What Gusbourne does

Gusbourne is an English sparkling and still wine producer headquartered in Appledore, Kent, operating as a private company (Gusbourne Estate Limited, company number 07665948) founded in 2004 by Andrew Weeber. Its core activity is estate-grown production of premium sparkling wines, with a price ladder spanning £58 to £395 across vintage sparkling, still wines (including Chardonnay and English Rosé), and limited/library releases such as the Agrafe cuvée, supported by a 20th vintage described as the largest harvest to date. The company sells through a mix of direct-to-consumer channels (one-off purchases and a subscription membership priced at £45/month or £800/year), on-trade and prestige hospitality accounts (including Belmond, Clove Club and Buckingham Palace), and an export network spanning more than 35 countries. Recent strategic activity — a 2024 US distribution partnership with VinConnect, a 2025 In-Bond partnership with Berry Bros. & Rudd, the appointment of Mary Bridges as Head Winemaker in September 2023, and receipt of The King's Awards for Enterprise 2024 for International Trade — points to an export-led, premium-positioning growth strategy built on third-party distribution relationships and credentialed brand-building rather than technology differentiation. The company does not disclose revenue and operates with a 51–100 employee base typical of a mid-sized boutique producer.

Name

Gusbourne

Legal name

Gusbourne Estate Limited

Website

https://gusbourne.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Gusbourne is a Kent-based English sparkling wine producer that estate-grows and sells premium sparkling and still wines directly to consumers, through prestige hospitality accounts, and via distributors in 35+ countries.

Ownership category

akta.pro rank

Product category

Premium English Sparkling Wine

NAICS

Wineries (312130), Wineries (31213), Beer, Wine, and Liquor Retailers (445320)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• English sparkling wine
• Premium wine production
• Wine membership subscriptions
• Wine tourism experiences
• Estate-grown wines

Headquarters

HQ city

Appledore

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Direct Wine Sales (D2C E-commerce): Retail wine sales through Gusbourne's own e-commerce platform. Products range from entry-level English Rosé at £58 to prestige Fifty One Degrees North magnum at £395. Free UK mainland delivery on all orders. International orders fulfilled through network of distributors and online retail partners.
2. Wine Membership Subscriptions: Two subscription tiers: Collectors at £800/year (quarterly delivery of 3 limited-edition bottles, exclusive events, priority access) and Explored at £45/month or £540/year (monthly bottle delivery, complimentary tasting for four, preferential pricing). Both provide recurring subscription revenue and high customer lifetime value.
3. Wine Tourism and Experiences: Estate tours, tastings, and dining experiences at The Nest cellar door. Experiences include Estate Tour with Lunch, Icons Experience, Sparkling Tasting Flights, Vineyard Platter for Two, and seasonal events. Private hire and corporate events also available.
4. Corporate Gifting and Events: Corporate gifting programmes (wine gift boxes, experiences) and corporate event hosting for company groups. Gift vouchers for tours and tastings sold as both physical cards and digital codes.
5. Wholesale and International Distribution: Wholesale supply to international distributors across 15+ countries and online retail partners across 20+ countries. US market served via exclusive Gusbourne Select programme in partnership with VinConnect.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels7 records

Core offering

Gusbourne produces premium English sparkling and still wines from 100% estate-grown fruit in Appledore, Kent, using traditional méthode traditionnelle (Champagne method) with secondary fermentation in bottle. The company sells wines directly to consumers via its e-commerce platform, offers two wine subscription memberships, and operates a cellar door and estate tour business at The Nest. Its portfolio spans accessible still wines, classic sparkling blends, prestige cuvées, and limited-edition artisan releases distributed domestically and across 35+ countries.

Product overview

Gusbourne is an English sparkling and still wine producer based in Kent, operating a direct-to-consumer e-commerce platform alongside physical estate experiences. The product portfolio centres on premium sparkling wines (Brut Reserve, Blanc de Blancs, Blanc de Noirs, and Rosé), prestige cuvée (Fifty One Degrees North), limited edition artisanal releases (Agrafe), and still wines (Chardonnay, Pinot Noir). Wines are sold through the gusbourne.com website with delivery across the UK and internationally via distributor networks. The offering extends to seasonal gift sets and magnum formats, two subscription memberships (Explored at £45/month and Collectors at £800/year), and on-site experiences including vineyard tours, tastings, and corporate events at The Nest cellar door.

Differentiator

Problem solved

Functional benefit

Brands

• Fifty One Degrees North: Prestige cuvée sparkling wine, crafted only in exceptional vintages. Named after the precise latitude of Gusbourne's vineyards (51°N).
• Gusbourne Explored
• Gusbourne Collectors
• Gusbourne Agrafe
• The Nest
• Gusbourne Select

Products and services

• Brut Reserve Gusbourne's best-selling sparkling wine, a classic blend of Chardonnay, Pinot Noir, and Pinot Meunier. Available in multiple vintages and formats including magnum and half bottle; ideal aperitif.
• Blanc de Blancs Signature sparkling wine made exclusively from Chardonnay, regarded as the truest expression of Gusbourne's Kent terroir. 100% Chardonnay with extended lees ageing.
• Blanc de Noirs Intense and rich sparkling wine characteristically red-fruit driven and precise, made predominantly from Pinot Noir. Enjoys extended lees ageing for complexity and depth; gold medal at CSWWC 2025.
• Sparkling Rosé Distinctive English sparkling Rosé combining red-fruit flavours with spice, minerality and balanced acidity. Versatile for food pairing and highly awarded.
• English Rosé (Still) Provence-style still Rosé crafted exclusively from estate-grown fruit. Pale pink with summer berry flavours, made only in the finest vintages.
• Fifty One Degrees North Gusbourne's prestige sparkling wine, crafted only in exceptional vintages. Named after the precise latitude of the vineyards (51°N). Minimum 67 months lees ageing. Ranked No.2 in Wine Enthusiast's Top-100 Best Wines of 2025.
• Agrafe Artisan sparkling wine produced using the traditional agrafe method (metal staple closure) with cork ageing. A limited small-batch release of under 1,000 bottles; 100% Chardonnay.
• Taste of Christmas Gift Trio Three-bottle Christmas collection including Blanc de Blancs 2020, Chardonnay Guinevere 2023, and Rosé 2019, curated for festive food pairings and presented as a gift.
• The Collector's Gift Premium gift featuring Blanc de Blancs Late Disgorged 2013 (96 points Decanter), two Gusbourne tulip glasses, and luxury presentation box.
• Christmas Magnums Luxury magnum format wines for Christmas celebrations, including Blanc de Noirs, Brut Reserve, Blanc de Blancs, Rosé, and Fifty One Degrees North magnums.
• Complete Christmas Case Six-bottle festive case including Brut Reserve 2022, Blanc de Blancs 2019, Chardonnay Guinevere 2023, Pinot Noir Boot Hill 2022, RS180 dessert wine, and Rosé 2019.
• Gusbourne Explored Membership Year-long monthly wine subscription delivering one bottle per month of still or sparkling new vintage releases. Includes complimentary tasting for four at The Nest, preferential pricing, and priority access to events. £45/month or £540/year.
• Gusbourne Collectors Membership Premium membership offering quarterly delivery of three limited-edition bottles including prestige cuvées. Includes guaranteed access to finest wines, two exclusive tasting events per year, and preferential pricing. £800/year.
• The Nest Cellar Door Gusbourne's tasting room and cellar door in Appledore, Kent. Offers tours, tastings, vineyard experiences, and seasonal events to walk-in and pre-booked visitors.
• Estate Tours and Tastings Guided tours of the Gusbourne estate including vineyard walks, winemaking facilities, and tutored tastings. Options include Classic Vineyard Tour, Estate Tour with Lunch, Icons Experience, and Sparkling Tasting Flights.
• Vineyard Platter for Two Year-round dining experience featuring a seasonal local produce platter served with a bottle of Brut Reserve sparkling wine, available at The Nest cellar door.
• Corporate Experiences and Gifting Bespoke corporate wine tasting events, team experiences, and luxury wine gift options for business clients, including private hire for groups of 8-40.

Quantifiable outcome

• Ranked No.2 globally in Wine Enthusiast Top-100 Best Wines of 2025 (Fifty One Degrees North 2016)
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Berry Bros. & RuddcoreChannel Partner/ Reseller/ Distributor · 1 January 2025Gusbourne has partnered with Berry Bros. & Rudd, Britain's oldest fine wine and spirits merchant (established 1698, 325 years old), located on Pall Mall, London. Gusbourne Fifty One Degrees North 2016 is available In Bond through BBR for fine wine customers wishing to store wine properly. BBR's expertise in fine wine storage and secondary market trading extends Gusbourne's reach to serious collectors and investors.
• VinConnectcoreChannel Partner/ Reseller/ Distributor · 1 January 2024Gusbourne Select is an exclusive Gusbourne club for wine lovers based in the USA, launched in partnership with VinConnect. The programme sends out offers of new vintage pre-releases and provides exclusive access to limited-edition and rare library stock wines. Wines are made available via three to four offers per year, with VinConnect handling logistics from the Gusbourne cellar door in Kent to US customers. Membership is free with no obligation to buy.
• ETM CarsminorOthersETM Cars is Gusbourne's preferred taxi provider for transport to and from the estate. A pre-arranged set rate of £30 from Ashford International is available when quoting 'Gusbourne'. Other recommended taxi providers include Ashford Taxis, Ghurkha Taxi, Express Taxis, Rye Taxis, and Compass Taxis. Taxis must be booked in advance as the rural location has no on-demand taxi service.
• Wine Garden of EnglandminorStrategic or Co-development PartnerGusbourne is a member of Wine Garden of England, a collective of English wine producers. The website features Wine Garden of England membership badges and links. The collective promotes English wine tourism and provides information about getting around Kent's wine region. Gusbourne is also affiliated with Sustainable Wines of Great Britain certification scheme.
• Lily MixeminorStrategic or Co-development PartnerGusbourne invited Margate-based artist Lily Mixe to create an original mural for The Nest at the Gusbourne estate. The mural, titled 'Roots-Nest', was created to mark Gusbourne's 20th vintage. Inspired by time spent in the vineyards, the artwork explores hidden connections between vine, fruit, soil, and season.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Chapel Down: Chapel Down is the largest UK wine producer and AIM-listed English wine brand with a broad still and sparkling portfolio, direct-to-consumer storefront, and tourism offering. Closest publicly traded English-wine comparable and primary benchmark on D2C, hospitality, and pricing across English sparkling and still wines.
• Ridgeview Wine Estate: Ridgeview is a Sussex-based English sparkling wine specialist focused on méthode traditionnelle Chardonnay/Pinot/Noir blends and prestige cuvées. Directly comparable in production approach, target customer, awards-led positioning, and cellar-door/tourism emphasis.
• Nyetimber: Nyetimber is the leading English sparkling wine producer, also based in the south of England and competing directly with Gusbourne in méthode traditionnelle English sparkling at the premium end. Both pursue a prestige-cuvée, single-estate strategy and compete head-to-head at fine-dining accounts and international awards.
• Bolney Wine Estate: Bolney is a Sussex-based English wine producer with a diversified sparkling and still portfolio, on-site restaurant, tours, and broad D2C e-commerce. Comparable mid-tier English producer with significant tourism and DTC emphasis.
• Coates & Seely: Coates & Seely is a Hampshire-based boutique English sparkling wine producer making méthode traditionnelle wines from estate-grown fruit. Highly comparable artisan production model, premium positioning, and direct sales strategy to a similar high-end customer base.
• Hambledon Vineyard: Hambledon is a Hampshire-based English sparkling wine producer with a strong cellar-door and tourism arm, competing with Gusbourne for premium fizz sales, fine-dining listings, and visitor experience share. Comparable production scale and category positioning.
• Camel Valley: Camel Valley is one of the longest-established English sparkling and still wine producers, with cellar-door tourism in Cornwall, multiple international awards, and a comparable premium-sparkling positioning targeting UK fine-dining and exports.
• Exton Park Vineyard: Exton Park is a Hampshire-based English sparkling wine estate focused on single-vineyard méthode traditionnelle fizz from chalk-soil vineyards. Comparable estate-grown, single-vineyard identity and premium positioning to Gusbourne.
• Hush Heath Estate: Hush Heath is a Kent-based English sparkling wine producer (makers of Balfour and others) operating from the same wine region as Gusbourne with comparable direct-to-consumer, hospitality, and premium-cuvée strategy.

Broad incumbents

• Pol Roger / Champagne Houses (incl. LVMH sparkling portfolio): Established Champagne houses such as Pol Roger, Taittinger, and LVMH's sparkling portfolio (Moët, Dom Pérignon, Veuve Clicquot) compete broadly with premium English sparkling at fine-dining accounts and exports, and several have invested in English sparkling producers. Relevant broad incumbent benchmark for prestige, supply chain, and channel reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Gusbourne
• Instagraminstagram.com/gusbourne
• Facebookfacebook.com/gusbourne.wine
• LinkedInlinkedin.com/company/gusbourne-estate

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gusbourne