Wealth Advisory Solutions

What Wealth Advisory Solutions does

Wealth Advisory Solutions, LLC is an independently owned Registered Investment Advisor (RIA) registered with the SEC under the Investment Advisers Act of 1940. The firm is headquartered at 1630 West Oak Street, Suite 201, Zionsville, Indiana (Indianapolis metro) and operates with 1-10 employees under the dba Wealth Advisory Solutions, with a public-facing site at wasadvisors.com and an alternate domain at envisionria.com. Its purpose is to provide infrastructure and operational support to financial advisors who are transitioning to — or scaling within — the independent RIA model. Securities processing and custody for advisor clients are provided through a partnership with Charles Schwab & Co., Inc. (Member FINRA/SIPC), with WAS and Schwab operating as unaffiliated entities.

The company delivers an integrated four-service platform rather than a modular software product: (1) RIA Transition Services for wirehouse, independent broker-dealer, and existing-RIA advisors moving to a standalone RIA, including firm setup, office space, branding, and operational foundation; (2) Operational Support Services covering billing and revenue management, vendor coordination, compliance oversight, and ongoing back-office functions; (3) Strategic Growth Guidance for scaling independent practices; and (4) Succession Planning Services for legacy advisors planning continuity and next-generation transition. Underlying technology is described at a high level as a "modern tools and technology platform" supporting RIA operations; no proprietary AI/ML, data, or analytics capabilities are disclosed. Marketing and content production are operated through the FMG Suite platform, which powers the resource center (articles, videos, calculators across retirement, investment, estate, insurance, tax, and lifestyle topics).

The business model is a subscription/recurring RIA advisory services model: WAS charges advisor clients for ongoing infrastructure, transition, and operational support. Pricing is quote-based via direct consultation and is not publicly disclosed. Go-to-market is sales-led and consultative, targeting three horizontal advisor segments — wirehouse advisors, independent advisors, and legacy advisors — through the website, an educational resource center, and direct-contact consultation. No external funding rounds, acquisitions, subsidiaries, or parent company relationships are disclosed; the firm is independently owned.

Name

Wealth Advisory Solutions

Legal name

Wealth Advisory Solutions, LLC

Website

https://envisionria.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Wealth Advisory Solutions is an independently owned, SEC-registered RIA that provides transition, operational, strategic-growth, and succession-planning infrastructure to financial advisors moving into or scaling within the independent RIA model, with custody handled via Charles Schwab.

Ownership category

akta.pro rank

Product category

Investment Advisory Services

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Comprehensive/Full-Service RIAs & Independent Wealth Managers (FSAAACAA)

akta.pro secondary industry

Financial Planning–Led RIAs (FSAAACAB)

Keywords

• Investment advisory services
• RIA transition support
• Wealth management platform
• Financial advisor services
• Practice management support

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. RIA Advisory Services: Wealth Advisory Solutions generates revenue as a Registered Investment Advisor by providing infrastructure, operational support, strategic guidance, and ongoing partnership to financial advisors transitioning to or operating within the RIA model. The company helps advisors establish their firms, manage billing and revenue, coordinate vendors, maintain compliance oversight, and optimize operations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Wealth Advisory Solutions is an independently owned Registered Investment Advisor (RIA) that provides infrastructure, operational support, strategic guidance, and ongoing partnership to financial advisors seeking to transition to or operate within the RIA model. The firm helps advisors establish their practices, manage billing and revenue, coordinate vendors, maintain compliance oversight, and optimize operations across transition, growth, and succession stages.

Product overview

Wealth Advisory Solutions is an independently owned Registered Investment Advisor (RIA) that provides a comprehensive platform for financial advisors seeking independence. The company offers a unified service model combining RIA Transition Services (for wirehouse, independent broker-dealer, and existing RIA advisors moving to standalone RIA), Operational Support Services (billing, revenue management, vendor coordination, compliance oversight), Strategic Growth Guidance, and Succession Planning Services. Rather than a modular software platform, Wealth Advisory Solutions delivers an integrated advisory support ecosystem where these services work together to help advisors operate independently while maintaining institutional-quality infrastructure.

Differentiator

Problem solved

Functional benefit

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Charles Schwab & Co., Inc.coreTechnology or IntegrationSecurities services provider for Wealth Advisory Solutions. Charles Schwab & Co., Inc. is a Member of FINRA and SIPC, providing custodial and execution services for the RIA's advisor clients. WAS and Schwab operate as unaffiliated entities.

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• LPL Financial: LPL Financial is the largest independent broker-dealer in the U.S., providing transition support, compliance, technology, and operational infrastructure to thousands of financial advisors moving to independence. Directly comparable to Wealth Advisory Solutions' RIA transition and operational support model, but at vastly greater scale and with a broader product shelf.
• Fidelity Institutional: Fidelity Institutional provides custody, clearing, technology, and practice management services to independent RIAs and breakaway advisors transitioning from wirehouses. Comparable to Wealth Advisory Solutions' role in supporting advisor transitions and ongoing RIA operations, at much greater scale.

Direct peers

• Creative Planning: Creative Planning is a large independent RIA offering comprehensive wealth management services with significant growth through advisor acquisition and transition support. Comparable to Wealth Advisory Solutions in serving independent advisors under the RIA structure with full operational and strategic support.
• Kestra Financial: Kestra Financial is an independent wealth management platform offering transition support, compliance, and operational infrastructure to financial advisors establishing independent practices. Directly comparable to Wealth Advisory Solutions' RIA transition and operational support offering.
• Advisor Group: Advisor Group is an independent wealth management solutions provider offering transition, compliance, technology, and operational support to thousands of financial advisors across multiple affiliation models. Comparable to Wealth Advisory Solutions' end-to-end support for advisors moving to or operating within the RIA model.
• Focus Financial Partners: Focus Financial Partners is an RIA partnership platform that acquires and supports independent advisor firms with operational, compliance, and growth infrastructure. Highly comparable to Wealth Advisory Solutions' model of providing infrastructure and partnership to advisors operating under the RIA structure.
• Cambridge Investment Research: Cambridge Investment Research is an independent broker-dealer/RIA support platform providing transition services, compliance, technology, and back-office infrastructure to thousands of independent advisors. Comparable in serving advisors seeking independence with full operational support.
• Cetera Financial Group: Cetera Financial Group is an independent advisor support platform offering transition, compliance, technology, and operational services to financial advisors across multiple affiliation models. Comparable to Wealth Advisory Solutions' core value proposition of supporting advisor independence and operations.
• Mariner Wealth Advisors: Mariner Wealth Advisors is an RIA roll-up firm that acquires and partners with independent advisors, providing operational, compliance, and growth infrastructure. Comparable to Wealth Advisory Solutions in serving advisors seeking independence through an RIA platform partnership.

Others

• Schwab Advisor Services: Schwab Advisor Services is the institutional division of Charles Schwab providing custody, technology, and practice management resources to thousands of independent RIAs. Comparable as a key platform supporting advisor independence — and notably Wealth Advisory Solutions' stated custody partner.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wealth Advisory Solutions