What Consensus Asset Management does

Consensus Asset Management AB (publ) is a Swedish securities firm (värdepappersbolag) supervised by Finansinspektionen that provides active wealth and asset management services from its headquarters in Mölndal (Gothenburg) and seven additional offices across Sweden. Its core offering comprises two management mandates, Rådgivande förvaltning (Advisory Management), where the client approves each trade, and Diskretionär förvaltning (Discretionary Management), where the firm executes on the client's behalf, supported by four proprietary funds (Consensus Global Select, Consensus Småbolag, Consensus Sverige Select, and Consensus Lighthouse Asset). Adjacent services include pension planning, foundation and endowment administration with board portal tooling, and a Corporate Finance advisory practice covering business sales, capital raising, and succession planning for entrepreneurs. The firm manages approximately 9 billion SEK in client assets and serves a diversified mix of individual investors, business owners, foundations, and institutional clients, with around 30 employees.

The firm operates on a relationship-driven distribution model: free initial consultations convert prospects into advisory or discretionary mandates via in-person meetings across its 8-city office network, phone-based advisory, and the Sharpfin-powered customer portal. Marketing relies primarily on thought-leadership content through its Insights (Insikter) blog, customer events, and a 2025 rebranding that introduced a new website and multi-channel campaign. The technology stack is intentionally lean, comprising Sharpfin for client reporting, Google Analytics, and Mailchimp, with no proprietary platform, AI/ML systems, mobile app, or developer-facing API. The firm is supervised under MiFID II and Swedish Financial Supervisory Authority rules, audited by Öhrlings PricewaterhouseCoopers (with Ernst & Young proposed from 2026), and insured through IF Skadeförsäkring for professional and business liability.

Revenue is generated through five streams: fixed management and insurance fees (40% of 2024 revenue, ~27.7 Mkr and rising 11% YoY), brokerage commissions (~9.5 Mkr in 2024), structured product arranger fees (typically 0.1-1.2% of product price, growing 39% in Q4 2024), fund management fees on approximately 1.3-1.4 billion SEK in fund AUM, and incentive compensation from depository banks (25-75% of courtage and fund fees, 100% of structured product fees). 2025 operating revenue was 64.6 Mkr SEK versus 68.9 Mkr in 2024, with an operating loss of -7.8 Mkr. In November 2025, Norion Bank AB launched a recommended cash offer at 22.50 SEK per share (valuing the firm at approximately 171 million SEK); by April 2026 Norion controlled roughly 94.5% of shares and Consensus applied for delisting from Spotlight Stock Market.

Name

Consensus Asset Management

Legal name

Consensus Asset Management AB (publ)

Website

https://consensusam.se

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Consensus Asset Management is a Swedish securities firm offering advisory and discretionary wealth management, four proprietary funds, pension, foundation, and corporate finance services to individuals, business owners, foundations, and institutions across Sweden, managing approximately 9 billion SEK in assets.

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910), Trusts, Estates, and Agency Accounts (52592), Miscellaneous Financial Investment Activities (523999)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Finance Services (6199)

akta.pro primary industry

Advisory Portfolio Management (Non-Discretionary) (FSAAABAD)

akta.pro secondary industries

Financial Planning–Led RIAs (FSAAACAB), Directed Trust & Trust Advisory Services (FSAAANAK), Debt & Capital Advisory (Debt Raising, Refinancing, Private Credit) (BPAHAOAD)

Keywords

• Wealth management services
• Discretionary asset management
• Investment advisory
• Proprietary equity funds
• Corporate finance advisory

Headquarters

HQ city

Mölndal

HQ country

Sweden

HQ region

Europe

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Fixed management and insurance fees: Recurring fixed fees from discretionary and advisory mandate management, and capital insurance compensation. These provide stable, recurring revenue. Fixed fees increased 11% to 27.7 Mkr in 2024 and represented 40% of total revenues.
2. Brokerage commissions: Commission income from equity trading. Brokerage revenues were 9.5 Mkr for full year 2024, relatively unchanged from 9.8 Mkr in the prior year.
3. Structured products: Arranger fees from structured products, typically 0.1-1.2% per year of product price. Structured product revenues increased 39% to 10.9 Mkr in Q4 2024, driven by positive customer outcomes.
4. Fund management fees: Management fees from the company's four proprietary funds (Consensus Småbolag, Consensus Global Select, Consensus Sverige Select, Consensus Lighthouse Asset). Fund assets grew to approximately 1.3-1.4 billion SEK. Fund fees increased significantly following a fund platform change, with 156% increase in fixed fund fees in 2025.
5. Incentives and commissions: Consensus receives compensation from depository banks and external suppliers, typically 25-75% of courtage and fund fees, and 100% of fixed and performance-based fees. These incentive arrangements are structured to align with customer interests.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Consensus Asset Management is a Swedish securities company (värdepappersbolag) offering active asset management, advisory and discretionary portfolio management, four proprietary equity and multi-asset funds, pension planning, foundation administration, and corporate finance advisory. Services are delivered through eight offices across Sweden with dedicated capital managers and a digital customer portal.

Product overview

Consensus Asset Management is a specialized securities company offering a unified wealth management and asset management platform. The core offering consists of two management approaches: Advisory Management (Rådgivande förvaltning) where clients participate in decisions, and Discretionary Management (Diskretionär förvaltning) where the firm manages portfolios on behalf of clients. These are complemented by four proprietary funds (Consensus Global Select, Consensus Småbolag, Consensus Sverige Select, and Consensus Lighthouse Asset), pension planning services, foundation/stiftelse management, and Corporate Finance advisory services for business sales, listings, and capital raising. The company operates across 8 offices in Sweden with approximately SEK 10 billion in assets under management.

Differentiator

Problem solved

Functional benefit

Brands

• Consensus Global Select: International equity fund investing in companies without size restrictions, mix of large cap and mid/small cap.
• Consensus Småbolag
• Consensus Sverige Select
• Consensus Lighthouse Asset

Products and services

• Rådgivande förvaltning (Advisory Management) Advisory management service where the client remains actively involved in all investment decisions, with a dedicated advisor providing proposals and guidance while the client approves each transaction.
• Diskretionär förvaltning (Discretionary Management) Discretionary management where Consensus handles the entire portfolio on behalf of the client based on their chosen strategy and goals, with ongoing trading and regular reporting.
• Consensus Global Select An equity fund investing in international companies without restrictions on company size or market capitalization, covering large cap, mid cap, and small cap stocks across global markets.
• Consensus Småbolag A fund focused on investing in undiscovered small-cap companies that are typically not covered by major analysis firms, targeting stocks with a rare combination of low valuation and strong growth metrics.
• Consensus Sverige Select A Swedish equity fund investing in companies listed on Nasdaq Stockholm without size restrictions, covering both large cap and small/mid cap stocks.
• Consensus Lighthouse Asset An actively managed fund with a flexible investment strategy and active asset allocation, capable of taking positions in equities, fixed income, currencies, hedge funds, and private equity based on market outlook.
• Pension Services Pension planning and capital management services helping customers build a secure retirement with the right balance between growth, flexibility, and stability.
• Capital Management for Foundations (Stiftelser) Comprehensive services for foundations including capital management, meeting administration, accounting, disbursements, fee management, and application systems via a board portal, with support for new foundation formation.
• Corporate Finance Advisory services supporting entrepreneurs, owners, and management teams through major company milestones including business sales, listings, capital raising, ownership dispersion, and equity offerings.

Quantifiable outcome

• A discretionary medium-risk portfolio returned 12.55% in 2025 vs. benchmark of 9.31%
• +5 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• KPMG Corporate FinancecoreImplementation/ SI/ Consulting PartnerEngaged by Consensus's board as independent valuation expert to provide a fairness opinion on the Norion Bank public takeover offer. KPMG assessed the offer's fairness for Consensus shareholders from a financial perspective.
• Born LawcoreImplementation/ SI/ Consulting PartnerLegal advisor engaged by Consensus to advise the company in connection with the public takeover offer from Norion Bank.
• Öhrlings PricewaterhouseCoopers ABcoreTechnology or IntegrationRegistered audit firm serving as Consensus's external auditor, with Johan Brobäck as lead auditor. Replaced by Ernst & Young AB from 2026 as proposed by Norion Bank as majority shareholder.
• IF Skadeförsäkring ABminorOthersProvides Consensus's professional liability and business liability insurance coverage. Coverage includes business liability of 10,000,000 SEK per claim (max 2x), and professional liability of 10,000,000 SEK per claim (max 5x).
• SharpfincoreTechnology or IntegrationProvides the digital customer portal used by Consensus clients to access their accounts, portfolios, and communicate with advisors. Portal accessible at https://consensus.sharpfin.com/sv/sign-in.

Scale indicators13 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Alfred Berg Fonder: Nordic asset manager offering active funds across asset classes, directly comparable to Consensus's fund lineup including small-cap, Sweden, global, and multi-asset strategies.
• Carnegie Fonder: Swedish independent asset manager and investment bank offering discretionary wealth management, proprietary funds, and corporate finance advisory — directly comparable to Consensus's product set and Nordic HNW client focus.
• Lannebo Fonder: Swedish active asset manager running several equity and multi-asset funds, comparable to Consensus's four proprietary funds and active investment style targeting Swedish retail and institutional investors.
• Nordnet Bank: Swedish digital broker and wealth platform offering self-directed investing and managed portfolios — competes with Consensus for retail and mass-affluent clients seeking lower-fee alternatives to traditional advisory models.
• Söderberg & Partners: Sweden's largest independent wealth advisor with a multi-office local presence model, offering advisory and discretionary management plus corporate finance — directly competes with Consensus for HNW clients and entrepreneur mandates.
• Avanza Bank: Sweden's leading digital investment platform with managed portfolios and pension products — directly competes with Consensus's discretionary and pension offerings, particularly for cost-sensitive Swedish retail savers.

Others

• Norion Bank (Parent): Acquired parent company (94.49% ownership as of April 2026) — enables distribution and product cross-sell but also constrains independent strategy; relevant as both an enabler and a competitive constraint on Consensus's advisory franchise.

Broad incumbents

• Skandia: Swedish mutual insurance and wealth company offering pension-linked funds and advisory services — overlaps with Consensus's pension and capital insurance offerings for Swedish retail and HNW segments.
• SEB Private Banking: Large Swedish bank's private wealth arm serving HNW clients with advisory mandates and funds — competing with Consensus for similar clients but with substantially broader product breadth and balance sheet.
• Handelsbanken Wealth & Private Banking: Major Swedish bank's wealth management division offering advisory and discretionary management to HNW clients — broader portfolio than Consensus but directly overlapping in target segment and product set.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments9 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Consensus Asset Management