What Acacia Care does

Acacia Care is a UK family-owned care home group founded in 2001, operating residential, nursing, dementia, and respite care facilities across England. The company currently runs 8 operational care homes — Acorn House (Nottingham), Kingsfield Court (Earl Shilton), Rosewood Manor (Market Harborough), Goldwell Manor (Chesterfield), Kingsway View (Derby), Granville Gardens (Hinckley), Regency Manor (Hunstanton) and Ashmore Grange (Lubbesthorpe) — totalling 733 beds, with Trinity Court (Burton, 82 beds) also now open. The portfolio is concentrated in the East Midlands (Nottinghamshire, Derbyshire, Leicestershire) with a recent extension into Norfolk via Regency Manor. Three additional homes (Harrisons Court, Fawsley Manor and Broadnook Garden Village) are in development through 2027, adding a further 230 beds.

Each home is purpose-built with en-suite bedrooms, call systems, lounge and day-room areas, landscaped gardens, and on-site qualified chefs and activities coordinators. The technology stack disclosed is limited to standard care facility equipment — no proprietary software platform, AI tooling, or digital care planning system is mentioned, and there are no integrations, APIs or app products listed. The stated differentiator is the family-owned model, which the company positions as enabling personal attention and consistent quality across sites.

The business operates on a direct-to-consumer model, generating revenue from recurring care fees charged to residents and families, with no publicly disclosed pricing or fee structure. Marketing runs through the corporate website (acaciacare.co.uk), a central enquiry line, brochure distribution, and physical visit arrangements at each home, supplemented by family testimonials. There are no disclosed institutional investors, parent company, M&A activity, or public financial filings; the company is privately held with 51-100 listed employees at the corporate level and extensive on-site operational staff across homes.

Name

Acacia Care

Legal name

Acacia Care

Website

https://acaciacare.co.uk

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Acacia Care is a UK family-owned care home group operating 8 residential, nursing, dementia, and respite care homes with 733 beds across the East Midlands and Norfolk, serving older adults and their families.

Ownership category

akta.pro rank

Product category

Residential Care Services

NAICS

Assisted Living Facilities for the Elderly (623312), Nursing and Residential Care Facilities (623), Other Residential Care Facilities (62399)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Assisted Living with Memory Care (Mixed Campus) (HLADABAB)

akta.pro secondary industries

General Assisted Living Facilities (HLADABAA), Facility-Based Respite (Assisted Living/SNF/Memory Care Short Stays) (HLADAKAB)

Keywords

• Residential care services
• Dementia care
• Nursing care homes
• Respite care
• Elderly care facilities

Headquarters

HQ city

Northwood

HQ country

United Kingdom

HQ region

Europe

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Care Home Fees: Acacia Care generates revenue through residential, nursing, dementia, and respite care fees charged to residents and their families. The recurring nature of long-term care creates ongoing revenue streams.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Acacia Care operates a portfolio of residential, nursing, dementia, and respite care homes across the UK, primarily in the East Midlands. The family-owned group runs 8 operational care homes with 733 beds plus 4 additional homes under development, providing 24-hour personalized care in purpose-built facilities with en-suite bedrooms, landscaped gardens, and dedicated care teams.

Product overview

Acacia Care is a family-owned care home group operating a portfolio of residential, respite, and dementia care facilities across the UK. The company currently operates eight care homes: Acorn House (Nottingham), Kingsfield Court (Leicestershire), Rosewood Manor (Leicestershire), Goldwell Manor (Derbyshire), Kingsway View (Derbyshire), Granville Gardens (Leicestershire), Regency Manor (Norfolk), Ashmore Grange (Lubbesthorpe), and Trinity Court (Burton). Additionally, three homes are under development: Harrisons Court (opening October 2026), Fawsley Manor (opening February 2027), and Broadnook Garden Village (opening June 2027). All homes provide 24-hour care with facilities including en-suite bedrooms with call systems, lounge areas, and day rooms. Established in 2001 with over 18 years of experience, the company focuses on residential, nursing, and dementia care services.

Differentiator

Problem solved

Functional benefit

Products and services

• Acorn House Care home located in Carrington, Nottingham with 64 en-suite bedrooms, multiple lounge areas, and landscaped gardens, providing 24-hour residential, respite, and dementia care.
• Kingsfield Court Care home in Earl Shilton, Leicestershire with 70 fully furnished bedrooms, bar, lounge areas, and hairdressing salon, providing residential, nursing, dementia, and respite care.
• Rosewood Manor Care home in Market Harborough, Leicestershire offering 70 fully furnished en-suite bedrooms, providing quality residential, dementia, and respite care.
• Goldwell Manor State-of-the-art care home in Chesterfield, Derbyshire with 72 beds dedicated to providing personalized and compassionate residential, nursing, dementia, and respite care.
• Kingsway View Purpose-built care home in Derby with 85 beds, offering residential, nursing, dementia, and respite care in a five-star setting with private en-suite rooms.
• Granville Gardens Purpose-built care home in Hinckley, Leicestershire with 68 beds offering a compassionate environment and personalized residential and dementia care.
• Regency Manor Newest purpose-built care home in Hunstanton, Norfolk with 73 beds, offering residential and dementia care.
• Ashmore Grange Care home in Lubbesthorpe with capacity of 71 beds, offering residential and dementia care.
• Trinity Court Care home located in Burton with capacity of 82 beds, offering residential and dementia care.

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Hamberley Care Homes: UK care home operator focused on premium, purpose-built homes with dementia and residential care. Comparable purpose-build strategy and premium positioning, though typically larger individual home sizes than Acacia.

Direct peers

• Country Court Care: Family-owned UK care home operator with a comparable multi-site regional portfolio offering residential, nursing, dementia, and respite care. Highly comparable ownership model, geographic concentration, and service mix to Acacia Care.
• Avery Healthcare: Mid-sized UK care home group operating a portfolio of purpose-built residential, nursing, and dementia homes across England. Closest comparable in scale, build-and-fill strategy, and premium positioning relative to Acacia Care.
• Sunrise Senior Living UK: UK arm of a premium senior living operator offering residential, dementia, and assisted living services. Comparable premium positioning and direct-to-consumer family-targeted GTM, but with a more affluent, urban-leaning customer profile.
• Hallmark Healthcare: Family-run UK care home group operating a multi-site portfolio of residential, nursing, dementia, and respite homes, with similar regional cluster strategy. Closely comparable business model and target customer profile to Acacia Care.
• brighterkind (formerly Bondcare): UK care home operator with a multi-site portfolio offering residential, nursing, dementia, and respite care. Comparable service model and resident profile, with a similar strategy of purpose-built facilities.
• Maria Mallaband Care Group: UK care home operator with around 80+ residential, nursing, and dementia homes. Directly comparable multi-site regional strategy and premium service positioning relative to Acacia Care.

Broad incumbents

• HC-One: The UK's largest care home operator with around 275+ homes focused on residential, nursing, and dementia care. Overlapping service lines and customer segment, but a publicly scrutinised incumbent with very different scale and governance profile.
• Care UK: Major UK provider of residential, nursing, dementia, and respite care across ~150+ homes. Comparable service offering but operates at significantly larger scale and includes a meaningful local-authority commissioning book.
• Barchester Healthcare: One of the UK's largest private care home operators with ~200+ homes offering residential, nursing, and dementia care. Directly comparable service mix and target population, but operates at significantly greater scale and national footprint than Acacia Care.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/acacia-care

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acacia Care