AVC
AVC is a UK audio visual company providing AV equipment hire, full event production, and virtual/hybrid event services to corporate, association, and government clients from its Belfast headquarters, supported by purpose-built studios and a second office in Derry/Londonderry.
- Company typePrivate
- Founded1994
- HeadquartersBelfast, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AVC does
AVC is a Northern Ireland-based audio visual services company established in 1994 that provides AV equipment hire, full-service event production, and virtual/hybrid event delivery to corporate, association, government, and event-management clients primarily across the UK and Ireland. Its product surface is organised in three pillars: Audio Visual Hire (audio systems, lighting, LED screens up to 8K x 1K, projection screens, backdrops, special effects, audience participation), Event Production (production design, rigging/staging, projection mapping, simultaneous interpretation, IT systems), and Online Events (virtual, hybrid, live streaming) supported by two purpose-built studios in Belfast featuring a 30+ sq/m LED backdrop and a customisable second set.
The business operates on a quote-based, project-driven pricing model. Revenue is generated through equipment rental (treated as hardware-rental-style transactions), professional services for end-to-end event production, studio rental for virtual/hybrid events, and live-streaming service fees. Go-to-market is sales-led: direct enterprise engagement via phone and email, complemented by channel relationships with event-management firms such as Activate Events and Egg Events that contract AVC as their AV sub-contractor. Multi-year incumbencies (e.g., BCVA over 20 years) and named enterprise logos including Bank of America, AIB, Everseen, Avnet Silica, ENERGY Group, and pharma industry awards indicate a relationship-driven, high-touch commercial model.
The company is privately held by its founding management team (no external funding disclosed), with John Magann as Managing Director and a layered operating structure covering operations, production, marketing, IT, and two regional offices (Belfast headquarters; Derry/Londonderry). Capacity is anchored by capital-intensive physical assets, principally the two Belfast studios and a broad in-house AV equipment inventory, which together with the technical team constitute the firm's principal competitive assets.
AVC firmographics
Firmographics- Name
- AVC
- Legal name
- AVC Limited
- Website
- https://avcstudios.co.uk
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AVC is a UK audio visual company providing AV equipment hire, full event production, and virtual/hybrid event services to corporate, association, and government clients from its Belfast headquarters, supported by purpose-built studios and a second office in Derry/Londonderry.
- Ownership category
- akta.pro rank
AVC industry classification
Industry- Product category
- Audio Visual Event Production Services
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219), Motion Picture and Sound Recording Industries (512), Sound Recording Studios (51224)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF)
- akta.pro secondary industries
- Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls) (THAHAEAA), Corporate Event Production & AV Services (HSACADAB), Hybrid/Virtual Meetings Production & AV Services (THACAFAM)
Keywords
Where AVC is headquartered
LocationHeadquarters
- HQ city
- Belfast
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
AVC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Audio Visual Equipment Hire: Rental of professional AV equipment including audio systems, lighting, LED screens, projection screens, microphones, and other technical equipment for events and conferences.
- Event Production Services: Full-service event production from conception to completion including staging, rigging, creative lighting, set design, and technical expertise.
- Studio Rental: Rental of purpose-built production studios for virtual events, hybrid events, product launches, conferences, and live streaming.
- Live Streaming Services: One-to-many broadcast live streaming services to multiple platforms, including pre-recording and post-production capabilities.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
AVC product offering
Product offeringCore offering
AVC provides professional audio visual equipment hire and full-service event production for corporate, government, and association clients. Services span audio/visual hire, lighting, LED screens, staging, and rigging, complemented by end-to-end event design, simultaneous interpretation, projection mapping, and special effects. The company also delivers virtual, hybrid, and live-streamed events from two purpose-built Belfast production studios equipped with large-format LED walls.
Product overview
AVC (Audio Visual Company UK) is an event production and AV equipment hire company established in 1994, offering a comprehensive portfolio of services across three main categories: Audio Visual Hire (equipment rental), Event Production (design and technical services), and Online Events (virtual and hybrid solutions). The core offering consists of equipment hire including audio/visual systems, lighting, LED screens, backdrops, projection screens, and special effects, complemented by event production services such as event design, simultaneous interpretation, IT systems, projection mapping, and rigging/staging. The online events division provides virtual events, hybrid events, live streaming, and access to two purpose-built production studios (Studio 1 with 30+ sq/m LED wall and Studio 2 with customisable sets). Additional services include 3D visualisation for event planning and conference microphone systems. The company operates from Belfast and Derry/Londonderry offices in Northern Ireland.
Differentiator
Problem solved
Functional benefit
Products and services
- Audio/Visual Hire Equipment hire and technical support for audio and visual solutions including speakers, amplifiers, subs, stage monitors, line array systems, consoles, microphones, and video playback/recording systems.
- Lighting Hire Creative lighting design and equipment hire services including programmable LED lights, intelligent lights, follow spots, and creative lighting design.
- LED Screen Hire LED screen hire solutions ranging from curved indoor p2 to outdoor p4.8, supporting resolutions up to 8K x 1K (20m x 2.5m) and 4K x 2K (10m x 5m).
- Backdrops Modular aluminium and fabric backdrop system for creating custom stage backdrops of various sizes, including podiums, hard sets, and 3D logo displays.
- Display Screens/Exhibition Panels Display screen and exhibition panel solutions for trade shows and exhibitions.
- Drapage Draping services for events and venues.
- Projection Screens Projection screen hire including multi-format options and high lumen projectors.
- Special Effects Special effects units including flames, CO2, pyrotechnics, lasers, dry ice, confetti, smoke, snow, and foam.
- Audience Participation Interactive event technology including event apps, social media integration, video, live Q&As, and polling.
- Event Production & Design Full-service event production from conception to completion, including theming, staging, creative lighting, and set design.
- Simultaneous Interpretation Crystal clear interpretation and translation services for board meetings and global conferences.
- IT Systems IT infrastructure services including file and printer sharing networks, and internet kiosks for events.
- Projection Mapping Projection mapping services for buildings, skyscrapers, walls, cars, interior spaces, objects, and natural landscapes using augmented reality.
- Rigging/Staging Theatrical and arena rigging services along with staging solutions for indoor stages, catwalks, road shows, and festival stages.
- Virtual Events Fully online events platform supporting webinars, presentations, breakout sessions, networking, product displays, online trade shows, conventions, awards ceremonies, and virtual filming with 3D models and AR stages.
- Hybrid Events Hybrid event production combining in-person and virtual audiences with seamless technology integration for participation and engagement.
- Live Streaming One-to-many broadcast live streaming services to multiple platforms simultaneously, with pre-recording and post-production capabilities.
- Belfast Production Studios Two state-of-the-art virtual production studios in Belfast: Studio 1 features a 30+ square metre LED screen backdrop; Studio 2 offers customisable sets for virtual and hybrid events. Studios include cameras, lighting, and full AV equipment.
- 3D Visualisation Services 3D event rendering creating interactive floor plans and images with multiple seating arrangements, accurate venue visualisation, and sponsorship optimisation.
- Conference Microphone System Conference microphone systems with personal gooseneck microphone units, built-in speakers, chairman control units with volume, mute, and voting capabilities.
Quantifiable outcome
- HD 4K streaming with perfect audio delivered for complex music festival across multiple venues
- +2 more outcomes
Companies that use AVC
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles4 records
AVC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
AVC partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Activate EventscoreActivate Events is a UK client of AVC who chose AVC as the partner to handle all aspects of AV production for the Avnet Silica Conference. They manage events and contract AVC for technical production including main plenary, breakouts, and supplier marketplace.
- Egg EventsminorEgg Events engaged AVC for technical project management and on-site AV technicians for events. AVC provided GMS GQ technicians including Thomas, Dylan and Dan for on-site support.
- Avnet SilicacoreAvnet Silica, a global distributor and technology solutions provider, hosted a significant conference managed by Activate Events with AVC providing all AV production. This represents a major enterprise client relationship.
- CO3minorCO3 partnered with AVC and Carnegie UK Trust on a series of virtual fireside conversations leading up to a conference themed 'What Kind of Northern Ireland (NI) do we want'. CO3 was the host/partner for the virtual discussions.
- Carnegie UK TrustminorCarnegie UK Trust partnered with AVC for hosting their conference at AVC Studios Belfast. The conference explored wellbeing questions for Northern Ireland with civil society, government, business and academic leaders.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
AVC competitors and assessment
Company assessmentEmerging players
- disguise: Technology platform for live events, extended reality, and virtual/LED production environments. Comparable in enabling hybrid/virtual event workflows and LED-wall-driven studio experiences that AVC delivers through its Belfast studios.
Direct peers
- Hawthorn: UK-based event production agency offering AV equipment hire, staging, and live event production to corporate clients. Highly comparable in offering mix (AV hire + event production + virtual) and target market (UK enterprise and associations).
- SFL Group: UK provider of AV equipment rental, event production, and broadcast/live streaming solutions. Directly comparable on equipment hire, LED screens, and end-to-end event technical delivery.
- Saville Audio Visual: Long-established UK AV hire and event production company serving corporate, government, and education clients. Closely mirrors AVC's combination of equipment rental, technical production, and conference AV services across the British Isles.
- CEG (Creative Event Group): UK and Ireland-based event services company providing AV, production, and technical support for corporate events. Comparable offering mix and target market of corporate clients and event agencies.
- Stage Audio Services: UK-based AV and event production house supplying audio, lighting, video, and staging to corporate and live events. Overlapping scope on equipment hire and full-service technical production makes it a direct regional competitor.
- Eclipse Presentations: UK AV hire and event services firm offering staging, lighting, LED screens, and audio for conferences and live events. Comparable on equipment hire model and corporate/association client base.
Broad incumbents
- PRG (Production Resource Group): Global market leader in live event production services, providing audio, video, lighting, and rigging at far larger scale. Competes with AVC on enterprise conference and large-event production work, but serves a much broader international client base.
- MCI Group: Global events and association management firm offering end-to-end event production including AV services. Overlaps with AVC on conferences, awards, and association events but at much larger scale and broader geographic reach.
Regional players
- Catalyst Event Production: Northern Ireland and Ireland-based event production company offering AV, staging, and technical services. Overlapping regional footprint with AVC and competing head-to-head for local enterprise and association events.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AVC social profiles
Digital presenceAVC financial estimates
Financial estimateRevenue estimate
Valuation estimate
AVC leadership team
Management profileNumber of profiles
Profiles7 records
AVC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AVC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AVC
What does AVC do?
AVC provides professional audio visual equipment hire and full-service event production for corporate, government, and association clients. Services span audio/visual hire, lighting, LED screens, staging, and rigging, complemented by end-to-end event design, simultaneous interpretation, projection mapping, and special effects. The company also delivers virtual, hybrid, and live-streamed events from two purpose-built Belfast production studios equipped with large-format LED walls.
Is AVC a public or private company?
AVC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AVC founded?
AVC was founded in 1994. It employs 11 to 50 people.
Where is AVC based?
AVC is headquartered in Belfast, United Kingdom, in the Europe region.
How does AVC make money?
Four revenue lines are on record. Audio Visual Equipment Hire is the primary driver. The others are event Production Services, studio Rental and live Streaming Services.
Who are AVC's main competitors?
disguise is listed as an emerging player. Direct peers are Hawthorn, SFL Group, Saville Audio Visual, CEG (Creative Event Group), Stage Audio Services and Eclipse Presentations. Broad incumbents are PRG (Production Resource Group) and MCI Group. Catalyst Event Production is listed as a regional player.
Does AVC have an API?
No public API is recorded for AVC.
What industry is AVC in?
AVC's product category is Audio Visual Event Production Services. Its primary akta.pro industry code is HSACAFAF, Audio-Visual Equipment Rentals (Sound, Projection, Screens), with a secondary code of THAHAEAA, Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls). Its NAICS code is 51219 and its SIC code is 7812.