Wippro

What Wippro does

Wippro GmbH is an Austrian family-owned manufacturer founded in 1955 and headquartered in Vorderweißenbach, Upper Austria. The company produces custom-made interior doors, front/entry doors (aluminum and wood), sliding and space-saving doors, frame/panel doors for historic buildings, attic ladders (Dachbodentreppen), flat roof exits, mobile partition walls, apartment entrance doors, and multipurpose steel cabinets. Its manufacturing platform emphasizes extensive customization: made-to-measure dimensions, diverse surface technologies including real wood veneers, reclaimed old wood (Alpin Edition sub-brand), RAL/NCS lacquered finishes, glass variants (satinato, clear, structured, printed), stone/concrete veneers, CePal (CPL) melamine laminate, and F-Dekor foil surfaces. Specialized capabilities include Old Vienna-style frame/panel construction for historic renovations, feasibility-checked special sizes, and in-house quality control supplemented by external expert audits.

The company operates three physical showrooms (factory showroom at Vorderweißenbach headquarters, an exhibition center in Kirchheim bei München for the German market, and an exhibition center in Vienna for the Austrian market) and distributes exclusively through an authorized dealer and trade-partner network serving Austria, Germany, and the Czech Republic. Revenue is generated through quote-based hardware sales routed via dealer locators, online inquiry forms, an attic-ladder configurator, dimension sheets, and a consultation hotline (+43 7219 7004). Marketing combines a multi-language website (German, English, Czech), Google AdWords and Facebook Pixel campaigns, a newsletter program delivered 1–2 times per month, and trade-fair participation. Customers are routed via dealer locators to the Fachhandel channel rather than direct e-commerce.

Wippro is led by the Wipplinger family, with Robert Wipplinger and Alexander Wipplinger serving as Managing Directors (Geschäftsführer). The company employs 120+ people, runs a multi-track apprenticeship program (Tischlereitechnik, Bürokaufmann, Industriekaufmann, Metallbearbeitung), and has been recognized as a "vorbildlicher Lehrbetrieb" (model training company). There are no external investors, no funding rounds, no public market listing, and no disclosed acquisitions. The primary legal entity is Wippro GmbH, registered in Austria with commercial register entry FN443107d at Landesgericht Linz.

Name

Wippro

Legal name

Wippro GmbH

Website

https://wippro.com

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

51–100 employees

Short description

Wippro GmbH is an Austrian family-owned manufacturer of custom-made interior doors, front doors, and attic ladders, serving authorized dealers and end customers across Austria, Germany, and the Czech Republic through a 120-employee operation headquartered in Vorderweißenbach since 1955.

Ownership category

akta.pro rank

Product category

Building Materials - Doors and Attic Access Products

NAICS

Wood Window and Door Manufacturing (321911), Metal Window and Door Manufacturing (332321), Custom Architectural Woodwork and Millwork Manufacturing (337212)

SIC

Millwood, Veneer, Plywood, & Structural Wood Members (2430), Metal Doors, Sash, Frames, Moldings & Trim (3442)

akta.pro primary industry

Custom Window & Door Fabrication & Replacement (HSAPAJAI)

akta.pro secondary industries

Interior Doors (IMADAIAB), Exterior Doors (IMADAIAA), Stair Parts, Railings & Architectural Woodwork (HSAPAIAJ)

Keywords

• Custom interior doors
• Attic ladders
• Front entry doors
• Mobile partition walls
• Flat roof exits

Headquarters

HQ city

Vorderweissenbach

HQ country

Austria

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Door and attic ladder product sales: Wippro manufactures and sells physical door and attic ladder products through a network of authorized retail and trade partners. Revenue is generated from the sale of custom-made doors (interior, front/entry, sliding, space-saving, frame), attic ladders, flat roof exits, mobile walls, and multipurpose cabinets. Products are available in a wide range of surface finishes (wood, glass, stone, laminate, lacquer).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Wippro manufactures custom-made interior doors, front/entry doors, apartment entrance doors, sliding and space-saving doors, frame/panel (Rahmentür) doors, attic ladders, flat roof exits, mobile partition walls, and multipurpose steel cabinets. Products are produced at the Vorderweissenbach (Austria) facility in made-to-measure configurations with a broad range of surface finishes (real wood, glass, stone/concrete, lacquer, laminate, foil, reclaimed old wood) and distributed via authorized dealers and own showrooms across Austria, Germany, and the Czech Republic.

Product overview

Wippro is an Austrian family business (founded 1955) manufacturing custom-made doors and high-quality attic ladders. The product portfolio centers on interior doors, front doors, attic ladders, and flat roof exits, each available in extensive variants and surface options. Interior doors are offered with various surface finishes including real wood veneers (oak, ash, beech, maple, walnut, etc.), RAL/NCS lacquered surfaces, glass (all-glass or cutouts), stone/concrete, CePal (CPL) melamine laminate, F-Dekor foil surfaces, and old wood from the Alpin Edition. Door styles include frame/panel doors and space-saving configurations. Complementary products include sliding/pocket door systems, mobile partition walls, apartment entrance doors, and multipurpose steel cabinets. The company provides an online attic ladder configurator tool for product selection.

Differentiator

Problem solved

Functional benefit

Brands

• Alpin Edition: Old wood interior doors collection made from genuine old wood boards from old floors, barns and roof trusses, featuring spruce and oak varieties.

Products and services

• Innentüren (Interior Doors) Custom-made interior doors in made-to-measure dimensions, offered across a wide range of surface finishes (real wood veneers, RAL/NCS lacquer, glass, stone/concrete, CePal/CPL laminate, F-Dekor foil, reclaimed old wood) and styles including frame/panel and space-saving configurations. Sold through authorized dealers and Wippro showrooms in Austria, Germany, and the Czech Republic.
• Haustüren (Front Doors) Aluminum and wood front entrance doors for residential buildings, available in multiple styles and finishes. Sold via the authorized dealer network.
• Wohnungseingangstüren (Apartment Entrance Doors) Entry doors designed specifically for apartment buildings, supplied through authorized dealers.
• Dachbodentreppen (Attic Ladders) High-quality attic ladders and stairs available in multiple models with configuration options for renovations and new construction. Special sizes are available after a Wippro feasibility check, supported by an online configurator and dimension forms.
• Flachdachausstiege (Flat Roof Exits) Roof access solutions for flat roofs, designed for customized installation with technical dimension documentation.
• Schiebe-, Raumspartüren & Schiebetürkästen (Sliding and Space-Saving Doors) Space-efficient door solutions including pocket door systems and sliding door boxes for rooms with limited space.
• Mobile Trennwände (Mobile Partition Walls) Movable partition walls and folding wall systems for flexible room division.
• Mehrzweckschränke (Multipurpose Cabinets) Steel cabinets and multi-purpose storage units.
• Alpin Edition Old Wood Interior Doors Distinct sub-brand collection of interior doors made from genuine reclaimed old wood sourced from old floors, barns, and roof trusses (spruce and oak), processed by Wippro with unique grain patterns per piece.

Quantifiable outcome

• Wippro has maintained a 30-year successful partnership with T&F Graz, demonstrating long-term product reliability and channel partner satisfaction.
• +1 more outcomes

Named customers1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• T&F GrazcoreChannel Partner/ Reseller/ Distributor · 1 January 1996

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fakro: Fakro is a Polish-founded, globally operating manufacturer of attic ladders, roof windows, and related building access products. It is a direct peer to Wippro in the custom attic ladder and flat roof exit categories, competing in overlapping DACH and Central European dealer channels.
• Hörmann: Hörmann is a leading European manufacturer of doors (interior, front, industrial) and related building envelope products headquartered in Germany. It overlaps directly with Wippro's interior and front door categories, serving similar dealers and installers across DACH, though at significantly larger scale.
• Josko Fenster und Türen: Josko is an Austrian family-owned manufacturer of windows and front doors with deep DACH dealer penetration. Comparable to Wippro as a mid-sized Austrian premium building products manufacturer emphasizing customization and dealer-driven distribution.
• Wellmann: Wellmann is a German manufacturer of interior doors and functional door solutions, including sliding and space-saving systems. Comparable to Wippro's core interior door and sliding/space-saving door portfolio, serving the same Fachhandel channel in DACH.
• Dana Türen GmbH: Dana is a German/Austrian manufacturer of interior doors and frames serving the DACH dealer market. Comparable to Wippro as a mid-sized specialist competing in similar interior door categories with comparable customization and dealer-driven distribution.
• Teckentrup Door Systems: Teckentrup is a German manufacturer specializing in steel and aluminum doors for residential and commercial applications. Comparable to Wippro's aluminum/wood front doors and apartment entry door offerings, particularly in German-speaking markets.

Broad incumbents

• JELD-WEN: JELD-WEN is one of the world's largest manufacturers of interior doors, exterior doors, and windows, with a substantial European footprint. Comparable to Wippro as a broad incumbent in the same product categories, though at global industrial scale versus Wippro's niche customization.
• Masonite: Masonite is a leading global manufacturer of interior doors and architectural components. Comparable to Wippro as a broad incumbent in interior doors, though Masonite focuses on higher-volume, standardized products rather than the bespoke customization that defines Wippro.

Others

• Roto Frank: Roto Frank is a German manufacturer of window and door hardware, including attic ladder fittings and opening mechanisms. Adjacent peer to Wippro as a supplier and ecosystem participant in the DACH doors and attic access market.

Regional players

• Internorm: Internorm is Europe's largest family-owned window manufacturer, headquartered in Austria, with significant door and lift-and-slide product lines. Comparable to Wippro as an Austrian premium building envelope brand with dealer-led distribution across DACH, though larger and more window-focused.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/Wippro
• Facebookfacebook.com/wippro

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wippro