Astang Ayurveda

What Astang Ayurveda does

Astang Ayurveda is a single-location Ayurvedic clinic and hospital based in Bhubaneswar, Odisha, India, operating since approximately 2000 under Director and Chief Physician Dr. Ambika Prasad Nayak. The facility delivers both outpatient (OPD, daily 7am-1pm) and inpatient (IPD, 24x7) services built on classical Ayurvedic protocols rather than proprietary technology platforms. Its portfolio spans eighteen service categories, including Panchakarma detoxification, Kshara Sutra para-surgical treatment for anorectal conditions, Netra Kriya Kalpa eye therapies, joint care, neuro care, skin care, gastro care, and newer verticals in cancer care, PCOS/PCOD, and sexual health via the Aphrocare sub-brand.

The technical core of the practice is the Kshara Sutra procedure—performed only by specially trained Ayurvedic surgeons—and standardized Panchakarma and Netra Kriya Kalpa regimens, none of which are protected by patents. The business operates on a fee-for-service model with individualized pricing (no public rate card), accepting health insurance claims through ROHINI Unique ID 8900080682115 for Panchakarma, Netra Kriya Kalpa, and Ayurveda Surgery procedures. Demand signals are modest but diversified: 171 Google reviews with a 'GOOD' aggregate rating, international patient flow including testimonials from Brazil, and a recurring academic footprint via the ASTHAA national symposium.

Go-to-market is entirely direct-to-patient: organic search, word-of-mouth, in-person walk-ins, and telemedicine consultations. There are no franchise, chain, B2B enterprise, or institutional payer contracts visible, and revenue mechanics depend on case mix across multi-week inpatient stays and outpatient consultations. The company is founder-led, single-site, and has not disclosed funding, headcount, or financial figures.

Name

Astang Ayurveda

Legal name

Astang Ayurveda

Website

https://astangayurveda.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Astang Ayurveda is a single-location Ayurvedic hospital in Bhubaneswar, Odisha, delivering Panchakarma, Kshara Sutra surgery, and eighteen specialty care programs to individual patients across India and abroad since approximately 2000.

Ownership category

akta.pro rank

Product category

Ayurvedic Healthcare Services

NAICS

Offices of Physicians (6211), Offices of Other Health Practitioners (6213), Other Ambulatory Health Care Services (6219)

SIC

Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro industry

PRIMARYTHAJAHAE

Ayurveda & Traditional Healing (Ayurvedic Retreats, Panchakarma, Herbal Therapies)

Travel & Hospitality/Tours, Attractions & Experiences/Wellness & Spa Experiences (Retreats, Thermal Baths, Yoga)

SECONDARYTHAJAHAF

Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work)

Travel & Hospitality/Tours, Attractions & Experiences/Wellness & Spa Experiences (Retreats, Thermal Baths, Yoga)

SECONDARYHSALAFAM

Reflexology & Acupressure Services

Home & Personal Services/Personal Care & Beauty Services/Spa & Body Treatment Services

Keywords

• Ayurvedic healthcare services
• Panchakarma treatment
• Traditional medicine clinic
• Herbal therapy hospital
• Wellness and detox programs

Headquarters

HQ city

Bhubaneswar

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Medical Consultation and Treatment Services: Revenue generated from outpatient consultations (OPD) and inpatient treatment programs (IPD), including Panchakarma therapies, Ayurvedic medicines, body massage, and specialized treatments for conditions such as joint disorders, neurological diseases, skin conditions, gastro diseases, diabetes, and anorectal conditions. Treatment pricing is individualized per patient based on disease, grade, age, appetite, and stamina.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Astang Ayurveda operates a traditional Ayurvedic clinic and hospital in Bhubaneswar, India, delivering outpatient consultations and 24x7 inpatient treatment programs centered on Panchakarma detoxification, classical Ayurvedic medicines, and specialized procedures such as Kshara Sutra for anorectal conditions. It offers disease-specific care across joint, neurological, skin, gastrointestinal, metabolic, eye, kidney, women/child, and sexual health conditions, supported by on-site accommodation (Platinum, Gold, Silver rooms), Ayurvedic body massage, telemedicine consultations, and seasonal detox programs.

Product overview

Astang Ayurveda is an Ayurvedic clinic and hospital in Bhubaneswar, India offering a comprehensive range of traditional Ayurvedic treatments and healthcare services. The core offerings include Panchakarma detoxification therapies, Ayurveda Surgery (particularly for anorectal conditions using Kshara Sutra), and specialized care programs for Joint Care, Neuro Care, Skin Care, Eye Care (Netra Kriya Kalpa), Gastro Care, Diabetes Care, Kidney Care, Women and Child Care, Wellness Care, and Aphro Care. Supporting services include Ayurvedic body massage therapies, downloadable diet plans in multiple languages, telemedicine consultations, and hospital accommodation with Platinum, Gold, and Silver room categories. The hospital operates both IPD (24/7) and OPD (7am-1pm daily) services with facilities for health insurance claims.

Differentiator

Problem solved

Functional benefit

Brands

• ASTHAA: Astang Ayurveda for Health and Academics - initiative for propagating value-based health system and academic activities; foundation organization that conducts annual symposiums
• Aphrocare

Products and services

• Panchakarma Treatment Comprehensive Ayurvedic detoxification and purification program including Vamana (emesis), Virechana (purgation), Basti (enema), Nasya, Abhyanga, and Swedana, used to cleanse the body and restore dosha balance. Preceded by Poorva Karma (deepan/pachan) and followed by Paschat Karma (Samsarjana karma). Designed for patients seeking deep cleansing or treatment for chronic conditions.
• Ayurveda Surgery (Kshara Sutra) Minimal invasive parasurgical procedures using medicated thread processed with alkali and herbal powders to cut through and heal fistula-in-ano tracts, as well as treat piles and fissure. Combines cutting and healing simultaneously while protecting sphincter muscles. Performed by specialized Ayurveda surgeons for patients with anorectal conditions.
• Netra Kriya Kalpa (Eye Care) Ayurvedic eye treatments for conditions including cataract, myopia, hypermetropia, and glaucoma using traditional Netra Kriya Kalpa procedures. Targeted at patients seeking non-surgical eye care options.
• Neuro Care Treatment for brain and nerve diseases including Motor Neuron Disease (MND), Paralysis, Parkinson's Disease, Brain Stroke, and Hemiplegia due to CVA using traditional Ayurveda Panchakarma. Designed for patients with chronic neurological conditions seeking non-conventional care.
• Joint Care Treatment for bone and joint diseases including Rheumatoid Arthritis, Osteoarthritis, Spondylosis, PIVD, Knee Joint Pain, Gout, and Sciatica using Panchakarma and Ayurvedic medicines. Targeted at patients with chronic musculoskeletal conditions.
• PCOS/PCOD Treatment Comprehensive Ayurvedic treatment for Polycystic Ovary Syndrome addressing hormonal imbalances, metabolic complications, and fertility challenges through diet, herbs, Panchakarma, and lifestyle modifications. For women seeking natural management of PCOS and related fertility issues.
• Autumn Detox Program Full body detoxification program conducted during Autumn season using Virechana karma to eliminate accumulated Pitta and toxins, preceded by Poorva Karma and followed by Paschat Karma. For individuals seeking preventive wellness and seasonal cleansing.
• Telemedicine Consultations Remote consultation services via phone (+91-9437055021, available 24x7) and email allowing patients to receive Ayurvedic treatment guidance and medicine delivery by post/courier. For patients unable to visit the Bhubaneswar hospital in person.
• Hospital Accommodation Indoor facilities with Platinum, Gold, and Silver category rooms featuring AC/non-AC options, attached bathrooms, hospital-cooked food served at room, and twice-daily housekeeping. Accompanies inpatient Ayurvedic treatment for patients and attendants.

Quantifiable outcome

• Rheumatoid arthritis treatment success stories — some cases reportedly cured within 5 days with Panchakarma and Ayurvedic medicine
• +7 more outcomes

Named customers5 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Patanjali Yogpeeth (Patanjali Ayurveda): Large-scale Ayurvedic hospital and treatment center in Haridwar with OPD/IPD services across multiple specialties. Comparable in offering Ayurvedic treatment across disease categories but at significantly larger scale and with a much broader consumer brand.
• Vaidyaratnam Oushadhasala: Kerala-based Ayurvedic hospital and medicine manufacturer with a long history of classical Panchakarma treatment delivery. Comparable clinical approach to chronic disease but broader product portfolio including proprietary Ayurvedic medicines.
• Sitaram Ayurveda: Kerala-based Ayurvedic hospital and pharmacy offering classical Panchakarma and specialty treatments. Comparable in clinical approach and inpatient model but with broader retail medicine distribution.
• Arya Vaidya Sala (Kottakkal): One of the oldest and most established Ayurvedic institutions in India, operating a hospital, pharmacy, and research center. Comparable in offering classical Panchakarma and Ayurvedic treatments through a formal hospital in Kerala, but at much larger scale and broader brand recognition.

Direct peers

• Somatheeram Ayurveda Group: Resort-style Ayurvedic hospital offering Panchakarma, yoga, and wellness programs to international and domestic patients. Comparable in combining inpatient accommodation with classical Ayurvedic treatments and a similar international patient focus.
• AyurVAID Hospitals: Chain of inpatient Ayurvedic hospitals focused on chronic disease management with insurance tie-ups and standardized protocols. Closest comparable in formal-hospital positioning versus retreat positioning, with comparable insurance acceptance and clinical depth.
• Kairali Ayurvedic Group: Operates Ayurvedic resorts and treatment centres across India and internationally with Panchakarma and chronic disease programs. Directly comparable to Astang Ayurveda's inpatient Ayurvedic treatment model with hotel-style accommodation.
• Sreedhareeyam Ayurvedic Eye Hospital: Specialized Ayurvedic hospital focused on Netra Kriya Kalpa and ophthalmic conditions. The most direct comparable for Astang Ayurveda's Eye Care program, operating a similar specialty inpatient model in traditional Ayurvedic eye care.
• Nagarjuna Ayurvedic Centre: Kerala-based Ayurvedic hospital offering classical Panchakarma, Kshara Sutra, and chronic disease treatment programs. Directly comparable inpatient Ayurvedic care model with similar disease-category coverage.

Emerging players

• Kerala Ayurveda Limited: NABH-accredited Ayurvedic hospital chain with clinics and wellness centers. Comparable classical Panchakarma offerings and chronic disease programs, with a more retail and franchise-oriented growth model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/astangayurveda2000
• Xx.com/astangayurveda
• LinkedInlinkedin.com/company/13212028

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Astang Ayurveda