Eziway Salary Packaging

What Eziway Salary Packaging does

Eziway Salary Packaging is an Australian fintech company that operates a cloud-based salary packaging administration platform exclusively serving the not-for-profit sector. Founded in 2007 and headquartered in Pakenham, Victoria, the company manages pre-tax salary sacrifice arrangements, FBT compliance, and card-based disbursements for approximately 500 employer groups and 55,000+ active employees across aged care, disability services, public health, and charitable organisations nationwide. Its proprietary technology stack includes the MyEziwayAccount mobile app (the first in the industry, launched in 2008), an employer portal with real-time payroll and compliance reporting, a caps-based compliance system, and an ISO 27001-certified cloud infrastructure representing $15 million of cumulative investment over 16+ years.

The business model centres on B2B2C subscription revenue from employer organisations for salary packaging administration, supplemented by transaction fees from novated leasing services (Eziway Leasing), referral fees from personal loan facilitation, and card issuance partnerships with EML (Mastercard). The go-to-market is sales-led, with dedicated Client Service Officers assigned to each employer, supported by onsite transition teams, a mobile coffee van event program (EziEvents), and a multi-channel content marketing operation. Distribution is hybrid: enterprise field sales for employer acquisition and digital self-service (app and web portal) for employee-level engagement. Eziway also operates adjacent products including EziPay (payroll and rostering), Eziway Connect (cybersecurity services), and a suite of NFP-focused software modules (EziBenefits, EziCare, EziForms, EziStaff), positioning it as a multi-product platform for the Australian NFP back office.

In April 2026, Eziway was acquired by Valsoft's Fluent Software Group as part of consolidation in the enterprise employee benefits software market. The company retains its vertical specialisation, regulatory expertise (validated by annual Grant Thornton audits), and field sales model, while gaining access to capital and strategic resources under PE ownership.

Name

Eziway Salary Packaging

Legal name

Eziway Salary Packaging Pty Ltd

Website

https://www.eziway.net.au

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Eziway Salary Packaging is an Australian fintech operating a cloud-based salary packaging and FBT compliance platform exclusively for the not-for-profit sector, serving approximately 500 employer groups and 55,000+ active employees nationwide since 2007.

Ownership category

akta.pro rank

Product category

Salary Packaging & Employee Benefits Administration Software

NAICS

Payroll Services (541214), Professional Employer Organizations (56133)

SIC

Services-Prepackaged Software (7372), Finance Services (6199)

akta.pro primary industry

Pay Card Programs & Earned Wage Access (EWA) Administration (BPACAIAK)

akta.pro secondary industries

Embedded Payroll, Earned Wage Access & Benefits Finance (FSAGALAI), Expense Management & Reimbursements Administration (BPACAIAH)

Keywords

• Salary packaging administration
• Novated leasing services
• Employee benefits management
• Not-for-profit payroll solutions
• FBT compliance software

Headquarters

HQ city

Pakenham

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Salary Packaging Administration Services: Eziway provides salary packaging administration services primarily to not-for-profit organisations. Revenue is generated through fees associated with card services (card issue fees and fortnightly fees) and ongoing administration of salary packaging arrangements. The company services employer groups who pay for the service to administer employee benefit programs.
2. Novated Leasing Services: In-house novated lease experts provide vehicle leasing services as a valued addition to salary packaging programs. The company facilitates finance arrangements and provides access to their dealer network for vehicle purchases, with clients reportedly saving an average of 12.53% off the cost of a new car.
3. Personal Loan Facilitation: With access to experienced in-house loan brokers, Eziway offers expert advice and tailored solutions for personal loans. Revenue may be generated through referral arrangements with lending partners.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Eziway Salary Packaging is a boutique administrator that provides salary packaging (pre-tax salary sacrifice) administration services exclusively to the Australian not-for-profit sector, including aged care, disability services, charities, and public hospitals. The service manages FBT-compliant benefit arrangements via a cloud-based proprietary platform with a mobile app, dedicated Client Service Officers per organisation, and complementary offerings including novated leasing (vehicle finance) and personal loan facilitation. The platform handles card-based disbursements, employer payroll reporting, and compliance substantiation end-to-end.

Product overview

Eziway Salary Packaging operates as a multi-product, modular platform for the Australian not-for-profit sector, combining a core cloud-based salary packaging administration platform with a suite of complementary products. The core platform (Eziway Salary Packaging Platform) handles FBT-compliant salary sacrifice administration, employer payroll integration, and real-time reporting, and serves as the hub for all downstream products. The MyEziwayAccount mobile app (developed in-house since 2008) provides employee-facing 24/7 access to accounts, claims, and card management. Novated Leasing (via eziwayleasing.com.au) extends the platform to vehicle acquisition and financing, integrating with the EziDrive Dealer Portal for discounted car purchases. Personal Loans provides in-house loan broker services for employee financing needs. EziPay (rostering, award interpretation, and payroll) is a separate but related cloud software product under the Eziway Group umbrella. Additional sub-brands EziBenefits, EziCare, EziForms, and EziStaff form a broader NFP-focused software suite. Eziway Connect addresses cybersecurity needs for NFP clients. The Salary Packaging Card, FBT Card, and Meal Entertainment Card are payment card modules layered onto the platform. Salary Packaging Calculators provide self-service estimation tools. The portfolio is anchored by cloud infrastructure, mobile-first delivery, and a $15 million technology investment spanning 16+ years of continuous development.

Differentiator

Problem solved

Functional benefit

Products and services

• Eziway Salary Packaging Platform A cloud-based salary packaging administration platform serving the Australian not-for-profit sector since 2007. The platform manages pre-tax salary sacrifice arrangements, FBT compliance, card-based disbursements, employer portals, and real-time reporting for organisations in public health, aged care, disability, and charitable sectors.
• MyEziwayAccount App A mobile application developed in-house in 2008 providing employees with 24/7 access to their salary packaging accounts. Supports salary packaging card management, claims submission, balance checking, document uploads, and integration with Apple Pay and Google Wallet for contactless payments.
• Novated Leasing (Eziway Leasing) An in-house novated lease service enabling employees to sacrifice pre-tax salary toward vehicle finance, fuel, tyres, insurance, registration, and running costs. Includes the EziDrive dealer portal providing access to hundreds of car dealerships Australia-wide. Clients can save an average of 12.53% off new car purchases (Jan 2023).
• Personal Loans A personal loan facilitation service offered through Eziway's in-house loan brokers, providing both secured and unsecured loan options with fixed or variable rates. Loan terms range from 1–7 years, targeted at employees seeking funding for weddings, holidays, vehicles, or home renovations.
• EziPay (Rostering, Award Interpretation & Payroll) A cloud-based payroll, rostering, and award interpretation software product. EziPay incorporates predefined roster activities, staff availability management, timesheet submission via mobile app, automatic award calculations, and payroll processing within a single integrated system.
• EziBenefits, EziCare, EziForms, EziStaff A suite of cloud-based software solutions developed by Eziway for not-for-profit organisations. EziBenefits manages employee benefit administration; EziCare covers care/disability sector modules; EziForms handles digital form processing; EziStaff covers workforce management.
• Eziway Connect A cybersecurity and IT infrastructure services division of Eziway Group providing multi-layered cyber security solutions to NFP organisations. Services include network, endpoint, cloud security, multi-factor authentication implementation, and organisational security planning.
• Salary Packaging Card An all-in-one EML Mastercard prepaid card giving employees instant access to pre-tax living expense funds and meal entertainment funds at point of sale. Merchant codes direct charges to the appropriate account (living expenses or entertainment). Includes a once-off issue fee of $8.80 and a fortnightly fee of $1.94.

Quantifiable outcome

• Public Benevolent Institution employees can achieve $36,749 tax-free salary (vs $18,200 standard threshold)
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• GET ElectriccoreStrategic or Co-development PartnerPartnership for electric vehicle charging infrastructure. GET Electric specialises in providing in-home and at-office car charging stations to support EV adoption. Eziway has partnered with GET Electric to address consumer concerns about home electrical systems for vehicle recharging, complementing their novated leasing services for electric vehicles.
• Grant ThorntoncoreOthersAnnual audit partner for FBT compliance verification. Grant Thornton, as FBT Taxation Specialists, conducts an annual audit of Eziway's salary packaging program, providing clients with guaranteed peace of mind and 100% confidence in everything from FAQs to calculators.
• Eziway Leasing Pty LtdcoreOthersRelated entity within the Eziway Group providing novated leasing services. Part of the corporate group structure alongside Eziway Software Solutions Pty Ltd and Eziway Payroll Pty Ltd.
• Eziway Software Solutions Pty LtdminorOthersRelated entity within the Eziway Group providing software solutions. Part of the corporate group structure alongside Eziway Leasing Pty Ltd and Eziway Payroll Pty Ltd.
• Eziway Payroll Pty LtdminorOthersRelated entity within the Eziway Group providing payroll services. Part of the corporate group structure alongside Eziway Leasing Pty Ltd and Eziway Software Solutions Pty Ltd.
• EML (Employee Benefits Mastercard)coreTechnology or IntegrationEML provides the salary packaging and entertainment benefits Mastercard cards used by Eziway clients. The EML Eziway Salary Packaging and Entertainment Benefits Mastercard enables employees to access pre-tax funds at point of sale. EML also provides the FBT Card as a single-load prepaid card for end-of-year balances.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@EziwayGroup
• Xx.com/eziwayGroup

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eziway Salary Packaging