Nautek
Nautek Marine is a southeast Melbourne-based marine service centre and marine electronics retailer operating under Infinity Concepts Pty Ltd, serving recreational and commercial boat owners across more than 30 suburbs with mobile and in-shop boat servicing, electronics installation, repair, transducer diagnostics, and boat sales.
- Company typePrivate
- Founded-
- HeadquartersKeysborough, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Nautek does
Nautek (operating as Nautek Marine) is a marine service and retail business headquartered in Braeside, Victoria, Australia, with a secondary service point at D'Albora Marinas in Port Melbourne and an additional factory address in Keysborough. The legal entity is Infinity Concepts Pty Ltd (ABN 75 606 690 993), and the business is currently under new ownership and management. Nautek positions itself as a full-service marine centre serving recreational boat owners, commercial fishermen, and powerboat enthusiasts across more than 30 suburbs in southeast Melbourne, with over 15 years of marine industry experience. The company combines a mobile mechanic operation with two physical service centres, allowing it to perform on-site and in-shop repairs, maintenance, and installations.
Nautek firmographics
Firmographics- Name
- Nautek
- Legal name
- Infinity Concepts Pty Ltd
- Website
- https://nautek.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nautek Marine is a southeast Melbourne-based marine service centre and marine electronics retailer operating under Infinity Concepts Pty Ltd, serving recreational and commercial boat owners across more than 30 suburbs with mobile and in-shop boat servicing, electronics installation, repair, transducer diagnostics, and boat sales.
- Ownership category
- akta.pro rank
Nautek industry classification
Industry- Product category
- Marine Services and Electronics Retail
- NAICS
- Boat Dealers (441222), Ship Building and Repairing (336611)
- SIC
- Ship & Boat Building & Repairing (3730)
- akta.pro primary industry
- Marine Electrical Installation, Commissioning & Field Services (IMAJAJAL)
- akta.pro secondary industries
- Marine Safety & Navigation Electronics Retail (PFDs, EPIRBs, GPS, VHF) (CRAMAIAH), Engine & Mechanical Overhaul (Main/Aux Engines, Pumps, Valves, Compressors) (TLAHAMAD)
Keywords
Where Nautek is headquartered
LocationHeadquarters
- HQ city
- Keysborough
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Nautek business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Marine Electronics Sales: Retail sales of marine electronics through e-commerce platform including fish finders, GPS units, radars, autopilots, transducers, anchor winches, batteries, and accessories from brands such as Garmin, Furuno, Raymarine, Simrad, Lowrance, Humminbird, and Airmar.
- Boat Servicing and Maintenance: Ongoing maintenance services including outboard motor service, inboard motor services, jet ski servicing, and regular boat maintenance programs such as the Smart Boat Keeper Plan.
- Installation Services: Professional installation of marine electronics and systems including anchor winches, Boatcatch systems, navigation systems, audio visual systems, and full boat rewiring.
- Repair Services: Boat repair services including fiberglass and gelcoat repairs, aluminium and stainless steel repairs, boat trimming and upholstery repairs, electrical assessments and repairs, trailer repairs, and insurance assessments.
- Boat Sales: Sales of new boats including Bay Sports boats and other brands.
- Smart Boat Keeper Plan: Flexible payment plan allowing customers to save for boat service costs over time with weekly or fortnightly settlements. Payment plan financing for maintenance services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Smart Boat Keeper Plan - flexible savings plan for boat servicing costs |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Nautek product offering
Product offeringCore offering
Nautek Marine operates a marine service center in southeast Melbourne that combines retail sales of marine electronics (fish finders, transducers, radars, autopilots, anchor winches, batteries, Boatcatch systems, and accessories from Garmin, Furuno, Raymarine, Simrad, Lowrance, Humminbird, and Airmar) with professional installation, scheduled maintenance, mechanical and electrical repair, fiberglass and gelcoat work, and specialized Airmar transducer diagnostic testing for recreational and commercial boat owners. The business also sells new boats (including Bay Sports brand vessels) and offers a recurring Smart Boat Keeper Plan subscription for ongoing maintenance.
Product overview
Nautek Marine is a marine service center and retail business based in Melbourne, Australia, operating under Infinity Concepts Pty Ltd. The company offers a unified service-plus-products model combining boat sales, comprehensive servicing (maintenance, repair, installation), and a retail shop. The product portfolio centers on marine electronics including fish finders, transducers, radars, and autopilots from major brands (Simrad, Garmin, Furuno, Humminbird, Lowrance, Raymarine, Airmar), complemented by anchor winches, batteries, and specialized systems like Boatcatch retrieval devices. Services span mechanical repairs, electrical work, fiberglass repairs, and transducer diagnostics. The shop sells products for supply-and-install by their technicians.
Differentiator
Problem solved
Functional benefit
Products and services
- Boat Sales
Quantifiable outcome
- Boatcatch system enables 20-second boat launch and retrieval by 1-2 people
Companies that use Nautek
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles3 records
Nautek technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Nautek partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Nautek competitors and assessment
Company assessmentBroad incumbents
- Garmin Marine: Global marine electronics manufacturer with a large authorized dealer network. Comparable as a brand-side counterpart whose products Nautek sells and services.
- Mercury Marine Australia: Major outboard and marine propulsion OEM with an authorized service center network. Comparable in marine engine servicing scope to Nautek's engine repair offerings.
- Raymarine (FLIR Systems): Global marine electronics OEM whose products Nautek retails and installs. As a brand-side incumbent, Raymarine competes indirectly via authorized dealer/service networks.
Direct peers
- Boatcraft Pacific: Australian marine service and repair business providing boat maintenance, fiberglass repairs, and marine systems servicing across recreational and small commercial vessels.
- Bias Boating: Brisbane-based marine service center providing boat repairs, servicing, and marine electronics installation across recreational vessels. Comparable service-plus-electronics business model to Nautek, though operating in a different Australian region.
- Evolution Marine Electronics: Australian marine electronics specialist focused on installation, supply, and servicing of fish finders, GPS, radar and transducer systems. Directly overlaps with Nautek's electronics-led differentiator.
- Total Marine Services: Australian boat servicing and repair provider offering mechanical, electrical, and electronics work for recreational vessels. Comparable breadth of marine service offerings.
- Multispar Marine Electronics: Australian marine electronics specialist offering sales, installation, and servicing of marine electronics and transducers. Directly comparable to Nautek's electronics installation and diagnostic offering.
- Highway Marine: Melbourne-area marine service and boat dealership offering boat sales, servicing, repairs, and marine electronics. Closest geographic and operational peer to Nautek.
Others
- Airmar Technology Corporation: Manufacturer of marine transducers whose Airmar SensorCheck diagnostic system Nautek operates. Not a direct competitor but a key technology partner and supplier enabling Nautek's diagnostic capability.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Nautek social profiles
Digital presenceNautek financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nautek leadership team
Management profileNumber of profiles
Nautek funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nautek M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nautek
What does Nautek do?
Nautek Marine operates a marine service center in southeast Melbourne that combines retail sales of marine electronics (fish finders, transducers, radars, autopilots, anchor winches, batteries, Boatcatch systems, and accessories from Garmin, Furuno, Raymarine, Simrad, Lowrance, Humminbird, and Airmar) with professional installation, scheduled maintenance, mechanical and electrical repair, fiberglass and gelcoat work, and specialized Airmar transducer diagnostic testing for recreational and commercial boat owners. The business also sells new boats (including Bay Sports brand vessels) and offers a recurring Smart Boat Keeper Plan subscription for ongoing maintenance.
Is Nautek a public or private company?
Nautek is a private company. It is classified as unknown and is currently operating.
When was Nautek founded?
Nautek was founded in -1. It employs 1 to 10 people.
Where is Nautek based?
Nautek is headquartered in Keysborough, Australia, in the Oceania region.
How does Nautek make money?
Six revenue lines are on record. Marine Electronics Sales are the primary driver. The others are boat Servicing and Maintenance, installation Services, repair Services, boat Sales and smart Boat Keeper Plan.
Who are Nautek's main competitors?
Broad incumbents on record are Garmin Marine, Mercury Marine Australia and Raymarine (FLIR Systems). Direct peers are Boatcraft Pacific, Bias Boating, Evolution Marine Electronics, Total Marine Services, Multispar Marine Electronics and Highway Marine. Airmar Technology Corporation is listed as an others.
Does Nautek have an API?
No public API is recorded for Nautek.
What industry is Nautek in?
Nautek's product category is Marine Services and Electronics Retail. Its primary akta.pro industry code is IMAJAJAL, Marine Electrical Installation, Commissioning & Field Services, with a secondary code of CRAMAIAH, Marine Safety & Navigation Electronics Retail (PFDs, EPIRBs, GPS, VHF). Its NAICS code is 441222 and its SIC code is 3730.