Grupo Red
- Company typePrivate
- Founded2000
- HeadquartersMexicali, Mexico
- Headcount51–100
- GTM typeB2B
- OfferingServices
Grupo Red firmographics
Firmographics- Name
- Grupo Red
- Legal name
- GRUPO RED INTERNET DEVELOPMENT, S.A. DE C.V.
- Website
- https://grupored.com.mx
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Grupo Red industry classification
Industry- Product category
- Custom Software Development Services
- NAICS
- Custom Computer Programming Services (541511)
- akta.pro primary industry
- Change Management & Transformation Leadership (EDABAAAD)
- akta.pro secondary industry
- Workplace Migration & Refresh Programs (Win11/M365 migrations, device refresh/IMAC) (BPAEAIAL)
Keywords
Where Grupo Red is headquartered
LocationHeadquarters
- HQ city
- Mexicali
- HQ country
- Mexico
- HQ region
- Latin America
Offices3 records
Markets served
Grupo Red business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Software Development: Bespoke software development services billed under backlog orders model — single contract with defined scope, monthly hour reporting and validation for payment. Revenue recognized over time as work is performed.
- SaaS Subscriptions (Kiosko RRHH): Monthly or annual subscription SaaS model for Kiosko RRHH HR platform. Includes cloud hosting, support, maintenance, customization, and integration with existing platforms.
- Staff Augmentation / Nearshore Teams: Placement of specialized software engineers and IT specialists into client teams. Revenue derived from service fees for recruitment, placement, and ongoing management of augmented staff.
- CICEII Innovation / Prototyping Services: Innovation center offering prototyping and R&D services to industry clients, helping materialize and test hypotheses through iterative development.
- Legacy Software Transformation (Recode Factory): Refactoring and modernization of legacy software systems, typically billed as project-based engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Kiosko RRHH SaaS subscription with optional physical kiosk hardware |
| Subscription | Annual | Annual Kiosko RRHH subscription |
| Other | Monthly | Custom Software Development — Backlog Orders Model |
| Other | Pay-as-you-go | Staff Augmentation — dedicated engineers placed with client teams |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Grupo Red product offering
Product offeringCore offering
Grupo Red is a Mexican digital transformation company that develops custom software, provides nearshore engineering staff augmentation, and modernizes legacy systems for enterprise and mid-market clients across Mexico, the US, and Canada. The company also sells three proprietary SaaS products — Kiosko RRHH (HR self-service with physical kiosks), 3Waymatch (supplier compliance validation), and TaxiOn (mobility ecosystem) — and operates the CICEII innovation center for industrial IoT prototyping.
Product overview
Grupo Red is a technology services company offering a portfolio of three SaaS software products (3Waymatch, Kiosko RRHH, and TaxiOn) alongside professional services including custom software engineering, nearshoring staff augmentation, legacy software modernization (Recode Factory), and innovation consulting (CICEII Centro de Innovación). The software products address specific vertical needs: 3Waymatch handles supplier compliance validation, Kiosko RRHH manages HR self-service and payroll operations, and TaxiOn provides a mobility platform. These products are complemented by professional services that help clients with digital transformation, custom development, and technology talent acquisition.
Differentiator
Problem solved
Functional benefit
Brands
- 3Waymatch: Portal that automates normative validation of suppliers (REPSE, IMSS, Infonavit), invoices, orders, and third-party access.
- Kiosko RRHH
- TaxiOn
- CICEII Centro de Innovación
- Recode Factory
- Nearshore Teams Engineering
Products and services
- 3Waymatch SaaS portal that automates normative validation of suppliers (REPSE, IMSS, Infonavit), invoices, purchase orders, and third-party access for enterprise procurement and compliance teams.
- Kiosko RRHH SaaS HR management platform with physical kiosk hardware that enables employees to consult payroll, submit requests, and complete procedures, with integrations for HRIS, SAP, and Oracle and compliance with SAT, IMSS, STPS, and NOM-035.
- TaxiOn Mobility ecosystem comprising passenger and driver applications with fair pricing and an operational management platform for transportation providers.
- Ingeniería de Software (Custom Software Development) Custom software development service using agile methodologies and certified expert teams, delivering web, mobile, backend, frontend, and database solutions under a backlog-orders model with monthly hour reporting and validation.
- Nearshore Teams Engineering (Staff Augmentation) Staff augmentation service placing specialized software engineers and IT specialists into client teams in the same time zone across Mexico, the US, and Canada, with Grupo Red handling recruitment, selection, and administrative management.
- Recode Factory (Software Legacy Transformation) Legacy software modernization service that refactors existing systems to improve efficiency, scalability, performance, and alignment with current business objectives while maintaining continuous operations.
- CICEII Centro de Innovación Innovation center providing prototyping and R&D services for industrial clients, integrating engineering, manufacturing, and custom software solutions to help materialize and test hypotheses through iterative development.
Quantifiable outcome
- Reduced shipping times by 15% for Isoclima's ERP implementation
- +4 more outcomes
Companies that use Grupo Red
Customer profileNamed customers23 records
Segments4 records
Ideal customer profiles3 records
Grupo Red technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability2 records
Feature6 records
Grupo Red partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Amazon Web Services (AWS)coreAWS cloud infrastructure partnership enabling cloud-hosted solutions and platform deployment for Grupo Red's SaaS products and custom software solutions.
- Microsoft AzurecoreAzure cloud platform partnership for hosting and deploying enterprise software solutions.
- MicrosoftcoreMicrosoft technology partnership covering development tools, enterprise software, and cloud services integration.
- FusioniccoreFusionic is featured as a consortium partner within the CICEII Innovation Center, collaborating on IoT prototyping and industrial innovation projects. Also appears as a strategic co-development partner for technology solutions.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Grupo Red competitors and assessment
Company assessmentDirect peers
- Softtek: Mexico-founded IT services and software development firm serving enterprises in the Americas. Direct comparable as a Mexican-headquartered provider of custom software, staff augmentation, and nearshoring services with similar cross-border focus.
- Globant: Latin American–origin IT services and digital transformation firm with a global nearshore delivery network. Direct comparable on nearshore custom software, digital transformation, and SaaS product development from the same region as Grupo Red.
- BairesDev: Latin American nearshore software development and staff augmentation provider headquartered in Argentina. Direct comparable on nearshore engineering teams, custom software delivery, and time-zone-aligned staff augmentation for US clients.
Broad incumbents
- Infosys: Global IT services firm offering custom development, modernization, and digital transformation. Comparable to Grupo Red on enterprise software services and digital transformation engagements, though serving a much broader geographic and vertical footprint.
- HCL Technologies: Global IT services firm with engineering and digital transformation services. Comparable to Grupo Red on custom software development and modernization offerings, though operating at substantially larger scale.
- Wipro: Global IT services and consulting firm with digital transformation, application development, and modernization offerings. Comparable to Grupo Red's portfolio but at global scale and with deeper enterprise relationships.
- Accenture: Global professional services and technology firm with deep digital transformation and custom software practices. Comparable as a competitor for enterprise digital transformation mandates that Grupo Red also pursues.
- Tata Consultancy Services: Global IT services and consulting major with extensive nearshore and offshore delivery. Overlaps with Grupo Red on enterprise custom software, application modernization, and managed services, but at vastly larger scale and broader portfolio.
- Cognizant: Global IT services provider with deep enterprise custom software and digital transformation practices. Comparable on enterprise-focused software services and legacy modernization, but with much larger delivery scale.
Emerging players
- Encora: Latin American nearshore digital engineering firm specializing in custom software, cloud, and emerging-tech development. Comparable emerging nearshore peer to Grupo Red for mid-market and enterprise digital transformation work.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Grupo Red social profiles
Digital presenceGrupo Red compliance and trust
Trust signalCompliance9 records
Grupo Red financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grupo Red leadership team
Management profileNumber of profiles
Grupo Red funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grupo Red M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grupo Red
What does Grupo Red do?
Grupo Red is a Mexican digital transformation company that develops custom software, provides nearshore engineering staff augmentation, and modernizes legacy systems for enterprise and mid-market clients across Mexico, the US, and Canada. The company also sells three proprietary SaaS products — Kiosko RRHH (HR self-service with physical kiosks), 3Waymatch (supplier compliance validation), and TaxiOn (mobility ecosystem) — and operates the CICEII innovation center for industrial IoT prototyping.
Is Grupo Red a public or private company?
Grupo Red is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Grupo Red founded?
Grupo Red was founded in 2000. It employs 51 to 100 people.
Where is Grupo Red based?
Grupo Red is headquartered in Mexicali, Mexico, in the Latin America region.
How does Grupo Red make money?
Five revenue lines are on record. Custom Software Development is the primary driver. The others are saaS Subscriptions (Kiosko RRHH), staff Augmentation / Nearshore Teams, CICEII Innovation / Prototyping Services and legacy Software Transformation (Recode Factory).
Who are Grupo Red's main competitors?
Direct peers on record are Softtek, Globant and BairesDev. Broad incumbents are Infosys, HCL Technologies, Wipro, Accenture, Tata Consultancy Services and Cognizant. Encora is listed as an emerging player.
Does Grupo Red have an API?
Yes. Grupo Red may integrate its platforms with third-party systems, APIs or services (such as SAT, PACs, payment gateways, messaging services, among others). The scope and specifics of any public or partner-facing API are not detailed in the available source material.
What industry is Grupo Red in?
Grupo Red's product category is Custom Software Development Services. Its primary akta.pro industry code is EDABAAAD, Change Management & Transformation Leadership, with a secondary code of BPAEAIAL, Workplace Migration & Refresh Programs (Win11/M365 migrations, device refresh/IMAC). Its NAICS code is 541511.