Tebben Consulting

What Tebben Consulting does

Tebben Consulting is a privately held German online marketing agency headquartered in Oldenburg (with a registered address at Donnerschweer Str. 46 and main office at August-Hanken-Straße 24), founded by Sascha Tebben and operating as a sole proprietorship (Tebben Consulting Social Media Beratung e.K.). The firm delivers a six-pillar service portfolio to German small and medium enterprises: Social Media Management (organic content, paid social, community management on Facebook, Instagram, LinkedIn, TikTok), Social Media Coaching (45-minute video sessions), Social Recruiting, SEO (technical, on-page, off-page, local), SEA/Google Ads & Bing Ads management, and Newsletter/Email Marketing built on Mailchimp. The offering is complemented by a structured workshop and training catalog (Facebook/Instagram, SEO Intensiv, LinkedIn Intensiv, TikTok Intensiv) priced at €390–€749 per participant and delivered online via Zoom or in-house at client premises.

The technology stack is entirely commercial off-the-shelf: Google Analytics, Google Ads, Google Tag Manager, Microsoft Clarity, Meta Ads platforms, LinkedIn Insight Tag, TikTok Pixel, Pinterest Tag, and Mailchimp. No proprietary software, patents, or AI/ML components are disclosed. The team comprises more than ten online marketing specialists with defined functional roles — Head of SEO (Tobias Ihde), Head of Social Media (Katharina Pape, 'Kampagnen-Kathi'), SEA Manager (Jasper Borkmann), Creative Content (Mathild Heck), Online Marketing Managers (Noelle Sachse, Gina Kollai), a Backoffice/Finance Manager (Stefanie Tebben), and a Data Protection Officer (Timo Frerichs).

Revenue mechanics are mixed: retainer-based managed services for ongoing Social Media, SEO, and SEA engagements form the recurring backbone, while coaching, workshops (€390–€749/person), and one-off projects provide transactional revenue. Go-to-market is sales-led and direct: inbound inquiries via the website contact form, phone (0441 939 20 500), and email ([email protected]), followed by personalized kick-off meetings and tailored proposals. Geographic scope is Germany-only (DACH focus), and the firm is bootstrapped with no institutional funding, no parent company, and founder-only ownership. The 2022 founding of the dedicated social recruiting subsidiary 'job bude digital' (jobbude) extends the service surface into the talent-acquisition vertical, leveraging Meta and LinkedIn for employer branding and active sourcing.

Name

Tebben Consulting

Legal name

Tebben Consulting Social Media Beratung e.K.

Website

https://tebben-consulting.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Tebben Consulting is a bootstrapped Oldenburg-based online marketing agency serving German SMEs with six service pillars: Social Media Management, Social Recruiting, SEO, SEA (Google/Bing Ads), Newsletter Marketing, and structured paid workshops, delivered by a team of 10+ specialists under sole-proprietor founder Sascha Tebben.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Marketing Consulting Services (541613), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industry

Digital & Technology Transformation Consulting (BPAHACAH)

Keywords

• Online marketing services
• Search engine optimization
• Social media management
• Search engine advertising
• Social recruiting

Headquarters

HQ city

Oldenburg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Social Media Management Services: Full-service social media management including content planning, organic content creation, social ads management, community management, and monthly reporting. Delivered as ongoing retainer engagements.
2. Social Media Coaching: 45-minute coaching sessions delivered via video conference. Coaching covers organic content improvement and paid content (Social Ads) strategy. Billed per session or as bundled packages.
3. Social Recruiting Services: Recruitment campaigns via social media platforms to attract job candidates. Includes campaign creation, targeting, active sourcing, and ad management.
4. SEO Services: Search engine optimization including technical SEO, on-page optimization, content marketing, off-page/link building, local SEO, and ongoing SEO monitoring and reporting.
5. SEA / Google Ads & Bing Services: Search engine advertising management including Google Ads campaign setup, optimization, display campaigns, Performance Max, Remarketing, and Google Shopping. Managed by certified Google Ads campaign managers.
6. Newsletter / Email Marketing Services: Newsletter strategy, setup, content creation, layout design, and campaign management using Mailchimp. Includes audience segmentation, A/B testing support, and performance tracking.
7. Workshops and Training: In-person and online workshops on Facebook, Instagram, SEO, LinkedIn, and TikTok. Fixed price per participant (390€–749€). In-house corporate workshops available from 3 participants.
8. Online Workshops / Webinars: Online workshops delivered via Zoom. Participants receive practical tasks, worksheets, and access to exclusive Facebook group for post-workshop support.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Tebben Consulting is a German online marketing agency delivering full-service digital marketing and training to SMEs. Core service pillars are Social Media Management, Social Media Coaching, Social Recruiting (via the jobbude subsidiary), SEO (Suchmaschinenoptimierung), SEA (Google Ads & Bing Ads management), and Newsletter/Email Marketing, supplemented by structured paid workshops on Facebook, Instagram, LinkedIn, TikTok, and SEO.

Product overview

Tebben Consulting is an online marketing agency from Oldenburg, Germany offering a portfolio of consulting and training services. The core offering consists of five main service pillars: Social Media Management, Social Media Coaching, Social Recruiting, SEO (Search Engine Optimization), SEA (Search Engine Advertising/Google Ads & Bing), and Newsletter Marketing. These are complemented by four workshop offerings (Facebook & Instagram Workshops, SEO Intensiv Workshop, LinkedIn Intensiv Workshop, TikTok Intensiv Workshop) that provide hands-on training. The company operates as a service-based agency rather than a software product company, with services delivered by a team of online marketing specialists.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Media Management Full-service management of client social media accounts including content planning, organic post creation, paid social ads management across Facebook, Instagram, and LinkedIn, plus community management and monthly reporting. Delivered as an ongoing retainer engagement for German SMEs.
• Social Media Coaching 45-minute coaching sessions delivered via video conference covering organic content improvement and paid content (Social Ads) strategy. Billed per session or as bundled packages; targets individuals and small businesses seeking to upskill on social media.
• Social Recruiting Recruitment services leveraging Facebook, Instagram, LinkedIn, XING, and TikTok to attract and acquire talent, including employer branding, campaign creation, targeting, active sourcing, and ad management. Built around the dedicated jobbude subsidiary; targets German employers facing skilled-labor shortages.
• SEO (Suchmaschinenoptimierung) Search engine optimization services covering technical SEO, on-page optimization, content marketing, off-page/link building, local SEO, and ongoing monitoring and reporting. Aimed at improving client rankings on Google, Bing, and other search engines.
• SEA (Suchmaschinenwerbung) — Google Ads & Bing Search engine advertising management including Google Ads campaign setup and optimization, display campaigns, Performance Max, Remarketing, and Google Shopping, plus Bing Ads. Delivered by certified Google Ads campaign managers.
• Newsletter Marketing Newsletter strategy, setup, content creation, layout design, and campaign management using Mailchimp. Includes audience segmentation, A/B testing support, and performance tracking.
• Facebook & Instagram Workshops Training workshops covering Facebook and Instagram marketing at beginner and advanced levels, Social Ads (Meta Ads Manager), Creative Content (Lightroom, Canva, Capcut, Mojo), and success measurement/tracking (KPIs, social media monitoring, Meta Pixel, professional reporting). Priced at €390 per person plus VAT; in-house option available from 3 participants.
• SEO Intensiv Workshop Full-day intensive SEO training workshop (08:30–17:00) for small groups up to 5 participants covering SEO basics, ranking factors, site and competitor analysis in the morning, and OnPage, OffPage, backlinks, reporting, and Local SEO in the afternoon. Includes lunch, coffee breaks, and post-workshop Facebook group access. Priced at €749 per person plus VAT.
• LinkedIn Intensiv Workshop One-day intensive workshop on building and managing a professional LinkedIn presence for businesses, covering company profiles, content creation, advertising campaigns, and employee recruitment through LinkedIn. Online via Zoom; groups up to 10 persons; non-profits receive 50% discount; in-house option available from 3 participants.
• TikTok Intensiv Workshop Practical workshop for establishing and managing a TikTok presence for businesses, covering content strategy, trends, audience targeting, and organic reach optimization. Online via Zoom; in-house option available from 3 participants.

Quantifiable outcome

• 30+ job applications from 150€ advertising budget in a social recruiting test campaign
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• jobbude (jobbu.de)coreOthersFounded by Sascha Tebben, jobbude is a dedicated social recruiting subsidiary specializing exclusively in talent acquisition through Facebook, Instagram, and other social platforms. Tebben Consulting leverages jobbude's specialized social recruiting capabilities to serve clients needing employee acquisition support. The subsidiary has demonstrated significant results (30+ applications from 150€ ad spend).
• MailchimpcoreTechnology or IntegrationMailchimp is used as the newsletter marketing tool/platform for Tebben Consulting's email marketing services. The platform is used to create newsletter campaigns, manage recipient lists, segment audiences, A/B test, and track campaign performance (open rates, click rates, unsubscribes) for client campaigns.
• Google (Analytics, Ads, Tag Manager, Maps, reCAPTCHA)coreTechnology or IntegrationGoogle provides multiple integrated tools: Google Analytics (web analytics with anonymization), Google Ads (paid search advertising), Google Tag Manager (tag management), Google Maps (location mapping), Google reCAPTCHA (form spam protection), Google Remarketing (audience retargeting), and YouTube (video hosting with enhanced privacy mode). All tools used in client service delivery and company website operations.
• Meta (Facebook, Instagram) Advertising PlatformscoreTechnology or IntegrationMeta advertising platforms (Facebook Ads, Instagram Ads, Meta Business Manager, Meta Pixel, Facebook Jobs) are core to Tebben Consulting's social media management and social recruiting services. Used for campaign targeting, audience building (Custom & Lookalike Audiences), and performance tracking.
• LinkedIn (Insight Tag & Advertising)coreTechnology or IntegrationLinkedIn Insight Tag and LinkedIn advertising are used for B2B marketing and recruiting campaigns. Particularly relevant for social recruiting services targeting professional audiences via LinkedIn Job postings and advertising.
• IHK Oldenburg (Industrie- und Handelskammer)minorStrategic or Co-development PartnerTebben Consulting collaborates with IHK Oldenburg for the apprenticeship program 'Kaufmann/Kauffrau im E-Commerce'. The IHK oversees the vocational training program.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Others

• Trusted Shops: European trust-marketing and certification provider for e-commerce; an existing Tebben Consulting partner (Tebben holds Trusted Shops Qualified Expert status) and adjacent ecosystem participant in German SME digital commerce.

Direct peers

• Lunapark: German full-service digital agency offering social media, content, SEO and influencer marketing for SMEs and consumer brands, with comparable service portfolio and German-market focus.
• 247GRAD: German full-service digital agency covering web, SEO, SEA and social media for SMEs; similar size and regional positioning to Tebben Consulting.
• Claneo: Berlin-based digital marketing agency offering SEO, content, paid media and link building for European SMEs and mid-market clients, closely matching Tebben Consulting's service mix and customer profile.
• Peak Ace: Berlin performance marketing agency specializing in SEO, SEA and analytics for mid-market and enterprise clients; comparable in service breadth to Tebben Consulting, though typically serving larger budgets.
• Aufgesang: Hanover-based online marketing agency delivering SEO, SEA, social media and content marketing for German B2B and SME clients, directly overlapping Tebben Consulting's core service pillars.
• Projecter: Hamburg-based online marketing agency offering SEO, SEA, social media and analytics for German SMEs and B2B clients, with comparable service model and target customers.
• DCI Digital Career Institute: German digital agency combining training/education with agency services in digital marketing; comparable workshop-plus-services model targeting German SMEs and individual learners.

Broad incumbents

• diva-e: Large German full-service digital agency (~1,000+ employees) covering strategy, technology, content and performance marketing; overlaps Tebben Consulting's offerings but at significantly larger scale and broader scope.
• Dept: Global digital agency offering creative, technology and marketing services including SEO, paid media and social; a much larger incumbent that competes with Tebben Consulting on enterprise retainers while operating in adjacent categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@tebbenconsulting3793
• Facebookfacebook.com/tebbenconsulting
• LinkedInlinkedin.com/company/7070784
• Instagraminstagram.com/tebbenconsulting
• TikToktiktok.com/@tebbenconsulting

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tebben Consulting