banki, HS Orka, Morgunblaðið, Vörður, Samskip, Tjörú, Nova, Krónan, N1, Háskóli Íslands (University of Iceland), CCP Games, and Reikna — indicating that Norda's commercial footprint is concentrated within the Icelandic enterprise market. No revenue figures, headcount, funding rounds, ownership details, leadership bios, regulatory actions, M&A activity, or product launches are disclosed in the input data.

Name

Sendiradid

Website

https://sendiradid.is

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Norda is a privately-held Iceland-based digital consulting agency that delivers customized digital transformation and technology advisory services to Icelandic enterprise and mid-market clients, operating on a project-based, relationship-driven professional services model.

Ownership category

akta.pro rank

Product category

Digital Consulting Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371)

akta.pro primary industry

Digital & Technology Transformation Consulting (BPAHACAH)

akta.pro secondary industry

DevOps Consulting & Transformation (BPAEAKAA)

Keywords

• Digital consulting services
• Digital transformation
• Technology consulting
• Digital project implementation
• Digital strategy advisory

Headquarters

HQ city

Reykjavík

HQ country

Iceland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Digital Consulting Services: Professional consulting services for digital transformation and complex digital challenges. Revenue appears to be generated through project-based engagements and ongoing client partnerships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Norda is an Icelandic digital agency that provides digital solutions and consulting services for organizations facing complex digital challenges. The company delivers digital transformation consulting, technology consulting, and project implementation services to enterprise and mid-market clients in the Nordic region.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Transformation Consulting Advisory service guiding enterprise and mid-market clients through complex digital transformation initiatives.
• Technology Consulting Strategic technology advisory helping clients select and apply the right technologies to address digital challenges.
• Digital Project Implementation Hands-on implementation support for complex digital projects, delivered to enterprise and mid-market clients.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered unclear.

• Arion BankiunclearOthersIcelandic financial institution shown as a client/partner of Norda. Appears in the partner showcase section of the website.
• HS OrkaunclearOthersIcelandic energy company partnering with Norda for digital solutions.
• MorgunblaðiðunclearOthersMajor Icelandic newspaper and media company as client/partner.
• VörðurunclearOthersIcelandic insurance company shown as partner.
• SamskipunclearOthersNordic logistics and transport company as client/partner.
• TjöruunclearOthersIcelandic retail company as client/partner.
• NovaunclearOthersIcelandic telecommunications company as client/partner.
• KrónanunclearOthersIcelandic retail chain as client/partner.
• N1unclearOthersIcelandic fuel and retail company as client/partner.
• Háskóli ÍslandsunclearOthersUniversity of Iceland as client/partner.
• CCP GamesunclearOthersIcelandic gaming company as client/partner.
• ReiknaunclearOthersIcelandic company as client/partner.

Recent moves1 record

Expansion highlights1 record

Emerging players

• Ustwo: Independent digital product studio with studios in London, New York, and other cities, focused on digital product design and engineering. Comparable to Norda in horizontal digital product and engineering focus, though with a smaller enterprise portfolio.

Direct peers

• North Kingdom: Swedish digital experience agency working with global brands on digital strategy, design, and technology. Comparable to Norda as a Nordic creative-and-tech consultancy serving enterprise clients.
• Reaktor: Finnish digital agency and software consultancy delivering strategy, design, and engineering for enterprise and mid-market clients across the Nordics. Highly comparable to Norda in scope, delivery model, and Nordic enterprise focus.
• Netlight: Nordic consultancy specializing in digital transformation, IT strategy, and technology advisory. Comparable to Norda in offering and Nordic enterprise client base.
• Advania: Icelandic-headquartered IT services and digital solutions provider operating across the Nordics. Most direct regional peer given shared Icelandic roots and enterprise IT/digital orientation.
• Knowit: Nordic digital consultancy providing transformation, design, and engineering services across Sweden, Norway, Finland, Denmark, and Germany. Comparable to Norda in offering breadth and Nordic enterprise client base.

Broad incumbents

• Deloitte Digital: Global consulting practice delivering digital strategy, customer experience, and technology implementation for enterprise clients. Overlaps materially with Norda's digital transformation positioning at incumbent scale.
• DEPT®: Global digital agency operating at scale across Europe, the Americas, and APAC, with end-to-end capabilities in marketing, technology, and experience design. Comparable to Norda in integrated digital offering with much larger footprint.
• Thoughtworks: Global technology consultancy providing digital transformation, software engineering, and strategy services to large enterprises. Comparable to Norda in service lines; competes in the same complex-transformation category but with global scale.
• Accenture Interactive / Song: Global consulting and digital services arm of Accenture, delivering large-scale digital transformation, experience design, and technology implementation. Comparable offering at much larger scale competing for the same enterprise transformation wallet.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/sendiradid_is

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sendiradid