Martha Stiftung
Martha Stiftung is a Hamburg-based nonprofit foundation (Stiftung) founded in 1849, operating 32-33 facilities and approximately 1,000-1,100 employees across the Hamburg metropolitan area to deliver elderly care, addiction treatment, and disability services as a Diakonie-affiliated social welfare organization.
- Company typePrivate
- Founded1849
- HeadquartersHamburg, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Martha Stiftung does
Martha Stiftung is a Hamburg-based nonprofit foundation (Stiftung) established in 1849 by Hamburg merchant widow Wilhelmine Mutzenbecher, originally to train impoverished rural girls as domestic servants and now operating as one of Hamburg's largest social enterprises with approximately 1,000-1,100 employees across 32-33 facilities in the Hamburg metropolitan area. The foundation is affiliated with Diakonie, the Protestant social welfare organization, and is governed by German foundation (Stiftung) law, meaning assets are permanently dedicated to charitable purposes and the entity operates without shareholders. It is cited among Hamburg's 100 largest employers and celebrated its 175th anniversary in 2024.
The foundation delivers services across three core divisions. The Senior:innen & Pflege division operates inpatient senior care at Seniorenzentrum St. Markus (~116 residents in Hamburg-Eimsbüttel) and Martha-Haus (136 residents in Rahlstedt), outpatient nursing via Ambulante Pflege St. Markus, Diakoniestation Flottbek-Nienstedten, and Diakoniezentrum Rahlstedt (which specializes in outpatient palliative care), as well as differentiated offerings including Demenz-WGs (dementia shared housing), Pflegewohnungen auf Zeit (temporary care apartments), Familienhafen, SeniorPartner, and Servicewohnen service apartments, plus the SVS Karte advance care planning tool. The SuchtTherapieZentrum Hamburg (STZ) division runs addiction counseling centers in Harburg, Barmbek, and Hummelsbüttel, the STZ Fach- und Tagesklinik specialist/day clinic in Hummelsbüttel, the prevention/transition facility STZ Vorsorge Haus Osterberg in Buchholz-Sprötze (36 places), and STZ Nachsorge aftercare for women and mothers in Lokstedt. The Erlenbusch division provides residential and day services for up to 71 individuals with complex disabilities (children, youth, adults) in Hamburg-Volksdorf, including Hilde-Wulff-Haus, Wohnhaus Klosterwisch, and Wohnhaus Ringstraße.
Revenue is generated almost entirely through statutory health insurance (gesetzliche Krankenversicherung), long-term care insurance (Pflegeversicherung), municipal social welfare funding, and direct funding from the Free and Hanseatic City of Hamburg for approved counseling services; clients and families are not direct payors for core services. There is no proprietary technology stack or AI/ML capability — the core 'technology' is the people, facilities, and licensed service infrastructure. The model is labor-intensive and reimbursement-driven, which structurally constrains margin but produces highly predictable revenue tied to German public-payor frameworks. Geographic concentration is total in the Hamburg metropolitan area (Großraum Hamburg), limiting organic growth avenues but supplying a defensible regional footprint.
Martha Stiftung firmographics
Firmographics- Name
- Martha Stiftung
- Legal name
- Martha Stiftung
- Website
- https://martha-stiftung.de
- Company type
- Private
- Founded year
- 1849
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Martha Stiftung is a Hamburg-based nonprofit foundation (Stiftung) founded in 1849, operating 32-33 facilities and approximately 1,000-1,100 employees across the Hamburg metropolitan area to deliver elderly care, addiction treatment, and disability services as a Diakonie-affiliated social welfare organization.
- Ownership category
- akta.pro rank
Martha Stiftung industry classification
Industry- Product category
- Elderly Care and Social Welfare Services
- NAICS
- Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (624120), Nursing and Residential Care Facilities (623)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Large Campus / Multi-Building Assisted Living Communities (HLADABAG)
- akta.pro secondary industries
- Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB), Elder Services & Aging Support (BPAGAEAF), Palliative Care, Hospice & Serious Illness Support (BPAGACAK)
Keywords
Where Martha Stiftung is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices9 records
Markets served
Martha Stiftung business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Revenue model
- Social Services Funding: Funded through statutory health insurance (gesetzliche Krankenversicherung), long-term care insurance (Pflegeversicherung), and social welfare funding. Services are provided under framework agreements with healthcare providers and public social services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Martha Stiftung product offering
Product offeringCore offering
Martha Stiftung is a nonprofit diaconical foundation that provides social welfare services across three divisions: stationary and outpatient nursing care for elderly people (including dementia care, service apartments, and palliative care), addiction therapy and counseling through the SuchtTherapieZentrum Hamburg (STZ), and residential support for people with complex disabilities at the Erlenbusch facility. Services are delivered directly through 32-33 owned facilities in the Hamburg metropolitan area by approximately 1,000-1,100 staff, funded via statutory insurance, public social welfare budgets, and donations.
Product overview
Martha Stiftung is a Hamburg-based nonprofit social welfare organization (diaconical foundation) established in 1849, operating as a multi-facility provider with three main service divisions: Senior:innen & Pflege (senior care and nursing), SuchtTherapieZentrum Hamburg (STZ - addiction therapy and counseling), and Erlenbusch (disability care and assistance). The organization runs 32-33 facilities with approximately 1,000-1,100 employees serving the greater Hamburg area. Services include inpatient and outpatient nursing care, dementia care facilities, service apartments for seniors, addiction counseling centers, rehabilitation clinics, prevention and aftercare services, and residential assistance for people with complex disabilities.
Differentiator
Problem solved
Functional benefit
Brands
- SuchtTherapieZentrum Hamburg (STZ): Addiction therapy center providing counseling, prevention, day clinic, specialist clinic, and aftercare services for people with addiction issues.
- Erlenbusch
Products and services
- Seniorenzentrum St. Markus Stationary elderly care facility in Hamburg-Eimsbüttel with approximately 116 residents, offering comprehensive nursing and dementia care services.
- Martha-Haus Senior care facility in Hamburg-Rahlstedt with 136 residents, offering stationary care and serving as a neighborhood meeting point.
- Haus St. Johannis Senior care facility providing stationary care services for elderly residents.
- Ambulante Pflege St. Markus Outpatient nursing care services in Hamburg-Eimsbüttel, providing home-based care for seniors in the district and surrounding areas including HafenCity.
- Diakoniezentrum Rahlstedt Outpatient care facility in Hamburg-Rahlstedt specializing in ambulatory palliative care.
- Diakoniestation Flottbek-Nienstedten Outpatient nursing care service in the Flottbek and Nienstedten districts of Hamburg.
- Servicewohnen Service living apartments offering senior housing with additional support services across Hamburg.
- Familienhafen Family-oriented respite care service within the senior care division supporting family caregivers.
- Demenz-WGs Shared living arrangements for people with dementia, providing specialized group home care in Hamburg-Altona.
- SeniorPartner Senior partnership care service within the senior care division.
- Pflegewohnungen auf Zeit Temporary care apartments offering short-term care solutions for seniors.
- Pflege-WG Shared living arrangement for care recipients within the senior care division.
- SuchtTherapieZentrum Hamburg (STZ) Addiction therapy center providing counseling, prevention, clinical treatment, and aftercare services for people with substance abuse and gambling addiction.
- STZ Beratungsstellen Addiction counseling centers in Harburg, Barmbek, and Hummel offering confidential consultations, group therapy, and acupuncture treatments.
- STZ Fach- und Tagesklinik Specialist and day clinic for addiction treatment in Hamburg-Hummelsbüttel offering rehabilitation services for alcohol and medication dependency.
- STZ Vorsorge (Haus Osterberg) Prevention facility in Buchholz-Sprötze offering transitional housing (36 places) for people recovering from addiction after inpatient treatment.
- STZ Nachsorge Aftercare services for women and mothers with children following addiction treatment.
- Erlenbusch Residential and support services for up to 71 people with complex disabilities in Hamburg-Volksdorf, including children, youth, and adults.
- Hilde-Wulff-Haus Residential facility for adults with physical and intellectual disabilities requiring comprehensive support within the Erlenbusch complex.
- Wohnhaus Klosterwisch Residential facility for 16 young adults with complex multiple disabilities requiring 24-hour support within the Erlenbusch complex.
- Wohnhaus Ringstraße Residential facility for adults with disabilities within the Erlenbusch complex, offering living and assistance services.
Companies that use Martha Stiftung
Customer profileSegments3 records
Ideal customer profiles3 records
Martha Stiftung technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Martha Stiftung partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Freie und Hansestadt Hamburg (City of Hamburg)coreFunded through the Free and Hanseatic City of Hamburg for addiction counseling and treatment services. STZ Beratungsstelle Harburg operates with municipal support and recognition as an approved counseling center for all cost bearers.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Martha Stiftung competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Martha Stiftung social profiles
Digital presenceMartha Stiftung financial estimates
Financial estimateRevenue estimate
Valuation estimate
Martha Stiftung leadership team
Management profileNumber of profiles
Profiles17 records
Martha Stiftung subsidiaries and ownership
Company hierarchySubsidiaries12 records
Martha Stiftung funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Martha Stiftung M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Martha Stiftung
What does Martha Stiftung do?
Martha Stiftung is a nonprofit diaconical foundation that provides social welfare services across three divisions: stationary and outpatient nursing care for elderly people (including dementia care, service apartments, and palliative care), addiction therapy and counseling through the SuchtTherapieZentrum Hamburg (STZ), and residential support for people with complex disabilities at the Erlenbusch facility. Services are delivered directly through 32-33 owned facilities in the Hamburg metropolitan area by approximately 1,000-1,100 staff, funded via statutory insurance, public social welfare budgets, and donations.
Is Martha Stiftung a public or private company?
Martha Stiftung is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Martha Stiftung founded?
Martha Stiftung was founded in 1849. It employs 11 to 50 people.
Where is Martha Stiftung based?
Martha Stiftung is headquartered in Hamburg, Germany, in the Europe region.
How does Martha Stiftung make money?
One revenue line is on record: social Services Funding.
Does Martha Stiftung have an API?
No public API is recorded for Martha Stiftung.
What industry is Martha Stiftung in?
Martha Stiftung's product category is Elderly Care and Social Welfare Services. Its primary akta.pro industry code is HLADABAG, Large Campus / Multi-Building Assisted Living Communities, with a secondary code of HLADADAB, Long-Term Care Nursing Homes (Custodial LTC). Its NAICS code is 623312 and its SIC code is 8050.