Labor Dr. von Froreich

What Labor Dr. von Froreich does

Labor Dr. von Froreich GmbH is a medical diagnostic laboratory headquartered at Großmoorbogen 25, Hamburg, Germany, providing a comprehensive range of laboratory testing services to medical practices and patients in the Hamburg and surrounding regions. The company is incorporated as a German GmbH and operates as part of Sonic Healthcare's international laboratory network. Its testing portfolio spans clinical chemistry, microbiology (with early adoption of MALDI-TOF mass spectrometry for rapid pathogen identification), molecular diagnostics (multiplex-PCR panels for dermatophytes and infectious diseases), genetic testing (including UGT1A1 and CYP2C19 pharmacogenomics), and pathological examinations. The laboratory serves a fragmented base of regional medical practices (Praxen) and offers direct-to-patient services via online portals.

The company's core technology platform is star.net® Labor, a laboratory information system enabling practices to order tests and retrieve results, complemented by patient-facing portals (Mein Direktlabor, Befundabruf). Supporting infrastructure includes the owned Fahrdienst fleet of fully electric vehicles for sample pickup, the Außendienst field representative team providing in-practice consultation, and practice support services covering billing consultation (Abrechnungs-Beratung), hygiene management, and continuing medical education (Fortbildungen). Specialist physician consultation (Laborärztliche Beratung) is available to interpreting clinicians, and same-day result transmission is a stated service standard.

The revenue model is primarily driven by billing through the German statutory health insurance system (GKV) under the EBM (Einheitlicher Bewertungsmaßstab) fee schedule, with statutory benefit inclusions secured for newer genetic assays (UGT1A1 genotyping since October 2022; CYP2C19 genotyping for Mavacamten since January 2024). A secondary revenue stream comes from self-pay IGeL services billed directly to patients. Go-to-market is enterprise B2B field sales targeting regional medical practices, supplemented by a central hotline (Befundauskunft) for inside sales and customer support.

Name

Labor Dr. von Froreich

Legal name

Labor Dr. von Froreich GmbH

Website

https://labor-froreich.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Labor Dr. von Froreich GmbH is a Hamburg-based medical diagnostic laboratory providing clinical chemistry, microbiology, molecular diagnostics, and genetic testing to medical practices and patients in the Hamburg region, operating as part of the Sonic Healthcare network and billing primarily through the German statutory health insurance system.

Ownership category

akta.pro rank

Product category

Medical Diagnostic Laboratory Services

NAICS

Medical Laboratories (621511)

SIC

Services-Medical Laboratories (8071)

akta.pro primary industry

Reference & Esoteric Testing Laboratories (HLAFAMAJ)

akta.pro secondary industries

Microbiology & Infectious Disease Testing Laboratories (HLAFAMAD), Laboratory Informatics for Diagnostics (LIS/Middleware/Analyzer Connectivity) (HLAHAAAO)

Keywords

• Medical diagnostic laboratory
• Clinical chemistry testing
• Molecular diagnostics
• Microbiology services
• Genetic testing

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Statutory Health Insurance Billing (GKV): Core revenue from laboratory testing services billed through the German statutory health insurance system (GKV) using EBM (Einheitlicher Bewertungsmaßstab) fee schedules. Includes covered services like genetic testing (e.g., UGT1A1, CYP2C19 genotyping) that became statutory health insurance benefits.
2. Private Pay Services (IGeL): Individual healthcare services (IGeL-Leistungen) billed directly to patients, including self-pay tests such as Corona antibody tests at €58.28.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Labor Dr. von Froreich is a medical diagnostic laboratory that performs medical analyses across clinical chemistry, microbiology, molecular diagnostics, genetics, and hygiene testing for medical practices and physicians. Services include comprehensive diagnostic testing with mostly same-day result delivery, supported by an integrated laboratory information system (star.net® Labor), dedicated field sales representatives, electric vehicle sample pickup, and specialist physician consultation. The laboratory also offers self-pay individual health services (IGeL-Leistungen) directly to patients.

Product overview

Labor Dr. von Froreich operates as a medical diagnostic laboratory providing a comprehensive portfolio of laboratory testing services to medical practices in Hamburg and surrounding regions. The core offering is centered around star.net® Labor, a laboratory information system enabling test ordering and result retrieval, complemented by patient-facing services including the Mein Direktlabor portal and Befundabruf online results system. The company supports medical practices through integrated logistics services (Fahrdienst for sample pickup using electric vehicles, Versandmaterial for supplies), practice support consulting (Abrechnungs-Beratung, Hygiene Management), and professional education (Fortbildungen). The laboratory performs analyses across diverse diagnostic areas including clinical chemistry, microbiology with advanced MALDI-TOF mass spectrometry, molecular diagnostics with PCR-based testing, genetic testing, and specialized assays such as dermatophyte PCR panels and pharmacogenomic testing. Direct physician consultation is available through laborärztliche Beratung services.

Differentiator

Problem solved

Functional benefit

Brands

• star.net® Labor: A laboratory IT and support service offering for connected practices.

Products and services

• star.net® Labor
• IGeL Leistungen (Individual Health Services)
• Laborärztliche Beratung (Specialist Physician Consultation)
• Hygiene Management Consulting
• Abrechnungs-Beratung (Billing Consultation)
• Fortbildungen (Continuing Education)
• Fahrdienst (Sample Pickup Service)
• Außendienst (Field Service)
• Dermatophyte Multiplex-PCR Detection
• CYP2C19 Genotyping for Mavacamten Therapy
• UGT1A1 Genotyping for Irinotecan Therapy
• Monkeypox Diagnostics

Quantifiable outcome

• More than 70% of all diagnoses in Germany are based on laboratory analyses

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Sonic HealthcareminorOthersLabor Dr. von Froreich is part of the Sonic Healthcare network, a global healthcare provider. The laboratory participates in Sonic's 'Katalysator' charitable program supporting healthcare improvement in developing countries through laboratory capacity building.
• EURO-PRO Gesellschaft für Data Processing mbHminorOthersEURO-PRO handles address investigation services for Labor Dr. von Froreich, supporting patient data management and address verification.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Labor Dr. von Froreich