Kipcom
Kipcom is a French B2B/B2C communication-and-equipment agency founded in 2013 that customizes signage, promotional goods, EPI workwear, and sportswear for sports clubs, construction/industrial firms, and businesses. It distributes Macron sportswear and partners with Racing Club de Lens.
- Company typePrivate
- Founded2013
- HeadquartersNoyelles-sous-lens, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Kipcom does
Kipcom SAS is a French private communication-and-equipment agency founded in 2013 and headquartered at 150 Rue du Dr Schaffner, 62221 Noyelles-sous-Lens. The company operates across five service categories — EPI (personalized protective workwear), PUB (signage, banners, advertising), Print (business cards and promotional print), Sport (custom sportswear and equipment), and Goodies (promotional objects such as mugs, pens, keychains, trophies) — serving sports clubs, construction and industrial firms, and businesses seeking branded merchandise.
The technical backbone is built around three conventional textile customisation methods — flocage (heat transfer), broderie (embroidery), and sublimation printing — applied to a distributed catalog of third-party sportswear brands (Macron as anchor, plus Kempa, Erreà, Umbro, BLK, Everlast, Uhlsport) and signage/print products. The company runs a direct-to-consumer e-commerce platform (kipcom.fr) for self-serve sportswear purchases across Homme, Femme, and Enfant categories, complemented by quote-based ordering for custom EPI, goodies, and signage jobs.
Commercially, Kipcom earns one-time unit-sale revenue across its categories, with unit prices spanning from sub-€1 promotional items (silicone bracelets from €0.20, mugs from €0.50) through to higher-ticket apparel (referee jerseys from €74+) and bespoke signage/vehicle-wrapping contracts. Its distribution is single-country/domestic and channel-mixed: self-serve online for standardized sportswear and direct-quote B2B for custom jobs. The customer base spans 100+ amateur sports associations, the anchor Ligue 1 partnership with Racing Club de Lens (since 2015), and named enterprise logos including Darty, McDonald's, Dekra, Norisko, and Mercedes-Benz Saga. The business carries no disclosed external funding, has 11-50 employees, and a stated share capital of €50,000 — consistent with a founder-owned regional operator rather than a venture-backed growth business.
Kipcom firmographics
Firmographics- Name
- Kipcom
- Legal name
- Kipcom SAS
- Website
- https://kipcom.fr
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kipcom is a French B2B/B2C communication-and-equipment agency founded in 2013 that customizes signage, promotional goods, EPI workwear, and sportswear for sports clubs, construction/industrial firms, and businesses. It distributes Macron sportswear and partners with Racing Club de Lens.
- Ownership category
- akta.pro rank
Kipcom industry classification
Industry- Product category
- Custom signage and branded merchandise services
- NAICS
- Indoor and Outdoor Display Advertising (541850), Sporting Goods Retailers (459110), Sporting and Athletic Goods Manufacturing (33992)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro industry
- Sportswear Customization & Printing RetailTeam Sports Equipment & Uniforms Retail
Keywords
Where Kipcom is headquartered
LocationHeadquarters
- HQ city
- Noyelles-sous-lens
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Kipcom business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Sports apparel and equipment sales: Sale of Macron-branded sportswear through e-commerce platform (jerseys, shorts, jackets, training wear, goalkeeper gear, referee uniforms) to sports clubs, associations, and individuals.
- Custom promotional goods: Customized promotional items (goodies) including mugs, pens, water bottles, notebooks, keychains, trophies, medals, silicone bracelets for business branding purposes.
- Personalized PPE and workwear: Fluorescent vests, t-shirts, polos, jackets, caps with company branding for construction, industrial, and workplace safety applications.
- Signage and vehicle wrapping: Production and installation of signage (enseignes), vehicle wrapping (covering véhicules), banners (bâches), and custom signage solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Macron sports apparel - various price points |
| Unit Pricing | Pay-as-you-go | Promotional goods (goodies) - starting prices |
| Unit Pricing | Pay-as-you-go | Personal protective equipment (EPI) - workwear pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Kipcom product offering
Product offeringCore offering
Kipcom manufactures and customizes signs, signage, banners, vehicle coverings, promotional objects, and personalized sports textiles and personal protective equipment (EPI). The company operates across five service categories — EPI, PUB (advertising), Print, Sport, and Goodies — combining in-house personalization techniques (flocage, broderie, sublimation) with distribution of branded sportswear (Macron, Kempa, Erreà, Umbro, BLK, Everlast, Uhlsport) to sports clubs, associations, businesses, and individual consumers.
Product overview
Kipcom is a communication and equipment agency founded in 2013, specializing in signage, signage systems, banners, vehicle wrapping, promotional objects, and personalized sports textiles and EPI (Personal Protective Equipment). The company operates as a single unified offering combining multiple service categories: EPI (protective equipment with customization via flocking, sublimation, and embroidery), PUB (advertising services and promotional banners), Print (printing services for business cards), Sport (custom sportswear and equipment), and Goodies (customizable promotional items including mugs, pens, trophies, and wearables). They serve sports clubs, businesses, and organizations, with over 100 partnerships with sports associations including being official partner of Racing Club de Lens since 2015.
Differentiator
Problem solved
Functional benefit
Products and services
- EPI (Personal Protective Equipment) Customization Customized personal protective equipment for businesses, including fluorescent vests, t-shirts, polos, jackets, helmets, and caps personalized via flocage, broderie, and sublimation. Targeted at construction, industrial, and field-service companies requiring branded workplace safety garments.
Companies that use Kipcom
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Kipcom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Kipcom partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Racing Club de Lens (RCL)flagshipOfficial partner of Racing Club de Lens since 2015. Professional Ligue 1 football club partnership providing credibility and visibility in the sports market. Multiple sports association partnerships (100+) building an ecosystem of sports club clients.
Scale indicators2 records
Recent moves4 records
Expansion highlights3 records
Kipcom competitors and assessment
Company assessmentBroad incumbents
- Intersport: International sporting goods retailer with French store footprint and team sports apparel offerings. Competes for the same club, school, and amateur athlete customers.
- Sport 2000: National sporting goods retail cooperative in France with team sports apparel offerings. Competes for the same amateur club and association customers at significantly larger scale.
- 4imprint: Large promotional products distributor with French operations. Competes directly with Kipcom's goodies and corporate promotional merchandise offering.
- Decathlon: Global sporting goods retailer with a growing team-customization program (Decathlon Pro). Competes on price, breadth, and increasingly on customization for amateur sports clubs.
- Vistaprint (Cimpress): Mass-market custom print and promotional goods platform with French operations. Competes directly with Kipcom's goodies, print, and signage categories via self-serve online ordering.
Regional players
- Creadiffusion: French signage and visual communication manufacturer. Directly comparable for Kipcom's enseigne, bâche, and signalétique production capabilities.
- Signaal: French signage and vehicle wrapping specialist. Comparable on the covering véhicule and enseigne service lines that form part of Kipcom's portfolio.
Direct peers
- MyProSports: French Macron-branded team sportswear distributor and customizer serving clubs and associations. Closest comparable on the Macron distribution + personalization model that anchors Kipcom.
Emerging players
- Custom Ink: Online custom apparel platform for teams, groups, and businesses. Competes for the same custom sportswear and corporate apparel orders, primarily at the SMB level.
Others
- Macron Sports Hub (official Macron distributor network): Macron's own brand and distributor network across Europe. Represents the upstream brand owner and peer set of authorized Macron distributors with which Kipcom competes for club accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Kipcom social profiles
Digital presenceKipcom compliance and trust
Trust signalCompliance1 record
Kipcom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kipcom leadership team
Management profileNumber of profiles
Profiles1 record
Kipcom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kipcom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kipcom
What does Kipcom do?
Kipcom manufactures and customizes signs, signage, banners, vehicle coverings, promotional objects, and personalized sports textiles and personal protective equipment (EPI). The company operates across five service categories — EPI, PUB (advertising), Print, Sport, and Goodies — combining in-house personalization techniques (flocage, broderie, sublimation) with distribution of branded sportswear (Macron, Kempa, Erreà, Umbro, BLK, Everlast, Uhlsport) to sports clubs, associations, businesses, and individual consumers.
Is Kipcom a public or private company?
Kipcom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kipcom founded?
Kipcom was founded in 2013. It employs 11 to 50 people.
Where is Kipcom based?
Kipcom is headquartered in Noyelles-sous-lens, France, in the Europe region.
How does Kipcom make money?
Four revenue lines are on record. Sports apparel and equipment sales are the primary driver. The others are custom promotional goods, personalized PPE and workwear and signage and vehicle wrapping.
Who are Kipcom's main competitors?
Broad incumbents on record are Intersport, Sport 2000, 4imprint, Decathlon and Vistaprint (Cimpress). Regional players are Creadiffusion and Signaal. MyProSports is listed as a direct peer. Custom Ink is listed as an emerging player. Macron Sports Hub (official Macron distributor network) is listed as an others.
Does Kipcom have an API?
No public API is recorded for Kipcom.
What industry is Kipcom in?
Kipcom's product category is Custom signage and branded merchandise services. Its primary akta.pro industry code is CRAMACAK, Sportswear Customization & Printing Retail, with a secondary code of CRAMABAE, Team Sports Equipment & Uniforms Retail. Its NAICS code is 541850 and its SIC code is 3949.