Conseiller

What Conseiller does

Conseiller (operating as Conseiller.ca) is a Montreal-based French-language B2B media platform serving financial services professionals in Quebec. Founded in 2000 and operated by Newcom Média Québec Inc. (a division of the family-owned Newcom Media Inc. conglomerate), the platform publishes daily news, regulatory updates, and analysis on Quebec and Canadian taxation, investment markets, insurance, retirement planning, and SME financial management. Its product surface extends beyond articles to include accredited webinars, podcast and interview series (Gestionnaires en direct), themed dossiers, expert blogs, and an SME-focused vertical (Conseiller PME), all accessible primarily through subscription and free gated content.

The company derives revenue from three streams: recurring subscription access for individual advisors and planners, advertising and sponsored content sold to asset managers and financial institutions (Manuvie, RBC GAM, CIBC GAM, Ninepoint, Placements NEI), and professional services revenue from continuing education webinars accredited through a partnership with Espace FC, which delivers UFC credits recognized by CSF, FP Canada, and OCRCVM. Go-to-market is sales-led B2B, combining direct subscription, email newsletters, social channels (LinkedIn, X, Facebook), and sponsored content deals. Distribution is intentionally regional, restricted to the Quebec market via French-language content.

The business is run by a small team (1-10 employees) including an editor-in-chief (Richard Cloutier), a deputy editor (Alizée Calza), and a staff journalist (Carole Le Hirez), with shared infrastructure and cross-publication leverage provided by the Newcom Media Inc. parent, which also owns sister titles Advisor.ca, Finance et Investissement, and Investment Executive. There is no disclosed external institutional investment; ownership is private and family-held.

Name

Conseiller

Legal name

Newcom Média Québec Inc.

Website

https://conseiller.ca

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Conseiller.ca is a Montreal-based French-language B2B media platform serving Quebec financial advisors and planners with news, regulatory analysis, accredited webinars, and SME content. Operated by Newcom Média Québec Inc. since 2000, it monetizes via subscriptions, institutional sponsorships, and continuing-education webinars.

Ownership category

akta.pro rank

Product category

Financial Media and Professional Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Miscellaneous Publishing (2741)

akta.pro primary industry

Compliance & Risk Intelligence Publishing (KYC/AML, ESG, Cyber, Privacy) (MPAJACAC)

Keywords

• Financial news publishing
• Professional media services
• Continuing education webinars
• Quebec financial advisory
• Industry content platform

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Subscription Revenue: Subscription-based access to professional financial content, news, and analysis for financial advisors and planners in Quebec.
2. Advertising and Sponsorship: Sponsored content, partner dossiers, and advertising from financial institutions including investment managers, insurance companies, and banks.
3. Webinar Accreditations: Continuing education credits (UFC) offered through webinars in partnership with Espace FC, providing accreditation from CSF, FP Canada, and OCRCVM.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Conseiller publishes a French-language digital media platform (conseiller.ca) delivering financial industry news, regulatory updates, taxation analysis, insurance coverage, and SME financial strategies tailored for Quebec financial advisors and planners. The offering is monetized through professional subscriptions, accredited continuing-education webinars (UFC credits), email newsletters, and partner-sponsored dossiers from financial institutions.

Product overview

Conseiller.ca is a unified media publishing platform that delivers financial services news, analysis, and professional development resources for Quebec-based financial advisors. The core platform (Conseiller.ca) integrates multiple content channels including the main news site, expert blogs, webinars, podcasts (Gestionnaires en direct), and themed dossiers—all accessible through subscription and advertising. The product architecture combines original editorial content with partner-sponsored content, continuing education programs, and multimedia resources in a single integrated offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Conseiller.ca Professional Subscription Platform The flagship French-language digital media platform for Quebec financial services professionals, providing news, regulatory updates, taxation analysis, insurance coverage, SME strategies, compliance content, and client relations resources for financial advisors, planners, and investment representatives.
• Webinaires (Accredited Webinars)

Quantifiable outcome

• Continuing education credits available through accredited webinars

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Investissements ManuviecoreGTM or Marketing Partner · 17 June 2026Manuvie sponsored webinar on all-in-one ETFs/Funds, presented by Patrick Landucci and Robert Wernic, offering UFC continuing education credits. The webinar promoted Manuvie's ETF solutions for financial advisors.
• RBC Gestion mondiale d'actifscoreGTM or Marketing PartnerRBC GAM partner dossier series covering climate change, biodiversity, net-zero emissions, and carbon neutrality topics. Content provides educational material on sustainable investing and active stewardship.
• Ninepoint PartnersminorGTM or Marketing PartnerSponsored content on industry perspectives covering flow-through shares and resource sector investment opportunities.
• Placements NEIminorGTM or Marketing PartnerExpert advice column featuring market outlook perspectives from John Bai, Head of Investments at Aviso and Placements NEI.
• Espace FCcoreImplementation/ SI/ Consulting PartnerPartnership for continuing education accreditation. Webinars are accredited through Espace FC for UFC credits from CSF, FP Canada, and OCRCVM. Espace FC manages certificate delivery post-webinar.
• Gestion globale d'actifs CIBCcoreGTM or Marketing PartnerSponsored 'Gestionnaires en direct' program featuring market insights from CIBC asset management experts including Craig Jerusalim, Éric Morin, Pablo Martinez, Sandy Sanders, Greg Gipson, and Mickey Ganguly.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Investment Executive: English-Canadian sister publication under Newcom Media serving advisors nationally. Comparable product mix (news, dossiers, webinars) and overlapping advertiser roster targeting Canadian financial professionals.
• Les Affaires: Quebec-based French-language business and finance media serving Quebec professionals and SME decision-makers. Direct overlap with Conseiller's Quebec French-language audience and SME content vertical (Conseiller PME).
• Advisor.ca: English-Canadian sister publication under Newcom Media's Groupe Finance, covering the same financial advisor audience with the same product mix (news, dossiers, webinars, sponsored content). Most directly comparable asset given shared ownership, similar B2B media model, and overlapping Quebec/Canada reach.
• Finance et Investissement: Another sister title within Newcom Media's Groupe Finance, historically focused on Quebec securities professionals. Shares the same advertising/subscription economics and continuing-education-driven engagement model.

Broad incumbents

• Financial Times: Global financial media incumbent offering in-depth coverage of regulation, ESG, and asset management. Overlaps thematically with Conseiller's regulatory and ESG dossiers but serves a global rather than Quebec-French audience.
• Reuters: Global news incumbent with substantial Canadian financial services coverage, including regulatory and tax reporting. Competes for the same advisor attention during major news cycles but does not target the Quebec French-language niche.
• The Globe and Mail (Report on Business): Canada's national newspaper with a substantial Report on Business section covering financial services, regulation, and personal finance. Competes for Quebec-based advisor attention on national regulatory and market stories but is English-only.
• Morningstar: Global investment research and data incumbent producing fund analysis, market commentary, and advisor-facing tools. Comparable in serving advisor information needs but operates at broader geographic scale with proprietary data products.
• Bloomberg News: Global financial news and data incumbent covering Canadian markets, regulation, and institutional finance. Overlaps with Conseiller's market analysis and regulatory coverage but operates at vastly broader scale and serves a global institutional audience.

Regional players

• Wealth Professional Canada: English-Canadian B2B media serving financial advisors and wealth managers nationwide. Comparable content categories (news, analysis, dossiers) and similar advertiser base, but targets the English Canadian market rather than Quebec specifically.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Conseillerca
• Facebookfacebook.com/conseillerca
• LinkedInlinkedin.com/company/conseillerca

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conseiller