Franz Bracht Kran-Vermietung

What Franz Bracht Kran-Vermietung does

Franz Bracht Kran-Vermietung GmbH is a German family-owned crane rental and heavy transport services company founded in 1964 in Erwitte, North Rhine-Westphalia. It operates as the parent of the Franz Bracht Group (Unternehmensgruppe), which includes wholly-owned subsidiaries Hofmann Kran-Vermietung and Wilden Kran-Vermietung. The group operates 16 locations across North Rhine-Westphalia with a workforce of approximately 800 specialists and a fleet of 1,400 vehicle units, offering telescopic mobile cranes, telescopic crawler cranes, truck-mounted lattice boom cranes, lattice boom crawler cranes (up to 1,800 tonnes), city cranes, mobile folding cranes, and specialized cranes from OEMs including Liebherr, Terex/Demag, Grove, Gottwald, Sennebogen, Tadano, and Spierings.

The company serves enterprise clients in construction, large-scale industry and petrochemistry, wind energy, and steelwork, delivering coordinated crane rental, heavy transport (including SPMT operations), industrial assembly, and work platform rental services. Revenue is generated through project-based, quote-driven contracts (hourly, daily, and multi-year) with bespoke engineering proposals and on-site coordination; pricing is not publicly disclosed. The company is currently led by Dirk Bracht following the death of founder Franz Bracht in 2004, and holds ISO 9001:2015 and SCCP (Safety Certificate for Contractors) certifications along with Erasmus+ Ausbildungspartner recognition for vocational training.

The business model relies on direct enterprise field sales and the in-house FB Safety Campus for operator training. Differentiation rests on capital intensity (one of Germany's largest crane fleets), operational expertise (multi-crane deployments of 60+ units), regional density across NRW's industrial corridor, and proprietary OEM crane features (VarioBase, VarioBallast, Boom Booster) that enable work in confined or high-capacity settings. The company is described as one of the market leaders in Germany for crane rental and heavy transport, with historical international expansion into Saudi Arabia (Jeddah, 1978) and Kuwait (1983) and current national/international project coordination from its German base.

Name

Franz Bracht Kran-Vermietung

Legal name

Franz Bracht Kran-Vermietung GmbH

Website

https://bracht-autokrane.de

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

51–100 employees

Short description

Franz Bracht Kran-Vermietung is a family-owned German crane rental and heavy transport company operating 16 locations across North Rhine-Westphalia with 800 staff, 1,400 vehicle units, and lifting capacity up to 1,800 tonnes, serving construction, petrochemical, wind energy, and large-scale industrial clients.

Ownership category

akta.pro rank

Product category

Crane Rental and Heavy Lift Services

NAICS

Material Handling Equipment Manufacturing (33392), Construction Machinery Manufacturing (33312), Specialized Freight (except Used Goods) Trucking, Long-Distance (484230)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Cranes & Heavy Lifting Equipment Rental/Leasing (TLABAFAD)

akta.pro secondary industries

Cranes, Hoists & Overhead Material Handling (Industrial) (IMAHABAE), Truck-Mounted & Loader Cranes (IMAHAJAF), Mobile & Crawler Cranes (IMAHAJAA)

Keywords

• Crane rental services
• Heavy lift operations
• Heavy load transport
• Industrial assembly services
• Aerial work platform rental

Headquarters

HQ city

Erwitte

HQ country

Germany

HQ region

Europe

Offices18 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Crane Rental: Rental of crane fleet including telescopic mobile cranes, lattice boom crawler cranes, city cranes, and special cranes for construction, industrial, and infrastructure projects. Revenue generated from hourly, daily, and project-based rental agreements with operators and bare rental options.
2. Heavy Transport Services: Specialized heavy transport services using Self-Propelled Modular Transporters (SPMT), low loaders, and heavy haulage equipment for wind turbine components, industrial machinery, and infrastructure elements.
3. Industrial Assembly Services: Industrial assembly services including machinery installation, bridge crane dismantling, equipment replacement, and structural modifications performed by specialist teams.
4. Work Platform Rental: Aerial work platforms and telescopic handlers rented through the Hofmann subsidiary brand, covering scissor lifts, boom lifts, and specialized industrial equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Franz Bracht Kran-Vermietung rents cranes and provides heavy transport and industrial assembly services to construction, large-scale industry, petrochemistry, and wind energy customers. Its fleet spans seven crane categories from 7-tonne city cranes to 1,800-tonne lattice boom crawler cranes, complemented by SPMT-based heavy transport, machinery installation/dismantling, and work platform rentals via the Hofmann subsidiary. Services are delivered directly by approximately 800 employees across 16 locations in North Rhine-Westphalia, with national and international project coordination.

Product overview

Franz Bracht Kran-Vermietung operates as a comprehensive crane rental and heavy lift services company with a platform-plus-subsidiary architecture. The core offering centers on crane rental services encompassing seven distinct crane types: Telescopic Mobile Cranes (Liebherr LTM series, Grove GMK series, 25t-450t), Telescopic Crawler Cranes (Sennebogen, Tadano, Liebherr LTR, 120t-220t), Truck-Mounted Lattice Boom Cranes (Gottwald, Terex, 500t), Lattice Boom Crawler Cranes (Terex CC, Sennebogen, Liebherr LR, 150t-1800t), City Cranes (7t-60t), Mobile Construction Cranes (Liebherr MK, Spierings), and Special Cranes. The company extends its portfolio through work platform rentals via subsidiary Hofmann (250+ units), and operates an additional crane hire brand Wilden. Supporting services include Industrial Assembly, Heavy Load Transport with SPMT technology, and FB Safety Campus training programs. The group manages 16 locations across North Rhine-Westphalia with 800 employees and 1,400 vehicle units.

Differentiator

Problem solved

Functional benefit

Brands

• Hofmann: Crane and work platform rental brand under Franz Bracht Group, represented by Hofmann Kran-Vermietung GmbH & Co. KG based in Paderborn
• Wilden

Products and services

• Crane Rental Services Rental of seven categories of cranes — telescopic mobile, telescopic crawler, truck-mounted lattice boom, lattice boom crawler, city, mobile folding/construction, and special cranes — with lifting capacities ranging from 7 tonnes to 1,800 tonnes, offered to construction, industrial, petrochemical, and wind energy customers.
• Heavy Load Transport Services Specialized heavy cargo transportation using Self-Propelled Modular Transporters (SPMTs), low loaders, and heavy haulage equipment, including route planning, special authorization handling, and full logistics coordination for wind turbine components, industrial machinery, and infrastructure elements.
• Industrial Assembly Services Professional industrial assembly including machinery installation, disassembly, and relocation with coordinated crane and transport services, performed by specialist teams for plants in petrochemical, manufacturing, energy, and other industrial sectors.
• Work Platform Rental (via Hofmann subsidiary) Rental of aerial work platforms and telescopic handlers — including scissor lifts, mast lifts, articulated and telescopic boom lifts, track boom lifts, truck-mounted boom lifts, and telescopic handlers — delivered through the Hofmann Kran-Vermietung subsidiary with a fleet of approximately 250 units.

Quantifiable outcome

• Successfully coordinated simultaneous deployment of over 60 truck-mounted cranes for large-scale projects
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• Trinac GmbHminorStrategic or Co-development PartnerCollaborated with Trinac GmbH on the A45 bridge replacement project to develop an innovative tower crane assembly concept that minimized environmental impact by assembling both Wolff WK7032 tower cranes from a single stand position.
• Partner LiftminorOthersPartner Lift is cited as a cooperation partner for the Hofmann work platform division, suggesting membership in a rental equipment network or cooperative.
• BöckerminorChannel Partner/ Reseller/ DistributorBöcker AHK 30 KS crane is offered as part of Hofmann's rental programme for work platforms, indicating a supplier/distributor relationship for this equipment type.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mammoet: Global heavy lifting and transport specialist headquartered in the Netherlands. Competes with Franz Bracht on the largest mega-lift projects in wind energy, petrochemical, and infrastructure; broader international scope and significantly larger fleet.
• Sarens: Belgian-headquartered global market leader in crane rental and heavy lifting. Competes with Franz Bracht on large-scale German and European projects; offers the world's largest crawler crane fleet and global project execution capability.

Emerging players

• Colonnata Kranarbeiten GmbH: Smaller German crane rental operator with regional presence and similar mobile/crawler crane offering. Comparable on equipment category and customer segments, though smaller in fleet scale than Franz Bracht.

Others

• Liebherr-Werk Ehingen GmbH: OEM manufacturer of the mobile and crawler cranes (LTM, LTR, LR series) that dominate the Franz Bracht fleet. Important supplier relationship and indirect indicator of competitive equipment specs in the industry.

Direct peers

• BKL Baukran Logistik GmbH: Major German crane rental specialist with a large fleet including tower cranes, mobile cranes, and crawler cranes. Operates from multiple German locations with similar industrial, construction, and infrastructure customer base as Franz Bracht.
• SCHOLPP GmbH: German crane rental and heavy transport company providing mobile cranes, heavy transport, and assembly services. Closely comparable to Franz Bracht in integrated service model and German industrial customer focus.
• Wiesbauer GmbH & Co. KG: German crane and heavy transport provider with nationwide operations and a multi-segment fleet spanning mobile, crawler, and special cranes. Closely comparable mid-sized German crane rental peer to Franz Bracht.
• Wasel GmbH: One of Germany's largest crane rental companies with nationwide coverage and a diversified fleet of mobile and crawler cranes. Directly comparable to Franz Bracht in business model, equipment range, and target customers in German construction, industry, and energy.
• Hüffermann Krandienst GmbH: Established German crane rental and heavy haulage company with a multi-location footprint and similar focus on construction, energy, and industrial assembly. Comparable fleet profile and direct overlap in the NRW industrial market.
• MSG eG Kranservice: Cooperative crane rental network in Germany with broad member-based fleet coverage. Comparable offering in mobile and crawler crane rental serving construction and industrial customers across Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/FranzBrachtKranvermietung

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Franz Bracht Kran-Vermietung