GoVote

What GoVote does

GoVote is an Australian private company founded in 1997 by Nino Fioretti that provides independent electronic voting and ballot management services to organisations across the public and private sectors. Its core offering is the proprietary Ballot Manager system — a web-based platform designed, built, and maintained entirely in-house — which coordinates voter roll management, live participation reporting, ballot support activity tracking, and final results delivery. The platform supports three voting channels (online, SMS, and telephone) under a single voter authentication layer and is designed mobile-first with WCAG 2.1 Level AA accessibility. A dual-database architecture deliberately separates voter roll data from ballot response data to guarantee ballot anonymity, supported by 256-bit SSL encryption, two-factor authentication, hashed password storage, least-privilege access controls, and annual independent penetration testing. Server infrastructure is hosted in Melbourne via VPSBlocks and is locked against access from any country outside Australia, while allowing voter access worldwide.

The company generates revenue primarily through professional services fees quoted per ballot, with pricing driven by electorate size, the voting channels selected, the dispatch method for voting instructions, and ballot complexity. Simple enterprise agreement ballots with small electorates start under A$1,000, with cost per voter decreasing at scale; contracts are typically structured as multi-year enterprise agreements tied to Fair Work ballot cycles. Go-to-market is sales-led via a web quote form, phone (1800 919 553), and email, with content marketing (blog), client testimonials, an industry-matched reference program, and LinkedIn supporting demand generation. Distribution is exclusively direct — there are no reseller or partner channels — and services are available only within Australia.

GoVote's customer base spans federal and state/territory government (Commonwealth MPs, ABS, RBA, South Australian Government, Northern Territory Government), large enterprise (NAB, Elders), education (La Trobe University), healthcare and aged care (Bethanie Group), and utilities (Programmed Electrical Technologies), among others. The firm is Australia's only voting company certified to ISO 27001, with annual audits and penetration testing. Headcount is described only as a small, agile team; no revenue, funding, or M&A data is publicly disclosed.

Name

GoVote

Legal name

GoVote Pty Ltd

Website

https://govote.com.au

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

GoVote is an Australian independent electronic voting services company operating a proprietary Ballot Manager platform across online, SMS, and telephone channels for Fair Work-compliant enterprise agreement ballots, candidate elections, and related voting services, serving government and enterprise clients within Australia only.

Ownership category

akta.pro rank

Product category

Voting and Election Services

akta.pro primary industry

Government Digital Service & eGovernment (Service Delivery, IDs, Portals) (BPAIAAAE)

akta.pro secondary industry

City Clerk/Records, Elections & Civic Engagement (BPAIACAB)

Keywords

• Electronic voting services
• Secret ballot management
• Enterprise agreement voting
• Online voting platform
• Election management software

Headquarters

HQ city

Adelaide

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Professional Ballot Management Services: GoVote generates revenue through professional services fees for planning, managing, and delivering independent secret ballots and elections. Pricing is quoted individually based on electorate size, voting channels used, dispatch methods, and ballot complexity. Services include returning officer functions, voting software access (Ballot Manager), voter support, and audit reports.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

GoVote is an Australian voting and election services company that plans, manages, and delivers secure, independent secret ballots and elections for organisations. It provides multi-channel electronic voting (online, SMS, and telephone) backed by its proprietary Ballot Manager platform, alongside expert returning officer services covering enterprise agreement ballots, candidate elections, strata votes, industry awards, and custom voting solutions.

Product overview

GoVote is an Australian voting and election services company offering a platform-plus-services model centred on its proprietary Ballot Manager system. The core product portfolio includes three digital voting channels (Online Voting, SMS Voting, and Telephone Voting) as part of every ballot service. These are complemented by service offerings for Enterprise Agreement Voting, Candidate Elections (with integrated Nomination Management), Strata Voting, Industry Awards, Referendums, Hybrid Ballot Solutions, and Custom Solutions. An add-on Survey Software module extends the platform for workforce engagement. The platform is designed, built, and maintained entirely in-house, with all services delivered from Australian-based staff.

Differentiator

Problem solved

Functional benefit

Brands

• Ballot Manager: Proprietary voting management system designed and developed by GoVote for secret ballot management, providing voter roll management, live participation tracking, and audit reporting.

Products and services

• Ballot Manager Proprietary web-based ballot management platform designed, built and maintained in-house by GoVote. Provides voter roll management, live participation rate monitoring, ballot support activity tracking, and final results reporting for clients managing ballots and elections.
• Online Voting

Quantifiable outcome

• Final ballot results available within 24 hours of vote closing (includes complete audit report)
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• VPSBlockscoreTechnology or IntegrationVPSBlocks provides GoVote's server infrastructure and hosting services. GoVote maintains comprehensive protocols for hardware and server software redundancy and secure storage using VPSBlocks' infrastructure. Server infrastructure features include Hyper-V clustering, SSD RAID, and cloud availability zones for redundancy.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• ElectionBuddy: ElectionBuddy provides online election software for boards, associations, unions, and member-based organisations, including anonymous voting and multi-channel delivery — overlapping directly with GoVote's candidate elections and other voting services.
• BigPulse: BigPulse is an online voting platform provider serving organisations, associations, and governments with anonymous online ballots and election management — closely aligned with GoVote's enterprise agreement and candidate election use cases.
• Lumi: Lumi provides digital voting, polling, and audience engagement platforms used for AGMs, elections, and member votes. Its multi-channel, anonymous-voting feature set and enterprise/government customer base overlap directly with GoVote's enterprise agreement and candidate election offerings.
• Smartvote: Smartvote provides electronic voting and election services for organisations, including online and telephone voting with anonymity guarantees — directly comparable to GoVote's Ballot Manager offering across use cases like board elections and member ballots.
• Simply Voting: Simply Voting is an online election services provider offering secret ballot hosting, voter authentication, and results reporting for unions, associations, and corporations — the same enterprise/governance voting segment GoVote serves with its Ballot Manager platform.

Broad incumbents

• Election Systems & Software: Election Systems & Software (ES&S) is a large incumbent election technology vendor offering end-to-end voting systems primarily for public elections. It is comparable to GoVote as a broader election management incumbent operating in the wider voting services space, though focused on government elections.
• IDEMIA (formerly Oberthur/Scytl): IDEMIA acquired Scytl's election technology business, providing large-scale election modernisation, online voting, and ballot management to governments globally. It is comparable as a broad incumbent operating in the same digital voting and election management category, but at vastly larger scale than GoVote.

Emerging players

• Vevox: Vevox is an audience engagement and live polling platform used for meetings, AGMs, and member votes. It overlaps with GoVote's custom voting solutions for industry awards and hybrid ballots, particularly for live or meeting-based voting scenarios.
• SurveyMonkey (Momentive): SurveyMonkey provides online survey and poll platforms used by enterprises for workforce engagement and decision-making, including lightweight voting-style use cases. It is comparable as an adjacent emerging player whose survey/polling tools sometimes substitute for organisational voting workflows.
• Polys (by Kaspersky): Polys is an emerging blockchain-anchored online voting platform for corporate, government, and academic elections. It overlaps with GoVote's secure enterprise and institutional voting use cases, representing an emerging technology approach to the same problem space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/govote

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GoVote