Sage and Savvy

What Sage and Savvy does

Sage and Savvy is a privately held culinary consultancy and catering company headquartered in Beirut, Lebanon, founded in 2009. The company operates a certified catering kitchen and runs a multi-product specialty portfolio that includes bakery items, cold sandwiches, pastries, plat du jour (daily meals), cleaned and sanitized fruits and vegetables, and ready-to-use ingredients. Its food-safety credentials — ISO 22000:2018 (Category CIII, valid through 2027), FSSC 22000 Version 6 (2025), and Halal certification — are explicitly positioned as procurement-gate credentials for institutional buyers.

The business model combines three revenue streams: (1) contract catering and daily meal services to enterprise accounts, (2) sale of branded specialty food products on a per-order basis, and (3) professional culinary consultancy (menu engineering, cost control, product development, recipes, diet product development, kitchen architecture, concept creation, mass production, purchasing, and culinary courses) billed via tailored quote-based arrangements. Go-to-market is direct sales with a consultative motion: a 'Contact Us' lead form, direct phone and email outreach, and social channels (website, Instagram, Facebook, LinkedIn). Pricing is not publicly disclosed; engagements are quoted per client and event.

The company serves a tightly defined vertical customer base concentrated in Lebanon — primarily higher-education institutions (LAU, NDU, USJ, AUB) and corporate/financial-sector clients (Credit Libanais, Bank Audi, OMT Lebanon) — with secondary revenue from private events. Operations are single-country (Lebanon), and the firm does not appear to use intermediaries, resellers, or third-party distribution.

Name

Sage and Savvy

Legal name

Sage and Savvy

Website

https://sagensavvy.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

Sage and Savvy is a Lebanon-based culinary consultancy and catering company founded in 2009. It runs an ISO-, FSSC-, and Halal-certified kitchen producing bakery, sandwiches, pastries, daily meals, and ready-to-use ingredients for universities and corporate clients.

Ownership category

akta.pro rank

NAICS

Caterers (722320), Food Service Contractors (72231), Special Food Services (7223)

SIC

Food And Kindred Products (2000), Sugar & Confectionery Products (2060)

akta.pro primary industry

Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH)

akta.pro secondary industries

Professional Culinary Arts (Chef Training) (EDAOAKAA), Prepared Foods & Catering-Focused Specialty Stores (CRAHAGAM), Patisserie & Confectionery (Chocolate/Sugar Arts) (EDAOAKAD)

Keywords

• Catering services
• Culinary consultancy
• Menu engineering
• Food product development
• Corporate catering

Headquarters

HQ city

Beirut

HQ country

Lebanon

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Catering Services: Premium catering services for events and occasions, providing freshly prepared food including bakery items, sandwiches, pastries, and hot meals. Revenue generated through per-event catering engagements with corporate clients, educational institutions, and private events.
2. Culinary Consultancy: Professional consulting services including menu engineering, product development, cost control, recipes development, diet products development, kitchen architecture, and concept creation. Revenue generated through consulting engagements and retainer arrangements with food service businesses.
3. Food Product Sales: Sale of prepared food products including bakery items, pastries, sandwiches, daily meals (plat du jour), cleaned and sanitized fruits and vegetables, and ready-to-use ingredients. Revenue generated through direct product orders to institutional and corporate clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Sage and Savvy is a premium culinary consultancy and catering company operating a certified catering kitchen in Lebanon. It produces and sells specialty food products (bakery, cold sandwiches, pastries, daily meals, cleaned fruits and vegetables, ready-to-use ingredients) and delivers professional culinary consultancy services including menu engineering, product development, cost control, kitchen architecture, and culinary courses to corporate and institutional clients.

Product overview

Sage and Savvy is a premium culinary consultancy and catering company established in 2009, operating a management system and certified catering kitchen in Lebanon. The company offers an integrated portfolio of specialty food products including Bakery, Cold Sandwiches, Pastries, Plat du Jour (fresh daily meals), Cleaned & Sanitized Fruits & Vegetables, and Ready to Use Ingredients. These food products are complemented by professional culinary consultancy services such as Menu Engineering, Product Development, Cost Control, Diet Products Development, Mass Production, Kitchen Architecture, Concept Creation, Purchasing, and Culinary Courses. The company positions itself as both a food product provider and strategic culinary partner for its clients.

Differentiator

Problem solved

Functional benefit

Named customers7 records

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Compass Group: Compass Group is one of the world's largest contract food services and support services companies, serving workplaces, universities, and healthcare clients globally. It is comparable as a large incumbent benchmark for the same institutional catering customer base and certification-driven procurement that Sage and Savvy competes in.
• Sodexo: Sodexo is a global food services and facilities management major with a substantial institutional catering and workplace dining business worldwide, including in MENA. It is comparable to Sage and Savvy as a benchmark for institutional contract catering scale, certifications, and corporate/university client segment, though it operates at far greater breadth.
• ISS A/S: ISS is a global facility services provider that includes workplace catering and food services as part of its integrated facility management offerings to corporate and institutional clients. It is comparable to Sage and Savvy as a broad incumbent selling food services into the same corporate and institutional buyer base.
• Aramark: Aramark provides food services, facilities, and uniform services to corporations, universities, and healthcare institutions across the Americas and internationally. It is comparable to Sage and Savvy as a broad incumbent offering institutional catering with a similar corporate/education client mix.
• Elior Group: Elior Group is a French-based contract catering and food services group operating in France, Italy, Spain, the UK, the US and several international markets, including B2B and education segments. It is comparable to Sage and Savvy as a broad incumbent with similar contract catering and institutional dining expertise.

Regional players

• Touch Catering Services: Touch Catering Services is a UAE-headquartered contract caterer serving corporate, education, and industrial clients in the MENA region. It is comparable to Sage and Savvy as a regional player operating in the same institutional contract catering niche across overlapping customer types in MENA.
• Abela & Co: Abela & Co is a UAE-based contract catering and hospitality services company with Lebanese origins, serving corporate, education, healthcare, and event clients across the GCC. It is comparable to Sage and Savvy as a Lebanese-rooted, premium institutional caterer that has scaled regionally with similar client verticals (universities, corporates) and similar menu/certification positioning.
• KAMEDIS Catering: KAMEDIS Group is a MENA-based hospitality and contract catering provider serving corporate, government, and education clients in the Gulf. It is comparable to Sage and Savvy as a regional institutional caterer competing for similar education and corporate accounts in adjacent geographies.

Emerging players

• CatererCloud: CatererCloud is an emerging SaaS and operations platform purpose-built for contract catering and food services businesses. It is comparable to Sage and Savvy as a catering-industry enabler addressing the operational, procurement, and compliance needs of contract caterers, making it an adjacent/ecosystem peer for operational benchmarking.

Others

• Leap Brands: Leap Brands is a private equity-backed restaurant and food services platform that invests in and operates multi-unit food concepts. It is comparable to Sage and Savvy only thematically as a capital partner and roll-up reference point for what a scaled regional catering/food services platform could look like, rather than as a direct operational peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SagenSavvy
• LinkedInlinkedin.com/company/sage-&-savvy
• Instagraminstagram.com/sagensavvy?igshid=YmMyMTA2M2Y=

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sage and Savvy