Brookmeadow Country Club

What Brookmeadow Country Club does

Brookmeadow Country Club is a family-owned public golf course and event venue operating on a 200-acre property at 100 Everendon Road in Canton, Massachusetts, approximately 30 minutes south of Boston and 45 minutes from Providence. Founded by New England real estate developer Frank Simoni in 1966, the club opened as a 9-hole course and expanded to its current 18-hole, par-72 championship layout (6,637 yards) with bentgrass fairways and greens in 1968; a multi-million-dollar restoration of design features, irrigation, and infrastructure was completed in 2018. The business is now in its third generation of Simoni family leadership under General Manager Craig MacDonald, who assumed the role in 2015.

The core product is an 18-hole public-access golf course serving recreational golfers of all skill levels, supported by an on-site Pro Shop, public driving range and putting green, equipment rentals (carts, push carts, clubs), and on-course food and beverage service through the Grille Room, Halfway House, and beverage cart. In 2025 the club opened The Perch, a 100,000-square-foot state-of-the-art training and performance facility featuring full-swing teeing areas, short-game zones, and practice greens, with instruction delivered by PGA and LPGA-credentialed professionals including Marjorie Jones (Director of Instruction, Golf Digest "50 Best Women Teachers" and LPGA Top 50 Teacher 2017-2025), Tish Certo, and Christian Brady, plus a Nike Golf Camp junior program. Event venue rentals operate under the Gatherings at Brookmeadow brand across four spaces (Ballroom, Members Lounge, Fairway Garden, Veranda) targeting weddings, corporate functions, tournaments, and celebrations.

Revenue is generated through five transaction-based streams: green fees and tee time bookings, equipment rentals, training and lessons, food and beverage, and event venue rentals. Tee times are sold via the Whoosh online booking platform up to 14 days in advance under an adjustable real-time pricing model that varies rates by demand, time of day, day of week, season, and availability; event bookings are handled by a direct sales and events team and marketed through The Knot and WeddingWire. The business is privately held with no external investors, parent company, or disclosed funding history, operating with 11-50 employees.

Name

Brookmeadow Country Club

Legal name

Brookmeadow Country Club

Website

https://brookmeadowgolf.com

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

11–50 employees

Short description

Brookmeadow Country Club is a family-owned public 18-hole championship golf course and event venue in Canton, Massachusetts, serving recreational golfers, instruction students, and wedding/corporate event hosts across the Boston South Shore since 1966.

Ownership category

akta.pro rank

Product category

Public Golf & Event Venue Services

NAICS

Golf Courses and Country Clubs (713910), Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Athletic Field & Golf Course Groundskeeping (IMAIAIAH)

Keywords

• Public golf course
• Golf instruction
• Wedding venue
• Event venue
• Golf training facility

Headquarters

HQ city

Canton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Golf green fees and tee time bookings: Revenue from public tee time reservations using adjustable real-time pricing model based on demand, time of day, day of week, season, and course availability. Weekend rates are higher than weekday rates.
2. Equipment rentals: Revenue from golf cart rentals (18 holes: $25, 9 holes: $16), push cart rentals (18 holes: $9, 9 holes: $5), and club rentals (18 holes: $50, 9 holes: $30).
3. Training and lessons: Revenue from golf instruction programs including lessons from PGA professionals (Marjorie Jones, Tish Certo, Christian Brady), training clinics, and Nike Golf Camp for juniors. The Perch facility access is reservable for one hour and 45 minutes.
4. Food and beverage: Revenue from The Grille Room and Bar, Halfway House, and beverage cart service during rounds. Scenic patio dining available.
5. Event venue rentals: Revenue from hosting weddings, corporate events, tournaments, fundraisers, bridal showers, baby showers, birthday/anniversary celebrations, and religious events in venue spaces including the Ballroom, Members Lounge, Fairway Garden, and Veranda.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Brookmeadow Country Club operates a public 18-hole, par-72 championship golf course spanning 6,637 yards with bentgrass fairways and greens in Canton, Massachusetts. The club sells tee times, golf equipment rentals, on-course food and beverage, and PGA-led instruction, and also rents out multiple event spaces for weddings, corporate events, and private celebrations under its Gatherings at Brookmeadow banner.

Product overview

Brookmeadow Country Club operates as a family-owned public golf facility offering an 18-hole championship golf course (par-72, 6,637 yards) as its core product, supplemented by The Perch training facility (100,000 sq ft practice center) and Gatherings at Brookmeadow event venue services. Additional offerings include golf instruction programs, equipment rentals (clubs, carts, push carts), on-course dining (Grille Room, Halfway House, beverage cart), and public practice facilities (driving range, putting green). The venue also provides event spaces for weddings and celebrations including the Ballroom, Members Lounge, Fairway Garden, and Veranda. All services are coordinated through their tee time booking system and event planning team.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Course (18-Hole Championship Course) An 18-hole, par-72 championship public golf course covering 6,637 yards with bentgrass fairways and greens, designed by Sam Mitchell in partnership with founder Frank Simoni, located 30 minutes south of Boston and open to the public.
• The Perch Training Facility A 100,000-square-foot private training facility featuring 20,000 sq ft of natural turf teeing space, a 100-foot artificial turf strip, over 40,000 sq ft of rough/fescue/waste bunker zones, four artificial turf target greens, three bunkers, and two 5,000-square-foot practice greens for putting and short game.
• Gatherings at Brookmeadow (Weddings & Events) Event venue rental and full-service coordination for weddings, corporate events, tournaments, fundraisers, bridal/baby showers, birthday and anniversary celebrations, and religious events, offering multiple event spaces including the Ballroom, Members Lounge, Fairway Garden, and Veranda.
• Golf Instruction & Lessons Expert-led golf instruction taught by PGA/LPGA-certified professionals Marjorie Jones, Tish Certo, and Christian Brady, including individual lessons, training clinics, and the Nike Golf Camp for juniors.
• Equipment Rentals (Carts, Push Carts, Clubs) Rental service for golf carts (18 holes: $25, 9 holes: $16), push carts (18 holes: $9, 9 holes: $5), and golf club sets (18 holes: $50, 9 holes: $30), supporting players who do not have their own equipment.
• Public Driving Range Public driving range with 9 bays extending to 250 yards, offering multiple targets for practicing a variety of shots; closed Mondays starting at 4:30 p.m.
• Public Putting Green 5,000-square-foot putting green with 6 holes featuring varying undulation, located adjacent to the first tee for warm-up play.
• Food & Beverage Service (Grille Room, Halfway House, Beverage Cart) On-site dining and bar at the Grille Room with scenic patio, mid-round service at the Halfway House, and a mobile beverage cart operating between holes during play.
• Gift Cards Gift cards available for purchase and redemption at Brookmeadow Country Club.

Quantifiable outcome

• 18-hole, par-72 course spanning 6,637 yards
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators5 records

Recent moves11 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/brookmeadowcc
• Facebookfacebook.com/brookmeadowgolf
• LinkedInlinkedin.com/company/brookmeadow-country-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brookmeadow Country Club