Picardy Nature

What Picardy Nature does

Picardy Nature (Picardie Nature) is a French non-profit association (loi 1901) founded on March 4, 1970, headquartered in Amiens, operating as the principal regional citizen-science and wildlife conservation body for the historic Picardie region (now part of Hauts-de-France). Its core mission is the study, protection, and public education of regional biodiversity, executed through 15 specialized naturalist networks covering amphibians, bats, dragonflies, marine mammals, butterflies, birds, and other taxa. The association's flagship technology platform is Clicnat (clicnat.fr), an online citizen-science database that enables members of the public to record, share, and consult wildlife observations, providing the data backbone for regional red lists, biodiversity atlases, and conservation advocacy.

The organization operates a diversified portfolio of programs and services: a wildlife rescue center (Centre de Sauvegarde de la Faune Sauvage), the Municipal Biodiversity Atlas (Atlas de la Biodiversité Communale) program for communes, scientific publications (L'Avocette journal and La Petite Avocette newsletter), a publishing imprint (Picardie Nature Edition) producing field guides and books, an online boutique for merchandise, and educational programming for schools. It is formally approved by the French Ministry of Ecology and the Ministry of National Education and is a member of France Nature Environnement, the national federation of environmental associations.

Its revenue model is multi-stream and non-commercial: annual membership fees (individual, family, support tiers), donations earmarked for specific conservation projects (seals in Baie de Somme, birds of prey), publication and merchandise sales, and grants — notably FEDER (Fonds Européen de Développement Régional) co-financing under the Hauts-de-France 2021-2027 program. Customers/beneficiaries span individual nature enthusiasts, school groups, and local governments. The go-to-market is community-led, relying on volunteer engagement, public events (naturalist weekends, general assemblies), email newsletters, and a website presence rather than commercial sales channels. No revenue figures are publicly disclosed.

Name

Picardy Nature

Legal name

Picardie Nature

Website

https://picardie-nature.org

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Picardy Nature is a French regional non-profit association (founded 1970, Amiens) that studies and protects biodiversity in the Hauts-de-France region through 15 naturalist networks, the Clicnat citizen-science database, a wildlife rescue center, publications, and educational programs serving individual citizens, schools, and local governments.

Ownership category

akta.pro rank

Product category

Environmental Conservation Services

NAICS

Environment, Conservation and Wildlife Organizations (813312)

akta.pro primary industry

Wildlife Conservation & Species Protection (BPAGAGAB)

akta.pro secondary industry

Citizen Science & Conservation Volunteer Tourism Programs (On-Site) (THAAAFAH)

Keywords

• Wildlife conservation services
• Citizen science programs
• Biodiversity monitoring
• Environmental education
• Wildlife rescue services

Headquarters

HQ city

Amiens

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Fees: Annual membership fees supporting the association's operations and conservation activities. Multiple tiers available including individual, couple/family, and support memberships.
2. Donations: Voluntary donations from members and supporters to support specific conservation projects (e.g., seal protection, bird of prey programs).
3. Publications and Merchandise: Sale of published materials including the L'Avocette journal, La Petite Avocette, species guides, books (e.g., 'Les oiseaux de Picardie', 'Phoques en baie de Somme'), and educational materials through the Picardie Nature boutique.
4. Co-financing and Grants: European funding (FEDER) co-financing for wildlife study and biodiversity protection programs. Operating as a non-profit association.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Picardy Nature is a regional nonprofit association that conducts wildlife study, species conservation, and environmental education in the Picardie region of France. It operates the Clicnat biodiversity observation database, coordinates 15 naturalist monitoring networks, runs a wildlife rescue center, publishes scientific journals and field guides, and delivers environmental education programs and citizen science activities for the general public, schools, and municipalities.

Product overview

Picardie Nature is a regional environmental protection association operating as a non-profit organization focused on wildlife study, species conservation, and nature education in Picardie, France. The organization offers a portfolio of services including biodiversity databases (Clicnat), scientific publications (L'Avocette, La Petite Avocette), a wildlife rescue center, citizen science programs through 15 naturalist networks, and educational publications through Picardie Nature Edition. The association also runs nature discovery activities, training sessions, and publishes field guides and atlases on regional wildlife species.

Differentiator

Problem solved

Functional benefit

Products and services

• Clicnat Online biodiversity database tool allowing citizens to record and share wildlife observations across the Picardie region. Includes species lists, rarity rankings, and threat assessments for Picardie species. It serves as a regional biodiversity monitoring infrastructure for citizen scientists, naturalists, and researchers.
• L'Avocette Scientific journal published by Picardie Nature covering ornithology and wildlife research in the Picardie region. Targeted at naturalists, researchers, and members of the association.
• La Petite Avocette Newsletter publication providing updates on association activities, research findings, and nature conservation news for members and supporters of Picardie Nature.
• Centre de Sauvegarde de la Faune Sauvage Wildlife rescue center providing care and rehabilitation for injured, orphaned, or distressed wild animals in the Picardie region.
• Atlas de la Biodiversité Communale (ABC) Municipal Biodiversity Atlas program supporting local communities (communes) in cataloging and protecting regional wildlife through species inventories and ecological continuity planning.
• Les 15 Réseaux Naturalistes de Picardie Nature Network of 15 naturalist groups studying specific fauna groups including birds, bats, amphibians, reptiles, dragonflies, butterflies, marine mammals, terrestrial mammals, molluscs, spiders, ladybirds, crickets-grasshoppers, diptera, bugs, and hymenoptera, coordinating citizen science monitoring across the Picardie region.
• Picardie Nature Edition Publishing division producing books, field guides, and educational materials on Picardie wildlife including 'Les oiseaux de Picardie', 'Phoques en Baie de Somme', and 'Jardin Sauvage en Picardie'.
• La Boutique Picardie Nature Online store selling nature-themed merchandise, publications, books, guides, stickers, and educational materials related to Picardie wildlife.

Quantifiable outcome

• 15 naturalist networks coordinating species monitoring across Picardie
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• France Nature EnvironnementcoreStrategic or Co-development PartnerPicardie Nature is a member of France Nature Environnement, the national federation of environmental associations. This affiliation provides national representation, shared resources, and collective advocacy capacity for environmental protection.
• Minuit avant la NuitminorGTM or Marketing PartnerMinuit avant la Nuit supports Picardie Nature, indicating a collaborative relationship between organizations sharing environmental objectives.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Société Nationale de Protection de la Nature (SNPN): Historic French nature protection society running reserves, scientific publications, and species monitoring programs. Comparable mission in protected species and habitat conservation, though with a stronger reserves-management focus.
• Ligue pour la Protection des Oiseaux (LPO): France's leading bird and wildlife protection association, operating a national network of regional branches, citizen science programs, and wildlife rescue centers. Closely comparable model to Picardie Nature but at national scale.
• Conservatoire d'espaces naturels des Hauts-de-France: Regional conservancy managing natural sites across Hauts-de-France with focus on habitat protection and biodiversity inventories. Overlaps with Picardie Nature's mission on local biodiversity atlases and species monitoring.
• LPO Hauts-de-France: Regional LPO branch covering the same Hauts-de-France territory. Most direct functional peer — competing for the same volunteer observers, members, and municipal biodiversity mandates in Picardie.

Others

• Office National des Forêts (ONF): French national forest office managing public forests and biodiversity within them. Adjacent rather than directly competitive — engaged in overlapping species monitoring and habitat management in the same territory.
• Fédération Régionale des Chasseurs des Hauts-de-France: Regional hunters' federation managing wildlife populations and habitats across Hauts-de-France. Operates in the same territory with overlapping wildlife data interests, but from a different stakeholder perspective.

Broad incumbents

• UICN France: French committee of the International Union for Conservation of Nature, producing red lists and conservation frameworks. Comparable in scientific publications and policy advocacy on species and habitats.
• France Nature Environnement (FNE): National federation of French environmental associations of which Picardie Nature is a member. Provides collective advocacy, policy representation, and shared resources to regional NGOs like Picardie Nature.
• Noé Conservation: French conservation NGO running nationwide citizen science and species protection programs (e.g., 'Un mois, une espèce'-style surveys). Comparable in citizen science methodology and educational outreach.
• WWF France: Major international conservation organization with a French national office. Competes for donor attention and policy influence across the same environmental protection domain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/picardienature
• LinkedInlinkedin.com/company/picardie-nature

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Picardy Nature