SPH Magazines
SPH Media is a private Singapore-based omnichannel media company operating 40+ news, magazine, radio, digital, and out-of-home brands across Singapore's four official languages, serving 3.1M weekly users, 20,000+ advertisers, and a diversified subscriber base through advertising, subscription, content marketing, and event revenue streams.
- Company typePrivate
- Founded1960
- HeadquartersSingapore, Singapore
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What SPH Magazines does
SPH Media (formerly SPH Magazines) is Singapore's largest omnichannel media network, operating a portfolio of more than 40 media brands spanning print, digital, social, radio, podcasts, and an out-of-home network of over 10,000 displays. Headquartered in Singapore and founded in 1960, the company employs between 251 and 500 people and reaches 3.1 million combined online and offline users weekly in Singapore, 110 million monthly pageviews across digital properties, and 12.7 million social media followers across all four of Singapore's official languages (English, Chinese, Malay, and Tamil). Its product portfolio includes flagship news titles (The Straits Times, Lianhe Zaobao, Tamil Murasu, Berita Harian, The Business Times), digital and youth platforms (ThinkChina, Stomp, HeyKaki, Headstart, Thrive), five radio stations (UFM100.3, Kiss92 FM, ONE FM 91.3, 96.3好FM, MONEY FM 89.3), lifestyle magazines (Her World, The Peak, Harper's BAZAAR Singapore, ICON), and a network of student publications aligned with the Singapore MOE curriculum.
The company generates revenue through four primary streams: (1) advertising across digital, print, radio, and OOH channels from over 20,000 advertiser brands; (2) recurring subscriptions for unlimited news and lifestyle content across multiple platforms; (3) content marketing services via its custom publishing arm Focus Publishing, which combines text and visuals across print and digital in all four official languages; and (4) event management, exemplified by the inaugural SG Chinese FunFest in April 2026. Its technology stack is built around multilingual content production and distribution, augmented by a strategic April 2026 partnership with Google that adds generative AI verification tooling and a News Incubator talent program.
SPH Magazines firmographics
Firmographics- Name
- SPH Magazines
- Legal name
- SPH Media
- Website
- https://sphmagazines.com.sg
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- SPH Media is a private Singapore-based omnichannel media company operating 40+ news, magazine, radio, digital, and out-of-home brands across Singapore's four official languages, serving 3.1M weekly users, 20,000+ advertisers, and a diversified subscriber base through advertising, subscription, content marketing, and event revenue streams.
- Ownership category
- akta.pro rank
SPH Magazines industry classification
Industry- Product category
- News and Magazine Publishing
- NAICS
- Periodical Publishers (513120), Newspaper Publishers (513110), Newspaper, Periodical, Book, and Directory Publishers (5131), Periodical Publishers (51312)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Newspapers: Publishing Or Publishing & Printing (2711), Radio Broadcasting Stations (4832)
- akta.pro primary industry
- News, Politics & Current Affairs Magazines (MPAJAEAO)
- akta.pro secondary industries
- Business, Finance & Industry Trade Magazines (MPAJAEAM), Digital Out-of-Home (DOOH) Advertising (MPAAAKAB), Digital Out-of-Home (DOOH) Screens & Networks (BPAFALAB)
Keywords
Where SPH Magazines is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
SPH Magazines business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Advertising: SPH Media generates revenue through advertising across its multiple platforms including digital, print, radio, out-of-home screens and billboards, serving 20K+ brands
- Subscriptions: Unlimited news and lifestyle content subscription plans across multiple platforms for consumers
- Content Marketing Services: End-to-end content marketing services combining text and visuals across print and digital platforms in all four official languages
- Event Management: Organizing events and festivals like the SG Chinese FunFest to engage audiences and create sponsorship opportunities
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
SPH Magazines product offering
Product offeringCore offering
SPH Magazines (operating as SPH Media) is a Singapore-based omnichannel media company that publishes news, lifestyle and entertainment content across print, digital, social, radio, podcasts and out-of-home advertising platforms. It operates 40+ media brands in Singapore's four official languages and monetizes primarily through advertising sales to brands, consumer subscriptions, custom content publishing and event management.
Product overview
SPH Media is Singapore's largest omnichannel media network offering a diverse portfolio of over 40 trusted news, lifestyle and entertainment brands across print, digital, social, radio, podcasts, out-of-home screens and billboards. The company's multi-platform architecture serves diverse demographics through five interconnected segments: (1) News Publications including flagship titles The Straits Times (English), Lianhe Zaobao (Chinese), Tamil Murasu, and Berita Harian serving Singapore's multilingual population; (2) Digital & Social Platforms such as ThinkChina, Stomp, HeyKaki, Headstart and Thrive extending reach to online audiences; (3) Radio Broadcasting with five stations spanning Chinese (UFM100.3, 96.3好FM), English (Kiss92 FM, ONE FM 91.3, MONEY FM 89.3) audiences; (4) Magazines & Lifestyle brands including Her World, F ZINE, NÜYOU, The Peak, Home & Decor, Harper's BAZAAR Singapore, ICON, and HardwareZone serving fashion, luxury, lifestyle and technology verticals; and (5) Student Publications (ZBSchools network) and Advertising Solutions (Out-of-Home Media). The combined network reaches 3.1 million weekly online/offline, 110 million monthly pageviews, and 12.7 million social followers across 4 languages.
Differentiator
Problem solved
Functional benefit
Products and services
- The Straits Times Flagship English-language daily newspaper serving as the most read news publication in Singapore, providing news and lifestyle coverage for general readers and advertisers.
- Lianhe Zaobao Flagship Chinese-language daily newspaper covering local and world news for the Chinese-speaking community in Singapore.
- Tamil Murasu Tamil-language newspaper serving as the voice for Singapore's local Tamil-speaking community, covering local and foreign news.
- Berita Harian Malay-language daily news publication targeting the Malay/Muslim community in Singapore with local news and community-related developments.
- Shin Min Daily News Chinese-language evening newspaper featuring human interest stories and lifestyle content for general readers.
- The Business Times Singapore's only financial daily newspaper covering capital flows, business news, startups, wealth, property, lifestyle and SME topics for business readers.
- tabla! Publication targeting the wider Indian community in Singapore with local news and stories on education, property, transport and cinema.
- ThinkChina English e-magazine focused on political, economic, socio-cultural and technological developments in and around China for international readers and analysts.
- Stomp Citizen journalism and breaking news website providing a platform for user-contributed news and real-time reporting.
- HeyKaki Chinese-language digital media brand producing video content aimed at young adults, featuring lifestyle, hotspots and challenges.
- Headstart Career and lifestyle platform providing financial guidance and career advice for young professionals.
- Thrive Digital platform providing financial, career and lifestyle guidance content for working professionals.
- UFM100.3 Chinese-language Mandarin radio station playing contemporary Mandarin pop music and lifestyle programming for general listeners and advertisers.
- Kiss92 FM English-language radio station playing contemporary music with entertainment and humor content.
- ONE FM 91.3 English-language radio station playing classic and contemporary hits for a broad adult audience.
- 96.3 Hao FM (96.3好FM) Chinese-language radio station playing classic hits and delivering lifestyle, healthcare and financial planning content.
- MONEY FM 89.3 English-language business and personal finance radio station delivering news, market updates and expert insights for finance professionals and investors.
- Her World Women's lifestyle magazine brand targeting stylish, career-driven women with content on careers, fashion, beauty and lifestyle.
- F ZINE Youth culture and fashion magazine covering fashion, beauty, pop culture and lifestyle for young adults.
- NÜYOU Bilingual women's lifestyle magazine targeting millennial career women interested in fashion, beauty and Asian celebrity culture.
- The Peak Business and luxury living magazine targeting affluent readers with thought leadership, interviews and coverage of horology, fashion, dining, arts and culture.
- Home & Decor Home living and renovation magazine providing practical resources and design inspiration for homeowners.
- The Singapore Women's Weekly Women's lifestyle magazine covering family, food, health, style and home content for modern family women.
- HardwareZone Consumer technology magazine and digital platform covering tech news, product reviews and detailed roadtests for tech enthusiasts.
- Harper's BAZAAR Singapore Luxury women's magazine covering fashion, beauty, design, travel and culture for affluent readers.
- ICON Bilingual luxury Chinese magazine targeting high-net-worth women with coverage of watches, high jewellery and exclusive events.
- Tech in Asia Media platform producing content on tech trends, startups and businesses in Asia, and organizing tech conferences and operating a startup and technology jobs marketplace.
- Out-of-Home Media Out-of-home advertising network providing brand exposure through more than 10,000 outdoor displays across Singapore for advertisers.
- Focus Publishing Custom content publishing service delivering text and visual content solutions across print and digital platforms in Singapore's four official languages for brand advertisers.
- Straits Times Press Book publishing arm producing titles on business, finance, international relations, current affairs, health, biographies and children's books.
- ZShop Online retail store featuring Focus Publishing books and Chinese-language content for readers interested in trending topics, cultural appreciation and linguistic creativity.
- ZBSchools Chinese-language digital learning platform providing age-appropriate news and educational resources for primary and secondary school students.
Quantifiable outcome
- 3.1M combined online and offline weekly reach in Singapore
- +2 more outcomes
Companies that use SPH Magazines
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
SPH Magazines technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
SPH Magazines partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GooglecoreStrategic partnership announced April 17, 2026 covering four key areas: AI capability building (including generative AI verification tools and training), content and distribution (strengthening integration with Google's distribution channels), talent and ecosystem development (News Incubator Program for emerging journalism talent from local schools and universities), and audience engagement. Google gains access to SPH Media's multilingual news content in Singapore's four official languages to enhance its language models' understanding of local context.
Scale indicators6 records
Recent moves4 records
Expansion highlights5 records
SPH Magazines competitors and assessment
Company assessmentRegional players
- ABS-CBN: Philippines' largest integrated media conglomerate with broadcasting, cable, digital, and studio operations. Comparable in scale and in the omnichannel model spanning multiple media types in a single national market.
- Astro Malaysia Holdings: Malaysia's dominant pay-TV and content distributor with radio and digital extensions. Comparable multi-platform broadcasting-plus-content monetisation model serving a similar Southeast Asian market.
- GMA Network: Philippines' leading free-to-air broadcaster with national news and lifestyle programming. Comparable diversified media-portfolio approach combining broadcast, digital, and OOH monetisation.
- Jagran Prakashan: India's largest print media group (Dainik Jagran) with digital and radio expansion. Comparable in being a multi-language national publisher undergoing digital monetisation of legacy audiences.
- Star Media Group: Malaysia's largest English-language newspaper publisher (The Star) with digital, radio, and event extensions. Closest regional analogue in terms of legacy-print-plus-digital-monetisation model in a multi-lingual Southeast Asian market.
- Media Chinese International: Listed Chinese-language media group publishing Ming Pao and others across Hong Kong, Malaysia, and North America. Comparable for SPH's Chinese-language portfolio (Lianhe Zaobao, Shin Min, ICON).
Broad incumbents
- News Corp: Global diversified media group spanning newspapers (Wall Street Journal, The Australian), book publishing, digital real estate, and subscription video. Comparable portfolio breadth though at vastly larger scale and global footprint.
- Axel Springer: Major German digital and print media group (Bild, Politico, Business Insider). Comparable strategy of monetising legacy news brands via digital transformation and audience-led advertising.
Direct peers
- Reach plc: UK's largest regional and national news publisher (Daily Mirror, Daily Express, Manchester Evening News). Closest Western analogue as a multi-brand, multi-format print-led publisher undergoing digital and platform diversification.
- Mediacorp: Singapore's largest broadcaster and a fellow state-linked omnichannel media group operating free-to-air TV, radio, digital, and print (TODAY). Directly comparable as the other half of Singapore's near-duopoly media landscape.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
SPH Magazines social profiles
Digital presenceSPH Magazines financial estimates
Financial estimateRevenue estimate
Valuation estimate
SPH Magazines leadership team
Management profileNumber of profiles
SPH Magazines subsidiaries and ownership
Company hierarchySubsidiaries44 records
SPH Magazines funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SPH Magazines M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SPH Magazines
What does SPH Magazines do?
SPH Magazines (operating as SPH Media) is a Singapore-based omnichannel media company that publishes news, lifestyle and entertainment content across print, digital, social, radio, podcasts and out-of-home advertising platforms. It operates 40+ media brands in Singapore's four official languages and monetizes primarily through advertising sales to brands, consumer subscriptions, custom content publishing and event management.
Is SPH Magazines a public or private company?
SPH Magazines is a private company. It is classified as unknown and is currently operating.
When was SPH Magazines founded?
SPH Magazines was founded in 1960. It employs 251 to 500 people.
Where is SPH Magazines based?
SPH Magazines is headquartered in Singapore, Singapore, in the Asia region.
How does SPH Magazines make money?
Four revenue lines are on record. Advertising is the primary driver. The others are subscriptions, content Marketing Services and event Management.
Who are SPH Magazines's main competitors?
Regional players on record are ABS-CBN, Astro Malaysia Holdings, GMA Network, Jagran Prakashan, Star Media Group and Media Chinese International. Broad incumbents are News Corp and Axel Springer. Direct peers are Reach plc and Mediacorp.
Does SPH Magazines have an API?
No public API is recorded for SPH Magazines.
What industry is SPH Magazines in?
SPH Magazines's product category is News and Magazine Publishing. Its primary akta.pro industry code is MPAJAEAO, News, Politics & Current Affairs Magazines, with a secondary code of MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 513120 and its SIC code is 2721.