Alliance Formulations
- Company typePrivate
- Founded2004
- HeadquartersChandigarh, India
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Alliance Formulations firmographics
Firmographics- Name
- Alliance Formulations
- Legal name
- Alliance Formulations
- Website
- https://allianceformulations.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Alliance Formulations industry classification
Industry- Product category
- Pharmaceutical Contract Manufacturing
- NAICS
- Pharmaceutical Preparation Manufacturing (325412), Pharmaceutical and Medicine Manufacturing (3254)
- SIC
- Pharmaceutical Preparations (2834)
- akta.pro primary industry
- Contract Development & Manufacturing for Generics (CDMO/CMO) (HLAIABAI)
- akta.pro secondary industry
- Small-Molecule Drug Product (Solid/Oral/Parenteral) CDMO (HLAGABAB)
Keywords
Where Alliance Formulations is headquartered
LocationHeadquarters
- HQ city
- Chandigarh
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Alliance Formulations business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Contract Manufacturing Services: B2B contract development and manufacturing services for pharmaceutical, healthcare, and personal care brands. Produces custom formulations of liquids, gels, creams, and lotions under client brands. Revenue from manufacturing fees and product sales to enterprise customers.
- Algard Brand Product Sales: Proprietary brand sales of hygiene products including hand sanitizers, surface disinfectants, and antiseptics. Algard products available to healthcare sector since 2004 and general public since November 2019.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Alliance Formulations product offering
Product offeringCore offering
Alliance Formulations is an Indian Contract Development and Manufacturing Organization (CDMO) that develops and manufactures hygiene products—hand sanitizers, surface and aerial disinfectants, Povidone Iodine antiseptics, and cosmetic/personal care liquids, gels, creams, and lotions—for B2B clients in pharmaceutical, healthcare, and personal care sectors. The company operates WHO GMP- and ISO 13485-certified, fully automated facilities producing under its own Algard brand and on contract for clients such as Johnson & Johnson, ITC, Lonza, Schulke, and Sanosil, with formulations registered or approved by CDSCO, DCGI, US E.P.A., FSSAI, and tested to EN 1500.
Product overview
Alliance Formulations is an Indian Contract Development and Manufacturing Organization (CDMO) specializing in hygiene, disinfection, antiseptic, and cosmetic products. The portfolio consists of their proprietary Algard brand (hand sanitizers, surface disinfectants, aerial disinfectants since 2004), Sanosil products (Silver Ion-based disinfectants with Swiss technology for food/water safety), Povidone Iodine antiseptic solutions (5%, 7.5%, 10%), and expanded cosmetic/personal care ranges including women's, men's, baby's, Ayurvedic, personal care, and homecare products. The company provides contract manufacturing, technology transfer, packaging, and R&D services from WHO GMP and ISO 13485 certified facilities. Key regulatory certifications include CDSCO, DCGI, US E.P.A., and FSSAI approvals.
Differentiator
Problem solved
Functional benefit
Brands
- Algard: Proprietary brand launched in 2004, catering to various industries including hand sanitizers, surface disinfectants, aerial disinfectants, and animal care products. CDSCO & DCGI approved formulations registered with US E.P.A.
- SafePro
Products and services
- Algard Brand Proprietary house brand for hygiene products including hand sanitizers, surface disinfectants, aerial disinfectants, and animal care products; many formulations are CDSCO, DCGI, and US E.P.A. approved.
- EN Ultra – Alcohol Based Instant Hand Sanitizer Fast-acting alcohol-based hand sanitizer with prolonged action effective against MRSA and VRE; contains Ethanol IP 80% v/v, Hydrogen Peroxide IP 0.125% v/v, and Glycerol IP 1.45% v/v; tested per EN 1500 and DCGI approved.
- IP Ultra – Alcohol Based Liquid Handrub Iso Propyl Alcohol-based liquid handrub with Hydrogen Peroxide and Glycerol as moisturizer for hand antisepsis.
- HR Ultra Liquid – Alcohol Based Handrub Chlorhexidine Alcohol skin antiseptic handrub with broad spectrum antimicrobial action; contains Chlorhexidine Gluconate Solution IP 2.5% v/v and Ethyl Alcohol IP 70% v/v; EN 1500 compliant.
- HR Ultra Gel – Gel Based Handrub Gel-based alcohol handrub with moisturizing properties; contains Ethanol IP 61% w/w and Benzalkonium Chloride IP 0.09% w/w; available in 100ml, 500ml, and 5ltr packs.
- SS Ultra – Liquid HandRub Liquid handrub effective against viruses, bacteria, and fungi including HIV, HBV, and H1N1; contains 2-Propanol IP 45 gms, 1-Propanol 30 gms, and Ethyl-hexadecyl-dimethyl ammonium ethylsulphate 0.2 gms.
- PR Ultra – Liquid Handrub with CHG & IPA Liquid handrub combining Chlorhexidine Gluconate IP 2.5% v/v with Iso Propyl Alcohol Solution 70% v/v; effective against a broad range of viruses, bacteria, fungi, and yeast.
- NAHS – Non Alcoholic Hand Sanitizer Non-alcohol-based (0% alcohol) liquid handrub that is non-flammable and non-hazardous with mild moisturizing; contains Benzethonium Chloride USP 0.2% w/w.
- Algard R-82 – Hard Surface Disinfectant U.S. E.P.A. registered and CDSCO India approved hard surface disinfectant and cleaner with broad spectrum activity and single-step cleaning with deodorizing properties; available in 100ml, 500ml, 1ltr, and 5ltr packs.
- Algard HWS 256 – One Step Disinfectant One step disinfectant with broad spectrum activity across multiple surfaces; contains Didecyl dimethyl ammonium chloride 10.14% w/w and N-Alkyl dimethyl benzyl ammonium chloride 6.76% w/w.
- Algard DR 25aN – Aldehyde-Free General Purpose Disinfectant Aldehyde-free general purpose disinfectant and cleaner effective against Polio, Adeno, and Norovirus with excellent fungicidal performance including Aspergillus Niger and bactericidal performance including against Clostridium difficile; available in 500ml, 1ltr, and 5ltr packs.
- Algard DR LS13 N – Quat-Free General Purpose Disinfectant Cleaner Quat-free general purpose disinfectant cleaner effective against TB, Hep.B, and Avian Flu H3N8/H5N1; non-corrosive, cost-effective formula free of quaternary ammonium compounds.
- Algard ID 50 – Aldehyde Free Surgical Instrument Disinfectant Aldehyde-free surgical instrument disinfectant providing market-leading antimicrobial efficacy; cost-effective dilutable concentrate for pharmaceuticals, hospitals, medical colleges, and laboratories.
- Algard RTU 90 – Professional Multi-Surface Disinfectant Ready-to-use professional multi-surface disinfectant with bactericidal, fungicidal, and virucidal activity; fast and prolonged action effective against MRSA and VRE; stain-free, no residue; suited for sealed granite, marble, stainless steel, glass, and laminates; available in 500ml and 5ltr packs.
- Algard MF ULTRA – Multi-Purpose Disinfectant Spray Alcohol-based multi-purpose disinfectant spray with fast and prolonged action effective against MRSA, VRE, HBV, HIV, and H1N1; for furniture, fabric, seats, and electronics in cars, offices, restaurants, and airplanes; contains 2-propanol IP 63.14 gm; available in 50ml, 100ml, 500ml, and 5ltr packs.
- Povidone Iodine Solution - 5% Broad spectrum bactericidal, fungicidal, virucidal, sporicidal antiseptic solution for pre/post-surgical skin antisepsis, burn wound care, and mucosal application; each 100ml contains Povidone Iodine I.P. 5% w/v equivalent to 0.5% w/v available Iodine; available in 500ml pack.
- Povidone Iodine Solution - 10% High-strength broad spectrum antiseptic solution with Povidone Iodine I.P. 10% w/v equivalent to 1% w/v available Iodine for pre/post-surgical skin antisepsis, burn wound care, and bacterial/mycotic skin infections.
- Povidone Iodine Surgical Hand Wash - 7.5% Surgical handwash with emollient and moisturizer; broad spectrum antimicrobial surgical handwash containing Povidone Iodine I.P. 7.5% w/v equivalent to 0.75% w/v available Iodine.
- Sanosil BioClean – Fruits, Vegetables & Poultry Wash Silver Ion based disinfectant for everyday washing of fruits, vegetables, and poultry; manufactured using technology transferred from Switzerland.
- Sanosil W10 – Water Disinfectant FSSAI approved Silver Ion based water disinfectant for packaged drinking water; produced with technology transferred from Switzerland.
- Sanosil – Surface & Environmental Disinfectant Surface and environmental disinfectant using stabilized hydrogen peroxide enhanced with silver; environmentally friendly formula that decomposes into water and oxygen leaving minimal residue.
- Cosmetics and Personal Care Product Manufacturing Contract manufacturing of cosmetic and personal care liquids, gels, creams, and lotions under a cosmetics license, covering women's, men's, baby care, Ayurvedic, personal care, and home care categories under client brands.
- SafePro Hygiene Product Line Hygiene product line developed by Alliance Formulations for Proline Beauty & Wellness including hand sanitizers, hard and soft surface disinfectant cleaners, and instrument disinfectant.
- Contract Manufacturing Services cGMP-compliant contract manufacturing services covering formulation development to commercial production with focus on quality, innovation, and flexibility; supports liquids, gels, creams, lotions, and ointments.
- Technology Transfer Services End-to-end technology transfer handling including development, evaluation, promotion, and trade, executed by experienced staff for client product commercialization.
- Packaging Services Primary and secondary packaging services for liquids, creams, ointments, and gels in HDPE, PET, and glass packs, with primary packing in enclosed rooms under air pressure separation from secondary packing.
- Research & Development Services Formulation development services including pre-formulation studies, formulation studies, proof-of-concept prototype batches, clinical trial materials manufacturing, scale-up manufacturing, registration batch manufacturing, and technical transfer.
Quantifiable outcome
- 100% automated manufacturing with no human touch ensures product consistency
- +2 more outcomes
Companies that use Alliance Formulations
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
Alliance Formulations technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Alliance Formulations partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Proline Beauty & WellnessminorPartnership for development and manufacturing of SafePro product line including hand sanitizers, hard & soft surface disinfectant cleaners, and instrument disinfectant. Delhi-based beauty and wellness company partnered with Alliance for their hygiene range.
- SanosilcoreTechnology partnership with Swiss-based Sanosil for Silver Ion based disinfectants and hydrogen peroxide-based room fumigation products. Sanosil technology provides enhanced antimicrobial effect through stabilised hydrogen peroxide with silver additive. Alliance manufactures and distributes Sanosil products in India including BioClean for food wash and W10 water disinfectant.
- Dr. SchumachercorePartnership with German manufacturer Dr. Schumacher for adoption of new technologies in hygiene product development and manufacturing. Dr. Schumacher is a world leader in disinfection solutions.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Alliance Formulations competitors and assessment
Company assessmentBroad incumbents
- Lonza: World's largest CDMO offering contract manufacturing across biologics, small molecules, and consumer health. Listed both as a customer of Alliance and as the dominant global CDMO incumbent whose scale and multi-site footprint Alliance competes against for enterprise hygiene and personal care contracts.
- Marico Limited: Indian FMCG major with personal care, hair care, and edible oils portfolio that sources extensively through Indian contract manufacturers. Comparable as a potential customer and category peer for Alliance's personal care and cosmetic contract manufacturing services.
- Catalent: Major global CDMO providing drug and consumer health product development and manufacturing. Represents the larger, multi-site incumbent that US and EU brands typically consolidate volumes with, against which Alliance must differentiate on cost, India base, and specialized hygiene chemistry.
- Reckitt Benckiser: Global owner of Dettol, Lysol, and Durex with deep disinfectant and hygiene product portfolios including contract manufacturing partnerships. Comparable in end-product category (surface disinfectants, antiseptics, hand hygiene) but operates as a global brand owner rather than a focused CDMO.
- Dabur India: Large Indian FMCG company with broad personal care, Ayurvedic, and health product portfolio including OTC antiseptic and hygiene lines. Comparable in product categories (hand hygiene, Ayurvedic, personal care) and Indian market footprint, but operates as a brand owner rather than CDMO.
Direct peers
- Syngene International: India-listed CRO/CDMO offering contract development and manufacturing services to global pharmaceutical and consumer healthcare companies. Directly comparable as an Indian CDMO serving multinational enterprise clients with regulatory-grade facilities.
- Piramal Pharma Solutions: Global CDMO business of Piramal Pharma offering contract development and manufacturing across dosage forms with WHO GMP and ISO certifications. Comparable scope of regulated contract manufacturing services and enterprise pharma customers.
- GOJO Industries: US-based inventor of Purell hand sanitizer and major hygiene product manufacturer with proprietary formulations. Most directly comparable as a hand hygiene specialist combining own-brand and B2B contract manufacturing with regulated chemistry expertise.
- Jubilant Pharmova: Indian CDMO and radiopharmaceutical manufacturer with global regulatory approvals serving enterprise pharma customers. Comparable as a diversified Indian CDMO with WHO GMP and US FDA-inspected facilities.
- Emami Limited: Indian personal care, cosmetics, and healthcare FMCG company with extensive contract manufacturing relationships. Comparable as an India-based personal care and antiseptic product company operating in many of the same categories (hand hygiene, skin care, Ayurvedic) that Alliance manufactures.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Alliance Formulations social profiles
Digital presenceAlliance Formulations compliance and trust
Trust signalCompliance8 records
Alliance Formulations financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alliance Formulations leadership team
Management profileNumber of profiles
Profiles2 records
Alliance Formulations funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alliance Formulations M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alliance Formulations
What does Alliance Formulations do?
Alliance Formulations is an Indian Contract Development and Manufacturing Organization (CDMO) that develops and manufactures hygiene products—hand sanitizers, surface and aerial disinfectants, Povidone Iodine antiseptics, and cosmetic/personal care liquids, gels, creams, and lotions—for B2B clients in pharmaceutical, healthcare, and personal care sectors. The company operates WHO GMP- and ISO 13485-certified, fully automated facilities producing under its own Algard brand and on contract for clients such as Johnson & Johnson, ITC, Lonza, Schulke, and Sanosil, with formulations registered or approved by CDSCO, DCGI, US E.P.A., FSSAI, and tested to EN 1500.
Is Alliance Formulations a public or private company?
Alliance Formulations is a private company. It is classified as family owned and is currently operating.
When was Alliance Formulations founded?
Alliance Formulations was founded in 2004. It employs 11 to 50 people.
Where is Alliance Formulations based?
Alliance Formulations is headquartered in Chandigarh, India, in the Asia region.
How does Alliance Formulations make money?
Two revenue lines are on record. Contract Manufacturing Services are the primary driver. The others are algard Brand Product Sales.
Who are Alliance Formulations's main competitors?
Broad incumbents on record are Lonza, Marico Limited, Catalent, Reckitt Benckiser and Dabur India. Direct peers are Syngene International, Piramal Pharma Solutions, GOJO Industries, Jubilant Pharmova and Emami Limited.
Does Alliance Formulations have an API?
No public API is recorded for Alliance Formulations.
What industry is Alliance Formulations in?
Alliance Formulations's product category is Pharmaceutical Contract Manufacturing. Its primary akta.pro industry code is HLAIABAI, Contract Development & Manufacturing for Generics (CDMO/CMO), with a secondary code of HLAGABAB, Small-Molecule Drug Product (Solid/Oral/Parenteral) CDMO. Its NAICS code is 325412 and its SIC code is 2834.