Supera-Tec

What Supera-Tec does

Supera-Tec is a privately held custom apparel and customization services provider operating from a single facility in Pinellas Park, Florida since 1990. The company offers custom screen printing on apparel (from a 24-shirt minimum up to thousands of units on automated machines), custom embroidery on shirts, hats, jackets, car interiors, and boat seats, laser engraving on metals using Diode and Fiber Laser systems, and CNC routing for precision cutting and machining. Its core technology stack is mechanical and physical — automated screen printing presses, embroidery machines, laser engraving systems, and CNC routers — with no digital platform or software layer disclosed. The company targets local and regional small-to-medium businesses seeking branded apparel for marketing and team uniforms, as well as individual consumers seeking custom embroidered or engraved personal items. The revenue model is one-time transaction-based with pay-as-you-go pricing; customers place orders via phone, walk-in, or the company website, and the company supplements its offering with external catalog partnerships through CompanyCasuals.com and SportswearCollection.com. There is no evidence of public listing, institutional investment, or corporate parent.

Name

Supera-Tec

Legal name

Supera-Tec Screen Printing

Website

https://printedshirts.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Supera-Tec is a Pinellas Park, Florida-based custom apparel services provider founded in 1990, offering screen printing, embroidery, laser engraving, and CNC routing to local SMBs and individual consumers in the Tampa Bay region.

Ownership category

akta.pro rank

Product category

Custom Apparel Printing & Embroidery

NAICS

Apparel Manufacturing (315)

SIC

Coating, Engraving & Allied Services (3470), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Sports Team & Promotional Apparel Cut & Sew (Screenprint/Embroidery-Ready) (IMAOAEAK)

akta.pro secondary industries

Sportswear Customization & Printing Retail (CRAMACAK), Engraving, Laser Marking & Personalization (Production) (CRAKAIAH)

Keywords

• Custom screen printing
• Apparel embroidery
• Laser engraving
• Promotional products
• CNC routing

Headquarters

HQ city

Pinellas Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Screen Printing Services: One-time transaction-based screen printing on apparel including T-shirts and custom garments. Orders range from 24 shirt minimum to thousands of units on automated machines.
2. Custom Embroidery Services: Embroidery services for professional branding on shirts, hats, jackets, car interiors, and boat seats. One-time service revenue.
3. Laser Engraving Services: Laser engraving services for metals and other materials using Diode Laser and Fiber Laser equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Supera-Tec provides custom apparel decoration and branding services from its Pinellas Park, Florida facility. Core offerings include custom screen printing (with a 24-shirt minimum order up to thousands of units on automated machines), custom embroidery on apparel and other materials, laser engraving using Diode and Fiber Laser systems for metal marking, and CNC routing for precision cutting and machining. The company also supplies promotional products through partner catalogs.

Product overview

Supera-Tec is a screen printing and promotional products company operating since 1990, offering a suite of customization services for apparel and branded merchandise. The core offerings include Custom Screen Printing (T-shirt printing from 24-shirt minimum to thousands of units), Custom Embroidery (for shirts, hats, jackets, car interiors, and boat seats), Laser Engraving (Diode and Fiber Laser for metals), and CNC Routing. The company also provides access to Custom Apparel Catalogs through external partners. These services are primarily targeted at businesses seeking branded apparel and promotional products for advertising and professional image building.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Screen Printing

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• RushOrderTees: RushOrderTees provides custom screen printing and embroidery for apparel with an emphasis on fast turnaround and low minimums, mirroring Supera-Tec's flexibility around order size while serving a national customer base online.
• Underground Printing: Underground Printing is a custom apparel and merchandise screen printer with multiple regional production facilities. Comparable in core screen printing and embroidery services, though with broader geographic reach than Supera-Tec.
• Discount Embroidery: Discount Embroidery is an online custom embroidery specialist for apparel, hats, and accessories serving SMBs and teams. Comparable to Supera-Tec's embroidery service line but operates nationally online rather than from a single local shop.
• CustomInk: CustomInk is a leading online custom apparel platform offering screen printing, embroidery, and DTG printing for teams, businesses, and events. It is the most direct competitive substitute for Supera-Tec's core service, though operating at a vastly larger national scale.

Emerging players

• Printful: Printful is a print-on-demand and custom apparel fulfillment platform primarily using DTG and embroidery. Comparable in custom apparel decoration services, with a digitally-native model that contrasts with Supera-Tec's local service approach.
• Marco Awards Group: Marco Awards is a custom awards, engraving, and recognition products manufacturer. Comparable to Supera-Tec's laser engraving service line for metal and personalization use cases.

Broad incumbents

• 4imprint: 4imprint is a large promotional products distributor offering branded apparel, drinkware, signage, and gifts to businesses. Comparable to Supera-Tec on the promotional-products use case but operating nationally via catalog and online channels.
• Quality Logo Products: Quality Logo Products is an online promotional products retailer offering custom branded apparel and merchandise. Comparable to Supera-Tec's promotional products offering but with national catalog reach.
• Vistaprint (Cimpress): Vistaprint / Cimpress is a large-scale print and promotional products platform offering custom apparel, signage, and marketing materials to SMBs. Overlaps with Supera-Tec on custom apparel and promotional products but operates as a broad incumbent across many print categories.

Others

• alphabroder (Bode): alphabroder is a wholesale apparel distributor supplying blank apparel to decorators like Supera-Tec. Comparable as an upstream partner within the same value chain for custom decorated apparel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/supera-tec-screen-printing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Supera-Tec