YISS
Yanmar Holdings is a privately held Japanese industrial conglomerate (founded 1912) that manufactures diesel/gas engines, agricultural machinery, marine engines and boats, construction equipment, and energy systems, selling through a dealer network across 130+ countries.
- Company typePrivate
- Founded1912
- HeadquartersOsaka-shi, Japan
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What YISS does
Yanmar Holdings (referenced as YISS in firmographics, linked to the Yanmar corporate domain) is a privately held Japanese industrial conglomerate founded in 1912 and headquartered in Osaka. The company manufactures and sells agricultural machinery (tractors including autonomous robot tractors, combine harvesters, rice transplanters, implements), marine engines and FRP boats (commercial propulsion engines, dual-fuel and hydrogen fuel cell systems, recreational vessels), construction equipment (compact excavators, wheel loaders, carriers), industrial engines (10kW to 4,500kW diesel and gas engines), and energy systems (gas heat pumps, cogeneration, power generation). Its underlying technology rests on proprietary diesel engine expertise dating to the 1933 world-first small diesel engine, advanced two-stage turbocharging, SCR emissions systems, and a vertically integrated production stack spanning R&D through manufacturing. The company has produced over 100,000 cumulative large engines since 1991 and operates manufacturing facilities in Japan (Amagasaki since 1936, Tsukaguchi, Oita), India (Chennai - described as India's largest heavy engine manufacturer), Thailand, and Brazil.
The business model is hardware-sales-led, with revenue generated primarily through unit-priced sales of equipment via a global authorized dealer network spanning 130+ countries and regional subsidiaries (Yanmar America, Yanmar Europe BV, Yanmar South America, Yanmar India/YEMI, Yanmar S.P. Thailand, PT Yanmar Diesel Indonesia). Go-to-market combines channel partners (dealers, distributors) with sales-led product-specific websites (yanmartractor.com, yanmarce.com, yanmarengines.com) and direct OEM relationships for industrial engine integration. Recurring revenue streams come from after-sales parts/service and managed services such as SmartAssist (ICT farm management with 24/7 remote support) and Agrinote consulting. Customer segments span commercial agriculture, recreational and commercial marine, industrial OEMs, construction, and building energy systems, with marketing leveraging regional websites, sports sponsorships (America's Cup, Almere City FC, AFF), industry events, and the Yanmar Museum/EVO//Center experience facilities.
YISS firmographics
Firmographics- Name
- YISS
- Legal name
- YANMAR HOLDINGS CO., LTD.
- Website
- https://yanmar.com
- Company type
- Private
- Founded year
- 1912
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Yanmar Holdings is a privately held Japanese industrial conglomerate (founded 1912) that manufactures diesel/gas engines, agricultural machinery, marine engines and boats, construction equipment, and energy systems, selling through a dealer network across 130+ countries.
- Ownership category
- akta.pro rank
YISS industry classification
Industry- Product category
- IT Consulting and System Integration
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computer Facilities Management Services (541513)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Systems Integration & Implementation Services (BPAEAAAB)
- akta.pro secondary industries
- Network, Infrastructure & Data Center Integration (BPAEAAAK), ITSM Tooling Integration, Automation & Orchestration (BPAEAJAD)
Keywords
Where YISS is headquartered
LocationHeadquarters
- HQ city
- Osaka-shi
- HQ country
- Japan
- HQ region
- Asia
Offices12 records
Markets served
YISS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations
Revenue model
- Agricultural Machinery Sales: Sale of tractors, combine harvesters, rice transplanters, tillers, and agricultural implements for farming operations. Products range from compact tractors for small farms to large robotic tractors for commercial agriculture.
- Marine Engines and Boats: Sale of marine propulsion engines (high speed, medium speed), auxiliary engines, pleasure boats, and fishing boats. Global sales network covering 130+ countries with strong presence in recreational marine market.
- Industrial Engines: Sale of diesel and gas engines for industrial applications including construction equipment, power generation, and machinery. Engine range from 10kW to 4,500kW.
- Construction Equipment: Sale of compact excavators, wheel loaders, carriers, and compact track loaders for construction applications.
- Energy Systems: Sale of GHP (gas heat pump) air conditioning, cogeneration systems, emergency power generators, and pump drive systems for buildings and facilities.
- After-Sales Service and Parts: Genuine parts, maintenance services, and after-sales support for all product lines. Includes remote support center and service network.
- Agricultural Support Services: Smart farming solutions, Agrinote farm management service, and agricultural consulting for farm productivity improvement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time purchase | Agricultural equipment - retail pricing through dealers |
| Unit Pricing | Multi-year contract | Compact equipment with promotional financing |
| Unit Pricing | One time purchase | GHP energy systems - commercial/institutional |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels7 records
YISS product offering
Product offeringCore offering
YISS provides IT consulting, system design, system development, and IT infrastructure solutions for businesses. As a technology services subsidiary operating under Yanmar's corporate umbrella, YISS focuses on delivering systems integration and IT infrastructure capabilities to support enterprise technology needs.
Product overview
YANMAR is a comprehensive industrial equipment manufacturer offering an integrated portfolio of agricultural machinery (tractors, combine harvesters, rice transplanters, robot tractors under SMARTPILOT brand), marine engines and boats (commercial dual-fuel engines, recreational vessels), construction equipment (excavators, wheel loaders), industrial engines, and energy systems (GHP, cogeneration, power generation). The company provides smart agriculture solutions through its SMARTASSIST ICT platform enabling autonomous farming operations, and supports decarbonization through hydrogen fuel cell systems, biogas power generation, and electric propulsion for marine vessels. YANMAR operates as a complete solutions provider across the agricultural, marine, construction, and energy value chains with manufacturing facilities in Japan (Amagasaki and Tsukaguchi factories) and global operations across Asia, Americas, Europe, and Oceania.
Differentiator
Problem solved
Functional benefit
Brands
- SMARTASSIST: ICT-based agricultural machinery management and monitoring system for smart agriculture
- SMARTPILOT
- YANMAR GREEN CHALLENGE 2050
- 密苗 (Mitsunae)
- HANASAKA
- YANMAR MARCHE
- Y media
- SA-R (Smart Assist Remote)
Products and services
- IT Consulting Services
Quantifiable outcome
- 50% reduction in seedling box requirements with dense seedling (mitsunae) cultivation method
- +3 more outcomes
Companies that use YISS
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles1 record
YISS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature10 records
YISS partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Terra Drone Co., Ltd.minorPT Yanmar Diesel Indonesia signed a sales partnership agreement for agricultural drone technology with Terra Drone Co., Ltd., expanding Yanmar's precision agriculture offerings in Indonesia.
- Almere City FCcoreYanmar signed agreement to acquire Almere City FC Dutch football club, expanding sports sponsorship portfolio and community engagement in Europe.
- ASEAN Football Federation (AFF)minorYanmar Vietnam announced official cooperation with AFF (Southeast Asian Football Federation), expanding brand visibility through regional football sponsorship.
- Alain GilletcoreAlain Gillet appointed as new Managing Director of Yanmar Vineyard Solutions, strengthening European agricultural business leadership.
- Toyota Motor CorporationcoreJoint development of Toyota Hybrid Hull - next-generation boat hull structure combining Yanmar's FRP technology with Toyota's automotive expertise for superior ride comfort and lightweight rigidity.
- HIMOINSAminorHIMOINSA (Yanmar Group company) opened new production center for lighting towers and battery systems, expanding power generation product line.
- Visual CargominorVisual Cargo operates Yanmar careers/recruitment portal for Brazilian operations, supporting talent acquisition for Yanmar South America.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
YISS competitors and assessment
Company assessmentDirect peers
- Fujitsu: Japan-headquartered global IT services and systems integration giant. Provides consulting, system design, system development, and IT infrastructure solutions across enterprise and public sector — directly mirroring YISS's stated service portfolio.
- Accenture Japan: Global management consulting and IT services firm with major Japan operations. Delivers strategy consulting, system design, technology implementation, and infrastructure services — overlapping closely with YISS's stated offerings.
- Capgemini Japan: Global IT services and consulting firm with established Japan presence, offering systems integration, application development, and infrastructure management — directly comparable to YISS's service portfolio.
- NTT Data: Japan-based global IT services firm offering consulting, systems integration, and IT infrastructure services. Closely comparable to YISS in service mix and Japan-anchored delivery model.
- NEC Corporation: Major Japanese IT services and systems integrator providing consulting, system design, development, and infrastructure solutions to enterprise and government clients in Japan and globally.
- IBM Japan: IBM's Japan subsidiary delivering consulting, systems integration, custom development, and managed IT infrastructure services. Direct peer in service portfolio and Japanese enterprise market focus.
- TCS Japan: Tata Consultancy Services' Japan operations delivering IT consulting, custom development, and infrastructure services. Comparable to YISS as an IT services provider serving Japanese enterprise clients.
- Deloitte Japan: Big Four consulting firm with significant Japan-based technology consulting, systems integration, and IT infrastructure practices. Comparable to YISS in consulting-led, Japan-anchored IT services delivery.
Regional players
- Yokogawa Electric: Japanese industrial automation and systems integration firm with deep IT/OT integration capabilities. Comparable as a Japan-based industrial-adjacent IT services provider, similar to YISS within the Yanmar industrial ecosystem.
Broad incumbents
- Hitachi: Japanese conglomerate with substantial IT services, consulting, and infrastructure integration capabilities alongside its broader industrial portfolio. Comparable to YISS in IT services scope, with broader industrial overlap with parent Yanmar.
Market position
Strengths1 record
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
YISS social profiles
Digital presenceYISS compliance and trust
Trust signalCompliance7 records
YISS financial estimates
Financial estimateRevenue estimate
Valuation estimate
YISS leadership team
Management profileNumber of profiles
Profiles1 record
YISS subsidiaries and ownership
Company hierarchySubsidiaries11 records
YISS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YISS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YISS
What does YISS do?
YISS provides IT consulting, system design, system development, and IT infrastructure solutions for businesses. As a technology services subsidiary operating under Yanmar's corporate umbrella, YISS focuses on delivering systems integration and IT infrastructure capabilities to support enterprise technology needs.
Is YISS a public or private company?
YISS is a private company. It is classified as corporate owned and is currently operating.
When was YISS founded?
YISS was founded in 1912. It employs 5,001 to 10,000 people.
Where is YISS based?
YISS is headquartered in Osaka-shi, Japan, in the Asia region.
How does YISS make money?
Seven revenue lines are on record. Agricultural Machinery Sales are the primary driver. The others are marine Engines and Boats, industrial Engines, construction Equipment, energy Systems, after-Sales Service and Parts and agricultural Support Services.
Who are YISS's main competitors?
Direct peers on record are Fujitsu, Accenture Japan, Capgemini Japan, NTT Data, NEC Corporation, IBM Japan, TCS Japan and Deloitte Japan. Yokogawa Electric is listed as a regional player. Hitachi is listed as a broad incumbent.
Does YISS have an API?
No public API is recorded for YISS.
What industry is YISS in?
YISS's product category is IT Consulting and System Integration. Its primary akta.pro industry code is BPAEAAAB, Systems Integration & Implementation Services, with a secondary code of BPAEAAAK, Network, Infrastructure & Data Center Integration. Its NAICS code is 54151 and its SIC code is 7373.