Metal Marc

What Metal Marc does

Metal Marc is a privately held Brazilian industrial equipment manufacturer founded in 1997 and headquartered in Guaporé, Rio Grande do Sul. The company designs, manufactures, and installs customized production lines and individual equipment for meat processing facilities — covering poultry, swine, and cattle workflows from animal reception through slaughter, scalding, evisceration, deboning, chilling, and packaging. Its product catalog spans roughly 80+ specialized items organized into swine/bovine lines, poultry lines, general equipment (conveyors, sorters, metal detection, washing systems, elevators, palletizing platforms), and accessories (hooks, carts, sterilizers, drains). In 2019 Metal Marc created an in-house automation sector to integrate control systems with its mechanical equipment, and in 2022 the company formalized its entry into the export market alongside a 25th-anniversary brand refresh. A November 2025 product launch (Sistema de Aspersão de Ácido Lático) extended the portfolio into carcass sanitization.

The company operates a sales-led, direct-to-enterprise go-to-market model. Customers reach Metal Marc through the corporate website (offered in Portuguese, Spanish, and English), WhatsApp Business, and direct phone, with additional presence at industry trade shows such as TecnoFidta. Revenue is generated through three streams: (1) one-time equipment sales (transport systems, scalding tanks, pluckers, polishers, carcass washers, platforms, tables, accessories); (2) professional services for custom production line projects, including turnkey slaughterhouse layouts; and (3) recurring hardware sales of replacement parts and consumables. Pricing is fully quote-based and not publicly disclosed; contracts are typically structured as multi-year engagements. Metal Marc also serves as the Brazilian market representative for four international equipment brands — Schröter Technologie (Germany), Metalquimia, Creminox, and Phoenix — broadening its solution bundle without internal R&D in those sub-domains.

The customer base is concentrated in the Brazilian and Latin American meat processing industry and includes virtually every major regional processor: JBS, Marfrig, BRF S.A., Friboi, Minerva Foods, Seara, ECOFRIGO, PifPaf Alimentos, Companhia Minuano, and Jack Links, among others. Ownership remains with the founding Marcolina family — no venture capital, private equity, institutional investors, subsidiaries, or M&A activity are signaled in the source data. Operations run from a third company-owned facility inaugurated in 2018, with 101–250 employees.

Name

Metal Marc

Legal name

Metal Marc

Website

https://metalmarc.com.br

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Short description

Metal Marc is a privately held Brazilian industrial equipment manufacturer, founded in 1997 in Guaporé, RS, that designs and installs customized production lines and individual equipment — slaughtering, scalding, evisceration, chilling, and sanitization systems — for poultry, swine, and cattle processors across Latin America, serving customers including JBS, Marfrig, and BRF.

Ownership category

akta.pro rank

Headquarters

HQ city

Guaporé

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Sales: Sale of industrial equipment for meat processing including transport systems, scalding tanks, dehairing machines, polishing machines, carcasses washing cabinets, platforms, tables, and various accessories.
2. Custom Production Line Projects: Design and implementation of complete customized production lines for slaughterhouses and meat processing facilities.
3. Replacement Parts and Accessories: Supply of replacement parts, hooks, trolleys, and various accessories for meat processing equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Metal Marc designs, manufactures, and installs industrial stainless-steel equipment and turnkey production lines for meat processing facilities. Its portfolio covers swine, cattle, and poultry operations end-to-end — from animal reception boxes and overhead conveyors through slaughter, scalding, plucking/depilation, evisceration, deboning, chilling, portioning, packaging, and palletizing. The company also produces supporting equipment (conveyors, sorters, washers, elevators, platforms) and accessories (hooks, carts, sterilizers, drains, sanitary barriers).

Product overview

Metal Marc is an industrial equipment manufacturer serving the food industry since 1997, offering complete production line solutions and individual equipment for meat processing facilities. The product portfolio is organized into four main lines: (1) Cases/Projects for turnkey slaughterhouse solutions including swine processing at 120-180 animals/hour capacity; (2) Equipment for general meat processing including conveyors, sorting systems, metal detection, washing machines, elevators, and palletizing platforms; (3) Swine and Cattle line covering the full processing workflow from reception (boxes, overhead conveyors) through scalding, depilation, polishing, evisceration, deboning tables and conveyors, to chilling and packaging; (4) Poultry line for chicken and turkey processing including unloading, scalding, plucking, evisceration, washing, chilling, and portioning systems; (5) Accessories including hooks, carts, sanitizers, sterilizers, drains, and shackles. The products span the entire cold chain from animal reception to final product packaging and palletization.

Differentiator

Problem solved

Functional benefit

Products and services

• Sistema de Aspersão de Ácido Lático (Lactic Acid Spray System) Lactic acid spray system designed for carcass sanitization in swine and cattle meat processing facilities, supporting food-safety compliance.
• Barreira Sanitária (Sanitary Barrier) and Sterilizers Sanitary barriers, electric sterilizers, and knife/cleaver sterilizers for personnel hygiene control and equipment sanitation at facility entry points and washbasins.
• Custom Turnkey Production Lines (Cases/Projects) End-to-end custom-engineered production lines for slaughterhouses and meat processing facilities, including swine processing lines rated at 120–180 animals per hour. Each project is designed to the client's specific layout, capacity, and process requirements.
• Poultry Processing Equipment Complete equipment line for chicken and turkey processing — chicken unloading systems, cage immersion tanks, bleeding troughs, defeathering machines (Depenadeira), evisceration troughs, carcass washers, overhead conveyors, neck-skin removers, paw cutters, carcass cooling chillers, offal chillers, whole-chicken cutting systems, hook washing showers, and complete deboning rooms.
• Swine and Cattle (Bovine) Processing Equipment Equipment covering the full swine and cattle processing workflow — animal reception boxes (bovine and swine), overhead hanging conveyors, conveyor synchronization systems, carcass washing cabins, scalding tanks, swine depilators, polishers, re-hanging tables and conveyors, evisceration tables, pneumatic elevating platforms, carcass spray systems, tendon cutters, deboning tables and conveyors, cattle deboning tables, swine paw cutters, jaw disarticulators, and head sectioners.
• General Meat Processing Equipment and Material Handling Standalone equipment for processing and material handling — metal detection systems, 500kg cart elevators, Vemag-specific elevators, leveled pantographic platforms, three-floor elevators, palletizing pantographic platforms, crushers and blow tanks, hoppers with transport screws, box washing machines, conveyor belts with package crushers, box sanitization conveyors, tunnel entrance/exit systems, sorters (2x3 and pop-up 1x2), and conveyors with pneumatic gates.
• Accessories and Replacement Parts Hooks, drop-shaped hooks, hanging hooks, shackles (Maneia), 200L carts (Carro Vemag), carts for transporting skewered products, tackle with counterweight, disease-counting abacus, double electric panels, and siphoned drains — accessories and replacement parts for ongoing meat processing operations.

Named customers9 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor.

• Schröter TechnologieminorChannel Partner/ Reseller/ DistributorGerman technology company specializing in industrial equipment. Metal Marc serves as a representative/distributor for their products in the Brazilian market.
• MetalquimiaminorChannel Partner/ Reseller/ DistributorEquipment manufacturer represented by Metal Marc in the Brazilian market.
• CreminoxminorChannel Partner/ Reseller/ DistributorEquipment manufacturer whose products are represented by Metal Marc.
• PhoenixminorChannel Partner/ Reseller/ DistributorEquipment manufacturer represented by Metal Marc.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Meyn (JBT): Dutch poultry processing equipment maker, now part of JBT, offering slaughtering, evisceration, and deboning lines. Closest direct competitor to Metal Marc's poultry product line.
• BAADER: German manufacturer of poultry, fish, and meat processing machinery with full-line slaughtering solutions. Comparable as a specialist meat processing equipment provider competing for similar plant projects.
• Schröter Technologie: German meat processing equipment company represented by Metal Marc in Brazil. Direct peer in slaughtering and processing equipment with overlapping customer base and complementary technology.
• Metalquimia: Spanish manufacturer of equipment for meat and further-processed products, also represented by Metal Marc. Comparable as a specialized meat processing machinery supplier serving global protein processors.
• Bettcher Industries: US-based maker of meat processing equipment including trimmers, portioners, and further-processing systems. Comparable as a niche industrial equipment vendor serving meat processors worldwide.
• Creminox: Brazilian industrial equipment manufacturer serving the food industry, represented by Metal Marc. Comparable as a regional peer offering complementary food processing machinery in the same geography.

Broad incumbents

• Marel: Iceland-based global leader in food processing equipment with strong poultry, meat, and fish processing lines. Comparable as the most established full-line equipment supplier to meat packers; far larger and more global than Metal Marc.
• JBT Corporation: US-listed food and beverage processing technology provider offering equipment, automation, and aftermarket services across protein, dairy, and prepared foods. Overlaps with Metal Marc through Meyn poultry and other protein processing brands.
• Provisur Technologies: US-based food processing equipment maker covering forming, slicing, and further protein processing lines. Comparable as a protein-focused machinery supplier with overlapping customer set.
• GEA Group: German industrial machinery conglomerate with a large food and beverage equipment division covering meat, dairy, and bakery. Comparable at the broad equipment level; much larger and more diversified than Metal Marc.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/metalmarc.ind
• LinkedInlinkedin.com/company/metalmarc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metal Marc