What Grupo Maipú does

Grupo Maipú is a privately-held Spanish multinational headquartered in Madrid that provides outsourced personnel and subcontracting services for industrial sectors across Spain, Andorra, Chile, and Argentina. The company mobilizes qualified tradespeople — including electricians, masons, welders, CNC operators, cleaners, logistics personnel, and healthcare staff — for enterprise clients in construction, installations, energy, logistics, cleaning, industrial manufacturing, healthcare, and hospitality. Its service portfolio rests on three core pillars: Outsourcing de Personal (staff outsourcing), Subcontratación de Personal (personnel subcontracting), and Desplazamiento Internacional (cross-border workforce deployment), complemented by Formación (training) and Consultoría RRHH (HR consulting) modules. The company operates through two wholly-owned subsidiaries — Maipú Instalaciones (installation services) and Maipú Temporal (temporary staffing) — established in 2009.

Its business model is a B2B enterprise staffing model in which Grupo Maipú deploys workforces to client projects under managed-services contracts, handling recruitment, payroll, compliance, and cross-border work permits on behalf of clients. Notable enterprise clients include Airbus, Ferrovial, Amazon, El Corte Inglés, NH Hotels, Campofrio, SEAT, Abengoa, HM Hospitales, UAB, O2, Celsa, and ArcelorMittal. Go-to-market is direct enterprise field sales, with a content marketing layer via blog and LinkedIn. The company is founder-controlled, led by Director General and Founding Partner Daniel Mateos Talio, and operates with 51-100 internal employees managing a deployed workforce across 6 office locations in 4 countries.

Name

Grupo Maipú

Legal name

GRUPO MAIPÚ S.L.

Website

https://grupomaipu.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

Grupo Maipú is a Spanish HR outsourcing firm that subcontracts qualified tradespeople — electricians, welders, masons, cleaners, and industrial workers — to enterprise clients across construction, energy, logistics, manufacturing, and healthcare sectors in Spain, Andorra, Chile, and Argentina.

Ownership category

akta.pro rank

Product category

Staffing and Workforce Outsourcing

akta.pro primary industry

Agent of Record (AOR) / Contractor Engagement Services (BPACAGAB)

Keywords

• Workforce outsourcing services
• Personnel subcontracting
• Industrial staffing solutions
• HR consulting services
• International workforce deployment

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Outsourcing de Personal: Providing qualified personnel to client companies across construction, installations, energy, logistics, cleaning, and industrial sectors. Revenue generated through staffing contracts with enterprise clients.
2. Subcontratación de personal: Personnel subcontracting services for specific projects and operational needs of client companies.
3. Formación y Capacitación: Training services for workforce development including coaching, emotional intelligence, and neuroscience-based programs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Grupo Maipú is a multinational HR outsourcing firm that provides staff outsourcing, personnel subcontracting, and international workforce deployment to enterprises in construction, industrial, logistics, cleaning, energy, healthcare, and hospitality sectors. It supplies qualified tradespeople and technical personnel while managing hiring, payroll, compliance, and on-site coordination under contracts with corporate clients.

Product overview

Grupo Maipú operates as a multinational HR outsourcing and personnel management company offering integrated solutions for workforce subcontracting across multiple industrial sectors. The core offering consists of three main service pillars: Outsourcing de Personal (staff outsourcing), Subcontratación de Personal (personnel subcontracting), and Desplazamiento Internacional (international deployment). These are complemented by Consultoría RRHH (HR consulting) and Formación (training programs) modules. The company serves five primary sectors: Industrial (CNC, welding, metalworking, automotive), Logística (warehousing, transport, supply chain), Limpieza (industrial and technical cleaning), and Construcción e Instalaciones (electrical, plumbing, maintenance). The portfolio operates as a unified service model where the core staffing services are deployed across sector-specific specializations, with training and consulting as value-adding modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Outsourcing de Personal
• Subcontratación de Personal
• Desplazamiento Internacional
• Formación
• Consultoría RRHH
• Sector Industrial
• Sector Logística
• Sector Limpieza
• Sector Construcción e Instalaciones

Named customers14 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• FerrovialcoreStrategic or Co-development Partner · 1 January 2025Partnership for Murcia photovoltaic plant construction. Project will supply sustainable energy to 30,500+ homes. Grupo Maipú deployed team including 10+ metal structure welders, 10+ helper workers, and 1 risk prevention specialist.
• Keller CimentacionescoreStrategic or Co-development Partner · 1 January 2024Collaboration on Metro Line 7 Madrid stabilization and waterproofing project. Grupo Maipú deployed technical team including 20+ masons and 5 electricians for tunnel reinforcement work. Project requires precise execution and rigorous coordination in complex underground environment.
• Eiffage Energía EspañacoreStrategic or Co-development Partner · 1 January 2024Partnership for Data Center MAD02 construction in Madrid. Grupo Maipú provided specialized electrical team of 10+ specialized laborers, 25+ first and second-level electricians, and 5+ metal structure welders for critical electrical systems execution.
• CBRE GWS EspañacoreStrategic or Co-development Partner · 1 January 2024Collaboration on Spotify Camp Nou stadium technical renovation. Grupo Maipú deployed team of 15+ masonry workers and 20 first-level electricians for critical systems upgrade and commissioning under demanding construction timelines.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Hays Spain: Hays is a UK-listed specialist staffing firm with a significant Spanish presence, focused on technical and professional placements. Comparable to Grupo Maipú in technical-trade staffing for industrial clients.
• Gi Group Spain: Gi Group is an Italian-origin global staffing firm with operations in Spain, providing temporary and permanent staffing across industrial, logistics, and construction. Direct competitor in the Iberian industrial staffing market.
• ManpowerGroup Spain: ManpowerGroup is a top-tier global staffing firm offering temporary staffing, outsourcing, and talent resourcing across industrial and professional verticals. Direct competitor in the Spanish B2B staffing market.
• Adecco Spain: Adecco is the global #1 staffing firm and the leading player in Spain, offering temporary staffing, permanent placement, and outsourcing across industrial, construction, and logistics verticals — the same core verticals Grupo Maipú serves.
• Eulen Servicios Generales: Eulen is a large Spanish multiservices and HR staffing company providing outsourced personnel for cleaning, maintenance, logistics, and healthcare — overlapping substantially with Grupo Maipú's vertical mix.
• Clece (ACS Group): Clece is a major Spanish facility services and staffing provider, part of the ACS Group, serving industrial, cleaning, and social services verticals. Strong overlap with Grupo Maipú's cleaning and ancillary staffing segments.
• Synergie Spain: Synergie is a European staffing and HR services group with Spanish operations, serving industrial, construction, and tertiary sectors. Comparable B2B outsourcing model.
• IMAN Group (Inspiring Talent): IMAN Group is a Spanish-headquartered staffing and outsourcing firm with a similar mid-market focus on industrial, construction, and logistics clients. Comparable size and geographic footprint.
• Randstad Spain: Randstad is a global staffing leader with a strong Iberian presence, providing HR services and outsourcing for industrial, logistics, and construction clients. Directly comparable business model and customer overlap.

Regional players

• Telepizza Group / Avanza (similar Spanish staffing niche): Avanza Empleo is a Spanish regional staffing firm focused on industrial, logistics, and construction outsourcing. Comparable services and Iberian focus, though with more regional emphasis than Grupo Maipú's four-country footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInes.linkedin.com/company/grupo-maipu

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupo Maipú