Carlos Garcia Realty
Carlos Garcia Realty is a private, Houston-based real estate brokerage (founded 1972, 1-10 employees) providing residential and commercial buyer and seller representation across the Houston metro, with bilingual English-Spanish service and HAR.com MLS integrations.
- Company typePrivate
- Founded1972
- HeadquartersHouston, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Carlos Garcia Realty does
Carlos Garcia Realty is a private, independently operated real estate brokerage headquartered at 5731 Gulf Freeway in Houston, Texas. Founded in 1972 and operating with a staff of 1-10, the firm provides traditional residential and commercial real estate brokerage services across the Houston metropolitan area, including single-family homes, townhouses, condominiums, highrises, multi-family units, residential lots, homes with acreage, residential leases, and commercial properties (industrial, land, office). The firm differentiates itself within its local market through bilingual English-Spanish service delivery, supported by an explicit "En Espanol" toggle and dedicated Spanish-language contact routing.
The firm operates a sales-led, agent-driven go-to-market model. Its core offering is brokerage representation for buyers and sellers, supplemented by a set of consumer-facing tools on carlosgarciarealty.com: a free home evaluation, map-based property search, comparative market analysis (CMA) request, mortgage calculator, and foreclosure finder. The underlying technology is non-proprietary: property data, listings, and market analytics are sourced through an integration with HAR.com (Houston Association of REALTORS), which provides MLS access, school/neighborhood data, and market reports. Distribution is direct-to-client through website lead capture, HAR.com referral, and a social media presence on Facebook, Twitter, and YouTube.
Revenue is generated exclusively through traditional real estate commissions on closed transactions, with rates negotiated per engagement rather than publicly disclosed. The company does not disclose revenue, has no outside funding, no subsidiaries, no parent entity, and no M&A history. Ownership and management details beyond the founder's name on the brand are not publicly verifiable from available sources. Operating status is active. The contact footprint consists of a single Houston office with separate residential (713-928-5211) and commercial (713-924-9100) lines and a general email, [email protected].
Carlos Garcia Realty firmographics
Firmographics- Name
- Carlos Garcia Realty
- Legal name
- Carlos Garcia Realty
- Website
- https://carlosgarciarealty.com
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Carlos Garcia Realty is a private, Houston-based real estate brokerage (founded 1972, 1-10 employees) providing residential and commercial buyer and seller representation across the Houston metro, with bilingual English-Spanish service and HAR.com MLS integrations.
- Ownership category
- akta.pro rank
Carlos Garcia Realty industry classification
Industry- Product category
- Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industries
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE), Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)
Keywords
Where Carlos Garcia Realty is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Carlos Garcia Realty business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Real Estate Commission: Traditional real estate brokerage earning commissions on residential and commercial property transactions. Agents represent buyers and sellers in the Houston market with services spanning single-family homes, townhouses, condos, highrises, multi-family, land, industrial, office, and lease properties.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Carlos Garcia Realty product offering
Product offeringCore offering
Carlos Garcia Realty is a traditional real estate brokerage that represents buyers and sellers in residential and commercial property transactions across the Houston, Texas market. It earns commissions on single-family homes, townhouses, condos, highrise condominiums, multi-family units, residential lots, homes with acreage, residential leases, and commercial industrial, land, and office properties. Supporting the brokerage are website-based consumer tools such as a free home evaluation, map search, comparative market analysis (CMA) request, mortgage calculator, and foreclosure finder.
Product overview
Carlos Garcia Realty operates as a traditional real estate brokerage offering a comprehensive portfolio of property listings and consumer tools. The core offering consists of residential and commercial property listings organized into distinct product categories: residential properties include single family homes, townhouses/condos, highrise condominiums, multi-family units, residential lots and lands, homes with acreage, and residential lease options; commercial properties include industrial, land, and office listings. The company also provides MLS (Multiple Listing Service) database access for comprehensive property searches. Supporting consumer tools include a Home Value/Free Home Evaluation service, Map Search, CMA (Comparative Market Analysis) Request, Mortgage Calculator, and Foreclosure Finder. The product portfolio is structured as a traditional real estate brokerage model rather than a platform-based architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Real Estate Brokerage Services
- Commercial Real Estate Brokerage Services
- MLS Property Search / Listings Database
Companies that use Carlos Garcia Realty
Customer profileSegments2 records
Ideal customer profiles2 records
Carlos Garcia Realty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Carlos Garcia Realty partnerships and signals
Strategic signalRecent moves4 records
Carlos Garcia Realty competitors and assessment
Company assessmentBroad incumbents
- Coldwell Banker Realty: National residential brokerage brand operating in Houston. Comparable as a traditional commission-based brokerage serving both residential buyers and sellers, with broader geographic reach and brand recognition than Carlos Garcia Realty.
- Keller Williams Realty: Largest residential brokerage franchise in the U.S. by agent count with deep Houston market penetration. Comparable service mix (residential, commercial, leasing) and commission-based revenue model, though at much greater scale and with stronger agent training infrastructure.
- Compass: National tech-enabled residential brokerage with significant Houston presence. Directly comparable as a residential brokerage, but operates at vastly greater scale with proprietary technology platform and venture-backed marketing budget.
- RE/MAX: Global franchise real estate brokerage with strong Houston-area agent networks. Comparable because both operate traditional commission-based residential and commercial brokerage models serving individual buyers and sellers.
- Berkshire Hathaway HomeServices: National residential brokerage franchise with Houston-area affiliates. Comparable traditional brokerage model, though differentiated by parent brand strength and broader marketing reach across luxury and mainstream segments.
Emerging players
- Redfin: Tech-enabled residential brokerage with Houston operations and a discount commission model. Comparable as a Houston residential brokerage serving buyers and sellers, but differentiated by proprietary technology and lower-fee structure that pressures traditional firms.
- Offerpad: iBuyer operating in Houston that competes for seller business through instant cash offers. Not a traditional brokerage but a substitute for sellers who would otherwise list with Carlos Garcia Realty, applying direct commission compression pressure on the firm's listing pipeline.
- eXp Realty: Cloud-based brokerage with a large Houston agent base operating on a commission-cap revenue model. Comparable as a residential brokerage, but differentiated by agent-centric economics and virtual operating model that competes for the same local agents.
Regional players
- Martha Turner Sotheby's International Realty: Houston-focused luxury residential brokerage. Comparable as a Houston single-metro traditional brokerage, though positioned at the luxury tier with Sotheby's brand affiliation rather than serving the bilingual mid-market segment Carlos Garcia Realty targets.
- John Daugherty Realtors: Long-standing Houston-based residential brokerage. Closest comparable in geography, scale, and traditional model, serving Houston buyers and sellers through a commission-based agent network; similar single-market concentration risk.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Carlos Garcia Realty social profiles
Digital presenceCarlos Garcia Realty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carlos Garcia Realty leadership team
Management profileNumber of profiles
Carlos Garcia Realty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carlos Garcia Realty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carlos Garcia Realty
What does Carlos Garcia Realty do?
Carlos Garcia Realty is a traditional real estate brokerage that represents buyers and sellers in residential and commercial property transactions across the Houston, Texas market. It earns commissions on single-family homes, townhouses, condos, highrise condominiums, multi-family units, residential lots, homes with acreage, residential leases, and commercial industrial, land, and office properties. Supporting the brokerage are website-based consumer tools such as a free home evaluation, map search, comparative market analysis (CMA) request, mortgage calculator, and foreclosure finder.
Is Carlos Garcia Realty a public or private company?
Carlos Garcia Realty is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Carlos Garcia Realty founded?
Carlos Garcia Realty was founded in 1972. It employs 1 to 10 people.
Where is Carlos Garcia Realty based?
Carlos Garcia Realty is headquartered in Houston, United States, in the North America region.
How does Carlos Garcia Realty make money?
One revenue line is on record: real Estate Commission.
Who are Carlos Garcia Realty's main competitors?
Broad incumbents on record are Coldwell Banker Realty, Keller Williams Realty, Compass, RE/MAX and Berkshire Hathaway HomeServices. Emerging players are Redfin, Offerpad and eXp Realty. Regional players are Martha Turner Sotheby's International Realty and John Daugherty Realtors.
Does Carlos Garcia Realty have an API?
No public API is recorded for Carlos Garcia Realty.
What industry is Carlos Garcia Realty in?
Carlos Garcia Realty's product category is Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily). Its NAICS code is 53121 and its SIC code is 6531.