Caterboss

What Caterboss does

Caterboss (Orenda Enterprise Ltd) is an Irish-owned B2B e-commerce supplier of catering equipment and hospitality supplies, headquartered in Tullow, Co. Carlow and founded in 2017 by Ciaran Kilbride. The company operates caterboss.ie as a self-serve online storefront carrying 40,000+ products across eleven core categories — commercial cooking equipment (fryers, combi ovens, cookers, pizza ovens), refrigeration (chilled/frozen display and storage, ice makers, medical fridges), dishwashers and glasswashers, catering consumables, kitchenware and utensils, barware and tableware, cleaning and hygiene supplies, stainless steel fabrication, beverage machines, and furniture/hotel equipment. A nationwide next-day delivery service supports Irish customers ordering before 4 PM, and dedicated sales agents provide a single point of contact for larger or more complex commercial orders.

The underlying technology is a standard e-commerce platform with online catalogue, account management, and online ordering, integrated with GoCardless for direct-debit payments and AWIN for affiliate programme management. The company is WCAG 2.1 AA accessibility-aware and operates a blog/resource hub for SEO-led content marketing. There is no evidence of proprietary AI/ML, mobile application, or developer API.

The business model combines one-time product sales with three secondary revenue mechanics: a 60/40 Payment Plan (60% upfront, 40% over 12 weekly installments via GoCardless direct debit, with no interest or fees), a Subscribe and Save consumables programme (up to 5% recurring discount), and an AWIN-powered affiliate commission stream. Pricing is unit-based with VAT-exclusive list prices and a 1.5% surcharge on credit-card payments. Customer segments are restaurants, cafés, professional kitchens, and hotels across the Republic of Ireland; the company does not disclose revenue, headcount, or funding.

Name

Caterboss

Legal name

Orenda Enterprise Ltd

Website

https://caterboss.ie

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Caterboss is an Irish B2B e-commerce supplier of catering equipment and hospitality supplies, offering 40,000+ products with nationwide next-day delivery to restaurants, cafés, professional kitchens, and hotels across the Republic of Ireland.

Ownership category

akta.pro rank

Product category

Commercial Catering Equipment

SIC

Wholesale-Machinery, Equipment & Supplies (5080), Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Catering Equipment, Rentals & Setup (Non-decor) (HSACAGAL)

Keywords

• Catering equipment supply
• Commercial kitchen supplies
• Foodservice equipment
• Restaurant equipment distribution
• Hospitality equipment supplier

Headquarters

HQ city

Tullow

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: Caterboss generates revenue through the sale of catering equipment and hospitality supplies, including commercial kitchen equipment, refrigeration, dishwashers, consumables, furniture, and beverage machines. The company offers 40,000+ products with next-day delivery in Ireland.
2. 60/40 Payment Plan: Commercial customers can opt for the Caterboss 60/40 Payment Plan where 60% is paid upfront and the remaining 40% is paid over 12 equal weekly installments via direct debit. This commercial trade arrangement enables higher-value purchases.
3. Subscribe and Save Program: Registered customers can subscribe to receive discounts up to 5% on consumable products they need regularly.
4. Affiliate Commission: Caterboss operates an affiliate program through AWIN where partners earn commissions on sales generated through their affiliate links.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Caterboss is an Irish B2B catering equipment supplier operating under Orenda Enterprise Ltd from Tullow, Co. Carlow. The company distributes more than 40,000 commercial catering equipment products across multiple categories to hospitality and foodservice operators in Ireland, supported by next-day delivery, direct sales agents, a 60/40 payment plan via GoCardless, and a Subscribe and Save discount program.

Product overview

Caterboss is a B2B catering equipment and supplies e-commerce platform operating in Ireland, offering over 40,000 products across 11 core product categories. The portfolio spans commercial cooking equipment (fryers, ovens, cookers), refrigeration (chilled/frozen display and storage), dishwashing, beverage machines, catering consumables, kitchenware/utensils, barware/tableware, cleaning & hygiene, furniture & hotel equipment, and stainless steel equipment. Caterboss positions itself as more than a supplier — acting as a trusted kitchen partner supported by expert sales agents, next-day delivery, and flexible finance options (60/40 payment plan). The company also provides a blog with educational catering and hospitality content. The product range includes branded items such as TEFcold medical fridges, Spaceman ice cream machines, and Chefsrange gas fryers alongside a broad catalogue of own-brand and third-party commercial catering equipment.

Differentiator

Problem solved

Functional benefit

Products and services

• Catering Equipment Range A catalog of more than 40,000 commercial catering equipment products across categories such as cooking, refrigeration, preparation, and front-of-house supplies, sold to Irish hospitality and foodservice businesses with next-day delivery across Ireland.
• Subscribe and Save Program

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Two partnerships are on record, tiered core.

• AWINcoreChannel Partner/ Reseller/ DistributorAWIN is the affiliate marketing platform through which Caterboss operates its affiliate program. The program allows bloggers, influencers, webmasters, and social media marketers to earn commissions by promoting Caterboss products. Affiliates gain access to competitive commissions, high conversion rates, and marketing assets including banners and creative links.
• GoCardlesscoreTechnology or IntegrationGoCardless is used as the payment processor for Caterboss's 60/40 Payment Plan. Customers pay 60% upfront via GoCardless at checkout or at time of manual order, and a direct debit mandate is created for the remaining 40% to be paid over 12 equal weekly installments.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Bunzl: Bunzl is a global distribution and outsourcing group with a large foodservice and hospitality-supplies division operating across multiple geographies. It serves overlapping customers with overlapping product categories, but as a diversified incumbent rather than a Caterboss-style specialist.

Direct peers

• Restaurant Depot: Restaurant Depot is a membership-based cash-and-carry foodservice supplier in the US combining physical warehouse locations with online ordering. Its cash-and-carry model and broad equipment-and-supplies mix make it a comparable B2B distribution format for Caterboss's professional catering customers.
• Nisbets: Nisbets is the UK's largest catering equipment supplier with an established Irish presence (nisbets.ie). It sells a comparable catalog of commercial cooking, refrigeration, warewashing, and bar equipment to hospitality customers via e-commerce and account-based sales, making it the closest scale competitor to Caterboss.
• Lockhart Catering Equipment: Lockhart is a multi-brand UK-based distributor of professional kitchen and catering equipment serving restaurants, hotels, and foodservice operators. Its product breadth across cooking, refrigeration, and tableware directly overlaps Caterboss's catalog and target segments.
• Edward Don & Company: Edward Don is one of the largest US distributors of foodservice equipment and supplies, supplying restaurants, hotels, and institutions. Its scale, multi-category catalog, and commercial customer base make it a structural analog to Caterboss in a larger market.
• KaTom Restaurant Supply: KaTom is a US-based online and direct-sales supplier of restaurant equipment and smallwares to foodservice operators. Its mix of catalog breadth, next-day shipping, and account-based service parallels Caterboss's hybrid GTM.
• Webstaurant Store: Webstaurant Store is a large US online-first B2B foodservice equipment and supplies retailer offering an extensive catalog of commercial kitchen equipment, disposables, and smallwares. Its e-commerce-first, broad-SKU model closely mirrors Caterboss's digital-led approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CaterbossIreland
• LinkedInlinkedin.com/company/caterboss

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Caterboss