IProduce

What IProduce does

IProduce Corporation (アイプロデュース株式会社) is a privately-held Japanese IT solutions provider founded in 2003 and incorporated in 2008, headquartered in Oita City, Oita Prefecture. The company delivers four core service lines to Japanese SMBs and local government/NPO clients: website design and production, custom system development, digital transformation advisory branded as 'my DX', and IT environment construction (networks, security, servers, remote work infrastructure). It also operates a sub-brand 'my DX' for its consultative DX methodology.

The company's system development portfolio is built predominantly on Microsoft Access, SQL Server, and standard Japanese cloud platforms (KDDI CPI, XSERVER), augmented by open-source CMS frameworks (EC-CUBE, WordPress). IProduce has built a catalog of vertical-specific software products — spanning nursery/childcare operations, hospitality (with Invoice/QSI compliance), manufacturing, septic tank management, shiitake auction, nursing care planning, and rental services — with strong customization per client. It manages 100+ client web servers as part of recurring infrastructure services.

Revenue is generated through project-based custom development fees (¥400K-¥1.5M+ per engagement), standardized e-commerce packages sold via self-service storefront, hardware procurement, and post-sale maintenance subscriptions. GTM combines consultative direct sales (free initial counseling) with paid search marketing (Google Ads, Yahoo! Japan) and a regional partnership network spanning construction, advertising, and IT equipment vendors. The firm is led by Representative Director Kadowaki Keishi and operates with 1-10 employees, serving primarily the Oita Prefecture / Kyushu region with no disclosed funding or expansion outside Japan.

Name

IProduce

Legal name

アイプロデュース株式会社

Website

https://i-produce.co.jp

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

IProduce is a privately-held Oita-based Japanese IT solutions firm (1-10 employees) delivering web design, custom system development, DX consulting ('my DX'), and IT infrastructure to SMBs and NPOs across 20+ industry verticals in the Kyushu region.

Ownership category

akta.pro rank

Headquarters

HQ city

Oita

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom System Development Projects: Project-based custom software development services. Systems are tailored to each client's industry and workflow. Examples include manufacturing management, POS, medical reservation, work reporting, attendance management, and industry-specific software. Pricing is tiered by project scope, starting from ¥400,000 for basic e-commerce setups to ¥1,500,000+ for customized EC-CUBE solutions.
2. Website Production and E-commerce: Website design, development, and ongoing CMS-based site management. Services include SEO optimization, responsive design, and operation support. Standard corporate sites take approximately 1-2 months.
3. IT Infrastructure and Environment Setup: Network design, security solutions (UTM), server management (KDDI CPI / XSERVER), remote work/VPN setup, and hardware procurement and installation. Managed server count exceeds 100 units.
4. DX Consulting and Pre-DX Support: Digital transformation advisory services, digital tool selection, implementation support, and staff training. Offered as a phased engagement starting with small-scale pre-DX pilots.
5. Post-sale Support and Maintenance: Ongoing operational support for websites, systems, networks, and security including troubleshooting, updates, maintenance, and optimization proposals. Free initial consultation for new clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

IProduce provides integrated IT services to regional businesses and local governments in Oita Prefecture, including website design and production, bespoke system development for industries such as manufacturing, hospitality, retail, agriculture, and education, digital transformation consulting under the 'my DX' (myDX) brand, and IT environment construction covering network and cloud infrastructure. The company also develops and sells standalone industry-specific software products such as the 猫の手 (Neko no Te) photo-based sales management system.

Product overview

IProduce is an IT solutions company offering four core service categories: website development, systems development, DX (Digital Transformation) support branded as 'my DX', and IT environment construction. The systems development portfolio includes specialized vertical solutions—e-commerce platforms using EC-CUBE and WordPress, healthcare/nursing care management systems, hospitality/accommodation management software, industry-specific tools for manufacturing, production, rental services, and septic tank management. The education segment offers comprehensive nursery/childcare facility management including attendance tracking, billing, lesson planning, scheduling, and transportation safety systems. Web server solutions utilize KDDI CPI and XSERVER platforms.

Differentiator

Problem solved

Functional benefit

Brands

• my DX: The company's signature digital transformation brand. 'my DX' represents their customized approach to DX, emphasizing personalized transformation that aligns with each client's unique business needs and goals.

Products and services

• Website Production (WEB制作)

Named customers14 records

Segments8 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature11 records

Partnerships

Six partnerships are on record, tiered core and moderate.

• KDDI (KDDI CPI)coreTechnology or IntegrationKDDI CPI (formerly ABS) is the enterprise-grade web hosting and server solution partner. IProduce uses KDDI CPI as a recommended hosting option for clients requiring high-performance, secure web server infrastructure. KDDI CPI provides high-performance and robust security features suitable for enterprise clients.
• XSERVERcoreTechnology or IntegrationXSERVER is a cost-effective web hosting partner recommended for small-to-medium scale clients. IProduce offers XSERVER as an alternative to KDDI CPI, providing flexible server solutions that span from small to large-scale deployments.
• System Development CompaniescoreStrategic or Co-development PartnerPartnership with system development companies to provide flexible and comprehensive system proposals. These partnerships enable IProduce to handle diverse technical requirements across multiple industries by leveraging external development expertise.
• Construction CompaniesmoderateStrategic or Co-development PartnerCooperation with construction companies enables IT and building/construction support from a combined perspective. Particularly relevant for new-build network infrastructure projects, including Wi-Fi installation and security camera setup in newly constructed facilities.
• Advertising CompaniesmoderateGTM or Marketing PartnerPartnership with advertising agencies to provide comprehensive publicity and promotional services. This partnership extends IProduce's service offerings beyond pure IT to include marketing and branding support.
• IT Equipment Sales CompaniesmoderateChannel Partner/ Reseller/ DistributorAlliance with IT equipment vendors to optimize office environments. These partnerships enable IProduce to source and deploy hardware (network equipment, security devices, client PCs) as part of its IT environment construction services.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• GMO Internet Group: Japanese internet conglomerate providing web hosting, domain services, e-commerce platforms, and digital marketing. Comparable overlap with IProduce's hosting (KDDI CPI/XSERVER), e-commerce platform setup, and website production services, though GMO operates at much larger scale with proprietary infrastructure.
• Cybozu Inc. Japanese SaaS provider of business collaboration and groupware tools (Kintone, Garoon) widely used by SMBs. Comparable in targeting Japanese SMBs for digitalization and workflow management, though Cybozu offers standardized SaaS rather than custom development like IProduce.
• SCSK Corporation: Major Japanese system integrator providing custom software development, IT infrastructure, and consulting. Overlaps with IProduce's combination of system development, web services, and managed IT infrastructure, though SCSK serves much larger enterprise clients.
• Works Applications Co., Ltd. Japanese enterprise software company providing cloud ERP and HR solutions. Comparable in providing business management and back-office systems to Japanese companies, though Works Applications targets large enterprises with standardized products versus IProduce's custom approach for SMBs.
• NTT Data Group: Japan's largest IT services and system integration conglomerate, offering custom systems development, IT infrastructure, and digital transformation services to enterprises and government. Comparable as a broad incumbent whose portfolio overlaps with IProduce's full-stack IT services offering, though NTT Data operates at much greater scale.
• TIS Inc. Large Japanese IT services company offering systems integration, software development, and outsourcing. Comparable business model in custom systems and IT infrastructure, but at significantly larger scale than IProduce.

Emerging players

• Money Forward, Inc. Japanese fintech offering cloud accounting, HR, and back-office SaaS for SMBs and accounting firms. Comparable in addressing Japanese SMB digitalization needs and Invoice System compliance, though as a SaaS competitor to IProduce's custom-developed accounting/invoicing integrations.
• freee K.K. Japanese cloud accounting and HR software company serving SMBs. Comparable in targeting Japanese SMBs for cloud-based business software digitalization, including Invoice System compliance — a regulatory area IProduce also addresses in its hospitality and septic tank products.

Direct peers

• SRA Holdings: Japanese IT services group focused on systems development, embedded software, and IT infrastructure. Comparable in offering custom system development alongside managed infrastructure services, with similar targeting of mid-market and public-sector clients.
• Artra Co., Ltd. Japanese IT services company providing custom systems development, web services, and IT consulting. Highly comparable business model to IProduce — custom development across multiple verticals for Japanese SMBs — making it one of the closest direct peers in scale and approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IProduce