Avatar Group
- Company typePrivate
- Founded2007
- HeadquartersGriffith, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
Avatar Group firmographics
Firmographics- Name
- Avatar Group
- Legal name
- Alliance for Vascular Access Teaching and Research Group
- Website
- https://www.avatargroup.org.au/
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Avatar Group industry classification
Industry- Product category
- Healthcare Research and Education
- NAICS
- Educational Support Services (611710)
- SIC
- Services-Health Services (8000)
- akta.pro industry
- Patient Engagement, Education & Messaging Platforms (portal/CRM integrated)Healthcare & Life Sciences/Telehealth Platforms/Provider-Integrated Virtual Care Platforms (Health Systems/Clinics)Therapeutic Companion Apps (Drug-Device-Digital Combination)Healthcare & Life Sciences/Digital Health & Health IT/Digital Therapeutics (DTx) & Software as a Medical Device (SaMD)
Keywords
Where Avatar Group is headquartered
LocationHeadquarters
- HQ city
- Griffith
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Avatar Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Research Grants and Sponsorships: Funded by National Health and Medical Research Council (NHMRC) through NCREN (Australia's first Centre of Research Excellence in Nursing), along with institutional sponsors and partners
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Avatar Group product offering
Product offeringCore offering
Avatar Group (Alliance for Vascular Access Teaching and Research Group) is a medical research consortium that independently tests vascular access products and practices and provides evidence-based clinical tools, guidelines, and education resources to healthcare professionals. The organization develops clinical assessment frameworks (I-DECIDED), pediatric guidelines (miniMAGIC), patient information resources (IV Passport, CVAD Resources), Cochrane systematic reviews, and multimedia learning materials to reduce vascular access device failure rates of 25-50%.
Product overview
Avatar Group (Alliance for Vascular Access Teaching and Research Group) is a health and medical research consortium focused on improving vascular access device insertion and reducing complications. The organization operates as a unique international collective representing a multi-disciplinary, collaborative partnership of researchers, clinicians, educators, industry and patients. Their offerings include clinical assessment tools (I-DECIDED), patient resources (IV Passport, CVAD Resources), pediatric guidelines (miniMAGIC), comprehensive evidence databases (Cochrane Reviews), and an education platform providing multimedia learning resources, clinical practice guidelines, and evidence-based practice training. These products collectively aim to transform the delivery and experience of vascular access through education and translating evidence into practice.
Differentiator
Problem solved
Functional benefit
Products and services
- I-DECIDED A clinical assessment tool for vascular access device evaluation and decision-making to improve patient outcomes. Targeted at bedside clinicians for peripheral intravenous catheter assessment and management.
- IV Passport Patient information resource providing guidance on vascular access treatments and procedures for patients undergoing treatment requiring vascular access.
- miniMAGIC The Michigan Appropriateness Guide for Intravenous Catheters in Pediatrics: miniMAGIC (2020), providing pediatric-appropriate clinical guidelines for intravenous catheter use for healthcare professionals working in pediatric settings.
- Cochrane Reviews Comprehensive collection of Cochrane systematic reviews on vascular access devices including peripheral venous catheters, arterial catheters, central venous catheters, haemodialysis catheters, and administration sets. Targeted at clinicians and researchers.
- Clinical Practice Guidelines Extensive library of clinical practice guidelines for vascular access, including guidelines for prevention of bloodstream infections, central venous catheters, and infusion therapy standards. Targeted at healthcare professionals.
- CVAD Resources for Patients Patient information resources on Central Venous Access Devices (CVAD) including PICC, portacath/TIVAD, and tunnelled cuffed centrally inserted central catheters (tc-CICC). Targeted at patients and carers.
- Education and Evidence-Based Practice Platform Platform providing education resources for clinicians including multimedia learning videos, post-graduate courses, and Essentials of Evidence-Based Practice training modules. Targeted at healthcare professionals and students.
- Difficult IV Access Resources Clinical tools and protocols for managing challenging vascular access cases for healthcare professionals encountering difficult intravenous access situations.
Quantifiable outcome
- 25% to 50% reduction in vascular access device failure rates targeted through evidence-based interventions
- +1 more outcomes
Companies that use Avatar Group
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Avatar Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Avatar Group partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- Griffith UniversitycorePrimary institutional host and research partner. AVATAR operates within Griffith University and draws on its capabilities for teaching and curriculum design. The group works with Griffith's School of Nursing and Midwifery to offer post-graduate courses in vascular access.
- NCREN (Nursing Centre of Research Excellence)coreAustralia's first Centre of Research Excellence in Nursing, funded by the National Health and Medical Research Council (NHMRC). AVATAR forms part of this strong team of Australian nursing researchers with international partnerships.
- University of QueenslandsupportingAcademic partner through the Herston Institute of Infectious Diseases (HeIDI) and School of Nursing, Midwifery and Social Work where AVATAR's Education Director holds a position.
- Children's Health QueenslandsupportingHealthcare institution partner collaborating on pediatric vascular access research and education.
- Queensland HealthsupportingGovernment health department partner supporting vascular access research and clinical practice improvement in Queensland.
- Queensland University of Technology (QUT)supportingAcademic partner institution in Queensland supporting nursing and healthcare research collaboration.
- University of the Sunshine Coast (USC)supportingAcademic partner institution participating in the AVATAR research network.
- University of Western Australia (UOWA)supportingAcademic partner institution participating in the AVATAR research network.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Avatar Group competitors and assessment
Company assessmentDirect peers
- Infusion Nurses Society (INS): Professional society dedicated to infusion nursing practice, publishing the Infusion Therapy Standards of Practice and credentialing infusion nurses. Highly comparable to AVATAR as a membership/research body focused on vascular access practice and education, with a global scope.
- Association for Vascular Access (AVA): International non-profit association dedicated to vascular access education and clinical practice, hosting the Annual Scientific Meeting (where AVATAR also presents). Closest peer as a specialty society operating in the same vascular access evidence and education niche.
- Joanna Briggs Institute (JBI): International research organization at the University of Adelaide that develops evidence-based healthcare resources and systematic reviews, similar in mission to AVATAR's Cochrane Review and clinical practice guideline work in the nursing and clinical procedures space.
- Cochrane Collaboration: Global independent network producing systematic reviews in healthcare; AVATAR curates Cochrane Reviews specific to vascular access. Comparable as an evidence-synthesis research network operating through academic and clinician partnerships.
Broad incumbents
- Becton, Dickinson and Company (BD): Global medical device leader with a large vascular access and IV catheter portfolio (BD Nexiva, BD Insyte). Comparable to AVATAR in addressing vascular access device failure and infection prevention, but as a commercial device manufacturer rather than an evidence/research body.
- ICU Medical: Medical device company specializing in IV therapy, vascular access, and infection prevention products. Adjacent incumbent in the vascular access space whose device portfolio overlaps directly with AVATAR's clinical focus areas.
- Teleflex Incorporated: Medical technology company with a significant vascular access and IV catheter franchise. Comparable to AVATAR as a stakeholder in vascular access clinical practice, though operating commercially in device manufacturing.
- B. Braun Melsungen AG: Global medical device and pharmaceutical company with a substantial IV therapy and vascular access product line. Adjacent incumbent whose product testing and clinical evidence interests intersect with AVATAR's independent research mission.
Others
- Society for Healthcare Epidemiology of America (SHEA): Professional society producing guidelines and research on healthcare-associated infection prevention. Comparable to AVATAR in publishing evidence-based clinical practice guidelines and addressing bloodstream infection prevention in vascular access.
Regional players
- National Centre of Excellence in Nursing and Midwifery (Australia): Australian nursing professional body and research network with overlapping clinician education and evidence-translation functions. Comparable to AVATAR as a regionally anchored nursing research and education consortium operating in the same Australian healthcare ecosystem.
Market position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Avatar Group social profiles
Digital presenceAvatar Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avatar Group leadership team
Management profileNumber of profiles
Profiles1 record
Avatar Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avatar Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avatar Group
What does Avatar Group do?
Avatar Group (Alliance for Vascular Access Teaching and Research Group) is a medical research consortium that independently tests vascular access products and practices and provides evidence-based clinical tools, guidelines, and education resources to healthcare professionals. The organization develops clinical assessment frameworks (I-DECIDED), pediatric guidelines (miniMAGIC), patient information resources (IV Passport, CVAD Resources), Cochrane systematic reviews, and multimedia learning materials to reduce vascular access device failure rates of 25-50%.
Is Avatar Group a public or private company?
Avatar Group is a private company. It is classified as unknown and is currently operating.
When was Avatar Group founded?
Avatar Group was founded in 2007. It employs 51 to 100 people.
Where is Avatar Group based?
Avatar Group is headquartered in Griffith, Australia, in the Oceania region.
How does Avatar Group make money?
One revenue line is on record: research Grants and Sponsorships.
Who are Avatar Group's main competitors?
Direct peers on record are Infusion Nurses Society (INS), Association for Vascular Access (AVA), Joanna Briggs Institute (JBI) and Cochrane Collaboration. Broad incumbents are Becton, Dickinson and Company (BD), ICU Medical, Teleflex Incorporated and B. Braun Melsungen AG. Society for Healthcare Epidemiology of America (SHEA) is listed as an others. National Centre of Excellence in Nursing and Midwifery (Australia) is listed as a regional player.
Does Avatar Group have an API?
No public API is recorded for Avatar Group.
What industry is Avatar Group in?
Avatar Group's product category is Healthcare Research and Education. Its primary akta.pro industry code is HLALABAJ, Patient Engagement, Education & Messaging Platforms (portal/CRM integrated), with a secondary code of HLACANAH, Therapeutic Companion Apps (Drug-Device-Digital Combination). Its NAICS code is 611710 and its SIC code is 8000.