Colorado Adventure Park
Colorado Adventure Park is a locally owned outdoor recreation business in Fraser, Colorado, operating year-round snow and summer tubing, a terrain park, and night tubing for families, Denver-area day trippers, groups, and skiers/snowboarders.
- Company typePrivate
- Founded-
- HeadquartersFraser, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Colorado Adventure Park does
Colorado Adventure Park is a privately held, locally owned outdoor recreation business operating a single site in Fraser, Colorado, approximately 90 minutes from Denver and minutes from Winter Park Resort. The company's core offering is snow tubing on groomed lanes served by two magic carpet lifts, with on-site snowmaking to guarantee conditions throughout the winter season. It serves families with children, Denver-area day trippers, groups, and event organizers, with children as young as 3 able to ride in double tubes with an adult and riders aged 6 and up able to ride independently. Tickets are sold by the hour, as all-day passes, or as a $175 terrain park season pass, either online through the Axess-powered ticketing platform or as walk-up purchases on-site.
The business has expanded from a single-season winter offering into a year-round operation following the 2025 launch of summer tubing on Skitrax synthetic lanes, which eliminates dependence on natural snowfall. In March 2026, the park opened a dedicated terrain park for intermediate and up skiers and snowboarders with jumps, rails, and beginner runs under lights for night riding. The company also runs a recurring Music on the Hill event series on the second and fourth Fridays of summer months featuring free live music, food trucks, and lawn games. Concessions, on-site fire pits, free parking, and a referral relationship with neighboring XSports rental shop round out the on-site experience.
Revenue is generated primarily through per-ride tubing tickets, season passes for the terrain park, on-site food and beverage concessions, and group bookings for parties of more than 15 participants. Customer acquisition is driven by direct-to-consumer channels, including Instagram and Facebook, blog content marketing, regional earned media coverage (Explore Fraser, Play Winter Park, Sky-Hi News), and Google Maps discovery. The company is a small, founder-controlled operator with no disclosed institutional investors, no funding rounds, no M&A activity, and no multi-site footprint.
Colorado Adventure Park firmographics
Firmographics- Name
- Colorado Adventure Park
- Legal name
- Colorado Adventure Park
- Website
- https://coloradoadventurepark.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Colorado Adventure Park is a locally owned outdoor recreation business in Fraser, Colorado, operating year-round snow and summer tubing, a terrain park, and night tubing for families, Denver-area day trippers, groups, and skiers/snowboarders.
- Ownership category
- akta.pro rank
Colorado Adventure Park industry classification
Industry- Product category
- Outdoor Recreation & Tubing Park
- NAICS
- Amusement and Theme Parks (71311)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Snow Tubing, Sledding & Winter Fun Parks (THAAAJAG)
- akta.pro secondary industry
- Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)
Keywords
Where Colorado Adventure Park is headquartered
LocationHeadquarters
- HQ city
- Fraser
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Colorado Adventure Park business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others
Revenue model
- Tubing Tickets: Revenue from single and double tube tickets sold by the hour (1hr, 2hr sessions) and all-day passes. Tickets are sold online in advance or at the door on a first-come, first-served basis.
- Season Passes: Terrain Park Season Passes sold for skiers and snowboarders seeking unlimited access to the terrain park features throughout the season.
- Concessions: On-site food and beverage sales including water, sodas, beer, wine, seltzers, snacks, candy, s'more kits, and hot cocoa. Also includes special food truck event nights.
- Terrain Park Access: Separate terrain park access for skiers and snowboarders featuring jumps, rails, and progressive terrain features.
- Group Bookings: Special reservations and group booking services for parties with more than 15 participants, handled via phone or online.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | All Day Summer Tubing - Unlimited rides from 11am-7pm Thursday through Sunday |
| Unit Pricing | Pay-as-you-go | Double Tube 1 Hour - Shared tube for two riders |
| Unit Pricing | Pay-as-you-go | Double Tube 2 Hours - Extended double tube session |
| Subscription | Annual | Terrain Park Season Pass - Unlimited terrain park access for the season |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Colorado Adventure Park product offering
Product offeringCore offering
Colorado Adventure Park operates a year-round outdoor recreation facility in Fraser, Colorado offering snow tubing on groomed lanes served by two magic carpet lifts in winter, summer tubing on Skitrax synthetic tracks, and a terrain park for skiers and snowboarders with jumps, rails, and beginner runs. The park sells hourly tubing sessions, all-day passes, season passes, concessions, and hosts free Music on the Hill summer events.
Product overview
Colorado Adventure Park is a year-round outdoor recreation destination offering tubing and terrain park activities. The core offering is snow tubing in winter with groomed lanes served by two magic carpet lifts, featuring single and double tube options for all ages. During summer months, the park operates summer tubing on Skitrax synthetic tracks. Additional offerings include a Terrain Park for skiers and snowboarders with jumps and rails, Night Tubing under lights, and free Music on the Hill summer concerts. The park also provides amenities including concessions, fire pit areas, and helmet rentals. Tickets and passes are sold through the Axess online ticketing platform with products ranging from hourly tubing sessions to all-day passes and season passes.
Differentiator
Problem solved
Functional benefit
Products and services
- Snow Tubing Winter snow tubing activity on groomed lanes served by two magic carpet lifts. Single tubes for thrill-seekers (ages 6+) and double tubes for families with younger children (ages 3-5 ride with adult). Helmet rentals provided at no charge.
- Summer Tubing Year-round tubing on smooth Skitrax synthetic tracks operating Thursday through Sunday, typically starting late May when snow melts. Provides warm-weather thrills on the same hill used for winter tubing.
- Terrain Park Ski and snowboard terrain park with jump lines featuring medium-sized jumps, multiple rail lines, and beginner runs. Includes lights for after-dark riding. Helmets required. Season passes available.
- Night Tubing Evening snow tubing experience under lights with illuminated runs and crisp mountain air, providing a unique nighttime mountain activity during regular winter operating hours.
- Music on the Hill Free summer live music events held on the 2nd and 4th Friday of summer months from 6pm-8pm, featuring local food trucks, lawn games, and beer/wine for purchase.
- Concessions On-site food and beverage offerings including water, sodas, beer, wine, seltzers, candy, snacks, s'more kits, and hot cocoa. Special food truck nights featured periodically.
- Fire Pit Area Free outdoor fire pit area open during regular tubing hours where guests can roast s'mores and enjoy mountain views without purchasing tubing tickets.
- All Day Summer Tubing Pass All-day summer tubing pass valid from 11am-7pm, allowing unlimited tubing with ability to leave for lunch and return. Starting price $40.
- Double Tube 1 Hour One-hour double tube session for two riders to share. Ideal for parents with younger children, couples, or friends. Starting price $27.50.
- Double Tube 2 Hour Two-hour double tube session for two riders to share. Starting price $50.
- Terrain Park Season Pass Season pass providing unlimited access to terrain park features including jumps, rails, and beginner runs. Starting price $175.
Quantifiable outcome
- Peak hours between 11am-3pm; best times to maximize ride time are when park opens or after 5pm
Companies that use Colorado Adventure Park
Customer profileSegments4 records
Ideal customer profiles4 records
Colorado Adventure Park technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Colorado Adventure Park partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- XSportsminorXSports is a rental shop located at 601 Zerex Street, Fraser, CO 80442 (down the street from the park) that rents snow gear. Colorado Adventure Park recommends XSports to guests who need to rent equipment, mentioning their phone number (970-726-8882) for availability checks. This is a referral relationship where the park directs under-equipped visitors to a nearby rental provider.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Colorado Adventure Park competitors and assessment
Company assessmentDirect peers
- Frisco Adventure Park: Town-operated tubing and adventure park in Frisco, CO offering snow tubing, a beginner terrain park, and a skate park. Closest direct comparable to Colorado Adventure Park by activity mix (snow tubing + terrain features), high-altitude Colorado mountain location, and family/Daytripper customer base.
- Ski Cooper: Small, independently operated Colorado ski area near Leadville offering snow tubing as a core, family-friendly activity alongside skiing. Comparable as a similarly small mountain operator offering accessible tubing without requiring ski lessons or equipment.
- Echo Mountain: Small, independently operated Colorado ski/tubing hill in Clear Creek County offering night skiing and tubing with a similar locally-owned, low-friction, accessible positioning. Directly comparable as a smaller, agile tubing operator competing for Denver day-trippers via a quick mountain drive.
Broad incumbents
- Winter Park Resort: Adjacent destination ski resort and the park's closest geographic neighbor. Competes for the same visitor pool, offers its own family activities, and is the source of much of the park's spillover demand. Overlap in terrain park and tubing offerings makes it a key competitive reference point.
- Breckenridge Ski Resort: Major Colorado ski resort with a family snow tubing hill as part of its activity portfolio. Comparable as a destination mountain attraction offering tubing, terrain parks, and night activities to both day-trippers and destination guests at much larger scale than Colorado Adventure Park.
- Keystone Resort: Vail Resorts-operated Colorado ski resort with a well-known River Run tubing hill operating day and night. Comparable as a large-scale tubing and family snow-play destination drawing Denver day-trippers and destination tourists with bundled lodging/lift access.
- Loveland Ski Area: Independent, family-friendly Colorado ski area along the I-70 corridor that operates its own tubing hill. Comparable as a locally-rooted mountain recreation operator with a strong Denver day-tripper trade, competing for similar family snow-play demand.
- Copper Mountain Resort: Large Colorado ski resort operating its own 'Adventure Mountain' tubing hill and Woodward Copper terrain-park training facility. Comparable as a multi-activity winter mountain destination competing for the same Denver day-tripper and Winter Park-area visitor, but at significantly larger scale.
Emerging players
- Woodward Copper: Action-sports training facility at Copper Mountain offering terrain parks, progression features, and night riding — directly aligned with the terrain park component of Colorado Adventure Park. Comparable as a mountain-based youth/amateur rider training venue in Colorado.
- Glenwood Caverns Adventure Park: Colorado admission-based attraction park combining a cavern tour with rides, alpine coaster, and other family activities. Comparable as a paid-admission Colorado mountain attraction targeting families and tourist day-trippers with multi-activity, mixed-season positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Colorado Adventure Park social profiles
Digital presenceColorado Adventure Park financial estimates
Financial estimateRevenue estimate
Valuation estimate
Colorado Adventure Park leadership team
Management profileNumber of profiles
Colorado Adventure Park funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Colorado Adventure Park M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Colorado Adventure Park
What does Colorado Adventure Park do?
Colorado Adventure Park operates a year-round outdoor recreation facility in Fraser, Colorado offering snow tubing on groomed lanes served by two magic carpet lifts in winter, summer tubing on Skitrax synthetic tracks, and a terrain park for skiers and snowboarders with jumps, rails, and beginner runs. The park sells hourly tubing sessions, all-day passes, season passes, concessions, and hosts free Music on the Hill summer events.
Is Colorado Adventure Park a public or private company?
Colorado Adventure Park is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Colorado Adventure Park founded?
Colorado Adventure Park was founded in -1. It employs 11 to 50 people.
Where is Colorado Adventure Park based?
Colorado Adventure Park is headquartered in Fraser, United States, in the North America region.
How does Colorado Adventure Park make money?
Five revenue lines are on record. Tubing Tickets are the primary driver. The others are season Passes, concessions, terrain Park Access and group Bookings.
Who are Colorado Adventure Park's main competitors?
Direct peers on record are Frisco Adventure Park, Ski Cooper and Echo Mountain. Broad incumbents are Winter Park Resort, Breckenridge Ski Resort, Keystone Resort, Loveland Ski Area and Copper Mountain Resort. Emerging players are Woodward Copper and Glenwood Caverns Adventure Park.
Does Colorado Adventure Park have an API?
No public API is recorded for Colorado Adventure Park.
What industry is Colorado Adventure Park in?
Colorado Adventure Park's product category is Outdoor Recreation & Tubing Park. Its primary akta.pro industry code is THAAAJAG, Snow Tubing, Sledding & Winter Fun Parks, with a secondary code of THAAAAAK, Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities). Its NAICS code is 71311 and its SIC code is 7900.