London Basketball Association
The London Basketball Association is a UK registered charity (no. 1164277) that delivers community basketball activities, competitions, R.O.C certification courses, and inclusive programmes across London boroughs, serving youth, adults, disabled, and minority participants through a network of 30+ affiliated clubs.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What London Basketball Association does
The London Basketball Association (LBA) is a registered charity in England and Wales (no. 1164277), established in July 2012 and headquartered in London. It operates as a non-profit organisation whose stated mission is to advocate for regular participation in basketball by promoting the sport across London. The organisation delivers its work through four principal lines: community basketball activities (holiday programmes, weekly scrimmages, inclusive Safe Haven sessions, and women-only sessions under the Queens of Peckham banner); structured competitions (most prominently the Westminster league); workforce development via R.O.C (Referee, Official, Coach) certification courses delivered online through AllOfficials Learn and funded in part through a scholarship partnership with Black Prince Trust; and commercial hire-services supplying certified coaches, referees, table officials, and basketball freestylers to corporates and event organisers.
The LBA's core technology footprint is minimal and non-differentiated — Stripe for donation processing, TicketTailor for event ticketing, and the AllOfficials Learn learning platform for online certification delivery. The organisation has no proprietary software, AI/ML capabilities, patents, or data products. Its differentiation rests on a network of 30+ affiliated basketball clubs spanning boroughs from Brent and Camden to Lambeth and Waltham Forest, an inclusive programming model covering youth, adults, wheelchair athletes, individuals with learning disabilities, LGBTQ+ participants, and ethnic-minority women, and flagship programmes such as Court to Corporate (career transition) and the School League.
The revenue model is a hybrid typical of UK community charities: unrestricted income from individual and corporate donations, restricted grant funding from the Mayor of London, Sport England, BBC Children in Need, Jack Petchey Foundation, and Wembley National Stadium Trust; modest fee income from hire-services and event ticket sales; and a freemium pricing model for R.O.C courses (free under the LBA Scholarship Programme, with certified graduates earning up to £20/hour or £100/day). The LBA is governed by a Board of Trustees, operates with 11-50 employees, and has no parent company, subsidiaries, or institutional investors.
London Basketball Association firmographics
Firmographics- Name
- London Basketball Association
- Legal name
- London Basketball Association
- Website
- https://thelba.co.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The London Basketball Association is a UK registered charity (no. 1164277) that delivers community basketball activities, competitions, R.O.C certification courses, and inclusive programmes across London boroughs, serving youth, adults, disabled, and minority participants through a network of 30+ affiliated clubs.
- Ownership category
- akta.pro rank
London Basketball Association industry classification
Industry- Product category
- Community Basketball Services
- NAICS
- Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF)
- akta.pro secondary industries
- Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Youth & Amateur Sports Tournaments (MPAGAMAF)
Keywords
Where London Basketball Association is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
London Basketball Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Donations: Charitable donations from individuals and organizations
- Coach/Official Training and Certification: Revenue from R.O.C (Referee, Official, Coach) certification courses offered online and in-person
- Service Fees: Fees for hiring certified coaches, referees, table officials, and basketball freestylers
- Event Revenue: Revenue from events such as Summer Ball and Eat, Survivor Series tournaments
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One time/ perpetual license | Free certification through scholarship program |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
London Basketball Association product offering
Product offeringCore offering
The London Basketball Association is a registered charity that develops and delivers basketball across London through organized competitions (e.g., Westminster league), participation activities (holiday programs, weekly scrimmages, inclusive Safe Haven and women-only Queens of Peckham sessions), workforce certification (R.O.C courses for Referees, Table Officials, and Coaches), and hire services for certified coaches, referees, table officials, and basketball freestylers. Its flagship programs — School League, Court to Corporate, BOOST, and LBA Scholarships — extend the core product into education, career transition, and youth development.
Product overview
The London Basketball Association operates as a charitable organization running basketball participation and development programs across London. The core offerings include organized competitions (Westminster league), basketball activities (holiday programs, weekly sessions, Safe Haven inclusive sessions), and workforce development through R.O.C certification courses for referees, table officials, and coaches. Key programs include School League, Court to Corporate career transitions, BOOST development program, and LBA Scholarships. The organization also provides services to hire certified officials and basketball entertainers.
Differentiator
Problem solved
Functional benefit
Products and services
- LBA Activities Basketball participation programs including holiday activities, weekly sessions, Safe Haven sessions for people with learning disabilities, and Queens Of Peckham women-only sessions. For children, teenagers, and adults across London.
- Westminster Basketball Competition Organized basketball league competition (Westminster) including fixtures, tables, and finals, run in partnership with the City of Westminster. For basketball clubs and competitive adult and youth teams in London.
- R.O.C Certification Courses (Referee, Official, Coach) Certification programs for Referee, Table Official, and Coach qualifications with online and practical training components, offering pathways to paid work opportunities at up to £20/hour or £100/day. For individuals in London seeking basketball officiating or coaching careers.
- Hire Certified Coaches & Officials Service providing access to certified basketball coaches, referees, and table officials for hire. For event organizers, schools, and corporate clients seeking qualified personnel.
- Basketball Freestyler Hire Service Entertainment service providing basketball freestylers for events, parties, and corporate functions. For event organizers and corporate clients in London.
- School League (Flagship Programme) Basketball league program delivered in schools across London, embedding the sport within the education system. For school-age children and partner schools.
- Court to Corporate Career Transition Programme Career transition program helping athletes move from playing or officiating roles into corporate environments. For aspiring coaches, officials, and athletes seeking workforce pathways.
- BOOST Basketball Development Programme Benchmarked basketball skills development program for participants in LBA activities. For young players seeking structured skill progression.
- LBA Scholarships Scholarship program designed to empower talented individuals through basketball while fostering academic excellence. For young people in London seeking educational and sporting opportunity.
- Safe Haven Basketball Inclusive basketball sessions for individuals with learning disabilities, including female-only sessions. For people with disabilities and their families in London.
Companies that use London Basketball Association
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles6 records
London Basketball Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
London Basketball Association partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- London YouthcoreStrategic partnership for youth development through basketball, including joint 3x3 tournament programs.
- City of WestminstercorePrimary local authority partner for competitions and basketball programs in Westminster area.
- Black Prince TrustcorePartnership for the free Referee and Coaching Qualification Programme Spring 2026.
- Everyone ActiveminorLeisure center operator partnership for venue access and programming.
- SportedminorCharity supporting community sports organizations with partnership resources.
- London SportminorLondon sports collective partnership for sports development initiatives.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
London Basketball Association competitors and assessment
Company assessmentDirect peers
- Sported: UK charity supporting community sport organisations with resources, training and partnerships. Closely comparable as a peer and incumbent LBA partner, operating in the same community-sport-charity space.
- Greenhouse Sports: London-based charity using sport (including basketball) to empower young people from disadvantaged backgrounds. Directly comparable: same city, similar charity model, sport-as-vehicle-for-social-outcomes positioning, and parallel school-based delivery.
- London Youth: Charity supporting youth organisations across London, with whom LBA already co-delivers 3x3 basketball. Comparable as a youth-focused London charity and direct delivery partner.
- StreetGames: UK charity using doorstep sport to engage disadvantaged young people. Comparable target audience, funding base (Sport England / BBC Children in Need), and volunteer-driven community delivery model.
- London Sport: London-wide sport collective working to make sport more accessible. Operates in the same geography, overlapping funder relationships, and same community-sport-development space as LBA.
- Access Sport: UK charity delivering inclusive community sport programmes to disadvantaged young people. Same charitable mission, similar volunteer- and grant-driven model, and overlapping inclusive-basketball-adjacent delivery.
Regional players
- Manchester Basketball Association: Regional basketball organising body serving Greater Manchester. Comparable organisational model to LBA but limited to a different UK metropolitan geography, illustrating both peer structure and LBA's expansion template.
Others
- Sport England: National sports funding and policy body. Functions primarily as a core LBA funder and ecosystem partner rather than direct competitor, but shapes the operating environment for community basketball in England.
Broad incumbents
- England Netball: National governing body for netball with strong school-league and community-delivery footprint. Comparable as a UK sport NGB competing for the same school time slots, volunteer base, and grant funding as LBA.
- Basketball England: National governing body for basketball in England. Comparable as the umbrella for the same sport the LBA serves; differs in scale and remit (national governance vs. local community delivery).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
London Basketball Association social profiles
Digital presenceLondon Basketball Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
London Basketball Association leadership team
Management profileNumber of profiles
London Basketball Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
London Basketball Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about London Basketball Association
What does London Basketball Association do?
The London Basketball Association is a registered charity that develops and delivers basketball across London through organized competitions (e.g., Westminster league), participation activities (holiday programs, weekly scrimmages, inclusive Safe Haven and women-only Queens of Peckham sessions), workforce certification (R.O.C courses for Referees, Table Officials, and Coaches), and hire services for certified coaches, referees, table officials, and basketball freestylers. Its flagship programs — School League, Court to Corporate, BOOST, and LBA Scholarships — extend the core product into education, career transition, and youth development.
Is London Basketball Association a public or private company?
London Basketball Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was London Basketball Association founded?
London Basketball Association was founded in 2012. It employs 11 to 50 people.
Where is London Basketball Association based?
London Basketball Association is headquartered in London, United Kingdom, in the Europe region.
How does London Basketball Association make money?
Four revenue lines are on record. Donations are the primary driver. The others are coach/Official Training and Certification, service Fees and event Revenue.
Who are London Basketball Association's main competitors?
Direct peers on record are Sported, Greenhouse Sports, London Youth, StreetGames, London Sport and Access Sport. Manchester Basketball Association is listed as a regional player. Sport England is listed as an others. Broad incumbents are England Netball and Basketball England.
Does London Basketball Association have an API?
No public API is recorded for London Basketball Association.
What industry is London Basketball Association in?
London Basketball Association's product category is Community Basketball Services. Its primary akta.pro industry code is MPAKAFAF, Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs), with a secondary code of MPAKACAF, Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues). Its NAICS code is 61162 and its SIC code is 7997.