PIXSelect

What PIXSelect does

PIXSelect is a private Istanbul-based software vendor, founded in 2017, that builds a smart management platform sitting on top of existing CCTV and access-control infrastructure for the banking, retail, and logistics sectors. Its portfolio is organized around three product pillars: PIXSVMS, a video management system that detects and controls CCTV devices across bank branches, ATMs, retail stores, and warehouses, logs every operator action, and generates real-time alarms for video loss, tampering, and recording failures; PIXPass, an access and log solution for turnstiles, doors, and vehicle entrances using ID cards, face recognition, or license plate recognition with GDPR-compliant data handling; and PIXAI, a SaaS computer vision suite delivering people counting, goods counting via barcode/QR or AI cameras, and shelf monitoring. AIVISIONTRAINER is a supporting SaaS membership platform for computer vision model training.

The platform's underlying technology depends on deep SDK-level integrations with the dominant CCTV hardware OEMs — Hikvision, Dahua, and Samsung Hanwha — and with ASSA ABLOY and IDEMIA on the access-control side, allowing PIXSelect's software to access device features, alarms, and management functions without requiring proprietary hardware. AI capabilities are applied to live video and image streams for scene change detection, privacy mask alarms, people counting, and goods/shelf counting, with AIVISIONTRAINER providing tiered SaaS memberships (CV, Cloud Tag, Cloud Tag Full) plus an AI Follow-up Programme for ongoing model training.

PIXSelect generates revenue primarily through subscription and SaaS licensing of PIXSVMS, PIXPass, and PIXAI, supplemented by hardware integration services with supported camera and access-control brands. The company sells through a hybrid motion combining direct enterprise sales (demo-driven, via the website) and an authorized reseller / channel partner program that includes training, marketing support, and cloud demos; the company explicitly commits not to compete with its channel partners. Pricing is not publicly disclosed. Customer concentration is in three named verticals — banks and financial institutions, retail, and warehouses/factories — with EMEA as the operating geography and a Turkey-based operational headquarters alongside a California-domiciled legal entity (PIXSelect Technology Inc.).

Name

PIXSelect

Legal name

PIXSelect Technology Inc.

Website

https://pixselect.com.tr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

PIXSelect is an Istanbul-based private software vendor (founded 2017, 11–50 employees) that sells subscription SaaS and AI-powered analytics layered on existing CCTV and access-control infrastructure for banks, retail chains, and warehouses, distributed via channel partners and direct enterprise sales across EMEA.

Ownership category

akta.pro rank

Product category

Video Surveillance Software

NAICS

Security Systems Services (except Locksmiths) (561621)

SIC

Photographic Equipment & Supplies (3861), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

AI/Analytics Video Surveillance (Detection, LPR, People Counting) (HSAHACAF)

akta.pro secondary industry

Real-Time Vision at the Edge (on-device CV/video) (HDAAAJAE)

Keywords

• Video surveillance software
• Access control systems
• AI people counting
• CCTV monitoring
• Computer vision analytics

Headquarters

HQ city

Maslak

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. PIXSVMS CCTV Monitoring Software: Subscription or license-based software for CCTV monitoring across banks, retail, and warehouses. Includes features like health report analysis, instant alarms, remote DVR/NVR management, and AI-based scene detection.
2. PIXAI Artificial Intelligence Solutions: AI-powered counting and monitoring solutions including people counting, goods counting by barcode/QR, and shelf monitoring. Offered as SaaS memberships (CV, Cloud Tag, Cloud Tag Full).
3. PIXPass Access & Log Solutions: Access control software combined with hardware readers for turnstiles and doors using ID cards or face recognition. Includes visitor management and time-based access permissions.
4. Hardware Integration Services: Integration services with supported hardware brands including Hikvision, Samsung Hanwha, Dahua cameras, and ASSA ABLOY access control systems.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

PIXSelect provides an AI-powered smart management platform that operates over existing CCTV infrastructure to deliver video surveillance monitoring (PIXSVMS), access control and logging (PIXPass), and computer vision analytics (PIXAI) for banks, retail stores, warehouses, and factories. Their software suite delivers real-time alarms, remote DVR/NVR management, people and goods counting, scene change detection, and GDPR-compliant access logging via ID cards, face recognition, and license plate recognition.

Product overview

PIXSelect is a technology company offering a suite of video surveillance, access control, and AI-powered analytics solutions. The product portfolio is organized around three core platforms: PIXSVMS (CCTV Monitoring Solutions) — a video management software for banks, retail stores, and warehouses that provides real-time alarms, remote device management, and hierarchical user access; PIXPass (Access & Log Solutions) — an access control system covering turnstile/door entry by ID cards, face recognition, and license plate recognition; and PIXAI (Artificial Intelligence Solutions) — a SaaS AI analytics platform delivering people counting, goods counting (via barcode/QR or AI cameras), and shelf monitoring via computer vision. AIVISIONTRAINER is a supporting SaaS computer vision membership platform. All three platforms are offered as on-premise web browser solutions with cloud/SaaS deployment options.

Differentiator

Problem solved

Functional benefit

Brands

• PIXSVMS: CCTV Monitoring Solutions for Banks, ATMs, Retail, Warehouses & Factories
• PIXPass
• PIXAI
• AIVISIONTRAINER

Products and services

• PIXSVMS CCTV Monitoring Solutions A sophisticated video management software platform that detects and controls CCTV devices, logs all operations, and generates real-time alarms for video loss, tampering, recording failures, parameter changes, and scene changes. Designed for banks, retail stores, warehouses, and factories.
• PIXSVMS Bank & ATM CCTV Monitoring CCTV monitoring module purpose-built for bank branches, ATMs, and cash transfer vehicles, enabling security operators to detect CCTV alarms and comply with Banking Regulatory Supervision reporting requirements.
• PIXSVMS Retail CCTV Monitoring CCTV monitoring solution for retail stores, coffee shops, bars, and mall shops with POS/cashier data integration, electronic zoom, remote record downloading, and hierarchical multi-user access for both security and operations personnel.
• PIXSVMS Warehouse & Factory CCTV Monitoring CCTV monitoring solution for warehouses and factories supporting inventory management, live and recorded video viewing, packaging-area AI object verification, and Trade Ministry incident reporting.
• PIXPass Access & Log Solutions Software and hardware combined access control solution that logs entries and exits through turnstiles and doors using ID cards or face recognition, with GDPR-compliant digital data collection and no edge-device data storage.
• PIXPass by ID Cards Access logging solution using national ID cards or proximity cards on turnstiles and doors, with GDPR-compliant digital data collection and no edge-device data storage.
• PIXPass by Face Recognition Access logging solution using face recognition technology for turnstile and door access control.
• PIXPass by License Plate Recognition Vehicle entrance and ramp access control solution using license plate recognition for automated vehicle logging.
• PIXAI Artificial Intelligence Solutions AI-powered counting and monitoring SaaS suite including people counting and goods counting via barcode/QR codes or AI cameras, and shelf monitoring, delivered as a software-as-a-service platform.
• PIXCount People AI camera-based visitor and people counting solution that processes CCTV video feeds to count people at retail store entrances and in-store areas.
• PIXCount Goods by Barcode & QR Goods counting solution using barcode and QR code scanning, deployed in warehouses and on ramps for transport verification and inventory control.
• PIXCount Goods by AI Cameras

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core.

• HikvisioncoreTechnology or IntegrationFully integrated with Hikvision cameras and NVR/DVR devices via manufacturer SDK. PIXSVMS platform can access all Hikvision device features, alarms, and management functions.
• Samsung HanwhacoreTechnology or IntegrationFully integrated with Samsung Hanwha cameras via manufacturer SDK. Enables comprehensive CCTV monitoring and alarm management on Hanwha devices.
• DahuacoreTechnology or IntegrationFully integrated with Dahua cameras and NVR/DVR devices via manufacturer SDK. PIXSVMS platform supports all major Dahua device features and alarms.
• ASSA ABLOYcoreTechnology or IntegrationHardware integration partner for access control solutions. ASSA ABLOY products are used in PIXPass turnstile and door access systems.

Recent moves6 records

Expansion highlights5 records

Direct peers

• Genetec: A leading global VMS (Security Center / Omnicast) and unified physical security platform serving banks, retail, and logistics — directly comparable to PIXSelect's PIXSVMS offering, but at significantly larger scale and broader feature set.
• Senstar: Physical security vendor offering video management (Senstar Symphony) and AI analytics for perimeter and intrusion detection — overlaps with PIXSVMS's monitoring and alarm management capabilities.
• Milestone Systems: Open-platform VMS provider with deep camera vendor SDK integrations (similar integration strategy to PIXSelect) and broad deployment across enterprise verticals including retail and critical infrastructure.
• Ipsotek (Eviden / Atos): AI video analytics specialist offering rule-based scene detection, people counting, and intrusion detection for surveillance use cases — directly comparable to PIXSelect's scene-change, privacy-mask, and counting analytics.
• BriefCam: Video content analytics platform (now part of Motorola Solutions) specializing in AI-driven people counting, object detection, and search across existing CCTV — directly overlapping with PIXAI's people/goods counting capabilities.

Emerging players

• Viseum: AI CCTV analytics company specializing in automated surveillance, people counting, and behavior detection — a comparable niche player to PIXSelect in AI-on-existing-CCTV for enterprise verticals.
• IronYun: AI-powered video analytics platform for security and business intelligence (Vaidio), offering people/vehicle counting, behavior detection, and retail analytics — comparable to PIXAI but with broader geographic coverage.

Broad incumbents

• Avigilon (Motorola Solutions): Motorola-owned VMS and AI video analytics suite (Avigilon Control Center, Appearance Search, Focus of Attention) competing across PIXSelect's same verticals, with substantially larger enterprise footprint and bundled hardware.
• Axis Communications: Network camera manufacturer and VMS provider (AXIS Camera Station) with its own analytics layer — competes both as a camera vendor partner to PIXSelect and as a vertically-integrated alternative for end customers.

Others

• Hikvision: Both a critical technology partner (SDK integration) and an indirect competitor, as Hikvision ships its own AcuSense/AI analytics features on cameras — a structural risk for PIXSelect's PIXSVMS layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PIXSelect